Latest / Wedding Pros who are ready to grow - with Becca Pountney / Luck or hard work - going viral on TikTok? With Georgie Mitchell

Transcript

Luck or hard work - going viral on TikTok? With Georgie Mitchell · Wedding Pros who are ready to grow - with Becca Pountney

0:00
Just
0:00
you
0:00
don't
0:00
always
0:01
have
0:01
to
0:01
be
0:02
what
0:02
you
0:02
think
0:03
people
0:03
want
0:03
you
0:03
to
0:03
be.
0:04
It's
0:04
just
0:04
trying
0:05
to
0:05
find
0:05
something
0:05
that's
0:05
a
0:06
bit
0:06
unique,
0:06
a
0:06
bit
0:07
clever.
0:07
I'm
0:08
Becca
0:08
Poundney,
0:09
wedding
0:09
business
0:09
marketing
0:10
expert,
0:10
strategist,
0:11
speaker
0:12
and
0:12
author.
0:13
Over
0:13
the
0:13
last
0:14
decade,
0:14
I've
0:14
combined
0:15
my
0:15
love
0:15
of
0:15
marketing
0:15
with
0:16
my
0:16
knowledge
0:16
of
0:16
the
0:16
wedding
0:17
industry
0:17
to
0:17
help
0:18
thousands
0:18
of
0:18
wedding
0:18
pros
0:19
and
0:19
venues
0:19
just
0:20
like
0:20
you
0:20
learn
0:21
new
0:21
skills,
0:22
strategize,
0:22
get
0:23
re
0:23
energized
0:23
and
0:24
grow
0:24
their
0:24
businesses.
0:25
Because
0:25
after
0:26
all,
0:26
that's
0:26
how
0:27
you
0:27
stay.
0:27
Top
0:27
of
0:27
your
0:28
game.
1:19
Whether
1:19
you're
1:19
brand
1:19
new
1:20
into
1:20
this
1:20
industry
1:20
or
1:21
been
1:21
here
1:21
forever,
1:22
I
1:22
want
1:22
to
1:22
help.
1:23
So
1:23
grab
1:23
a
1:24
cup
1:24
of
1:24
tea
1:24
or
1:24
a
1:25
cocktail,
1:25
sit
1:26
back
1:26
and
1:26
enjoy
1:26
a
1:26
brand
1:27
new
1:27
episode
1:27
of
1:27
my
1:28
award
1:28
winning
1:28
podcast,
1:29
Wedding
1:29
pros
1:29
who
1:30
are
1:30
ready
1:30
to
1:30
grow.
1:31
Let's
1:31
get
1:31
going
1:32
with
1:32
today's
1:32
episode.
1:37
Today
1:37
I'm
1:37
joined
1:38
by
1:38
Georgie,
1:38
founder
1:39
of
1:39
Georgina
1:39
Rose
1:40
Events,
1:40
wedding
1:41
planner,
1:41
podcaster
1:42
behind
1:42
the
1:42
secret
1:43
society
1:43
of
1:43
brides,
1:44
author
1:44
of
1:45
it's
1:45
your
1:45
Wedding.
1:46
And
1:46
you
1:46
may
1:46
also
1:47
have
1:47
seen
1:47
her
1:47
content
1:48
on
1:48
TikTok
1:48
today.
1:49
I'm
1:49
looking
1:49
forward
1:49
to
1:50
finding
1:50
out
1:50
more
1:50
about
1:50
her,
1:51
the
1:51
highs
1:51
and
1:51
lows
1:52
of
1:52
going
1:52
viral
1:52
on
1:53
TikTok
1:53
and
1:53
what's
1:54
actually
1:54
working
1:54
in
1:54
her
1:55
wedding
1:55
business
1:55
right
1:56
now.
1:56
Georgie,
1:57
welcome
1:57
to
1:57
the
1:57
podcast.
1:58
Hello.
1:58
Thank
1:58
you
1:59
for
1:59
having
1:59
me.
1:59
It's
1:59
an
1:59
absolute
2:00
pleasure.
2:00
I'm
2:00
so
2:01
pleased
2:01
to
2:01
have
2:01
you
2:01
on
2:02
the
2:02
podcast.
2:02
I'm
2:02
looking
2:03
forward
2:03
to
2:03
getting
2:03
into
2:03
the
2:03
conversation
2:04
and
2:05
to
2:05
be
2:05
honest,
2:05
just
2:05
finding
2:06
a
2:06
little
2:06
bit
2:06
more
2:07
about
2:07
you,
2:07
about
2:08
your
2:08
business,
2:08
about
2:09
your
2:09
journey.
2:10
So
2:10
I
2:10
like
2:11
to
2:11
take
2:11
people
2:11
back
2:11
to
2:12
the
2:12
start
2:12
on
2:12
this
2:12
podcast.
2:13
I
2:13
want
2:13
to
2:13
know
2:13
about
2:13
your
2:14
career
2:14
early
2:15
on,
2:15
before
2:16
you
2:16
started
2:16
wedding
2:17
planning.
2:17
Like,
2:17
what
2:17
did
2:18
you
2:18
do?
2:18
Were
2:18
you
2:19
always
2:19
in
2:19
weddings
2:19
or
2:20
did
2:20
you
2:20
have
2:20
another
2:20
career
2:20
previous
2:21
to
2:21
that?
2:21
I
2:21
have
2:22
tried
2:22
a
2:22
few
2:22
things.
2:22
I
2:23
am,
2:23
I
2:23
am
2:24
a
2:24
worker.
2:25
I
2:25
like
2:25
working,
2:25
so
2:26
I
2:26
always.
2:26
So
2:26
from
2:27
the
2:27
age
2:27
of
2:27
like
2:27
14,
2:28
probably
2:28
illegal,
2:29
but
2:29
had
2:29
about
2:29
three
2:29
jobs
2:30
going
2:30
on.
2:30
Waitress
2:31
it,
2:31
like
2:32
anything
2:32
and
2:32
everything.
2:33
I
2:33
then
2:34
went
2:34
to
2:34
university
2:35
to
2:35
study
2:35
event
2:36
management
2:36
because
2:37
I
2:37
figured
2:38
out
2:38
that
2:38
weddings
2:38
was
2:38
kind
2:39
of
2:39
what
2:39
I
2:39
wanted
2:40
to
2:40
do.
2:40
Someone
2:40
had
2:40
said
2:40
to
2:41
me,
2:41
you'd
2:41
be
2:41
a
2:41
great
2:41
event
2:41
manager.
2:42
And
2:42
the
2:42
second
2:42
they
2:42
said,
2:43
I
2:43
was
2:43
like,
2:43
oh
2:43
my
2:43
God,
2:43
I
2:44
would
2:44
be
2:44
a
2:44
great
2:44
event
2:44
manager.
2:45
And
2:45
that
2:45
was
2:45
kind
2:45
of
2:45
set.
2:46
My
2:46
dad
2:46
was
2:47
furious.
2:47
Before
2:47
that
2:47
I
2:48
wanted
2:48
to
2:48
be
2:48
a
2:48
barrister.
2:49
And
2:49
he
2:49
was
2:49
like,
2:49
oh,
2:50
so
2:50
cool.
2:50
And
2:51
then
2:51
I
2:51
was
2:51
like,
2:52
I
2:52
want
2:52
to
2:52
be
2:52
a
2:52
wedding
2:52
planner.
2:54
So
2:54
went
2:54
to
2:54
university,
2:55
lasted
2:56
there
2:56
about
2:57
three
2:57
months.
2:58
Wasn't
2:58
for
2:58
me.
2:59
Had
2:59
just
2:59
met
3:00
a
3:00
new
3:00
boyfriend
3:01
who
3:01
I
3:01
then
3:02
married,
3:02
so
3:02
it's
3:02
okay.
3:03
But
3:03
met
3:03
A
3:04
boyfriend,
3:04
didn't
3:04
want
3:04
to
3:05
be
3:05
away
3:05
from
3:05
him.
3:06
Left
3:06
uni,
3:07
did
3:08
just
3:08
some,
3:09
any
3:09
jobs
3:09
I
3:10
could
3:10
and
3:11
then
3:11
bought
3:12
an
3:12
online
3:12
wedding
3:13
planning
3:13
course
3:14
as
3:14
we
3:14
do,
3:15
and
3:15
used
3:15
that
3:16
to
3:16
get
3:16
my
3:16
first
3:17
kind
3:17
of
3:17
wedding
3:18
job,
3:18
which
3:19
was
3:20
working.
3:21
Where
3:21
was
3:21
that?
3:21
Oh,
3:21
a
3:22
golf
3:22
club.
3:22
I
3:23
was
3:23
a
3:23
part
3:23
time
3:23
wedding
3:24
planner,
3:24
part
3:24
time
3:24
bartender,
3:26
so
3:26
it
3:26
was
3:26
obviously
3:27
as
3:27
glamorous
3:27
as
3:28
it
3:28
sounds.
3:28
I
3:29
then
3:30
used
3:30
that
3:30
to
3:30
get
3:30
a
3:30
job
3:31
at
3:31
a
3:31
venue,
3:33
then
3:33
found
3:33
out
3:34
I
3:34
was
3:34
pregnant.
3:35
That
3:35
was
3:36
not
3:36
planned,
3:37
but
3:37
she's
3:37
wonderful,
3:37
so
3:38
totally
3:38
worth
3:38
it.
3:39
Loved
3:39
that
3:40
thought.
3:41
Then
3:41
I
3:41
really
3:41
liked
3:41
kids,
3:42
so
3:42
worked
3:42
in
3:42
a
3:43
nursery,
3:43
realized
3:43
I
3:43
actually
3:44
hate
3:44
kids.
3:44
I
3:45
just
3:45
like
3:45
my
3:45
own
3:45
child.
3:46
So
3:46
got
3:46
that
3:47
out
3:47
of
3:47
my
3:47
system
3:48
and
3:48
then
3:48
went
3:49
back
3:49
to
3:49
work
3:49
for
3:50
a
3:51
wedding
3:51
catering
3:52
company.
3:52
And
3:52
that's
3:52
kind
3:53
of
3:53
where
3:53
I'd
3:53
worked
3:54
for
3:54
them
3:54
when
3:54
I
3:54
was
3:54
14,
3:55
waitressing
3:55
at
3:55
weddings.
3:56
So
3:56
it's
3:56
kind
3:56
of
3:56
a
3:56
full
3:57
circle
3:57
moment.
3:58
Started
3:58
working
3:59
with
3:59
them,
4:00
kind
4:00
of
4:00
helped
4:00
build
4:01
up
4:01
the
4:01
business.
4:01
Kind
4:02
of
4:02
was
4:02
the
4:02
younger
4:02
one
4:02
that
4:03
was
4:03
doing
4:03
all
4:03
the
4:03
socials
4:04
and
4:04
the
4:04
website
4:04
and
4:04
things
4:05
like
4:05
that.
4:05
And
4:05
then
4:06
it
4:06
just
4:06
got
4:06
to
4:06
a
4:07
point
4:07
where
4:07
my
4:07
daughter
4:08
was
4:08
at
4:08
school,
4:09
so
4:09
I
4:09
had
4:09
a
4:09
bit
4:09
more
4:10
time
4:10
to
4:10
do
4:10
everything.
4:11
And
4:11
I
4:11
started
4:11
a
4:12
social
4:12
media
4:12
business
4:13
as
4:13
a
4:13
side
4:14
hustle
4:14
just
4:15
to
4:15
get
4:15
some
4:15
money.
4:16
That
4:16
grew
4:17
enough
4:17
because
4:18
I
4:18
had
4:18
a
4:18
child,
4:19
I
4:19
wasn't.
4:19
I
4:19
didn't
4:19
earn
4:20
a
4:20
lot
4:20
of
4:20
money.
4:20
So
4:20
it
4:20
was
4:20
actually
4:20
perfect
4:21
timing
4:21
that
4:21
to
4:22
start
4:22
a
4:22
business
4:22
doing
4:23
weddings,
4:23
I
4:23
just
4:23
had
4:24
to
4:24
earn
4:24
more
4:24
than
4:25
nothing.
4:25
So
4:26
no
4:26
matter
4:27
what,
4:27
it
4:27
was
4:27
gonna
4:27
be
4:27
successful.
4:29
So
4:29
that
4:29
kind
4:30
of
4:30
got
4:30
me
4:30
up
4:30
until
4:31
the
4:31
point
4:31
of
4:32
starting
4:32
a
4:32
business.
4:33
So
4:33
always
4:34
weddings,
4:34
but
4:35
not
4:35
planning.
4:35
So
4:36
it's
4:36
been
4:36
a
4:36
little
4:36
bit
4:37
all
4:37
over
4:37
the
4:37
place
4:37
then
4:38
really,
4:38
from
4:38
the
4:38
idea
4:39
of
4:39
becoming
4:39
a
4:39
barrister.
4:40
Now
4:40
I
4:40
feel
4:40
like
4:40
we
4:40
all
4:40
went
4:40
through
4:41
that
4:41
phase.
4:41
I
4:41
went
4:42
through
4:42
a
4:42
phase
4:42
of
4:42
I'm
4:43
going
4:43
to
4:43
do
4:43
law
4:43
at
4:44
university
4:44
because
4:45
I
4:45
loved
4:45
watching
4:46
Legally
4:46
Blonde.
4:46
Then
4:47
I
4:47
also
4:48
went
4:48
and
4:48
did
4:48
a
4:48
television
4:49
degree
4:49
which
4:49
was
4:49
completely
4:50
opposite.
4:51
So
4:51
we've
4:51
all
4:51
gone
4:51
through
4:52
that
4:52
little
4:52
bit
4:53
of
4:54
thinking
4:54
we're
4:54
going
4:54
to
4:54
do
4:55
something,
4:55
finding
4:55
ourselves.
4:56
Yeah,
4:56
exactly.
4:56
And
4:57
then
4:57
realizing
4:57
actually
4:58
that
4:58
isn't
4:58
fun,
4:58
we
4:59
want
4:59
to
4:59
do
4:59
something
4:59
else.
4:59
But
4:59
the
5:00
nursery
5:00
thing,
5:00
that
5:01
was
5:01
very
5:01
left
5:01
field.
5:02
I
5:02
can't
5:02
think
5:03
of
5:03
anything.
5:04
I
5:04
always
5:04
say
5:04
this.
5:05
People
5:05
who
5:05
are
5:05
teachers,
5:06
people
5:06
who
5:06
work
5:06
in
5:06
nurseries,
5:07
I
5:07
don't
5:07
know
5:07
how
5:07
they
5:08
do
5:08
it.
5:08
I
5:08
have
5:08
two
5:08
children,
5:09
I
5:09
can
5:09
just
5:10
about
5:10
cope
5:10
with
5:10
them.
5:10
Other
5:11
people's
5:11
children,
5:11
I
5:12
couldn't
5:12
do
5:12
it.
5:12
So
5:12
you
5:13
found
5:13
your
5:13
way
5:13
back
5:13
to
5:13
weddings.
5:14
Eventually
5:14
I
5:14
found
5:15
I
5:16
really
5:16
loved
5:16
the
5:16
mum
5:16
bit
5:17
and
5:17
I
5:17
was
5:17
really
5:17
good
5:17
at
5:18
the
5:18
creative
5:18
stuff.
5:19
And
5:19
even
5:19
in
5:20
lockdown,
5:20
when
5:20
obviously
5:20
there
5:21
was
5:21
no
5:21
weddings,
5:21
I
5:22
homeschooled
5:22
my
5:22
daughter
5:23
when
5:23
we
5:23
had
5:23
to.
5:23
And
5:24
I
5:24
was
5:24
like,
5:24
I
5:24
love
5:24
this,
5:25
I'm
5:25
so
5:25
good
5:25
at
5:26
this.
5:26
This
5:26
is
5:26
the
5:26
best
5:26
thing.
5:27
I
5:27
themed
5:27
every
5:27
day.
5:28
Like,
5:28
we
5:28
would
5:29
pull
5:29
something
5:29
out
5:29
of
5:29
the
5:29
hat
5:30
and
5:30
it
5:30
would
5:30
be
5:30
like
5:30
circus.
5:31
So
5:31
all
5:31
the
5:32
lessons
5:32
were
5:32
circus
5:32
themed.
5:33
We'd
5:33
dress
5:33
up
5:33
circus
5:33
themed.
5:34
Lunch
5:34
was
5:34
circus.
5:34
And
5:35
I've
5:35
just
5:35
realized,
5:36
if
5:36
it's
5:36
not
5:36
for
5:37
my
5:37
kid,
5:37
I'm
5:37
not.
5:37
I
5:38
don't
5:38
want
5:38
to
5:38
do
5:38
it.
5:39
Fair
5:39
enough.
5:40
So
5:40
you
5:40
had
5:40
your
5:41
social
5:41
media
5:41
business,
5:42
so
5:42
at
5:42
what
5:43
point
5:43
did
5:43
you
5:43
think,
5:43
right,
5:44
I'm
5:44
just
5:44
gonna
5:45
do
5:45
a
5:45
wedding
5:45
planning
5:46
business
5:46
now?
