Latest / All In with Allie / The Money Moves You Can't Afford to Skip
Transcript
- 0:01Hello. Okay, so I think we would all agree that right now,
- 0:05we live in a world that is running rampant with opportunities for distraction, right
- 0:11and when you're running a business, it can feel very confusing on where to
- 0:17spend our time, where to put our time and effort into which actions Because
- 0:24when you're running a business, there's a lot of actions to be made at
- 0:28different times, but not all of those actions are created equal. There are
- 0:33actions that are actually going to get you results, meaning money. I call
- 0:37them money moves. And then there are going to be actions that are simply
- 0:40a waste of your time or they can just be put on the back burner,
- 0:44they can be handed off whatever. So in this episode, I take
- 0:50this what can feel like a very complicated situation when we're like, okay,
- 0:55what do I actually do? Like I have this amount of time each day,
- 1:00what are the actual moves that I can take that are going to make
- 1:04these results for me? So I'm going to make this super simple and break
- 1:08down three categories of actions for you. We're going to talk about indirect money
- 1:14moves, direct money moves, and non money moves. So this is going
- 1:19to be a super simple, short and sweet episode. But hopefully very helpful
- 1:26and enjoyable. Welcome to Aline with Ali, the podcast for online business owners
- 1:34and entrepreneurs who are ready to create the life and business of their dreams.
- 1:41I'm so happy you're here. What has been going on? It's been a
- 1:45hot minute since I have given any kind of like personal update. I'm not
- 1:53going to do that today because I think my phone's dying and that's how I
- 1:57use my camera. I got a message the other day because I posted a
- 2:00graphic of my past episode with Barry on Barry where we talked about cycle sinking
- 2:07and if you have not listened to that, please go listen. I posted
- 2:10a graphic and I got several responses on the quality of video. Shout out
- 2:15to my podcast team because they have told me how to do this, and
- 2:20you might be surprised to hear that I stream video from my iPhone, so
- 2:25I do have a camera. I used to use a camera. It was
- 2:31like a Logitech camera, and I use that for like coaching calls and stuff,
- 2:38but it wasn't giving the best quality for our podcast videos. I want
- 2:42it to be like a nice and crisp and beautiful for you. And turns
- 2:46out that our phones are fantastic. You just have to have like a way
- 2:50to set it up. So maybe we'll do an episode on that. I'm
- 2:53like, what the setup is or something if that might be something that you're
- 2:57helpful with. Where was I going with that? Wait a second, hmmm,
- 3:04I said, I'm not gonna get Oh yeah, because my phone's gonna
- 3:06die. That's squirrel. But anyway, I will say this when you listen
- 3:10to this, I have turned another year older as I record this. My
- 3:16birthday is tomorrow, and that's very weird for me because this has been the
- 3:24fastest year of my freaking life. It just I mean, Rhett just turned
- 3:31one. That makes no sense. Did I not just have him? He
- 3:37just turned one? September is just wild in general. Let me tell you
- 3:42the birthday situation in September for us. There's my son's birthday, my birthday
- 3:51my dad is a day after mine. I have one brother's birthday, almost
- 3:55two. I have a brother was born on August thirty first, so almost
- 4:00two brothers. My grandma, my uncle, me and Chris have an anniversary
- 4:03in September. September is lit in our family, and that just goes to
- 4:10show that apparently New Year's Eve is a good time for you know, get
- 4:18it because September is nine months from Okay anyway, so yeah, happy birthday
- 4:25to me and turning another year older. I am. I'm happy to be
- 4:31here. Okay, moving on. So oh, one more thing that I
- 4:35have been working on that you will be interested in is I am hosting a
- 4:41free master class. Now, listen real quick. When I say free masterclass,
- 4:46I do. I don't do master classes like other people do master classes.
- 4:51Some people do phenomenal master classes and I love them for it. Some
- 4:57people do very fluffy master classes. Me. I treat my master classes like
- 5:02a thousand dollars offer. I pretend, as I am creating the master class
- 5:09that you are paying one thousand dollars to be there, if that tells you
- 5:13anything. So when you hear free, I don't want you to do what
- 5:16we all do when we hear everybody else's free master classes and assume that it's
- 5:21fluffy and it sucks because it's not. And as a matter of fact,
- 5:26eventually this is going to be a paid offer, but I'm hosting it right
- 5:30now for free. So let me tell you about it, because it actually
- 5:33goes hand in hand with this conversation because it's actually called the Money Moves Masterclass.
