Podcast Promotion
If you’ve ever launched a show and wondered why the audience isn’t growing as fast as you hoped, you’re not alone. Great content matters, but great content rarely promotes itself. That’s where podcast promotion comes in. Whether you’re brand new or already publishing regularly, having a clear promotion strategy can make the difference between a podcast that gets heard and one that gets overlooked.
The first thing to understand is that podcast promotion starts before the episode is even released. A lot of creators wait until publish day to think about marketing, but the most effective…
The skinny
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