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Self-promotion and the modern lawyer

Lawyers promoting their legal practice and broader brand is becoming more commonplace in Australia but is perhaps not as mainstream as in global jurisdictions. Whether tall poppy syndrome or an archaic view of self-promotion, lawyers who modernise brand-building often face reticence or scepticism from certain corners of the legal profession

.In this episode of The Lawyers Weekly Show, host Jerome Doraisamy welcomes back Danielle Snell and Robert McGirr, the founders of award-winning firm Elit Lawyers by McGirr and Snell, to discuss the evolution of self-promotion of a lawyer's legal services…

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