5:46
I.
5:47
My
5:47
husband
5:48
had
5:48
told
5:48
me
5:49
the
5:49
whole
5:49
time
5:49
to
5:49
start
5:49
a
5:49
business
5:50
and
5:50
I
5:50
am
5:50
not,
5:51
I'm
5:51
not
5:51
very
5:51
business.
5:52
I
5:52
wasn't
5:53
very
5:53
business.
5:53
I
5:53
never
5:53
really
5:54
wanted
5:54
to
5:54
start
5:54
my
5:54
own
5:54
business.
5:54
I'd
5:55
never
5:55
thought
5:55
about
5:55
it.
5:55
I
5:55
don't
5:56
really
5:56
know
5:56
anyone
5:56
who's
5:57
got
5:57
their
5:57
own
5:57
business,
5:57
so
5:58
I
5:58
wasn't
5:58
in
5:58
that
5:59
world.
6:00
And
6:00
then
6:00
I.
6:01
The
6:01
social
6:01
media,
6:02
I
6:02
say
6:02
social
6:03
media
6:03
business,
6:03
it
6:03
was
6:03
literally
6:04
doing
6:04
some
6:04
socials
6:05
for
6:05
some
6:05
small
6:05
businesses.
6:06
It
6:06
was
6:06
very
6:07
low.
6:08
And
6:08
basically
6:09
I
6:09
used
6:09
to
6:09
earn
6:09
about
6:09
a
6:10
thousand
6:10
pounds
6:10
a
6:10
month.
6:10
When
6:10
the
6:10
social
6:11
media
6:11
business
6:11
got
6:12
to
6:12
earning
6:12
over
6:12
a
6:13
thousand
6:13
pounds
6:13
a
6:13
month,
6:13
I
6:14
quit
6:14
the
6:14
catering
6:15
job
6:16
and
6:16
just
6:16
went
6:17
for
6:17
it.
6:17
And
6:17
that
6:17
was
6:18
January
6:18
2020.
6:20
And
6:20
we
6:20
all
6:20
know
6:20
what
6:21
then
6:21
came
6:21
next.
6:22
But
6:23
again,
6:23
it
6:24
was,
6:24
it
6:24
was,
6:24
in
6:25
hindsight,
6:25
it
6:25
was
6:25
all
6:26
fantastic
6:26
timing
6:27
because
6:27
I
6:27
then
6:28
did
6:28
a
6:28
bit
6:28
more
6:28
of
6:28
the
6:28
social
6:28
media
6:29
business,
6:30
grew
6:30
that
6:30
to
6:30
the
6:30
point
6:31
where
6:31
my
6:31
husband
6:31
then
6:32
came
6:32
to
6:32
join
6:33
all
6:33
of
6:33
the
6:33
businesses
6:34
and
6:34
we've
6:35
just
6:35
then
6:35
gone
6:36
hard
6:36
ever
6:36
since,
6:37
basically.
6:37
I
6:37
love
6:38
that.
6:38
Okay,
6:38
so
6:38
you
6:38
had
6:39
the
6:39
social
6:39
media
6:39
business.
6:40
So
6:40
at
6:40
what
6:40
point
6:41
did
6:41
Georgina
6:42
Rose
6:42
Events
6:43
become
6:43
born
6:44
or
6:44
is
6:44
that
6:44
all
6:44
the
6:45
same
6:45
thing?
6:45
So
6:46
that
6:46
was
6:46
January
6:46
20th.
6:47
I
6:47
started
6:47
the
6:47
social
6:47
media
6:47
business
6:48
probably
6:48
in
6:48
the
6:49
September
6:50
2019,
6:50
had
6:51
a
6:51
few
6:51
months
6:51
getting
6:52
it
6:52
to
6:52
the
6:52
point
6:52
where
6:52
I
6:52
earned
6:53
over
6:53
a
6:53
thousand
6:53
pounds,
6:54
quit
6:54
the
6:54
job
6:54
January
6:55
1st
6:55
of
6:55
January
6:56
2020,
6:57
started
6:57
it
6:58
and
6:58
was
6:58
like,
6:58
yay,
6:58
I'm
6:59
going
6:59
to
6:59
do
6:59
amazing.
7:00
And
7:00
then
7:00
three
7:01
months
7:01
later,
7:01
no
7:01
weddings.
7:02
Absolutely.
7:03
Okay.
7:04
So
7:04
it
7:04
wasn't
7:05
the
7:05
ideal
7:05
time
7:05
to
7:05
start
7:06
a
7:06
business.
7:06
Or
7:06
maybe
7:07
it
7:07
was
7:07
because
7:08
we
7:08
never
7:09
really
7:09
know
7:09
what
7:10
would
7:10
have
7:10
been.
7:10
It's
7:10
the
7:10
sliding
7:11
doors
7:11
moment.
7:12
What
7:12
did
7:13
you
7:13
do
7:13
come
7:14
March
7:14
2020
7:15
when
7:16
you've
7:16
got
7:16
this
7:16
idea,
7:17
you're
7:17
going
7:17
to
7:17
go
7:18
start
7:18
doing
7:18
weddings
7:19
and
7:19
weddings
7:19
now
7:20
stop.
7:20
What
7:21
was
7:21
your
7:21
strategy?
7:21
Were
7:21
you
7:22
panicked?
7:22
Were
7:22
you
7:23
calm?
7:23
Did
7:24
you
7:24
just
7:24
go
7:24
all
7:24
in?
7:24
I,
7:25
I
7:25
had
7:26
actually
7:26
done
7:26
one
7:27
wedding
7:27
on
7:28
like
7:28
the
7:28
18th
7:29
of
7:29
March.
7:30
So
7:31
somewhere,
7:32
right.
7:32
Whatever.
7:32
Lock.
7:33
I
7:33
did
7:34
a
7:34
friend
7:34
in
7:34
the
7:34
industry's
7:35
wedding
7:35
and
7:35
it
7:35
went
7:36
from
7:36
being
7:36
120
7:37
people
7:37
in
7:37
a
7:37
church
7:38
to
7:39
five
7:40
people
7:40
in
7:40
a
7:40
massive
7:41
church.
7:41
It
7:41
was
7:41
glorious
7:42
and
7:42
horrific
7:43
all
7:43
at
7:43
the
7:43
same
7:43
time
7:44
because
7:44
it
7:44
was
7:44
such
7:44
a
7:44
moment.
7:44
But
7:45
I
7:45
then
7:46
still
7:46
had
7:46
the
7:47
social
7:47
media
7:47
business,
7:47
so
7:48
was
7:48
doing
7:48
bits
7:48
that
7:48
I
7:49
was
7:49
homeschooling
7:49
my
7:49
daughter.
7:50
But
7:50
then
7:51
the
7:51
weddings,
7:51
I'm
7:52
quite.
7:52
First
7:53
of
7:53
all,
7:53
I've
7:53
always
7:53
had
7:53
the
7:54
mindset
7:54
of
7:54
like,
7:54
what's
7:54
the
7:54
worst
7:55
that
7:55
can
7:55
happen?
7:55
So
7:56
the
7:56
worst
7:56
thing
7:56
arguably
7:57
did
7:57
happen.
7:58
I
7:58
just
7:58
did
7:58
other
7:59
work.
7:59
Like,
7:59
I
8:00
just
8:00
earned
8:00
money
8:00
elsewhere
8:01
and
8:01
if
8:01
I
8:01
ever
8:01
needed
8:02
to,
8:02
I
8:02
would
8:02
go
8:02
and
8:02
get
8:03
a
8:03
job
8:03
somewhere.
8:03
It's
8:03
not.
8:04
I
8:04
have
8:05
that
8:05
money
8:05
mindset
8:05
of
8:06
leap
8:06
and
8:06
the
8:06
net
8:06
shall
8:07
appear.
8:07
We'll
8:07
risk
8:08
it.
8:08
What's
8:09
going
8:09
to
8:09
happen?
8:09
And
8:09
again,
8:10
because
8:10
we
8:10
were
8:10
poor,
8:11
I
8:11
didn't
8:11
really
8:11
have
8:11
to
8:12
earn
8:12
a
8:12
lot,
8:13
but
8:14
what
8:14
I
8:14
did
8:14
do
8:14
is
8:15
tick
8:15
tock.
8:16
I
8:16
did
8:16
socials.
8:17
I.
8:17
I'm
8:18
not
8:18
somebody
8:18
who
8:18
likes
8:19
to
8:19
use
8:20
other
8:20
people's
8:20
content,
8:20
so
8:21
I
8:21
think
8:21
a
8:21
lot
8:21
of
8:21
people
8:21
were
8:22
using
8:22
other
8:23
suppliers
8:24
content.
8:24
And.
8:25
And
8:25
kind
8:25
of.
8:25
It
8:25
was
8:25
back
8:26
when
8:26
it
8:26
was
8:26
more
8:26
like
8:27
posting
8:27
pictures
8:28
and
8:28
then
8:28
talking
8:28
about
8:29
the
8:29
picture
8:29
kind
8:29
of
8:29
thing.
8:30
I
8:30
just
8:30
was
8:31
like,
8:31
I'm
8:31
just
8:31
gonna
8:31
make
8:31
my
8:31
own
8:32
content.
8:32
I
8:32
know
8:32
loads
8:33
of
8:33
stuff
8:33
from
8:33
working
8:34
and
8:34
catering
8:34
in
8:34
venues.
8:35
Like,
8:35
I'd
8:35
earned
8:36
my
8:36
stripes
8:37
in
8:37
the
8:37
wedding
8:37
industry.
8:38
I
8:38
just
8:38
didn't
8:38
have
8:38
anything
8:39
to
8:39
show
8:39
for
8:39
myself.
8:40
So
8:40
I
8:41
just
8:41
tried
8:41
the
8:41
TikTok
8:42
and
8:42
thank
8:43
God
8:43
I
8:43
did.
8:44
And
8:44
really,
8:45
you're
8:45
quite
8:45
an
8:46
early
8:46
adopter
8:46
of
8:46
TikTok,
8:47
because
8:48
back
8:48
in
8:48
2020,
8:49
not
8:49
many
8:49
people,
8:50
especially
8:50
in
8:51
the
8:51
wedding
8:51
industry,
8:52
were
8:52
using
8:52
it.
8:53
So,
8:53
I
8:53
mean,
8:54
kudos
8:54
to
8:54
you
8:54
for
8:55
diving
8:55
in
8:55
and
8:55
deciding
8:56
to
8:56
go
8:56
for
8:57
it.
8:57
What
8:57
did
8:57
that
8:57
early
8:58
content
8:58
look
8:58
like?
8:59
Because
8:59
we
8:59
were
8:59
in
9:00
a
9:00
pandemic.
9:00
You
9:01
hadn't
9:01
done
9:01
any
9:01
weddings,
9:02
so
9:02
what
9:02
were
9:02
you
9:02
actually
9:03
posting
9:03
on
9:03
TikTok?
9:05
It
9:06
was
9:06
back
9:06
when
9:07
it
9:07
was,
9:07
first
9:07
of
9:07
all,
9:07
I
9:07
never
9:08
dance,
9:09
so
9:09
I
9:09
didn't
9:09
sell
9:09
my
9:10
soul
9:10
entirely.
9:11
But
9:11
what
9:12
the
9:12
content
9:12
was
9:13
at
9:13
that
9:13
time
9:13
was
9:15
voice
9:16
clips
9:17
from
9:17
songs
9:18
or
9:18
films
9:19
or
9:19
TV
9:19
shows
9:20
or
9:20
something.
9:21
I
9:21
would
9:21
then
9:22
mime
9:23
them
9:23
and
9:24
then
9:24
put
9:24
something
9:25
wedding
9:26
related
9:26
over
9:26
it.
9:27
So
9:28
I'm
9:28
trying
9:28
to
9:28
think
9:29
of
9:29
ones.
9:29
Like
9:30
there
9:30
was
9:30
a
9:30
clip
9:31
from
9:31
the
9:31
Friends
9:31
episode
9:32
where
9:32
she's
9:32
saying
9:33
about
9:33
being
9:34
loud
9:34
and
9:34
being
9:34
blah.
9:35
And
9:35
I
9:35
was
9:35
then
9:35
doing
9:35
it
9:35
with
9:35
my
9:36
daughter
9:36
being
9:36
like,
9:36
you
9:36
can't
9:37
come
9:37
to
9:37
the
9:37
wedding
9:37
because
9:38
you're
9:38
a
9:38
child
9:38
and
9:39
you're
9:39
loud.
9:39
So
9:40
it
9:40
was
9:40
like.
9:40
It
9:40
was
9:40
all
9:40
very
9:41
funny.
9:41
It
9:41
was
9:42
very
9:42
shareable
9:43
content.
9:44
I
9:44
don't
9:45
it
9:45
helped
9:45
me
9:46
get
9:46
followers,
9:47
which
9:47
then
9:47
helped
9:48
later
9:48
on,
9:48
but
9:48
at
9:48
the
9:48
time
9:49
it
9:49
wasn't
9:49
getting
9:49
me
9:49
bookings
9:50
because
9:50
obviously
9:50
there
9:51
was.
9:51
First
9:51
of
9:51
all,
9:51
there
9:51
was
9:52
no
9:52
weddings.
9:52
And
9:52
it
9:52
wasn't
9:53
the
9:53
type
9:53
of
9:53
content
9:53
where
9:53
you'd
9:53
be
9:54
like,
9:54
oh,
9:54
my
9:54
God,
9:54
she's
9:54
great.
9:55
I'm
9:55
gonna
9:55
book
9:55
her
9:55
to
9:56
run
9:56
my
9:56
wedding.
9:56
It
9:57
was
9:57
just
9:57
get
9:57
myself
9:58
out
9:58
there.
9:58
And
9:58
it
9:58
got
9:58
me
9:59
really
9:59
comfortable
9:59
with
9:59
talking
10:00
to
10:00
the
10:00
camera,
10:00
being
10:00
on
10:01
the
10:01
camera.
10:01
I
10:02
did
10:02
a
10:02
song
10:02
at
10:02
one
10:03
point,
10:03
which
10:03
I
10:03
don't
10:04
recommend
10:04
finding,
10:04
but,
10:05
like,
10:05
it
10:06
was
10:06
kind
10:06
of
10:06
anything
10:06
and
10:06
everything
10:07
to
10:07
just
10:07
keep
10:08
posting
10:08
videos.
10:09
And
10:09
it.
10:09
It
10:09
was
10:10
at
10:10
the
10:10
time
10:10
when
10:10
TikTok
10:11
was
10:11
wonderful
10:12
and
10:12
just
10:12
sent
10:13
it
10:13
to
10:13
loads
10:14
of
10:14
people
10:14
and
10:15
very
10:15
short
10:16
clips.
10:16
It
10:16
wasn't
10:16
very
10:17
tip
10:17
heavy.
10:17
It
10:18
was
10:18
more
10:18
just
10:19
entertaining.
10:20
So
10:20
really,
10:21
in
10:21
some
10:21
ways,
10:21
you're
10:22
in
10:22
the
10:22
perfect
10:22
position
10:23
because
10:23
there
10:23
was
10:23
no
10:24
weddings.
10:24
It
10:24
didn't
10:24
actually
10:25
matter.
10:25
You
10:26
were
10:26
starting
10:27
at
10:27
the
10:27
beginning,
10:28
so
10:28
you
10:28
didn't
10:28
have
10:28
this
10:28
big
10:29
income
10:29
that
10:29
you
10:29
were
10:29
losing.
10:30
You
10:30
knew
10:30
that
10:30
you
10:30
only
10:31
had
10:31
to
10:31
earn
10:31
a
10:31
small
10:31
amount.
10:32
And
10:32
so
10:32
actually
10:32
it
10:33
kind
10:33
of
10:33
gave
10:33
you
10:33
that
10:34
freedom
10:34
to
10:34
be
10:34
creative,
10:35
to
10:35
give
10:35
things
10:36
a
10:36
try,
10:36
to
10:36
dive
10:37
all
10:37
in.
10:37
And
10:38
like
10:38
you
10:38
said,
10:39
what's
10:39
the
10:39
worst
10:39
that
10:40
can
10:40
happen?
10:41
I
10:41
also
10:41
had
10:42
space
10:42
when
10:43
other
10:43
people
10:43
couldn't.
10:44
I
10:44
had
10:45
all
10:45
the
10:45
availability
10:45
in
10:46
the
10:46
world.
10:46
So
10:46
unfortunately,
10:47
other
10:48
coordinators
10:48
and
10:48
planners
10:49
couldn't
10:49
do
10:49
the
10:49
change
10:49
of
10:50
date.
10:50
I'm
10:51
free,
10:51
I'm
10:51
available,
10:51
and
10:52
I'm
10:52
really
10:52
cheap
10:52
because
10:53
I've
10:53
just
10:53
started.