- 5:42So here is the gist and you can decide if you want to be
- 5:46there or not. But I want you to imagine learning a fail proof process
- 5:51for monetizing whatever you want and mapping out a business model that can generate anywhere
- 5:59from an ex one thousand dollars a month to literally millions of dollars. Okay,
- 6:06this is not fake, this is real. This is not just like
- 6:11sexy marketing real life. Okay, this can get you anywhere from an extra
- 6:15one k to literally millions of dollars. Now, I want you to imagine
- 6:20learning how to do that, the process and the mapping out the business model
- 6:27in ninety minutes and for free. Okay, that is what the Money Moves
- 6:32Masterclass is. I'm walking you through that. We will do this together.
- 6:38So anybody who wants to make money online but you're like I don't even know
- 6:45what I would sell, or maybe you sell something but you don't love it
- 6:48and you want to pivot in some way, or maybe you do love what
- 6:51you sell, but you want to figure out new ways and opportunities to bring
- 6:57in more money into your business and to serve your people in other ways this
- 7:00masterclass is for you. So, in the span of my career, my
- 7:05business has generated over two million dollars from monetizing my own genius via online offers,
- 7:15and that's what I'm teaching you how to do here. So I was
- 7:20journaling the other day and I don't know where this came from, but I
- 7:26was like, I want I need like a goal for myself. I need
- 7:30something more than a money goal. Like I'm big on money goals, that's
- 7:33great, but I need like a value goal. I need an impact goal.
- 7:39And for some reason, the first thought that came to me is I
- 7:42want to help one thousand women successfully begin to create real money via their business
- 7:51online. Okay, like start generating money online by the end of twenty twenty
- 7:56three. So this masterclass is one of the ways I aim to do that.
- 8:01I don't know why I decided to do this by the end of twenty
- 8:03twenty three, considering that's in three months, but here we are. So
- 8:09hey, we're going to go for it. We're going to shoot for the
- 8:11stars, and I would love for you to be there. So we will
- 8:15link all of the information in the show notes. It's going to be a
- 8:20great time and I've decided if we get a thousand people signed up, we're
- 8:24going to add an extra day and it'll be like a coaching day where we
- 8:28can like do Q and a's and stuff. So if you want to share
- 8:31this with your friends, if you want to share this with your audience and
- 8:33get more people in the room, it will serve you because then we can
- 8:37go back and forth and I can actually give you some coaching on your business
- 8:41model and your ideas. Okay, all right, so let's get to our
- 8:48conversation today. Actions that have an indirect or a direct result in earning you
- 8:56money aka money moves. So I mean it's pretty obvious, right, but
- 9:03I get it, and I mentor a lot of people through this shit.
- 9:07I mentor myself through this sometimes because I think social media kind of complicates this
- 9:13because we see other people posting things like you should be doing this, and
- 9:18if you're not doing this in this way, then you're behind. And you
- 9:22know, there's a lot of mixed messaging out there that can have you feeling
- 9:26like you're not doing enough or you need to do things differently in order to
- 9:31get a result that somebody else is getting. And there's just a lot of
- 9:37noise. But when I was thinking about this, and when I get caught
- 9:41up in a little bit of overwhelmed with this too, I bring it back
- 9:46to Okay, truly, what are the results? I'm sorry, truly,
- 9:52what are the actions that actually make me money? And when I tell you,
- 10:00this list is three things long? Three okay, three, and there's
- 10:09some indirect for sure. The indirect is a longer list, and we'll we're
- 10:13going to get into it. But when I remember that, I'm like,
- 10:16Okay, if it's not one of the if I'm not making time in my
- 10:20day to do one, if not all of three these three things, what
- 10:24am I doing? Do I even want to be in business? So I
- 10:30get it when maybe you're newer in business and you feel overwhelmed because you feel
- 10:37like there's so much to do, or maybe you only have X amount of
- 10:43time each day away from the kids or even with the kids and you and
- 10:48every single minute matters. This is where it's like, Okay, what what
- 10:54should I actually be doing? What are the moves that are actually going to
- 10:58bring a red turn in terms of revenue in my business? I got covered.
