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Build your brand before you need it | Ryan Krueger and Sameer Sahay-Kausar

Most SEs will happily spend hours building a demo. Ask them to build a personal brand, and they cringe. But in today’s crowded job market, it can be one of the most rewarding things you invest in.

Ryan and Sameer, hosts of the Diary of a Sales Engineer podcast, are testament to that. Their work on the show, as well as on LinkedIn, helped them both land roles, at Glean and Homerun Presales.

Today they have thousands of followers and a top 10% podcast on Spotify, but it all came from humble beginnings, with a batch of memes made at an airport and months of Sameer nudging Ryan to get started.

In…

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