10:54
Okay,
10:54
so
10:55
talk
10:55
to
10:55
me
10:55
about
10:55
that
10:55
transition
10:56
then.
10:56
So
10:56
once
10:57
weddings
10:57
did
10:57
start
10:57
coming
10:58
back,
10:58
you're
10:58
still
10:58
very
10:59
early
10:59
on.
10:59
How
11:00
did
11:00
you
11:00
get
11:00
those
11:00
first
11:01
clients?
11:01
Were
11:02
they
11:02
just
11:02
because
11:02
you
11:03
were
11:03
available?
11:04
Were
11:04
they
11:04
through
11:04
referrals?
11:05
Were
11:05
they
11:05
through
11:06
the
11:06
stuff
11:06
you
11:06
were
11:06
doing
11:06
on
11:07
TikTok?
11:07
I
11:07
think
11:08
it
11:08
was
11:08
spread
11:09
across
11:09
all
11:09
of
11:10
that.
11:10
I
11:10
think
11:10
I
11:10
was
11:10
definitely
11:11
getting.
11:11
My
11:11
Instagram
11:12
was
11:12
doing
11:12
well
11:13
and
11:13
I
11:13
had
11:13
built
11:14
a
11:14
lot
11:14
of
11:14
connections
11:15
over
11:15
there.
11:15
I'd
11:15
been
11:15
in
11:16
the
11:16
industry
11:16
for
11:16
maybe
11:17
10
11:17
years,
11:17
nearly
11:18
coming
11:18
up
11:18
10
11:18
years
11:19
by
11:19
the
11:19
time
11:19
that
11:19
I
11:19
started
11:19
my
11:20
business.
11:20
So
11:20
I
11:20
already
11:21
knew
11:21
photographers,
11:22
jewelers,
11:22
venues.
11:23
I
11:24
did
11:24
a
11:24
lot
11:24
of
11:24
coordinating
11:25
at
11:26
some
11:26
venues
11:26
that
11:26
I'd
11:26
previously
11:27
worked
11:27
at
11:27
before.
11:28
It
11:28
was
11:28
kind
11:28
of
11:29
a.
11:29
I'm
11:30
under
11:30
the
11:30
impression,
11:31
like
11:31
when
11:31
you
11:31
start
11:31
visit,
11:31
just
11:32
yes
11:32
to
11:32
everything.
11:32
I
11:33
was
11:33
literally
11:33
yes
11:34
to
11:34
all
11:34
of
11:34
it.
11:34
So
11:35
I
11:35
definitely
11:36
remember
11:36
getting
11:36
my
11:37
first
11:37
website
11:38
inquiry
11:39
and
11:39
being
11:39
like,
11:39
oh,
11:39
my
11:40
God,
11:40
like
11:40
someone's
11:40
actually.
11:41
This
11:41
is
11:41
actually
11:41
real.
11:43
But
11:43
yeah,
11:43
I
11:43
think
11:43
that
11:44
first
11:44
year,
11:44
I
11:44
think
11:45
maybe
11:45
in
11:45
2021,
11:46
I
11:47
did
11:47
about
11:47
25
11:48
weddings,
11:48
and
11:48
then
11:49
come
11:49
2022,
11:50
I
11:50
did
11:50
95
11:51
weddings.
11:52
So
11:53
it
11:53
was
11:53
definitely
11:54
socials
11:55
that
11:55
did
11:55
that
11:55
bit.
11:56
And
11:56
so
11:56
when
11:56
you
11:56
say
11:56
you
11:57
did
11:57
that
11:57
many
11:57
weddings,
11:57
were
11:58
you
11:58
doing
11:58
on
11:58
the
11:58
day
11:58
coordination,
11:59
was
11:59
that
11:59
full
12:00
plans
12:00
or
12:00
was
12:01
it
12:01
a
12:01
mixture
12:01
of
12:01
everything?
12:02
Mixture
12:02
of
12:02
everything,
12:02
majority
12:03
of
12:04
them.
12:05
So
12:05
that.
12:05
So
12:05
2022,
12:07
I
12:07
did
12:07
95
12:08
weddings.
12:08
I
12:09
think
12:09
10
12:09
of
12:09
them
12:09
were
12:10
full
12:10
planning.
12:11
I
12:11
do
12:11
a
12:12
middle
12:12
package,
12:12
so
12:12
a
12:12
group
12:13
of
12:13
them
12:13
with
12:13
that.
12:13
And
12:13
then
12:14
I
12:14
also
12:14
got
12:14
married
12:14
that
12:15
year,
12:15
so
12:16
that
12:16
was
12:17
a
12:17
difficult
12:17
year.
12:18
That
12:18
was
12:18
95
12:19
that
12:19
I
12:19
went
12:19
to
12:20
personally
12:20
and
12:21
ran.
12:21
Whereas
12:22
now
12:22
I've
12:22
built
12:22
my
12:22
team
12:22
up,
12:23
I
12:23
do
12:23
less
12:23
than
12:23
that.
12:24
But,
12:24
yeah,
12:25
that
12:25
was
12:25
a
12:25
challenging
12:26
year.
12:26
So
12:27
when
12:27
you
12:27
say
12:27
you're
12:27
a
12:27
worker,
12:28
you
12:28
really
12:28
are
12:29
a
12:29
worker,
12:29
you
12:29
don't
12:29
make
12:29
it
12:30
easy
12:30
for
12:30
yourself.
12:30
You
12:31
sound
12:31
like
12:31
you've
12:31
thrown
12:32
yourself
12:32
all
12:32
in.
12:33
So
12:33
in
12:33
the
12:33
background
12:34
you're
12:34
still
12:34
going
12:35
with
12:35
this
12:35
TikTok,
12:35
Stu.
12:36
So
12:36
at
12:36
what
12:36
point
12:37
did
12:37
that
12:37
start
12:38
actually
12:39
making
12:39
a
12:39
difference,
12:40
start
12:40
reaching
12:40
a
12:40
lot
12:40
of
12:41
people?
12:41
What
12:41
was
12:41
your
12:42
moment
12:42
where
12:42
you
12:43
started
12:43
thinking,
12:43
this
12:43
is
12:44
really
12:44
working
12:44
for
12:44
me?
12:44
Honestly,
12:46
straight
12:46
away,
12:46
in
12:47
terms
12:47
of
12:47
getting
12:47
Followers
12:48
Straight
12:49
away,
12:50
2021
12:51
was
12:51
probably
12:52
the
12:52
year
12:52
where
12:52
I
12:52
actually
12:53
had
12:53
physical
12:53
bookings
12:54
and
12:54
I
12:54
could
12:54
see
12:54
that
12:55
they
12:55
were
12:55
coming
12:55
from
12:55
TikTok.
12:57
The
12:57
thing
12:57
with
12:57
TikTok,
12:58
all
12:58
socials,
12:59
is
12:59
that
12:59
it
13:00
kind
13:00
of
13:00
TikTok
13:01
showed
13:01
me
13:02
to
13:02
people
13:03
who
13:03
then
13:03
came
13:03
and
13:04
found
13:04
my
13:04
Instagram
13:04
and
13:05
they
13:05
got
13:05
to
13:05
know
13:05
me
13:06
and
13:06
then
13:06
it
13:06
came
13:07
to
13:07
the
13:07
point
13:07
when
13:07
I
13:07
was
13:07
then
13:08
a
13:08
bit
13:08
of
13:08
social
13:08
proof
13:09
of,
13:09
look,
13:09
I
13:09
actually
13:09
do
13:10
weddings,
13:10
I'm
13:10
at
13:10
weddings.
13:11
That
13:11
was
13:12
when
13:12
it
13:12
then
13:12
kind
13:13
of
13:13
came
13:13
from.
13:14
Actually
13:14
from
13:14
socials
13:15
and
13:15
turned
13:15
into
13:15
bookings.
13:16
So
13:17
it
13:17
was
13:17
good.
13:18
Straight
13:18
off
13:18
the
13:18
bat
13:19
again,
13:19
I
13:19
don't
13:19
think
13:20
many
13:20
people
13:20
were
13:20
doing
13:20
it.
13:21
I
13:21
still
13:21
don't
13:21
think
13:21
enough
13:22
wedding
13:22
suppliers
13:23
are
13:23
doing
13:23
it.
13:23
It's
13:23
a
13:23
massive
13:24
market.
13:24
That's
13:24
just.
13:25
I
13:25
feel
13:25
quite
13:26
bad
13:26
because
13:26
I
13:26
just.
13:27
They're
13:27
taking
13:27
all
13:27
the
13:28
apples
13:28
because
13:28
there's
13:28
no
13:28
one
13:28
else.
13:29
Just
13:29
go
13:29
in
13:29
for
13:29
it.
13:30
So
13:30
I
13:30
think
13:31
there
13:31
was
13:31
a
13:32
bit
13:32
of
13:32
a
13:32
gap
13:32
in
13:32
the
13:32
market
13:33
that
13:33
I
13:33
found
13:34
quite
13:34
quickly
13:34
and
13:35
have
13:35
just
13:35
gone
13:35
with
13:35
it
13:36
and
13:36
not
13:36
stopped.
13:37
And
13:38
you're
13:38
right,
13:38
there
13:38
isn't
13:38
enough
13:39
people
13:39
on
13:39
there.
13:39
It's
13:40
a
13:40
huge
13:40
gap
13:41
still.
13:41
Why
13:41
do
13:41
you
13:41
think
13:42
that
13:42
is?
13:42
Why
13:42
do
13:43
you
13:43
think
13:43
people
13:43
are
13:43
scared
13:43
of
13:43
the
13:44
platform?
13:44
I
13:44
think
13:45
people
13:45
aren't
13:45
willing
13:46
to
13:46
go
13:46
and
13:47
use
13:47
TikTok
13:48
as
13:48
a.
13:48
As
13:49
a
13:49
person,
13:49
not
13:50
as
13:50
a
13:50
business.
13:50
Go
13:50
and
13:51
see
13:51
that
13:51
it's
13:51
not
13:52
just
13:52
dancing
13:52
teenagers
13:53
and
13:53
it's
13:53
not
13:54
doom
13:54
and
13:54
gloom
13:54
like
13:54
when
13:55
it
13:55
learns
13:55
your
13:55
algorithm,
13:56
you.
13:56
It's
13:56
a.
13:56
It
13:56
is
13:57
a
13:57
fantastic
13:57
social
13:58
media.
13:58
Like,
13:58
it's
13:59
so
13:59
Educational,
14:00
so
14:00
fun,
14:01
so
14:01
enjoyable.
14:02
So
14:02
I
14:02
would
14:02
say
14:02
like
14:03
people
14:03
aren't
14:03
trying
14:04
it
14:04
first
14:05
and
14:05
then
14:05
I
14:06
think
14:06
it's
14:06
a
14:06
little
14:06
bit
14:06
of
14:06
not
14:07
sure
14:07
what
14:07
to
14:07
do,
14:07
not
14:08
sure
14:08
what
14:08
to
14:08
post
14:09
and
14:09
just
14:09
scared
14:09
to
14:09
put
14:10
their
14:10
face
14:10
on
14:10
there.
14:10
But
14:11
most
14:12
of
14:12
us
14:13
are
14:13
service
14:14
led
14:14
businesses.
14:15
They
14:16
want
14:16
to
14:16
know
14:16
who
14:16
the
14:16
person
14:16
is
14:17
that's
14:17
running
14:17
it.
14:18
And
14:18
I'm,
14:19
I
14:19
feel
14:19
very
14:19
strongly
14:20
about
14:20
Tick
14:20
Tock
14:20
being
14:21
such
14:21
a
14:21
benefit
14:21
to
14:22
businesses.
14:22
But
14:22
they
14:23
book
14:23
from
14:24
there's
14:24
nothing
14:24
you
14:24
can
14:24
do
14:25
wrong
14:25
on
14:25
there
14:25
apart
14:25
from
14:25
maybe,
14:26
like
14:26
I
14:26
say
14:26
that
14:27
with
14:27
a
14:27
pinch
14:27
of
14:27
salt,
14:27
but
14:28
you
14:28
can
14:28
have
14:28
a
14:28
personality.
14:29
Like
14:29
I've
14:29
really
14:30
found
14:31
that.
14:31
I
14:31
think
14:32
the
14:32
reason
14:32
that
14:32
Georgina
14:33
Roosevelt
14:33
does
14:33
so
14:34
well
14:34
is
14:34
because
14:34
we're
14:35
just
14:35
honest.
14:35
It's
14:35
just
14:36
fun.
14:36
It
14:36
doesn't
14:37
have
14:37
to
14:37
be
14:37
super
14:38
professional,
14:38
it
14:38
doesn't
14:39
have
14:39
to
14:39
be
14:39
super
14:39
polished.
14:40
If
14:40
anything,
14:41
the
14:41
more
14:41
real
14:42
the
14:42
content
14:42
is
14:42
on
14:42
TikTok,
14:43
the
14:43
better
14:43
it'll
14:43
do.
14:44
So
14:44
I
14:45
think
14:45
people
14:45
are
14:45
overthinking
14:46
TikTok.
14:46
Yeah.
14:47
And
14:47
I
14:47
think
14:47
as
14:47
well,
14:48
because
14:49
a
14:49
lot
14:49
of
14:49
these
14:49
wedding
14:50
businesses
14:50
have
14:50
been
14:51
kind
14:51
of,
14:51
their
14:52
business
14:52
has
14:52
been
14:52
raised
14:53
in
14:53
this
14:53
era
14:53
of
14:54
Instagram
14:54
perfection
14:55
and
14:55
having
14:55
this
14:55
perfect
14:56
grid
14:57
and
14:57
perfect
14:58
look.
14:58
And
14:58
we
14:58
know
14:58
that
14:59
Instagram,
14:59
even
14:59
now,
14:59
you
15:00
shouldn't
15:00
be
15:00
like
15:00
that.
15:00
But
15:01
that's
15:01
kind
15:01
of
15:01
the
15:01
mindset
15:02
people
15:02
are
15:02
still
15:03
set
15:03
in
15:03
and
15:03
I
15:04
think
15:04
so
15:04
when
15:04
they
15:04
move
15:04
to
15:05
TikTok,
15:05
they
15:06
just
15:06
can't
15:06
let
15:07
go
15:07
of
15:07
that.
15:07
They
15:08
can't
15:08
let
15:08
go
15:08
of
15:08
that.
15:09
Everything
15:09
needs
15:10
to
15:10
look
15:10
perfect.
15:10
What
15:11
do
15:11
you
15:11
say
15:11
to
15:11
them
15:12
to
15:12
encourage
15:12
them?
15:13
I
15:13
think
15:13
again,
15:14
it
15:14
goes
15:14
back
15:14
to
15:14
that
15:14
using
15:15
the
15:15
socials.
15:16
If
15:16
you
15:16
use
15:16
it,
15:17
you'll
15:17
see
15:17
that
15:17
there
15:17
isn't
15:18
polished
15:18
stuff
15:18
on
15:19
there.
15:19
And
15:19
I
15:19
always
15:19
say
15:19
to
15:20
like
15:20
videographers,
15:21
if
15:21
you
15:21
put
15:21
on
15:21
a
15:22
video
15:22
from
15:22
a
15:22
wedding,
15:23
it
15:23
will
15:23
do
15:23
nothing.
15:24
Respectfully.
15:25
Nobody
15:25
cares
15:26
about
15:26
that
15:26
whole
15:26
video
15:26
because
15:27
it's
15:27
not
15:27
their
15:27
wedding
15:28
day.
15:28
They
15:28
don't
15:28
know
15:28
the
15:28
people
15:28
that.
15:29
They
15:29
don't
15:29
care.
15:30
If
15:30
you
15:30
just
15:31
did
15:31
a
15:31
very
15:31
specific
15:32
part
15:32
of
15:32
it,
15:32
like
15:33
one
15:33
clip
15:34
from
15:34
the
15:34
speeches
15:34
or
15:35
her
15:35
walking
15:35
down
15:35
the
15:35
aisle
15:36
or
15:37
just
15:37
the
15:37
flowers,
15:38
that
15:38
would
15:38
always
15:38
do
15:39
so
15:39
much
15:39
better
15:39
on
15:39
there
15:40
because
15:40
it's
15:40
a
15:41
bit
15:41
more
15:41
specific,
15:42
a
15:42
bit
15:42
more
15:42
real.
15:43
It's,
15:44
it's
15:44
thinking
15:44
about
15:45
what
15:45
you've
15:46
got.
15:46
Three
15:46
seconds.
15:47
Basically,
15:47
there
15:47
are
15:47
so
15:48
many
15:48
videos,
15:48
there
15:48
is
15:49
so
15:49
much
15:49
content
15:49
that
15:49
if
15:50
you
15:50
don't
15:50
get
15:50
them
15:50
in
15:50
that
15:50
first
15:51
three
15:51
seconds,
15:51
there's
15:51
no
15:51
point
15:52
putting
15:52
the
15:52
video.
