EP 319: The Ripple Effect with Dan & Julia
A flower farm can sell out every week and still be making the wrong move by growing more. On this episode, Julia Shanks and farmer Dan Brisebois explain how to follow the ripple effects of a business decision—from added harvest and labor to market costs, profit, and time off. They share practical ways to track what a market actually costs, why an extra $20,000 in sales may not be worth giving up every Saturday, and how one farm chose to let some sunflowers bloom out rather than pay for Sunday harvests. It’s a grounded look at building a farm around both the numbers and the life you want…
The skinny
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