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Latest / Talk with Linda Reed-Enever

Creative Cross Pollination and Borrowing Brilliance from Other Industries

Have you ever had one of those lightbulb moments sparked by something completely unrelated to your field? Maybe a café's reward system gave you an idea for keeping clients engaged, or a podcast on a totally different topic triggered a clever improvement in your business. That's the beauty of creative cross-pollination, the practice of taking inspiration from other industries and adapting it to your own. It's one of my favourite strategies because it keeps ideas fresh, opens up new ways of thinking, and proves that innovation often begins with a single curious question: What if I tried that…

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