15:52
So
15:53
if
15:53
you
15:53
do
15:53
a
15:53
nice
15:54
drone
15:54
shot
15:55
down
15:55
into
15:55
the
15:55
thick,
15:56
just
15:56
nobody
15:57
cares.
15:57
We
15:57
want
15:57
something
15:58
controversial,
15:59
we
15:59
want
15:59
a
15:59
question,
16:00
we
16:00
need
16:00
a
16:00
hook.
16:01
And
16:01
it's
16:01
once
16:01
you
16:02
Learn
16:02
that
16:02
bit,
16:03
you'll
16:03
realize
16:03
that
16:03
you
16:03
can
16:04
post
16:04
anything
16:04
you
16:04
want
16:04
on
16:04
TikTok.
16:05
You
16:05
just
16:05
got
16:05
to
16:05
get
16:05
the
16:05
first
16:06
three
16:06
seconds
16:06
right
16:07
and
16:07
then
16:07
it's
16:07
fine.
16:08
But
16:08
also,
16:09
200
16:09
people
16:09
is
16:10
still
16:10
a
16:10
lot
16:10
of
16:10
people.
16:10
To
16:10
see
16:10
a
16:11
video,
16:11
you
16:12
compare
16:12
it
16:12
to
16:12
big
16:13
numbers,
16:13
but
16:14
that's
16:14
200
16:14
people
16:15
that
16:15
didn't
16:16
see
16:16
it
16:16
because
16:16
they're
16:16
not
16:17
following
16:17
you.
16:17
I
16:18
think
16:18
that's
16:18
the
16:18
bit
16:18
that
16:18
businesses
16:19
forget
16:19
as
16:19
well,
16:19
is
16:19
that
16:20
Instagram
16:20
is
16:20
for
16:21
your
16:21
followers
16:21
and
16:21
your
16:21
family
16:22
and
16:22
your
16:22
friends
16:22
and
16:22
it's
16:23
all
16:23
very.
16:23
They're
16:23
going
16:23
to
16:24
be
16:24
nice
16:24
to
16:24
you.
16:25
TikTok
16:25
goes
16:26
out
16:26
first
16:26
to
16:27
people
16:27
that
16:27
aren't
16:27
following
16:28
you.
16:28
For
16:28
the
16:28
people
16:28
that
16:29
think
16:29
that
16:29
TikTok
16:30
think
16:30
will
16:30
like
16:30
the
16:30
video
16:31
based,
16:31
they
16:31
don't
16:32
need
16:32
to
16:32
have
16:32
seen
16:32
you
16:32
before
16:33
or
16:33
anything
16:33
like
16:33
that.
16:33
So
16:34
you
16:34
going
16:34
out
16:34
to
16:35
a
16:35
whole
16:35
new
16:35
group
16:35
of
16:36
people.
16:36
So
16:37
200
16:38
totally
16:38
new
16:38
people
16:39
versus
16:40
maybe
16:40
900
16:41
on
16:41
Instagram,
16:41
but
16:41
they're
16:42
already
16:42
following
16:42
you.
16:42
So
16:43
if
16:43
they
16:43
were
16:43
going
16:43
to
16:43
book
16:43
you,
16:43
they
16:44
already
16:44
know
16:44
about
16:44
you
16:44
anyway.
16:44
TikTok
16:45
is
16:45
a
16:46
little
16:46
golden
16:46
nugget
16:47
that
16:47
everyone
16:47
should
16:47
be
16:48
going
16:48
for.
16:48
Yeah,
16:49
absolutely.
16:49
And
16:49
I
16:50
think
16:50
it's
16:50
interesting
16:50
because
16:50
Instagram
16:51
is
16:51
now
16:51
copying
16:52
the
16:52
TikTok
16:53
algorithm.
16:53
So
16:53
now
16:53
when
16:54
you
16:54
put
16:54
a
16:54
reel
16:54
on
16:55
Instagram,
16:55
it
16:56
is
16:56
actually
16:56
going
16:56
out
16:57
mostly
16:57
to
16:57
people
16:57
that
16:58
don't
16:58
follow
16:58
you
16:58
to
16:59
start
16:59
with.
16:59
So
17:00
I've
17:00
been
17:00
using
17:01
example
17:01
of
17:01
my
17:01
sister,
17:02
she
17:02
started
17:02
her
17:02
very
17:03
first
17:03
business.
17:03
I'm
17:03
very
17:03
proud
17:04
of
17:04
her.
17:04
So
17:04
I
17:04
keep
17:04
talking
17:04
about
17:05
her,
17:05
but
17:05
she
17:05
started
17:05
her
17:05
very
17:05
first
17:06
business
17:07
recently
17:07
as
17:07
a
17:07
personal
17:08
trainer.
17:08
And
17:09
she
17:09
posted
17:10
a
17:10
reel
17:10
because
17:10
I
17:11
told
17:11
her
17:11
that's
17:11
what
17:11
she
17:11
needs
17:11
to
17:12
do
17:12
on
17:12
Instagram.
17:12
And
17:12
she
17:13
had
17:13
30
17:13
followers.
17:14
But
17:14
the
17:14
reel
17:14
reached
17:15
a
17:15
thousand
17:15
people,
17:15
which
17:16
shows
17:16
it's
17:16
going
17:17
the
17:17
way
17:17
of
17:18
TikTok.
17:18
So
17:18
100.
17:19
Whether
17:19
we're
17:20
on
17:20
TikTok,
17:20
whether
17:20
on
17:20
we're
17:21
on
17:21
Instagram,
17:21
we've
17:22
got
17:22
to
17:22
get
17:22
used
17:22
to,
17:23
you
17:23
know,
17:23
in
17:23
2026,
17:24
it's
17:25
messy
17:25
action,
17:25
it's
17:26
video
17:26
content,
17:26
it's
17:27
personality,
17:28
it's
17:28
being
17:28
authentically
17:29
you.
17:29
And
17:30
yeah,
17:30
I
17:30
think
17:31
that's
17:31
the
17:31
piece
17:31
that
17:32
people
17:32
need
17:32
to
17:32
just
17:33
let
17:33
go
17:33
a
17:34
little
17:34
bit.
17:34
Everyone
17:34
just
17:35
be
17:35
yourselves.
17:35
You're
17:36
the
17:36
thing
17:36
that
17:36
makes
17:36
your
17:37
business
17:37
different.
17:38
So
17:38
stop
17:38
trying
17:39
to
17:39
look
17:39
like
17:39
everyone
17:39
else
17:40
and
17:40
be
17:40
you.
17:40
Now,
17:41
we
17:41
cannot
17:42
do
17:42
this
17:42
conversation
17:42
without
17:43
talking
17:43
about
17:43
your
17:43
big
17:44
viral
17:44
moment.
17:44
And
17:45
we
17:45
both
17:45
know
17:46
that
17:46
it's
17:46
not
17:46
all
17:46
about
17:46
going
17:47
viral.
17:47
As
17:47
you
17:48
just
17:48
said,
17:48
200
17:48
followers
17:49
is
17:49
a
17:49
lot
17:49
of
17:50
people.
17:50
You
17:50
know,
17:50
200
17:50
people
17:50
seeing
17:51
a
17:51
video
17:51
is
17:51
200
17:51
new
17:52
people.
17:52
But.
17:53
But
17:53
you
17:53
did
17:53
have
17:53
a
17:53
viral
17:54
moment
17:54
because
17:55
you
17:55
went
17:55
on
17:55
a
17:55
massive
17:56
podcast.
17:56
So
17:56
tell
17:57
us
17:57
the
17:57
story.
17:58
Tell
17:58
us
17:59
about
17:59
how
17:59
that
17:59
happened,
18:00
how
18:00
they
18:00
found
18:00
you.
18:01
Did
18:01
you
18:01
think
18:02
it
18:02
was
18:02
real?
18:02
Did
18:02
you
18:02
think
18:02
it
18:03
was
18:03
fake?
18:03
Tell
18:03
us
18:04
the
18:04
whole
18:04
story.
18:05
So
18:06
I.
18:07
I
18:07
was
18:08
working
18:08
a
18:08
wedding,
18:09
shockingly,
18:09
obviously,
18:10
because
18:10
I
18:10
was
18:10
doing
18:10
95
18:11
that
18:11
year,
18:12
and
18:12
had
18:12
a
18:13
message
18:13
from
18:13
the
18:14
newlyweds
18:15
podcast.
18:16
I
18:16
hadn't
18:17
really
18:17
listened
18:17
to
18:18
it,
18:18
though.
18:18
I'm
18:18
not.
18:19
This
18:19
is
18:19
awful.
18:20
I'm
18:20
not
18:20
a
18:20
huge
18:20
podcast
18:21
person,
18:22
despite
18:22
being
18:22
on
18:23
them,
18:23
doing
18:23
them.
18:23
Like,
18:24
I.
18:24
I
18:25
just.
18:25
I
18:25
don't
18:25
get
18:25
time
18:26
to
18:26
listen
18:26
to
18:26
podcasts
18:27
is
18:27
my
18:27
actual
18:27
excuse.
18:28
So
18:28
when
18:28
they
18:28
messaged,
18:29
I
18:29
was
18:29
like,
18:29
oh,
18:29
okay,
18:30
let
18:30
me
18:30
go
18:30
and
18:30
have.
18:30
Let
18:31
me
18:31
research
18:31
who
18:32
it
18:32
is
18:32
first.
18:32
Obviously
18:33
knew
18:33
it
18:33
was
18:33
Jamie
18:33
and
18:34
Sophie.
18:34
Obviously
18:34
knew
18:35
that
18:35
they
18:35
were
18:35
pretty
18:35
famous.
18:35
Obviously
18:36
looked
18:36
at
18:36
the
18:36
numbers
18:36
on
18:36
the.
18:37
On
18:37
the
18:37
stats
18:38
and
18:38
things
18:38
like
18:38
that.
18:38
So
18:38
they
18:38
messaged
18:39
and
18:39
said
18:39
they
18:39
do
18:39
a
18:40
little
18:40
feature
18:40
on
18:40
the
18:40
podcast,
18:41
which
18:41
is
18:41
like
18:42
a
18:43
tip
18:43
or
18:43
something
18:43
like
18:44
that,
18:44
and
18:44
they
18:44
just
18:44
need
18:44
a
18:45
little
18:45
something
18:46
so
18:46
that
18:46
they
18:46
can
18:46
help.
18:47
Help
18:47
people
18:47
get
18:47
married.
18:47
I
18:47
was
18:48
like,
18:48
yeah,
18:48
cool,
18:48
I'll
18:48
do
18:48
that.
18:49
I'm.
18:49
Again,
18:50
yes
18:50
to
18:50
everything.
18:51
They
18:51
said,
18:51
you
18:51
can
18:52
either
18:52
do
18:52
it
18:52
on
18:52
Zoom
18:53
or
18:53
you
18:53
can
18:53
come
18:53
in.
18:54
Like,
18:54
you'd
18:54
have
18:54
to
18:54
sort
18:54
yourself
18:55
out,
18:55
get
18:55
to
18:56
London.
18:56
I
18:56
was
18:56
like,
18:56
I'll
18:57
come
18:57
in.
18:57
I'll
18:58
only
18:58
do
18:58
it
18:58
if
18:58
I
18:58
can
18:58
come
18:59
in.
19:00
And
19:00
I.
19:01
I
19:01
always
19:01
find
19:02
this
19:02
one
19:02
a
19:02
bit
19:02
difficult
19:02
because
19:03
people
19:03
always
19:03
tell
19:03
me
19:03
how
19:04
lucky
19:04
I
19:04
am
19:05
for
19:05
that.
19:05
And
19:05
it
19:06
annoys
19:06
me
19:07
because,
19:07
first
19:07
of
19:07
all,
19:08
they
19:08
found
19:08
me
19:09
from
19:09
my
19:09
TikToks.
19:10
I
19:10
wasn't
19:11
just.
19:11
I
19:11
didn't.
19:11
I
19:11
wasn't
19:12
random
19:12
that
19:12
they
19:12
thought
19:12
she'd
19:13
be
19:13
nice.
19:13
Like,
19:13
they
19:13
found
19:14
the
19:14
content
19:14
I
19:14
was
19:15
making.
19:15
I
19:16
made
19:16
the
19:16
decision
19:16
to
19:16
go
19:17
because
19:17
I
19:17
knew
19:17
that
19:18
that
19:18
would
19:18
work.
19:18
A.
19:19
And
19:19
then
19:19
I
19:19
spent
19:19
the
19:20
entire
19:20
night
19:20
before
19:21
trying
19:21
to
19:21
come
19:21
up
19:21
with
19:21
a
19:21
tip
19:22
that
19:22
would
19:22
go
19:22
viral.
19:23
Like,
19:23
that
19:23
was
19:24
the
19:24
point.
19:24
It
19:24
was
19:24
supposed
19:25
to
19:25
be
19:25
funny.
19:26
I
19:26
did
19:26
make
19:26
a
19:26
mistake
19:27
on
19:27
it,
19:27
which
19:27
I
19:27
think
19:27
I'll
19:28
come
19:28
back
19:28
to,
19:28
but
19:28
that
19:28
also
19:29
helped
19:29
it
19:29
go
19:29
viral.
19:30
So,
19:30
yeah,
19:31
I
19:31
wrote
19:31
a
19:31
tip
19:31
that
19:31
it
19:32
was
19:32
blow
19:32
me.
19:32
So
19:33
blow
19:33
Me
19:33
is
19:33
what
19:34
to
19:34
remember
19:34
the
19:34
morning
19:34
of
19:35
your
19:35
wedding.
19:35
So,
19:35
like,
19:35
bouquet
19:35
out
19:36
of
19:36
water,
19:36
lady
19:36
garden
19:36
loan.
19:36
I
19:37
haven't
19:37
gone
19:37
through
19:37
that
19:37
in
19:38
forever.
19:39
But
19:40
I
19:41
knew
19:41
that
19:41
because
19:41
of
19:41
the
19:42
style
19:42
of
19:42
their
19:42
podcast,
19:43
it
19:43
would
19:43
work
19:43
well.
19:43
I
19:44
knew
19:44
what
19:44
their
19:44
reaction
19:44
would
19:45
be
19:45
if
19:45
I
19:45
told
19:45
her
19:45
to.
19:46
To
19:46
say
19:46
blow
19:46
me
19:46
the
19:47
morning
19:47
of
19:47
the
19:47
wet.
19:47
Like,
19:47
all
19:47
stuff
19:47
like
19:48
that.
19:48
So
19:48
that's
19:49
why
19:49
the
19:49
luck
19:49
bit
19:49
always
19:49
annoys
19:50
me
19:50
because
19:50
I'm
19:50
like,
19:50
hang
19:51
on,
19:52
I'd
19:52
like
19:52
a
19:52
bit
19:52
of
19:52
credit
19:53
for
19:53
it.
19:54
So
19:54
I
19:54
went
19:55
in,
19:55
did
19:55
the
19:55
tip.
19:56
I
19:56
accidentally
19:58
said
19:58
it
19:58
was
19:59
an
20:00
anagram,
20:01
not
20:01
an
20:01
acronym.
20:02
So
20:02
when
20:02
I
20:02
said
20:03
that,
20:03
that
20:03
then
20:03
got
20:03
load
20:03
of
20:04
people
20:04
commenting,
20:04
being
20:04
like,
20:04
it's
20:05
a.
20:05
I
20:06
still
20:06
forget
20:06
which
20:06
way
20:06
around
20:06
it
20:07
is.
20:07
It's
20:07
an
20:07
acronym,
20:08
not
20:08
an
20:08
anagram,
20:08
blah,
20:08
blah.
20:09
And
20:09
I
20:09
was
20:09
like,
20:09
all
20:09
right,
20:10
I'm
20:10
a
20:10
wedding
20:11
planner.
20:11
I'm
20:11
not
20:11
a.
20:11
I'm
20:11
not
20:12
a
20:12
teacher.
20:12
I
20:12
don't
20:12
know
20:12
what
20:12
I'm
20:12
doing.
20:13
But
20:13
that
20:13
clip
20:14
did,
20:14
I
20:15
think
20:15
17
20:16
million,
20:16
something
20:17
like
20:17
that.
20:17
So
20:18
that
20:18
definitely
20:19
helped
20:19
the
20:20
followers
20:20
and
20:20
definitely
20:21
helped
20:21
kind
20:22
of
20:22
put
20:22
me
20:22
in
20:23
my
20:23
position.
20:24
I
20:24
was
20:24
the
20:24
blow
20:24
me
20:24
girl
20:25
for
20:25
quite
20:25
a
20:25
while,
20:25
which
20:25
my
20:26
dad
20:26
was
20:26
very
20:26
confused
20:27
and
20:27
proud
20:27
of
20:28
at
20:28
the
20:28
same
20:28
time.
20:29
And
20:29
I
20:29
think
20:30
your
20:30
point
20:30
about
20:31
luck
20:31
is
20:31
a
20:31
really
20:31
important
20:32
one.
