EP 670 Alexander Osterwalder on the Value Stack: 6 Patterns of Value Creation
"Nintendo unlocked a completely underserved market by simplifying the game console." Alexander Osterwalder
Alexander Osterwalder returns to The Innovation Show with a world first. The co-founder of Strategyzer and creator of the Business Model Canvas shares the Value Stack, a brand new tool built on six patterns of value creation. Strategyzer has stopped writing books. Alex explains why the team has moved to applied playbooks, and how the patterns help any team articulate its value proposition and then test which benefit matters most to customers.
What Alex shares in this episode
- Why…
The skinny
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