#98: Is Meta About to Take Away Your Control?
Meta is pushing automation harder than ever — but does that mean manual targeting is disappearing? In this episode, Ashley breaks down the real differences between manual control and Advantage+ AI, when each one works, and why understanding Meta's shift is critical for your ad strategy.
You'll learn:
🎯 When Advantage+ actually performs — and when manual targeting still wins
🎯 Why automation isn't always the answer for consistent lead quality
🎯 What would happen if Meta removed manual controls (and how to prepare now)
🎯 How to diversify your ad strategy for 2025–2026 so you stay ahead
If you…
The skinny
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