Jordan Crawford - Live Case Study Build: The Power Of Claude
Jordan Crawford builds an outbound campaign live on stage, using Claude Code to go from a raw market to qualified prospects with a personalized reason to reach out. He crawls tens of thousands of company sites, mines case studies for named champions, finds who's since changed jobs, and pulls it all together into a message worth replying to. Before the build he pulls apart a few AI outbound attempts that missed, making his case for starting from imagination and cheap per-prospect intelligence instead of the same old filters.
Follow Jordan: https://www.linkedin.com/in/jordancrawford/
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The skinny
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