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Why Being Desperate Is the WORST Thing You Can Do — Machiavelli

Most people think showing how much you want something will earn respect, loyalty, or love, but Machiavelli knew the opposite is true: desperation is weakness, broadcast for the world to see. As he observed, men judge generally more by the eye than by the hand. When you're desperate you reveal your fear of loss, you give away your strategy, and you show that you need others to choose you. Desperation repels — it signals you're willing to beg, to compromise, to sacrifice your standards for approval. Machiavelli taught that power lies in appearing in control even when you aren't, because…

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