- 11:05That is what we're going to talk about. So let's talk let's start
- 11:09with the indirect list. Let's start there. Okay, So when I say
- 11:13indirect, these are things that, like immediately likely is not going to bring
- 11:20in revenue in your business, but it's damn close, right, It's probably
- 11:24going to get you closer than a lot of other actions that you could be
- 11:28taking. And we'll explain some of these a little bit, but these are
- 11:31indirect money moves that you can take or you can make space for, and
- 11:39in a lot of cases, would be a wise move if you're wanting to
- 11:43attract in and bring in more money into your business. Okay, so top
- 11:48of the list. First thing that came to mind is hiring a mentor or
- 11:54taking a program that's going to help you learn a process faster, or in
- 12:01this list, could be like a therapist or somebody to help you with your
- 12:05mindset. Like if you know that you have a lot of blocks that are
- 12:09keeping you stuck, or that you know there's some self worth things going on
- 12:15that has you in a chokehold of some sort, these would be indirect money
- 12:20making activities because if you learn a skill faster, you can do that skill
- 12:26and make the money from that skill. If you are confused on how to
- 12:31or you need a certification. This could fall in this category as well,
- 12:37but that's obviously indirect money making activities. Indirect money moves. Next, indirect
- 12:43money move Hiring somebody to support you as a team member or a VA somebody
- 12:48to take off some of the other things on your list that are not direct
- 12:54money making activities but that still need to get done at some point. Creating
- 13:01a passive funnel. Okay, so I have a client right now and this
- 13:09is her thing. She helps you or she teaches how to create passive funnels,
- 13:16like a one to many digital offer that you can put a system into
- 13:22place so that you can lead people into the funnel and start making passive money.
- 13:26This would be like the creation of that would be an indirect money making
- 13:31activity, very close to direct, like once it starts going then that would
- 13:35be a direct, But the creation of it, those sort of moves,
- 13:43those sort of actions making it would be indirect. You see what I'm saying.
- 13:48But Bree Groves, if you don't follow her, go follow her because
- 13:54something is coming in a couple of weeks that you're going to be very very
- 14:01happy about. But she has a whole process. She has a playbook,
- 14:03I'll link it in the show notes and it is fantastic. She will walk
- 14:07you through how to do that. Setting up a simple process to literally be
- 14:13able to accept money would be an indirect money making activity, you know.
- 14:18So like in order to sell your thing, you need maybe a business PayPal
- 14:22account or Stripe or Kujabi. These would be indirect money making activities because otherwise,
- 14:30how are you going to get paid unless they're going to mail you a
- 14:31check and no next thing. Collaborating with somebody to cross market each other's audiences
- 14:39would be an indirect money move. Getting on podcasts or getting other press opportunities
- 14:46for yourself. That's something that I eventually would hand off for sure, but
- 14:52that is an indirect money making move. Intentional networking So I don't mean just
- 14:58like showing up to a coffee shop and calling that networking. But if you
- 15:05know that there's a conference in your town or in a city, and you
- 15:09want to go to it because there's going to be a lot of potential clients
- 15:13and customers, that would be an indirect money move. Creating your next offer
- 15:20to share with the world is a very smart indirect money move. Posting on
- 15:26social media intentionally to build a trust and credibility. That's a good one too.
- 15:33Anything that helps you get your mind right for the day, like working
- 15:37out, prayer, journaling, meditating. I would follow these under indirect money
- 15:43making moves because sometimes you just got to get your mind right. And of
- 15:50course, so those those fall under that category. And then finally, an
- 15:54indirect money move is rest because we are human, because why else are we
- 16:00entrepreneurs if we don't take the time to actually rest. I realized there are
- 16:04seasons, but rest is productive. Okay, So that's what I have for
- 16:11indirect money moves. Here is that big, lengthy list of direct money moves.
- 16:18Are you ready selling on social media, selling in emails, selling in
- 16:23person, however you sell? Selling in general? Direct money move, hosting
- 16:30masterclasses that lead to a sale or this could also be a podcast, or
- 16:37speaking on a stage, anything that is going to directly lead to a buying
- 16:42opportunity, direct money move, and finally, giving your current clients and customers
- 16:51an incredible experience because that will lead to repeat customers and referrals. Direct money
- 16:59move. That's pretty much it, guys. Okay, So if you're not
- 17:03doing again one or all of those things every single day, what are we
- 17:07doing, what are we doing? And those things probably wouldn't take you that
- 17:12long, Like every day. I wouldn't say every day, but when I'm
- 17:18launching something, which I'm often launching something, I'm going to be posting that
- 17:22day like that is my It's honestly kind of insane how easy it is to
- 17:29make significant money online. Really, my to do list is post, send
- 17:36an email stories. That's pretty much it. And now obviously there's other things
- 17:41on the to do list, like if I have a call that day or
- 17:47whatever, like back end stuff too, but direct money making activities, post
- 17:52email stories, selling in all of those things. That's it. That's how
- 18:00easy it can be. Now, it's so easy because I've done a lot
- 18:06of those indirect things, right, I've built an audience that trusts me.
