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EP 949 – Part 4 of 5: The Myths of Direct Trade and Transparency in Coffee - Pedro Manga
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Episode Description:
This is Part 4 of a five-part series, Coffee Farms in a Decade from Now, with Pedro Manga from Caravela Coffee.
In this episode, the conversation focuses on direct trade, traceability, and transparency. Pedro explains why the number of intermediaries is not the issue — evidence is. From farm gate pricing to data integrity…
The skinny
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