20:32
And
20:32
I
20:32
want
20:33
to
20:33
just
20:33
spend
20:33
a
20:33
couple
20:33
of
20:33
moments
20:34
talking
20:34
about
20:34
that,
20:35
because
20:35
you're
20:36
absolutely
20:36
right.
20:36
There
20:36
is
20:37
no
20:37
luck
20:38
in
20:39
it.
20:39
And
20:39
I
20:39
think
20:39
we
20:40
make
20:40
our
20:40
own
20:40
luck,
20:40
actually.
20:41
And,
20:41
you
20:41
know,
20:41
I
20:42
get
20:42
it
20:42
all
20:42
the
20:42
time.
20:42
People
20:42
say,
20:43
oh,
20:43
you're
20:43
so
20:43
lucky
20:43
to
20:43
have
20:44
these
20:44
opportunities.
20:44
And
20:45
my
20:45
answer
20:45
is,
20:45
you
20:45
haven't
20:46
seen
20:46
the
20:46
10
20:46
years
20:47
that
20:47
have
20:47
come
20:47
up
20:47
to
20:48
this
20:48
point.
20:48
You
20:48
haven't
20:48
seen
20:48
the
20:48
work.
20:49
You
20:49
haven't
20:49
seen
20:49
the
20:49
mindset
20:50
that's
20:50
gone
20:50
into
20:50
it.
20:50
You
20:51
haven't
20:51
seen
20:51
all
20:51
of
20:52
that.
20:52
There
20:52
is
20:52
no
20:52
luck.
20:53
And
20:53
actually,
20:53
there's
20:53
a
20:54
lot
20:54
along
20:54
the
20:54
way
20:55
in
20:55
that
20:55
story
20:56
where
20:56
I
20:56
think
20:57
it's
20:57
just
20:57
marketing
20:57
genius.
20:58
That's
20:58
not
20:58
luck.
20:59
That's
20:59
you
20:59
really
20:59
thinking
21:00
this
21:00
through.
21:00
Number
21:01
one,
21:01
taking
21:01
the
21:01
opportunity
21:02
actually
21:03
before
21:03
number
21:04
one,
21:04
taking
21:04
the
21:04
opportunity.
21:04
Number
21:05
one,
21:05
putting
21:05
yourself
21:05
out
21:06
there
21:06
on
21:06
TikTok
21:06
when
21:07
nobody
21:07
else
21:08
was
21:08
and
21:08
being
21:09
brave
21:09
enough
21:09
to
21:09
show
21:09
up.
21:10
Number
21:10
two,
21:10
when
21:11
someone
21:11
contacts
21:11
you,
21:12
taking
21:12
the
21:12
opportunity.
21:13
Number
21:13
three,
21:13
not
21:13
taking
21:14
the
21:14
lazy
21:14
option
21:14
and
21:15
just
21:15
doing
21:15
it
21:15
on
21:15
zoom
21:16
and.
21:16
And
21:16
taking
21:17
time,
21:17
money,
21:17
expense
21:18
to
21:18
go
21:18
there
21:19
and
21:19
do
21:19
it
21:19
on
21:19
purse
21:19
in
21:20
person.
21:20
But
21:21
number
21:21
four,
21:21
the
21:21
marketing
21:22
genius
21:22
to
21:22
not
21:23
just
21:23
turn
21:23
up
21:23
with
21:24
a
21:24
boring
21:24
wedding
21:24
tip,
21:25
which
21:25
would
21:25
have
21:25
been
21:26
easy
21:26
to
21:26
do.
21:27
You
21:27
could
21:27
have
21:27
just
21:27
gone,
21:27
yeah,
21:27
you
21:28
should
21:28
put
21:28
your
21:28
bouquet
21:28
and
21:29
what?
21:29
You
21:29
know,
21:29
it
21:29
would
21:30
have
21:30
been
21:30
boring.
21:30
But
21:31
something
21:31
in
21:32
you
21:32
told
21:32
you
21:33
I've
21:33
got
21:33
to
21:33
make
21:34
the
21:34
most
21:34
of
21:34
this
21:34
opportunity.
21:35
Like,
21:36
talk
21:36
me
21:36
through
21:37
that
21:37
part.
21:37
That's
21:37
the
21:37
bit
21:38
that
21:38
I
21:38
think
21:38
is
21:38
really
21:39
exciting,
21:39
and
21:39
I
21:39
think
21:39
that's
21:40
what
21:40
is
21:40
makes
21:41
you
21:41
genius,
21:41
not
21:42
lucky.
21:42
How
21:43
did
21:43
you
21:43
even
21:44
come
21:44
up
21:44
with
21:44
that?
21:45
I.
21:46
I
21:46
have
21:46
always
21:47
been.
21:47
I'm
21:48
gonna
21:48
use
21:48
the
21:48
word
21:48
creative,
21:49
but
21:49
I
21:49
don't
21:49
think
21:49
it
21:50
is
21:50
that.
21:50
I
21:50
always
21:51
have
21:51
had
21:51
to
21:51
be
21:51
different.
21:52
It
21:52
has
21:52
always
21:53
been
21:53
within
21:53
me
21:53
that
21:54
if
21:54
I'm
21:54
doing
21:54
something,
21:54
it
21:55
has
21:55
to
21:55
be
21:56
the
21:56
best
21:57
or
21:57
the
21:58
craziest
21:58
or
21:58
the
21:58
like
21:59
even.
21:59
I
21:59
remember
21:59
doing
22:00
a
22:00
book
22:00
report
22:00
at
22:00
school
22:01
and
22:01
rather,
22:01
we
22:02
had
22:02
to.
22:02
It
22:02
was
22:02
starting
22:03
in
22:03
year
22:03
seven,
22:03
so
22:04
it
22:04
was
22:04
the
22:04
first
22:04
piece
22:04
of
22:04
work
22:04
that
22:05
we
22:05
were
22:05
kind
22:05
of
22:05
doing.
22:05
And
22:05
it
22:05
was
22:05
a
22:06
competition,
22:06
and
22:07
yet
22:07
you
22:07
got
22:07
given
22:07
a
22:08
book
22:08
and
22:08
you
22:08
had
22:08
to
22:08
write
22:08
a
22:08
book
22:08
report.
22:08
And
22:09
I
22:09
was
22:09
writing
22:09
it
22:09
and
22:09
I
22:09
was
22:09
like,
22:10
this
22:10
book
22:10
is
22:11
shit.
22:11
Like,
22:11
I'm
22:12
not
22:12
enjoying
22:12
this
22:12
whatsoever.
22:13
So
22:13
I
22:13
wrote
22:13
a
22:13
book
22:13
report
22:14
about
22:14
how
22:14
bad
22:14
the
22:15
book
22:15
was
22:15
and
22:15
then
22:16
won
22:16
the
22:16
whole
22:16
thing.
22:16
So
22:17
it's
22:17
like
22:17
just.
22:18
You
22:18
don't
22:18
always
22:18
have
22:19
to
22:19
be
22:20
what
22:20
you
22:20
think
22:20
people
22:21
want
22:21
you
22:21
to
22:21
be.
22:21
It's
22:22
just
22:22
trying
22:22
to
22:23
find
22:23
something
22:23
that's
22:23
a
22:23
bit
22:23
unique,
22:24
a
22:24
bit
22:24
clever.
22:26
So
22:26
I.
22:27
I
22:27
don't
22:27
know,
22:27
I
22:28
could.
22:28
I
22:28
remember
22:28
being
22:29
sat
22:29
at
22:29
my
22:29
friend's
22:29
house
22:29
and
22:29
we
22:30
were.
22:30
I
22:30
was
22:30
writing
22:30
down
22:30
all
22:31
the
22:31
things
22:31
that
22:31
I
22:31
wanted
22:31
people
22:32
to
22:32
do
22:32
the
22:32
morning
22:32
of
22:32
the
22:32
wedding,
22:33
and
22:33
then
22:33
was
22:33
just
22:34
trying
22:34
to
22:34
move
22:34
the
22:34
letters
22:35
around
22:35
to
22:35
make
22:35
it
22:36
something.
22:36
And
22:37
when
22:37
I
22:37
got
22:37
blow,
22:37
I
22:38
was
22:38
like,
22:38
I
22:38
got.
22:39
So.
22:39
I
22:39
think
22:39
the.
22:40
The
22:40
E
22:40
for
22:40
blow
22:41
me
22:41
stands
22:41
for
22:41
energy
22:42
or
22:42
something.
22:42
I'd
22:42
like.
22:43
That's.
22:43
That's
22:44
not
22:44
a
22:44
great
22:44
tip.
22:44
But
22:44
it
22:44
worked
22:45
for
22:45
the.
22:45
It
22:45
worked
22:46
for
22:46
the
22:46
clip.
22:46
And
22:46
I
22:46
knew
22:46
that
22:46
they'd
22:47
CL
22:47
that
22:47
down.
22:47
I
22:47
didn't.
22:48
I
22:48
maybe
22:48
didn't
22:49
know
22:49
it'd
22:49
go
22:49
as
22:49
well
22:49
as
22:50
that,
22:50
but
22:50
I
22:51
think
22:51
it
22:51
was
22:51
the
22:51
most
22:51
viral
22:52
video
22:52
they'd
22:52
had.
22:53
So
22:53
that,
22:54
for
22:54
me
22:54
is
22:54
a
22:54
nice.
22:55
And
22:55
then
22:55
I
22:55
got
22:55
invited
22:56
back
22:56
onto
22:56
the
22:56
podcast
22:57
to
22:57
do
22:57
some
22:57
more
22:57
stuff.
22:57
So
22:58
it.
22:58
It
22:58
was
22:59
definitely
22:59
a
22:59
catalyst.
23:00
But
23:01
again,
23:01
I
23:01
do
23:01
believe
23:02
that
23:02
it
23:02
wasn't
23:03
the.
23:03
It
23:03
wasn't
23:03
the
23:03
only
23:04
reason
23:04
I'm
23:04
doing
23:04
what
23:05
I'm
23:05
doing.
23:05
Do
23:05
you
23:05
know
23:05
what
23:05
I
23:06
mean?
23:06
It's
23:06
that
23:06
kind
23:06
of.
23:07
I.
23:07
I
23:07
like
23:07
the
23:07
idea
23:08
of
23:08
luck,
23:08
but
23:08
I.
23:08
Is
23:09
it.
23:09
Luck
23:09
is
23:09
opportunity
23:10
meets
23:10
planning.
23:11
Something
23:11
like
23:11
that
23:12
of.
23:12
I
23:13
just
23:13
don't
23:13
believe
23:13
in
23:13
luck.
23:14
Yeah,
23:14
well,
23:14
I
23:14
think
23:15
you
23:15
would
23:15
have
23:15
absolutely
23:16
still
23:16
found
23:16
success.
23:17
But
23:17
I
23:17
think
23:17
it's
23:17
a
23:17
great
23:18
talking
23:18
point,
23:19
it's
23:19
a
23:19
great
23:19
story,
23:19
and
23:19
it
23:19
probably
23:20
just
23:21
kind
23:21
of
23:22
sent
23:22
you
23:22
on
23:22
a
23:22
trajectory
23:23
quicker,
23:24
potentially,
23:24
than
23:24
it
23:25
would
23:25
have
23:25
done
23:25
otherwise.
23:25
I'm
23:26
also
23:26
interested
23:26
because
23:27
I'm
23:27
marketing
23:27
geek.
23:28
I'm
23:28
interested
23:28
to
23:29
know
23:29
how
23:29
you
23:29
leverage
23:30
the
23:30
opportunity
23:31
other
23:31
than
23:32
what
23:32
they
23:32
were
23:32
doing.
23:32
So
23:33
was
23:33
there
23:33
anything.
23:34
You'd
23:34
obviously
23:34
gone.
23:35
You'd
23:35
done
23:35
the
23:35
podcast,
23:36
you'd
23:36
come
23:36
up
23:36
with
23:36
the
23:36
idea
23:37
they
23:37
clipped
23:38
up.
23:38
Were
23:39
you
23:39
doing
23:39
anything
23:40
your
23:40
end
23:41
or
23:41
were
23:41
you
23:41
just
23:41
relying
23:42
on
23:42
what
23:42
they
23:42
were
23:43
going
23:43
to
23:43
put
23:43
out?
23:43
I
23:44
documented
23:45
the
23:45
kind
23:45
of
23:46
buildup
23:46
of
23:47
I'm
23:47
Going
23:47
somewhere
23:48
today.
23:48
I
23:48
can't
23:48
tell
23:48
you
23:48
where
23:49
it
23:49
is.
23:49
Come
23:49
with
23:50
me.
23:50
Like
23:50
all
23:50
of
23:50
these
23:51
kind
23:51
of
23:51
bits.
23:52
I
23:52
then
23:52
posted
23:53
a
23:53
picture
23:53
of
23:53
them
23:53
together.
23:54
I
23:54
also
23:54
filmed
23:55
them
23:56
doing
23:56
a.
23:56
I
23:57
had
23:57
done
23:57
a
23:57
bit
23:57
of
23:57
content
23:58
around
23:58
a
23:58
deep
23:58
dip,
23:59
like
23:59
the
23:59
kiss
23:59
where
23:59
you
24:00
lean
24:00
them
24:00
all
24:00
the
24:00
way
24:00
down.
24:00
I
24:00
got
24:01
them
24:01
two
24:01
to
24:01
do
24:02
this
24:02
deep
24:02
dip
24:03
kiss.
24:03
So
24:03
I
24:04
had
24:04
that
24:04
content.
24:05
I
24:05
also
24:05
got
24:06
them
24:06
to
24:06
do
24:06
me
24:06
a
24:06
video
24:06
basically
24:07
saying
24:07
how
24:07
amazing
24:07
I
24:07
was.
24:08
So
24:08
I'd
24:08
kind
24:08
of
24:08
got
24:09
my
24:09
own
24:09
content
24:09
ready.
24:10
I
24:10
was
24:11
also
24:11
then
24:11
starting
24:11
a
24:11
podcast.
24:12
Podcast
24:12
anyway,
24:13
not
24:13
long
24:13
after.
24:14
So
24:15
I
24:15
knew
24:15
that
24:15
it
24:15
would.
24:16
Even
24:16
if
24:16
I,
24:16
even
24:16
if
24:17
it
24:17
didn't
24:17
do
24:17
amazingly
24:17
well,
24:18
people
24:18
would
24:18
still
24:18
have
24:18
listened
24:18
to
24:19
that
24:19
podcast
24:19
and
24:19
found
24:19
me
24:20
because
24:20
they
24:20
share
24:21
my
24:21
stuff
24:21
and
24:21
things.
24:21
So
24:22
I
24:22
knew
24:22
that
24:22
if
24:23
I
24:23
could
24:23
get
24:23
them
24:23
over
24:23
to
24:23
my
24:23
socials,
24:24
I
24:24
could
24:24
then
24:24
get
24:24
people
24:24
onto
24:25
the
24:26
new
24:26
podcast
24:26
that
24:26
I
24:26
had
24:27
coming
24:27
out
24:27
and
24:27
it
24:28
would
24:28
all
24:28
kind
24:28
of
24:28
just.
24:28
I'm
24:29
a,
24:29
I'm
24:29
a
24:29
bit
24:29
of
24:30
a.
24:30
I
24:30
like
24:30
lots
24:31
of
24:31
streams.
24:32
I
24:32
like
24:32
stuff
24:33
to
24:33
be
24:33
able
24:33
to
24:33
come
24:34
in
24:34
from
24:34
everywhere.
24:35
So
24:35
it's
24:35
kind
24:35
of
24:35
looking
24:35
at
24:35
all
24:36
these
24:36
opportunities,
24:36
but
24:37
keeping
24:37
my
24:37
own
24:37
things
24:38
going
24:38
as
24:38
well.
24:39
So
24:39
I
24:39
still
24:39
kept
24:40
creating
24:40
content
24:40
and
24:41
then
24:41
obviously
24:42
put
24:42
blow
24:42
me
24:43
on
24:43
everything.
24:44
And
24:44
again,
24:45
for
24:45
anyone
24:45
listening
24:46
that's
24:46
still
24:46
thinking,
24:46
this
24:47
is
24:47
luck.
24:47
There's
24:47
some
24:48
more
24:48
marketing
24:49
genius
24:49
within
24:50
this
24:50
conversation
24:51
because
24:51
again,
24:51
a
24:51
lot
24:51
of
24:51
people
24:52
would
24:52
have
24:52
gone
24:52
to
24:52
that
24:52
interview
24:53
and
24:53
they
24:54
wouldn't
24:54
have
24:54
been
24:54
brave
24:54
enough
24:55
to
24:55
say,
24:55
can
24:55
you
24:55
film
24:56
this
24:56
for
24:56
me?
24:56
Can
24:56
I
24:57
film
24:57
this?
24:57
They
24:57
wouldn't
24:57
have
24:58
even
24:58
thought
24:58
to
24:58
do
24:58
the
24:59
build
24:59
up
24:59
content.
