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After the Bell: The Price of the Pour
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Thursday, October 15, 2026
Forty years after Pepsi bought KFC, Coca-Cola is returning to a former major fountain account. Boujie follows that history through Baja Blast, Pepsi's recovery problems and KFC's new drinks ambitions—then asks what the right to serve the customer is worth.
The Dow rebounds after South Korea's KOSPI loses 7.57%, while another inflation shock makes retail-sales growth look less reassuring. FMC confronts a pricing reset and possible asset write-down; TSMC's record…
The skinny
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