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Birch Health Launches Cash-Only Care | Bristol Virginia News
A new cash-only clinic, Birch Health, opens this week in Kingsport, offering a radical twist on primary care. Dr. Ben Emery, frustrated by insurance red tape and rushed appointments, built this model to let doctors focus on patients—not paperwork. With membership plans priced like a cable bill and pay-as-you-go options, it’s designed for chronic care and affordability. Insurance still covers labs and imaging. Dr. Emery’s vision? Expand beyond primary care, franchise the model, and bring this patient-first approach to more communities. Book ahead—appointments start Thursday. Listen in…
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