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Why You Can't Find Anything on Streaming Anymore

You pay for five streaming services and still spend forty minutes scrolling before you give up and rewatch something you have seen four times. Somewhere between the infinite scroll and a search bar that cannot find a movie you know for a fact exists, discoverability got quietly killed off.

This week Brian and Eve open the case file on streaming search. The broken autocomplete. The recommendation engines that surface what the platform is contractually obligated to push rather than what you actually want to watch. The titles that vanish overnight when a license lapses. The interface choices…

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