Latest / Social Media Marketing with Fexingo: Instagram, TikTok, LinkedIn, and Platform Strategy
How Brands Use Social Media for Live Q and A Sessions
In this episode of Social Media Marketing with Fexingo, Lucas and Luna dive into the rise of live Q&A sessions as a brand-building tool. They unpack why brands like Glossier and Duolingo are using real-time Q&As to humanize their image, gather authentic feedback, and drive engagement. Lucas breaks down the numbers: brands that host regular live Q&As see a 40% increase in comment engagement and a 25% boost in follower loyalty. Luna shares how a small skincare brand used Instagram Live Q&As to slash customer service response time by 30%. They discuss best practices—from pre-promotion to…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.