Honest Listing Strategies

The Blueprint with Mike Prewett · Sep 2, 2026 · 10m

Mike leads a discussion on the challenges of selling listings, emphasizing that agents cannot control the market. They discuss the futility of actions like open houses and new photos to sell a listing, suggesting that these are actually marketing strategies to attract buyers rather than sellers. Mike advises agents to be honest with their clients about the reasons listings aren't selling, which are usually related to price or marketing. They suggest having direct conversations with clients to understand their expectations and to potentially adjust the price if necessary. Mike highlights the…