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Chicken in the Box: Why Your Business Model is Broken with James Hatfield
Speed decides who wins. That’s the hard truth we unpack with James Hatfield, the blue-collar builder turned Chief Revenue Officer at LiveSwitch, a video-first AI platform that helps small businesses bid faster, reduce truck rolls, and turn phones into closing tools. From reinventing the 911 call with instant live video to powering virtual estimates for movers, electricians, and window washers, James shows how a simple text link can unlock clarity for customers and leverage for crews.
We dig into what makes tools actually usable: no app downloads, plain language, and a setup any technician can…
The skinny
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