#113 The Psychology of UX – Are We Designing for Minds We Don’t Understand?

In this episode, we’re tackling a question that every UX designer thinks they understand—but do we really?

💡 Are we designing for how people actually think—or just how we assume they think?

We rely on psychology-based UX laws like:

✔️ Hick’s Law (Too many choices slow people down—right?)

✔️ Fitts’s Law (Bigger buttons are easier to click—makes sense?)

✔️ Jakob’s Law (Users expect interfaces to be familiar—of course!)

But what if these rules oversimplify human psychology? What if they don’t apply in real-world situations?

In this episode, we explore:

When psychology-based UX rules fail in real…

The skinny

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