- 18:11I show up consistently when I share something, when I host something, when
- 18:15I sell something, I provide good value, right like I'm legit, I
- 18:25know what I'm talking about. I give my all, I make things right
- 18:29if I don't right. So there's again a lot of indirect that leads to
- 18:33the ease of the direct, but the direct still is a very very small
- 18:38list. Now, notice what is not on the money move list. Okay,
- 18:48here are money moves that are not money moves. Here are non money
- 18:53moves, okay, getting to inbox zero. No rebranding your website that nobody
- 19:03cares about. No overthinking if you should or shouldn't do something. No searching
- 19:11for a new preset for your Instagram m m. Scrolling other people's content,
- 19:18judging other people for how they should show up on the Internet while you're not
- 19:22showing up, pulling your audience on what they want next from you, pulling
- 19:29your audience on anything, asking friends advice who haven't succeeded at the thing that
- 19:33you want to do. Family falls in that category. Two. Creating a
- 19:38vision board. I love vision boards, but they are not director in direct
- 19:44moneymaking activities. Spending hours on a piece of content that doesn't ask for a
- 19:49sale. At some point, what are we doing? Worrying if you are
- 19:55selling too much, worrying if you're too much or too long, worrying what
- 20:00so and so thinks of you, worrying at all? Not a money making
- 20:06activity. Making your bed. Let me say that again. Making your bed
- 20:15is not a money making move. I don't care what y'all say. You're
- 20:22wasting your time listening to podcasts other than when you are doing a multitasking activity
- 20:30like driving, working out, cleaning, getting ready for the day, et
- 20:33cetera. Taking another course instead of implementing what you have already learned, the
- 20:41creation of Excel files for anything, organizing your desktop. Okay, you get
- 20:48the gist. Not money making activities. So if you are not making a
- 20:55level of revenue that you are happy with or that is keeping you in business,
- 21:02and you are spending your precious time on anything on that list, you
- 21:10are asking for it. You are doing this to yourself. Go back to
- 21:15the direct or the indirect money moves list, not saying they will work instantly,
- 21:22but sometimes they do. And there is a compound effect with these things.
- 21:26So the more consistent you are at those money making moves, the more
- 21:30money you will actually be making. Okay, So again not to say that
- 21:38there's not a time and a place to do the things that I just shared
- 21:41on the non money making list. There of course, there are times like
- 21:45if you want to make your bed, make your damn bed. But it's
- 21:51being smart about your time, right. If you are not making a certain
- 21:56amount of money and you have only x amount of time to work and to
- 22:00generate money, and you are spending that time again pulling your audience, overthinking,
- 22:07listening to podcasts, doing coursework material, anything like that, versus or
- 22:15you know, at least if you haven't done the money making list, then
- 22:22we got to stop. That something needs to We got to stop. That's
- 22:26just the best way to say it. Okay, So it's really easy to
- 22:32let those tasks monopolize your time. Also, it's really easy to let those
- 22:37tasks buffer you and take your mind off the things that you should be doing.
- 22:41I realize sometimes it's not easy to sell, especially if you're not used
- 22:45to selling. I realize sometimes it's not easy to look at your bank account
- 22:51when the revenue isn't where you want it to be. But by wasting your
- 22:56time and buffering on crap that's not going to actually generate revenue, instead of
- 23:03focusing on the things that are, you're just digging yourself in a deeper hole.
- 23:07So I hope this was helpful for you. It really can be so
- 23:15easy if you let it, but consistency is key here. The compound effect
- 23:21is very, very real when it comes to online business. Okay, So
- 23:26let me know if you've enjoyed this and don't forget free masterclass. This is
- 23:32happening. I believe it's September twenty fifth, So if you're listening to this
- 23:36live, it will be next week. Of course, if you cannot be
- 23:40there, we will get you the recording, but you have to sign up,
- 23:42so we'll put the link to show link in the show notes with that
- 23:47information for the Money Moves Masterclass. I love you and I will see you
- 23:51here next week. Bye,