24:59
You
25:00
know,
25:00
even,
25:01
you
25:01
know,
25:01
I'm
25:01
talking
25:02
to
25:02
people
25:02
who
25:02
are
25:02
listening
25:03
to
25:03
this
25:03
who
25:03
aren't
25:04
even
25:04
doing
25:04
something
25:04
as
25:04
exciting
25:05
as
25:05
that.
25:05
I
25:06
talk
25:06
about
25:06
it
25:06
when
25:06
you're
25:06
nominated
25:07
for
25:07
an
25:07
award,
25:08
like,
25:08
are
25:08
you
25:08
planning
25:08
your
25:09
content?
25:09
Are
25:09
you
25:09
thinking
25:09
about
25:10
the
25:10
build
25:10
up
25:10
content?
25:11
Are
25:11
you
25:11
doing
25:11
stuff
25:12
on
25:12
the
25:12
day
25:12
or
25:13
are
25:13
you
25:13
literally
25:13
just
25:13
turning
25:14
up
25:14
and
25:14
hoping
25:14
you'll
25:14
win
25:15
the
25:15
award
25:15
to
25:15
make
25:15
the
25:15
content?
25:16
And
25:17
that's
25:17
the
25:17
difference
25:18
between
25:18
the
25:18
people
25:18
that
25:19
find
25:19
success
25:19
and
25:19
the
25:20
people
25:20
that
25:20
say
25:20
stagnant.
25:21
And
25:22
I
25:22
absolutely
25:22
love
25:23
all
25:23
of
25:23
the
25:23
things
25:23
that
25:23
you
25:23
did.
25:24
You
25:24
maximize
25:24
that
25:25
opportunity
25:26
and
25:27
like,
25:27
kudos
25:28
to
25:28
you
25:28
because
25:28
it's,
25:28
it's
25:29
worked
25:29
and
25:29
you
25:30
work
25:30
really
25:30
well
25:30
of
25:31
it.
25:31
So
25:31
in
25:31
terms
25:32
of
25:32
impact
25:33
on
25:33
the
25:33
business
25:33
then,
25:34
because
25:34
as
25:35
we
25:35
know,
25:35
we
25:35
can
25:35
go
25:35
viral,
25:36
we
25:36
can
25:36
do
25:36
all
25:36
of
25:36
those
25:36
things,
25:37
but
25:37
bottom
25:37
line,
25:37
we're
25:38
a
25:38
business
25:38
podcast.
25:39
Do
25:39
you
25:39
think
25:39
it
25:40
had
25:40
an
25:40
impact
25:41
in
25:41
terms
25:41
of,
25:41
of
25:42
finance
25:42
on
25:43
the
25:43
business?
25:43
Did
25:43
you
25:44
see
25:44
bookings
25:44
that
25:44
you
25:45
think
25:45
were
25:45
a
25:45
direct
25:45
result
25:46
of
25:46
the
25:47
work?
25:47
You
25:47
did
25:47
around
25:47
that,
25:48
yeah,
25:48
definitely.
25:49
And
25:49
I
25:49
was
25:49
definitely
25:50
getting
25:50
inquiries
25:51
that
25:51
were
25:51
saying,
25:51
saw
25:52
you
25:52
on
25:52
the
25:52
podcast.
25:53
Saw
25:53
you.
25:53
Like,
25:53
there
25:53
was
25:53
loads
25:54
that
25:54
were
25:54
saying,
25:54
saw
25:54
you
25:54
on
25:55
the
25:55
podcast.
25:56
It
25:57
again,
25:57
I
25:58
kind
25:58
of.
25:58
I
25:59
think
25:59
that
26:00
followers
26:01
are
26:01
boring,
26:01
not
26:02
more
26:02
important.
26:02
But
26:02
I
26:03
don't
26:03
think
26:03
people
26:03
give
26:03
followers
26:04
enough
26:04
credit
26:04
because
26:05
a
26:05
lot
26:05
of
26:05
people
26:05
follow
26:06
from
26:06
something
26:07
like
26:07
that
26:07
happening,
26:07
an
26:08
event,
26:08
a
26:08
piece
26:08
of
26:08
content,
26:09
something
26:09
viral,
26:10
and
26:10
they
26:10
don't
26:11
necessarily
26:11
really
26:12
translate
26:12
straight
26:13
over
26:13
to
26:13
bookings.
26:14
So
26:15
the
26:16
numbers
26:16
that
26:16
I
26:16
then
26:17
handled,
26:17
the
26:17
podcast
26:18
that
26:18
I
26:18
then
26:18
started
26:19
were
26:19
really
26:19
high,
26:20
straight
26:20
off
26:20
the
26:20
bat.
26:20
So
26:21
I
26:21
think
26:21
that
26:21
came
26:21
from
26:22
people
26:22
that
26:22
had
26:22
followed
26:22
me
26:22
on
26:22
there
26:23
and
26:23
wanted
26:23
to
26:23
hear
26:23
more.
26:25
They
26:25
then
26:25
turned
26:26
into
26:26
very
26:27
loyal
26:28
supporters
26:28
that
26:29
then
26:29
got
26:29
engaged
26:30
and
26:30
turned
26:30
into
26:30
bookings.
26:31
So
26:32
it
26:32
was
26:32
definitely
26:32
a.
26:33
I
26:33
definitely
26:33
saw
26:33
a
26:34
surge
26:34
in
26:34
followers,
26:34
I
26:35
definitely
26:35
saw
26:35
a
26:35
surge
26:35
in
26:36
inquiries,
26:36
and
26:36
I
26:36
definitely
26:37
saw
26:37
a
26:37
surge
26:38
in
26:38
bookings.
26:39
But
26:39
I
26:39
also
26:39
think
26:40
it
26:40
was
26:40
a
26:40
slow
26:41
build
26:41
as
26:41
well.
26:41
I'll
26:42
still
26:42
get
26:42
people
26:42
saying
26:42
to
26:42
me,
26:43
oh,
26:43
yeah,
26:43
you
26:43
were
26:43
that
26:44
girl
26:45
on
26:45
the
26:45
Nolyweds
26:46
podcast.
26:46
So
26:47
I
26:47
think
26:48
it
26:48
helped
26:48
me
26:48
be
26:49
able
26:49
to.
26:49
I'm
26:50
trying
26:50
to
26:50
give
26:50
myself
26:51
the
26:51
title
26:51
of,
26:51
like,
26:52
the
26:52
people's
26:52
wedding
26:53
planner.
26:53
That's
26:54
always
26:54
been.
26:54
The
26:54
aim
26:54
is
26:54
to
26:54
kind
26:55
of
26:55
be
26:55
the
26:56
Martin
26:56
Lewis
26:57
of
26:57
weddings
26:58
or
26:58
like
26:58
the
26:58
Mrs.
26:59
Hinch
26:59
of
26:59
the
26:59
wedding
26:59
industry.
26:59
That's
27:00
my
27:00
aim.
27:00
And
27:00
I
27:01
think
27:01
it
27:01
was
27:01
just
27:01
another
27:02
little
27:02
tick
27:03
in
27:03
the
27:03
box
27:03
of,
27:04
like,
27:05
proof.
27:05
Proof
27:06
that
27:06
I
27:06
am
27:06
on
27:07
the
27:07
right
27:07
track
27:07
to
27:07
kind
27:07
of
27:08
do
27:08
that.
27:09
It
27:09
then
27:09
helped.
27:10
I
27:10
do
27:10
things
27:10
like
27:11
digital
27:11
downloads.
27:12
The
27:12
more
27:12
followers
27:13
you
27:13
have,
27:13
the
27:13
more
27:13
digital
27:14
downloads
27:14
I'm
27:14
selling.
27:15
It
27:16
all
27:16
kind
27:16
of
27:16
ties
27:16
in
27:16
together.
27:17
So
27:17
it
27:17
absolutely
27:18
turned
27:18
into
27:19
financial
27:19
gain.
27:20
As
27:20
long
27:21
as
27:21
you
27:21
have
27:21
the
27:21
stuff
27:22
to
27:22
sell
27:23
and
27:23
the
27:23
products
27:23
and
27:24
the
27:24
services,
27:24
I
27:25
guess
27:25
that's
27:25
the
27:26
big
27:26
bit.
27:28
Okay,
27:28
so
27:29
how
27:29
did
27:29
you
27:29
then
27:29
start
27:30
to
27:30
grow
27:30
your
27:30
team?
27:31
Because
27:31
presumably
27:32
you
27:32
Talked
27:32
about
27:33
doing
27:33
95
27:33
weddings
27:34
in
27:34
a
27:34
year.
27:34
That's
27:34
absolutely
27:35
insane.
27:35
I'm
27:36
sure
27:36
you
27:36
wouldn't
27:36
have
27:36
been
27:36
able
27:36
to
27:36
sustain
27:37
that
27:37
for
27:37
a
27:38
long
27:38
time.
27:38
So
27:39
at
27:39
what
27:39
point
27:39
in
27:39
this
27:39
journey
27:40
was
27:40
it
27:40
pre
27:40
the
27:41
podcast
27:41
with
27:42
Jamie
27:42
Lange
27:42
or
27:42
was
27:43
it
27:43
post
27:43
the
27:43
podcast
27:43
where
27:44
you
27:44
started
27:44
actually
27:44
taking
27:45
on
27:45
other
27:45
people?
27:46
What's
27:46
the
27:46
process
27:46
for
27:47
growing
27:47
that
27:47
team?
27:48
That's
27:48
a
27:48
great
27:49
question.
27:50
When
27:50
was
27:50
that
27:51
podcast?
27:52
I
27:52
actually.
27:52
The
27:52
problem
27:52
is
27:53
I
27:53
don't
27:53
know
27:53
when
27:53
the
27:53
Nerdyweds
27:54
podcast
27:54
was.
27:54
I
27:55
couldn't.
27:56
I
27:56
think
27:56
it
27:56
was.
27:58
I
27:58
think
27:58
it
27:58
was
27:58
2022.
28:00
It
28:00
was
28:00
before
28:00
I
28:01
got
28:01
married,
28:01
because
28:01
I
28:02
remember
28:02
the
28:02
second
28:03
time
28:03
I
28:03
went
28:03
on
28:03
the
28:03
podcast,
28:03
it
28:04
was
28:04
just
28:04
after
28:04
I
28:04
got
28:04
married.
28:04
So
28:05
I
28:05
imagine
28:05
it
28:05
was
28:05
like.
28:05
Like
28:06
mid-2022.
28:08
I
28:08
had
28:09
started
28:09
with
28:10
a
28:10
part
28:11
time
28:11
employee,
28:12
so
28:12
my
28:13
husband
28:13
had
28:13
joined
28:13
the
28:13
business.
28:14
He
28:14
doesn't
28:14
do
28:14
the
28:14
weddings.
28:15
He
28:15
does
28:15
like
28:15
the
28:16
admin,
28:16
the
28:16
finance,
28:17
the
28:17
everything
28:17
boring
28:18
that
28:18
I
28:18
don't
28:18
want
28:18
to
28:18
do.
28:20
It
28:20
meant
28:20
then
28:21
I
28:21
could
28:21
focus
28:21
on
28:22
doing
28:22
all
28:22
those
28:23
weddings.
28:23
That
28:23
year
28:23
I
28:23
had
28:24
a
28:24
part
28:24
time
28:24
person
28:24
and
28:25
I
28:25
think
28:25
I
28:25
learned
28:26
that
28:26
if
28:27
someone
28:27
doesn't
28:28
need
28:28
the
28:28
job,
28:30
the
28:31
kind
28:31
of
28:31
attitude
28:32
is
28:32
different.
28:33
So
28:33
I
28:33
think
28:33
we
28:33
learned
28:34
that
28:34
quite
28:34
quickly
28:36
and
28:36
then
28:36
got
28:37
a
28:37
full
28:37
time
28:37
employee,
28:38
I
28:38
think
28:38
at
28:38
the
28:38
end
28:39
of
28:39
2023.
28:46
Yeah,
28:47
it
28:47
was
28:47
end
28:48
of
28:48
2023.
28:48
So
28:48
we'd
28:49
had
28:49
part
28:49
time
28:49
people.
28:49
I'd
28:50
had
28:51
used
28:51
a
28:51
couple
28:51
of
28:51
freelancers.
28:52
I'd
28:53
learned
28:53
a
28:53
lot
28:53
about
28:54
employing
28:54
people
28:55
during
28:55
that
28:55
time
28:55
and
28:56
why
28:56
certain
28:56
things
28:56
didn't
28:57
work.
28:57
So
28:57
like
28:57
we
28:57
had
28:57
some
28:58
freelancers
28:58
that
28:59
would
28:59
then
28:59
use
28:59
the
29:00
content
29:00
on
29:00
their
29:00
own
29:00
socials
29:01
and
29:01
I'm
29:01
like,
29:01
like,
29:01
right,
29:02
I
29:02
need
29:02
a
29:02
better
29:02
contract
29:03
that
29:03
says
29:03
you're
29:03
not
29:03
allowed
29:03
to
29:03
do
29:04
that.
29:04
There
29:04
were
29:04
some
29:04
freelancers
29:05
then
29:05
that
29:05
just
29:05
kind
29:05
of
29:05
let
29:06
us
29:06
down
29:06
or
29:07
didn't
29:07
want
29:07
to
29:07
do
29:08
the
29:08
wedding
29:08
anymore.
29:08
And
29:08
it's
29:08
like,
29:08
ah,
29:09
okay.
29:09
So
29:09
we
29:10
kind
29:10
of
29:10
got
29:10
to
29:10
the
29:10
point
29:10
where
29:11
I
29:11
was,
29:11
it
29:11
has
29:12
to
29:12
be
29:12
a
29:12
full
29:12
time
29:12
employee
29:13
who
29:13
relies
29:13
on
29:14
this
29:14
income.
29:14
You
29:15
can't
29:15
not
29:15
turn
29:15
up
29:16
to
29:16
a
29:16
wedding
29:16
because
29:16
this
29:16
is
29:16
my
29:16
name,
29:17
this
29:17
is
29:17
literally
29:17
my
29:17
name
29:18
on
29:18
it.
29:18
I
29:18
can't
29:19
send
29:19
you
29:19
to
29:19
a
29:19
wedding.
29:20
And
29:20
I
29:20
built
29:21
such
29:21
a
29:21
personal
29:22
brand
29:23
that
29:23
I
29:23
thought
29:24
it
29:25
would
29:25
be
29:25
really
29:25
hard
29:25
to
29:26
get
29:26
other
29:26
people
29:26
to
29:26
do
29:26
my
29:26
weddings.
29:27
And
29:27
actually
29:28
it
29:28
took
29:28
a
29:29
good
29:29
year
29:29
of
29:29
like
29:30
setbacks
29:31
being
29:31
burnt,
29:32
having
29:32
to
29:33
then
29:33
pick
29:33
up
29:33
more
29:33
weddings
29:33
because
29:34
the
29:34
person
29:34
who
29:34
was
29:34
meant
29:34
to
29:35
do
29:35
them
29:35
didn't.
29:36
But
29:37
I
29:37
think
29:37
I
29:38
learned
29:38
in
29:38
a
29:38
good
29:38
way,
29:39
humbled
29:39
myself
29:39
a
29:40
little
29:40
bit,
29:40
that
29:40
sometimes
29:40
people,
29:41
it's
29:41
not
29:41
just
29:41
me
29:41
they
29:42
want,
29:42
they
29:42
want
29:42
my
29:42
team
29:43
and
29:43
they
29:43
want
29:43
the
29:43
people
29:43
that
29:43
have
29:44
been
29:44
taught
29:44
by
29:44
me
29:44
and
29:45
that
29:45
hiring
29:46
the
29:46
right
29:46
person
29:46
is
29:47
essential.
29:48
Like
29:48
it
29:48
changes
29:49
everything
29:50
and
29:50
it
29:50
definitely
29:50
helps
29:51
with
29:51
this
29:51
sort
29:51
of
29:52
trajectory
29:52
of
29:53
things.
29:53
So
29:53
now
29:54
we
29:54
do
29:54
about
29:54
100,
29:55
220
29:55
weddings
29:56
a
29:56
year,
29:57
but
29:57
I
29:57
probably
29:58
do
29:58
about
29:58
40
29:59
to
29:59
50.
30:00
So
30:00
it
30:00
means
30:00
that
30:00
I
30:01
can
30:01
then
30:01
have
30:01
more
30:01
time
30:01
to
30:02
do
30:02
things
30:02
like
30:02
this
30:02
or
30:02
to
30:03
do
30:03
brand
30:03
deals
30:04
or
30:04
to
30:04
do
30:04
events
30:05
or
30:05
to
30:05
do
30:06
my
30:06
podcast.
