How to Get Leadership to Back Your Idea Robert Burgelman on Intel
"You know how I know what the real culture of a company is? [Two] things. Who gets the money and who gets promoted."
Robert Burgelman, the Edmund W. Littlefield Professor of Management at Stanford Graduate School of Business and author of Strategy is Destiny and Inside Corporate Innovation, returns to The Innovation Show to discuss how companies renew themselves from the middle. His new paper with Sasanka Sekhar Chanda revisits three Intel decisions through James March's model of exploration and exploitation. Top management keeps backing an autonomous initiative while it teaches the company…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.