Hospitality’s Data Problem Is Now an AI Problem with Wouter Geerts (Abode Worldwide)
AI is transforming hospitality technology at an extraordinary speed. But what happens when businesses start trusting answers without understanding the data behind them?
Wouter Geerts joined Abode Worldwide as Head of Market Intelligence and Research two months ago, after leading research at Skift and working inside hotel tech vendor Mews. On this episode of Pillow Talk Sessions, he and Jessica Gillingham discuss why trust in AI output may become hospitality’s defining technology conversation in 2027.
While AI promises greater efficiency, faster innovation and more sophisticated business…
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