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Why Security Work is Now Free for MSPs: Automation and Commoditization
The dominant structural shift in the cybersecurity market is the relocation of value from security work to financial consequence management, driven by insurers moving directly into the managed services space. A cyber insurer's analysis of 100,000 policyholders revealed that those under constant security monitoring file 70% fewer claims. This data allows carriers to identify effective controls, leading them to offer bundled security services directly to clients and MSPs, as exemplified by Coalition's offerings for managed service providers.
This shift is underscored by the commoditization of…
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