“Most Hosts Get Direct Bookings Wrong! Here’s What Actually Works in 2026”
Everyone in short-term rentals talks about direct bookings.
But here’s the reality: most of them are doing it wrong.
In this episode, Ben is joined by Boostly founder Mark Simpson to break down what’s actually happening with direct bookings in 2026 beyond the hype.
You’ll learn:
Why 65% of direct bookings start on Airbnb & OTAs
The “billboard effect” and how to use it to your advantage
How guests are finding properties outside the platforms
What AI and search will change in the next 12–24 months
How to grow direct bookings without burning money on ads
If you want more direct bookings, this is…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.