30:06
So
30:07
it's,
30:07
I'm
30:08
opening
30:08
myself
30:08
up
30:09
to,
30:10
I
30:10
know
30:10
I
30:10
can
30:10
earn
30:11
more
30:11
income,
30:12
I
30:12
can
30:12
earn
30:13
more
30:13
income
30:13
on
30:13
a
30:14
social
30:14
media
30:14
post
30:14
that
30:14
someone's
30:15
paid
30:15
for
30:15
than
30:15
I
30:15
can
30:15
go
30:16
into
30:16
a
30:16
wedding.
30:16
And
30:17
that's
30:17
really
30:17
depressing
30:19
at
30:19
the
30:19
same
30:19
time
30:19
as
30:20
like,
30:20
great.
30:21
But
30:21
I'm
30:21
like,
30:21
ah,
30:22
I
30:22
don't
30:22
want
30:22
to
30:22
stop
30:22
doing
30:22
weddings
30:23
but
30:23
I
30:24
also
30:24
don't
30:24
want
30:25
to
30:25
be
30:25
doing
30:25
95
30:25
again
30:26
when
30:26
I
30:26
could
30:26
do
30:27
do
30:27
10
30:27
posts
30:28
that
30:29
take
30:30
one
30:30
hour
30:31
as
30:31
opposed
30:31
to
30:31
a
30:31
12
30:32
hour
30:32
day
30:33
for
30:33
the
30:33
same
30:33
money.
30:34
Yeah,
30:34
absolutely.
30:34
It's
30:35
absolutely
30:35
terrifying.
30:36
But
30:36
you're
30:36
still
30:36
doing
30:37
quite
30:37
a
30:37
lot
30:37
of
30:37
weddings.
30:37
I
30:38
thought
30:38
you
30:38
were
30:38
going
30:38
to
30:38
say
30:38
to
30:39
me,
30:39
I
30:39
only
30:39
do
30:39
five.
30:40
So
30:40
you're
30:40
still
30:40
involved
30:41
in
30:41
a
30:42
lot.
30:42
Is
30:42
that
30:42
because
30:43
you
30:43
don't
30:43
want
30:43
to
30:43
let
30:44
go?
30:44
Is
30:44
that
30:44
because
30:44
you
30:44
absolutely
30:45
love
30:45
it?
30:45
Is
30:46
it
30:46
because
30:46
you
30:46
think
30:47
you
30:47
have
30:47
to
30:48
or
30:48
is
30:48
it
30:48
just.
30:49
Yeah.
30:49
What,
30:49
what
30:50
are
30:50
the
30:50
reasons?
30:51
I,
30:52
I
30:52
love
30:52
it.
30:53
It,
30:53
I
30:53
do
30:54
love
30:54
it.
30:54
I
30:54
really
30:54
love
30:55
weddings
30:55
and
30:55
I
30:56
very
30:57
much
30:57
live
30:57
by
30:57
the
30:57
make
30:58
hay
30:58
while
30:58
the
30:58
sun
30:58
shines
30:59
like
30:59
I'm
31:00
everything
31:01
touchwood.
31:02
It's
31:02
all
31:02
going
31:02
really
31:02
well
31:03
right
31:03
now,
31:04
so
31:04
just
31:04
keep
31:05
it
31:05
going,
31:05
just
31:05
keep
31:06
the
31:06
momentum.
31:06
Like
31:07
the
31:07
thing
31:07
is
31:07
I
31:07
get
31:08
the
31:09
social
31:09
content
31:09
that
31:09
I
31:09
make,
31:10
I
31:10
get
31:10
from
31:10
clips.
31:11
Being
31:11
at
31:11
weddings,
31:12
I
31:12
like
31:12
being
31:12
able
31:13
to.
31:13
I'm
31:14
doing
31:14
more
31:14
like
31:14
public
31:14
speaking
31:15
and
31:15
teaching
31:15
other
31:16
wedding
31:17
suppliers.
31:17
I
31:17
can't
31:18
stand
31:18
there
31:18
and
31:18
teach
31:19
somebody
31:19
something
31:19
if
31:20
I'm
31:20
not
31:20
doing
31:20
it
31:20
myself.
31:21
And
31:21
that
31:22
always
31:22
kind
31:22
of
31:23
not
31:23
annoys
31:23
me.
31:23
That's
31:24
not
31:24
the
31:24
right
31:24
word.
31:24
But
31:24
sometimes
31:25
there's
31:26
people
31:26
that
31:26
make
31:26
content
31:27
or
31:27
that
31:27
do
31:27
talks
31:27
and
31:28
things
31:28
like
31:28
that
31:28
about
31:29
on
31:29
the
31:29
day
31:30
wedding
31:30
stuff
31:30
and
31:30
I'm
31:30
like,
31:31
you
31:31
don't
31:31
go
31:31
to
31:32
a
31:32
wedding,
31:32
you're
31:32
not
31:32
there
31:33
on
31:33
the
31:33
day.
31:33
Teach
31:34
me
31:34
about
31:34
the
31:34
bit
31:34
that
31:35
you
31:35
know
31:35
about
31:35
as
31:36
opposed
31:36
to.
31:37
So
31:37
I
31:37
just
31:38
want
31:38
to
31:38
keep
31:38
my
31:38
foot
31:38
in
31:39
it.
31:39
I
31:40
love
31:40
doing
31:40
them.
31:41
I
31:41
think
31:41
the
31:41
good
31:42
thing
31:42
is
31:42
that
31:42
anything
31:43
is
31:43
less
31:43
than
31:43
95.
31:44
So
31:45
yes,
31:46
40,
31:46
50
31:46
is
31:47
still
31:47
quite
31:47
a
31:47
lot
31:47
of
31:47
weddings
31:47
but
31:48
not
31:48
compared
31:48
to
31:48
95.
31:49
So
31:49
I
31:49
think
31:50
the
31:50
plan
31:50
is
31:50
to
31:50
slowly
31:52
get
31:52
down
31:52
to
31:52
maybe
31:52
like
31:53
30
31:54
and
31:54
then
31:54
I
31:55
don't
31:55
like
31:55
being
31:55
bored
31:56
though.
31:56
So
31:56
if
31:56
I,
31:57
I
31:58
will
31:58
fill
31:58
that
31:58
time
31:59
with
31:59
other
31:59
stuff.
32:00
So
32:00
I'll
32:00
just
32:00
keep
32:01
making
32:01
myself
32:01
busier.
32:01
It
32:02
just
32:02
might
32:02
not
32:02
be
32:02
a
32:02
wedding.
32:03
Yeah,
32:03
it's
32:03
just,
32:03
it's
32:03
just
32:04
an
32:04
interesting
32:04
thought
32:05
because
32:05
you've
32:05
got
32:05
all
32:05
this
32:06
stuff
32:06
going
32:06
on.
32:06
You've
32:06
got
32:06
a
32:06
team
32:07
that
32:07
can
32:07
do
32:07
things.
32:08
So.
32:08
Yeah,
32:08
how,
32:09
how
32:09
much
32:09
do
32:09
you
32:10
stay
32:10
in
32:10
and
32:10
how
32:10
much
32:10
do
32:11
you
32:11
stay
32:11
out
32:11
is
32:12
the
32:12
big
32:12
question.
32:12
I
32:12
think
32:12
it
32:13
also
32:13
comes
32:13
back
32:13
to
32:14
an
32:14
important
32:14
marketing
32:14
point
32:15
that
32:16
people
32:16
often,
32:17
there's
32:17
this
32:17
myth
32:17
there
32:18
that
32:18
you
32:18
can't
32:18
call
32:19
your
32:19
wedding
32:19
business
32:19
your
32:20
name
32:20
because
32:20
they're
32:21
just.
32:21
Then
32:21
you
32:21
always
32:22
have
32:22
to
32:22
be
32:22
there.
32:22
But
32:23
actually
32:23
you've
32:23
just
32:23
shown
32:24
us
32:24
that's
32:24
not
32:24
necessarily
32:25
true.
32:26
Yes,
32:26
people
32:26
want
32:26
you.
32:26
Yes,
32:27
they
32:27
want
32:27
your
32:27
brand.
32:28
But,
32:28
you
32:28
know,
32:29
when
32:29
we
32:29
go.
32:29
I
32:29
don't
32:29
know,
32:29
to
32:30
Kate
32:30
Spade,
32:30
we
32:30
don't
32:31
expect
32:31
her
32:31
to
32:31
sell
32:31
us
32:32
the
32:32
bag.
32:32
We
32:32
just
32:33
like
32:33
the
32:33
brand.
32:33
And
32:34
so
32:34
I
32:34
think
32:34
sometimes
32:35
we.
32:35
We
32:37
need
32:37
to
32:37
understand.
32:38
Yeah,
32:38
we're
32:38
overthinking
32:39
it.
32:39
We
32:39
absolutely
32:40
can
32:41
let
32:41
go
32:41
a
32:42
little
32:42
bit.
32:42
And
32:42
I
32:42
also
32:43
think
32:43
we've
32:43
got
32:43
to
32:44
talk
32:44
about
32:44
your
32:44
educator
32:45
point,
32:45
because
32:45
I.
32:46
I
32:46
think
32:46
it's
32:46
a
32:47
really
32:47
interesting
32:47
one
32:47
because
32:48
I
32:48
think
32:48
there's
32:48
two
32:48
sides
32:49
to
32:49
the
32:49
coin.
32:49
And
32:50
I
32:50
hear
32:50
both
32:50
of
32:50
them
32:51
talks
32:51
about
32:51
A1,
32:53
people
32:54
shouldn't
32:54
talk
32:54
and
32:54
educate
32:55
on
32:55
things
32:55
if
32:55
they're
32:56
not
32:56
at
32:56
the
32:56
wedding
32:57
date.
32:57
Still
32:58
absolutely
32:59
agree
32:59
with
32:59
you.
32:59
But
33:00
on
33:00
the
33:00
other
33:00
hand,
33:01
I
33:01
also
33:01
think
33:01
there's
33:01
a
33:02
lot
33:02
of
33:02
people
33:02
that
33:02
teach
33:02
and
33:03
educate
33:03
who
33:03
have
33:04
done
33:04
it
33:04
and
33:04
have
33:05
been
33:05
in
33:05
weddings,
33:06
but
33:06
actually
33:06
don't
33:07
know
33:07
a
33:07
lot
33:07
about
33:07
business
33:08
or
33:08
they
33:08
don't
33:08
know
33:09
about
33:09
what
33:10
they're
33:10
doing.
33:10
And
33:10
so
33:11
then
33:11
when
33:11
they
33:11
educate,
33:12
all
33:12
they're
33:12
doing
33:12
is
33:12
telling
33:13
people
33:13
what
33:13
they
33:14
did,
33:14
which
33:14
actually,
33:15
from
33:15
a
33:16
higher
33:16
perspective,
33:17
doesn't
33:17
necessarily
33:18
work.
33:19
So
33:19
I
33:19
think
33:19
on
33:20
both
33:20
ends
33:20
of
33:20
the
33:20
spectrum,
33:21
there
33:21
are
33:21
great
33:22
educators
33:22
and
33:23
there
33:23
are.
33:23
There
33:23
are
33:23
poor
33:23
educators.
33:24
And
33:24
actually,
33:24
I
33:24
think
33:25
the
33:25
biggest
33:25
message
33:26
that
33:26
I
33:26
like
33:27
to
33:27
give
33:27
people
33:27
is
33:28
just
33:28
ask
33:28
questions
33:29
and
33:29
find
33:30
out
33:30
who
33:30
you're
33:30
working
33:31
with.
33:31
Like,
33:31
ask
33:32
them
33:32
what
33:32
they've
33:32
done
33:32
before.
33:33
Ask
33:33
them
33:34
who
33:34
else
33:34
they've
33:34
worked
33:34
with
33:34
before.
33:35
Ask
33:35
them
33:35
what
33:35
their
33:35
experience
33:36
is
33:36
before.
33:37
Because,
33:37
for
33:38
example,
33:39
you
33:39
may
33:39
want
33:39
to
33:40
work
33:40
with
33:40
a
33:40
lawyer
33:41
who
33:42
wants
33:42
to
33:42
help
33:42
you
33:42
with
33:43
weddings,
33:43
but
33:43
that
33:44
they
33:44
don't
33:44
necessarily
33:44
need
33:44
to
33:44
have
33:45
been
33:45
in
33:45
the
33:45
wedding
33:45
industry,
33:45
but
33:46
you
33:46
could
33:46
have
33:46
a
33:46
wedding
33:46
supplier
33:47
who
33:47
says
33:47
they'll
33:47
help
33:47
you
33:48
write
33:48
their
33:48
contract
33:48
that
33:49
actually
33:49
has
33:49
no
33:49
legal
33:50
experience.
33:50
So,
33:50
yeah,
33:51
I
33:52
just
33:52
think
33:52
it's
33:52
a.
33:52
It's
33:53
an
33:53
interesting
33:53
point
33:53
and
33:54
one
33:54
that
33:54
I
33:54
want
33:54
to
33:54
bang
33:55
drum
33:55
about
33:55
all
33:55
the
33:55
time,
33:56
because
33:56
we
33:56
all
33:57
know
33:57
that
33:57
there's
33:58
some
33:58
really
33:58
poor
33:59
education
33:59
out
33:59
there
33:59
and
34:00
there's
34:00
some
34:00
really
34:00
good
34:00
education
34:01
out
34:01
there.
34:01
Actually,
34:02
it's
34:02
on
34:02
the.
34:02
The
34:02
individuals
34:03
to
34:04
investigate
34:04
and
34:04
find
34:05
her.
34:06
I
34:06
think
34:06
it's.
34:06
It's
34:07
the
34:07
individuals
34:08
that
34:08
are
34:08
going
34:08
to
34:08
things,
34:08
and
34:09
I
34:09
also
34:09
think
34:09
it's
34:09
the
34:10
hosts
34:11
who
34:11
are
34:12
having.
34:12
People
34:12
there
34:12
should
34:13
know
34:13
the
34:13
people
34:13
that
34:13
they're
34:13
going
34:14
to.
34:14
But
34:14
I
34:14
think
34:14
it's
34:14
a
34:14
bit
34:15
of
34:15
that.
34:16
Don't
34:16
take
34:16
advice
34:16
from
34:16
someone
34:17
whose
34:17
life
34:17
you
34:17
don't
34:17
want.
34:18
If
34:18
I'm
34:19
not
34:19
gonna
34:19
like.
34:20
You
34:20
might
34:20
be
34:21
fantastic
34:21
at
34:22
this
34:22
thing.
34:22
And
34:23
people
34:23
might
34:24
be
34:24
listening
34:24
to
34:24
me.
34:24
And
34:24
I
34:25
do
34:25
a
34:25
lot
34:25
of
34:25
weddings.
34:25
Maybe
34:26
you
34:26
just
34:26
want
34:26
to
34:26
be
34:26
doing
34:26
five
34:27
weddings
34:27
a
34:27
year
34:27
and
34:28
just
34:28
living
34:28
your.
34:28
Maybe
34:29
don't
34:29
listen
34:29
to
34:29
me
34:29
because
34:29
I'm
34:30
very
34:30
like,
34:31
go,
34:31
get.
34:31
Get
34:32
more.
34:32
More
34:33
money,
34:33
more
34:33
weddings,
34:33
more
34:34
things
34:34
like
34:34
that
34:34
is
34:34
my
34:35
kind
34:35
of
34:35
ethos
34:35
of
34:35
it.
34:36
If
34:36
you
34:36
don't
34:36
want
34:36
that,
34:36
maybe
34:37
don't
34:37
listen
34:37
to
34:37
the
34:37
stuff
34:37
I'm
34:38
saying
34:38
because
34:39
you're
34:39
allowed
34:39
to
34:40
have
34:40
a
34:40
different
34:40
opinion
34:40
on
34:40
it.
34:41
You're
34:41
like,
34:41
I'm
34:42
sure
34:42
we'll
34:42
come
34:42
onto
34:42
this,
34:42
of
34:43
the
34:43
negatives
34:43
of
34:44
the
34:44
socials
34:44
and
34:44
things
34:44
like
34:44
that.
34:44
But,
34:44
like,
34:45
this
34:45
is
34:45
my
34:45
opinion.
34:46
You
34:46
do
34:47
not
34:47
have
34:47
to.
34:47
You
34:47
don't
34:48
have
34:48
to
34:48
take
34:48
it.
34:48
I'm
34:49
just
34:49
telling
34:49
you
34:49
that
34:50
this
34:50
is
34:50
what
34:50
I've
34:50
done.
34:50
This
34:51
is
34:51
what
34:51
worked
34:51
for
34:51
me.
34:52
This
34:52
is
34:52
my
34:52
evidence
34:53
of
34:53
it.
34:53
It
34:54
up
34:54
to
34:54
you.
34:55
Up
34:55
to
34:55
you.
34:55
What
34:55
you
34:55
do
34:55
with
34:55
that
34:56
information.
34:56
You
34:56
can
34:57
don't.
34:57
Because
34:57
obviously
34:58
you
34:58
won't
34:58
be
34:59
if
34:59
you
34:59
don't
34:59
know
34:59
this
34:59
podcast.
