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Amazon Product Photography: How to Increase Conversion Rate
Most shoppers never read your product page. They judge your photos first, especially on Amazon.
Amazon product photography does more selling than your copy, your features, and sometimes even your ads. If a customer can't quickly see what the product is, how it works, and whether it fits their life, they move on.
In this episode of Humans of Growth, I sit down with Liz Giorgi, CEO of Soona, a content creation platform that has matched e-commerce brands with over 1,500 photographers, stylists, and UGC creators. Liz spent the first decade of her career in professional production before founding…
The skinny
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