35:00
Turn
35:00
off
35:00
this
35:00
podcast.
35:01
You
35:01
don't
35:01
have
35:01
to
35:01
then,
35:01
like,
35:02
get
35:02
so
35:02
annoyed
35:03
about
35:03
listening
35:03
to
35:04
it.
35:04
It's
35:04
so
35:04
fun.
35:05
It's.
35:05
There's
35:05
a
35:06
Ricky
35:07
Gervais
35:07
sketch
35:08
where
35:08
he's
35:08
on
35:08
about
35:10
someone
35:10
in
35:10
the
35:11
street
35:11
that's
35:11
got
35:11
a
35:12
leaflet
35:12
for,
35:12
like,
35:12
guitar
35:13
lessons,
35:13
and
35:13
someone's
35:14
like,
35:14
I
35:14
don't
35:14
want
35:14
to
35:14
play
35:14
guitar.
35:15
And
35:15
he's
35:15
like,
35:16
all
35:16
right,
35:16
just
35:17
don't
35:17
take
35:17
the
35:17
leaflet.
35:18
Just
35:18
keep
35:18
walking.
35:19
Like,
35:19
nobody
35:19
made
35:19
you
35:20
interact.
35:21
You
35:21
can
35:22
just
35:22
scroll.
35:22
It's
35:23
fine.
35:24
Yeah,
35:24
absolutely.
35:24
I
35:24
think
35:24
we're
35:25
all
35:25
very
35:25
English
35:26
about
35:26
these
35:26
things,
35:27
and
35:27
we
35:27
feel
35:27
like
35:27
we've
35:27
just
35:27
got
35:28
to
35:28
put
35:28
our,
35:28
you
35:28
know,
35:28
put
35:29
ourselves
35:29
through
35:30
things
35:30
that
35:30
we
35:30
don't
35:31
necessarily
35:31
want
35:31
to
35:31
because
35:32
we
35:32
think
35:32
we
35:32
have
35:32
to.
35:32
And
35:33
I
35:33
think
35:33
actually
35:33
this
35:34
whole
35:34
area,
35:34
I
35:34
mean,
35:34
we
35:34
could
35:34
do
35:35
a
35:35
whole
35:35
podcast
35:35
itself
35:36
about
35:36
the
35:36
area
35:37
of
35:37
education,
35:37
but
35:38
I
35:38
think
35:38
it's
35:38
going
35:38
to
35:38
become
35:39
even
35:39
more
35:39
complicated
35:40
now
35:41
with
35:41
AI.
35:41
So
35:41
I
35:42
had
35:42
a
35:42
person
35:43
send
35:43
me
35:43
a
35:44
sales
35:44
page
35:44
the
35:44
other
35:44
day,
35:44
and
35:45
they
35:45
said,
35:45
do
35:45
you
35:45
think
35:45
I
35:45
should
35:46
buy
35:46
X
35:47
from
35:47
X
35:47
person?
35:48
And
35:48
I
35:49
looked
35:49
at
35:49
the
35:49
sales
35:49
page,
35:49
and
35:50
there
35:50
was
35:50
just
35:50
something
35:51
that
35:51
was
35:51
off
35:51
about
35:52
it.
35:52
I
35:52
was
35:52
just
35:53
thought,
35:53
I
35:53
can't
35:53
work
35:54
out
35:54
who's
35:54
behind
35:55
this.
35:55
That
35:55
doesn't
35:56
seem
35:56
to.
35:56
The
35:57
person
35:57
doesn't
35:58
seem
35:58
to
35:58
be
35:58
a
35:58
real
35:58
person.
35:59
And
35:59
then
35:59
I
35:59
ran
36:00
it
36:00
through
36:00
my
36:00
AI
36:01
and
36:01
it
36:01
pulled
36:01
out
36:01
all
36:01
the
36:02
images
36:02
of
36:02
the
36:02
testimonials,
36:03
and
36:03
it
36:03
said
36:04
the
36:04
name
36:04
of
36:04
the
36:04
images
36:05
from
36:05
the
36:05
testimonials
36:06
still
36:06
had
36:06
the
36:07
word
36:07
chatgpt
36:08
in
36:08
it.
36:08
And
36:08
so
36:09
basically
36:09
the
36:09
entire
36:10
thing
36:11
was
36:11
fake.
36:11
It
36:12
was
36:12
all
36:12
made
36:13
by
36:13
AI,
36:13
but
36:13
it
36:14
looked
36:15
really
36:15
compelling.
36:16
And
36:16
it
36:16
looks
36:17
why
36:17
the
36:18
socials,
36:18
I
36:18
think,
36:19
is
36:19
getting
36:19
way
36:20
more
36:20
to
36:20
that
36:20
real
36:20
bit,
36:21
because
36:21
people
36:21
are
36:21
getting
36:22
so
36:22
confused
36:22
with
36:22
AI
36:23
and
36:23
technology
36:23
and
36:24
stuff
36:24
like
36:24
that
36:25
when
36:25
they
36:25
then
36:25
go
36:25
on
36:26
TikTok
36:26
and
36:26
there's
36:27
just
36:27
a
36:27
video
36:27
going,
36:27
hey,
36:28
guys,
36:28
this
36:28
is
36:29
what
36:29
I
36:29
did
36:29
at
36:29
my
36:29
wedding.
36:30
This
36:30
went
36:30
wrong.
36:31
It
36:31
just
36:31
is
36:31
a
36:31
bit
36:31
like,
36:32
ah,
36:32
a
36:33
person,
36:33
a
36:33
real
36:34
life
36:34
person
36:34
that's
36:34
just
36:35
trying
36:35
to
36:35
say
36:35
something
36:35
rather
36:35
than
36:36
it
36:36
all
36:36
feeling
36:36
so
36:37
perfectly
36:37
polished.
36:38
Somebody
36:38
posted
36:38
something
36:39
the
36:39
other
36:39
day
36:39
and
36:39
I.
36:39
It
36:40
was
36:40
so
36:40
well
36:40
done
36:41
that
36:41
I
36:41
thought
36:41
it
36:41
was
36:41
AI.
36:42
And
36:42
I
36:42
was
36:42
like,
36:42
that's
36:43
also
36:43
dangerous
36:43
because
36:44
it
36:44
wasn't
36:44
AI,
36:45
it
36:45
was
36:45
just
36:45
them
36:45
trying
36:46
to
36:46
do
36:46
nice
36:47
photos.
36:47
And
36:47
I
36:48
said
36:48
to
36:48
them,
36:48
I
36:48
was
36:48
like,
36:48
I
36:48
honestly
36:49
thought
36:49
it
36:49
was
36:49
AI.
36:49
And
36:50
I
36:50
then
36:50
judge
36:50
you
36:50
for
36:51
posting
36:51
AI
36:51
stuff.
36:52
But
36:52
it
36:52
wasn't.
36:53
I
36:53
know
36:53
it's
36:53
an
36:54
absolute
36:54
minefield
36:55
that
36:55
we
36:55
all
36:55
find
36:55
ourselves
36:55
in
36:56
at
36:56
the
36:56
moment,
36:56
where
36:56
we're
36:57
just
36:57
questioning
36:58
everything.
36:58
Life,
37:00
is
37:00
that
37:00
real
37:00
or
37:01
is
37:01
that
37:01
AI
37:01
generated?
37:02
Okay,
37:02
I
37:02
want
37:03
to
37:03
change
37:03
direction
37:03
a
37:04
little
37:04
bit
37:04
and
37:04
talk
37:04
briefly
37:05
about
37:05
podcasts,
37:06
especially
37:06
as
37:06
you
37:06
said
37:06
earlier
37:07
that
37:07
you're
37:07
not
37:07
a
37:07
big
37:07
podcast
37:08
listener,
37:08
but
37:09
for
37:09
some
37:09
reason
37:10
you
37:10
decided
37:10
to
37:10
start
37:11
a
37:11
podcast.
37:11
And
37:12
again,
37:13
not
37:13
a
37:13
lot
37:13
of
37:13
people
37:14
are
37:14
brave
37:14
enough
37:15
to
37:15
take
37:15
that
37:15
step.
37:15
Not
37:16
a
37:16
lot
37:16
of
37:16
people
37:16
will
37:16
put
37:16
the
37:17
work
37:17
in
37:17
to
37:17
do
37:17
it.
37:18
So.
37:18
So
37:19
tell
37:19
me
37:19
the
37:19
story.
37:19
What
37:20
made
37:20
you
37:20
think,
37:20
you
37:20
know,
37:20
I'm
37:21
gonna
37:21
launch
37:21
a
37:22
podcast?
37:23
My
37:24
husband
37:24
is
37:24
big
37:25
into
37:25
podcasts.
37:26
He's
37:26
the
37:26
YouTube
37:27
listener
37:27
podcast,
37:28
like
37:29
all
37:29
of
37:29
that.
37:29
So
37:29
he
37:30
was
37:30
like,
37:30
you
37:30
need
37:30
to
37:30
do
37:30
a
37:30
podcast.
37:30
I
37:31
was
37:31
like,
37:31
fine.
37:32
I
37:32
love
37:32
talking.
37:33
I
37:33
like
37:33
talking
37:33
about
37:33
myself,
37:34
I
37:34
like
37:34
talking
37:34
about
37:34
weddings.
37:35
Let's
37:35
do
37:35
a
37:35
podcast.
37:36
At
37:37
the
37:37
same
37:37
time,
37:37
somebody
37:38
else
37:38
in
37:38
the
37:38
industry
37:38
that
37:39
I
37:39
had
37:39
worked
37:39
with
37:40
also
37:40
wanted
37:40
to
37:40
do
37:41
a
37:41
podcast
37:41
and
37:41
we
37:41
were
37:41
like,
37:42
let's
37:42
just
37:42
do
37:42
it
37:42
together.
37:43
Let's
37:44
half
37:44
the
37:44
stuff.
37:45
So
37:45
we
37:45
started
37:45
the
37:46
unfiltered
37:46
brush
37:46
ride.
37:47
We
37:47
both
37:47
had
37:48
followers,
37:48
which
37:48
helped,
37:49
but
37:50
what
37:50
we
37:50
did
37:50
both
37:50
do
37:50
is
37:51
invest
37:51
money
37:51
into
37:51
it
37:52
to
37:52
get
37:52
the
37:53
microphones,
37:53
the
37:54
headphones,
37:54
the
37:54
camera
37:55
equipment.
37:55
I
37:55
did
37:56
not
37:56
want
37:56
to
37:56
do
37:58
it
37:58
badly.
37:59
I
37:59
didn't
37:59
want
37:59
to
37:59
do
37:59
it
38:00
half
38:00
assed.
38:00
We
38:01
were
38:01
going
38:01
in
38:01
hard
38:02
or
38:02
not
38:02
at
38:02
all.
38:02
Again,
38:03
it's
38:03
got
38:03
to
38:03
be
38:03
the
38:03
best
38:03
or
38:03
I'm
38:04
not
38:04
doing
38:04
it,
38:04
that
38:04
kind
38:04
of
38:04
thing.
38:05
That
38:05
podcast
38:06
did
38:06
fantastically
38:07
like
38:07
it.
38:08
I
38:09
would
38:09
argue
38:09
it
38:09
was
38:09
the.
38:10
Apart
38:10
from
38:11
earlyweds,
38:11
the
38:11
biggest
38:12
wedding
38:12
podcast
38:12
that
38:12
was
38:13
on
38:13
at
38:13
the
38:13
time.
38:13
We
38:13
got
38:14
to
38:14
sort
38:14
of
38:14
over
38:14
3
38:15
million
38:15
downloads.
38:16
We
38:16
did
38:16
live
38:16
events,
38:17
we
38:17
did
38:17
tours.
38:19
It
38:19
was,
38:20
it
38:20
was
38:20
great.
38:21
We
38:21
stopped
38:21
that
38:21
one.
38:22
The
38:22
only
38:22
person
38:23
I'll
38:23
ever
38:23
go
38:23
into
38:23
business
38:23
again
38:24
is
38:24
my
38:24
husband.
38:24
That's
38:25
all
38:25
I'll
38:25
say
38:25
on
38:26
the
38:26
matter.
38:27
But
38:27
I
38:27
didn't
38:27
want
38:27
to
38:28
stop
38:28
doing
38:28
A
38:28
podcast.
38:28
I
38:28
loved
38:29
making
38:29
it.
38:29
I
38:30
loved
38:30
the.
38:31
The
38:31
support
38:32
of
38:32
the.
38:32
Like
38:32
I
38:32
would
38:33
meet
38:33
people
38:33
at
38:33
weddings
38:33
that
38:34
would.
38:34
They
38:34
know
38:35
every
38:35
day.
38:35
Like
38:35
I
38:35
listen
38:35
to
38:35
every
38:36
episode
38:36
of
38:36
the
38:36
podcast.
38:36
We're
38:36
doing
38:37
this.
38:37
You've
38:37
helped
38:37
so
38:37
much
38:37
like
38:38
that
38:38
kind
38:38
of.
38:38
I
38:39
thrive
38:39
on
38:39
that.
38:40
I'm
38:40
not
38:40
money
38:40
driven.
38:41
I'm
38:42
kudos
38:42
driven.
38:43
I
38:43
don't.
38:43
I
38:44
like
38:44
constant,
38:45
constant,
38:46
constant
38:47
praise.
38:47
Congratulations.
38:48
You
38:48
just
38:48
want
38:49
us
38:49
to
38:49
tell
38:49
you
38:49
how
38:49
great
38:49
you
38:50
are.
38:50
I
38:50
want
38:50
you
38:50
to
38:50
tell
38:51
me
38:51
constantly
38:51
how
38:52
great
38:52
I
38:52
am.
38:52
But
38:53
it.
38:54
I
38:54
knew
38:54
I
38:54
was
38:54
helping
38:55
people.
38:55
That's
38:55
genuinely
38:56
always
38:56
been
38:56
the
38:56
kind
38:56
of
38:57
aim
38:57
for
38:58
Georgina
38:58
Rosevance.
38:58
It's
38:59
never
38:59
gone
38:59
to
38:59
like
39:00
luxury
39:00
weddings.
39:01
I
39:01
don't
39:01
want
39:01
to
39:01
do
39:01
that.
39:02
I
39:02
want
39:02
normal
39:03
people
39:03
and
39:03
I
39:04
want
39:04
to
39:04
genuinely
39:04
help
39:05
people.
39:05
So
39:06
when
39:07
the.
39:08
That
39:08
other
39:08
podcast
39:09
ended,
39:09
I
39:09
didn't
39:09
want
39:10
to
39:10
stop
39:10
doing
39:10
it,
39:11
but
39:11
issues.
39:12
So
39:12
I
39:13
was
39:13
like
39:13
said
39:13
to
39:13
my
39:14
husband
39:14
to
39:14
make
39:14
a
39:14
new
39:14
podcast
39:15
and
39:15
it
39:15
will
39:15
come
39:15
out
39:16
the
39:16
following
39:16
week.
39:17
And
39:17
it
39:17
was
39:17
there.
39:18
So
39:18
the
39:19
one
39:19
podcast,
39:19
the
39:19
Unfiltered
39:20
Bride,
39:20
ended
39:20
on
39:20
the
39:21
Wednesday
39:22
and
39:22
within
39:22
the
39:22
week
39:22
we
39:23
had
39:23
the
39:23
next
39:23
one
39:23
ready
39:23
to
39:24
go.
39:24
Like,
39:24
that's
39:25
the
39:25
kind
39:25
of.
39:25
I
39:26
think
39:26
that's
39:26
the
39:26
attitude
39:26
bit.
39:27
Like,
39:27
I
39:27
was
39:27
really
39:27
upset
39:28
when
39:28
the
39:28
podcast
39:29
ended.
39:29
It
39:29
was
39:29
a
39:29
massive
39:29
thing.
39:30
It
39:30
was
39:30
part
39:31
of
39:31
my
39:31
identity
39:31
at
39:32
that
39:32
point
39:32
and
39:32
for
39:32
it
39:32
to
39:32
kind
39:33
of
39:33
be
39:34
taken
39:34
away,
39:35
I
39:35
was
39:35
like,
39:36
I'm
39:36
not
39:36
a
39:36
fan
39:36
having
39:36
that.
39:36
We'll
39:37
make
39:37
our
39:37
own
39:37
one
39:37
and
39:38
we'll
39:38
do
39:38
it
39:38
how
39:38
we
39:38
want
39:38
to
39:38
do
39:39
it
39:39
and
39:39
it
39:39
will
39:39
be
39:39
all
39:39
for
39:39
us
39:40
this
39:40
time.
39:40
And
39:40
it'll
39:41
be.
39:42
I
39:42
can
39:42
go
39:42
hard
39:43
on
39:43
the
39:44
how
39:44
much
39:45
effort
39:45
I
39:45
put
39:45
into
39:46
it
39:46
because
39:46
I
39:46
don't
39:46
need
39:46
anyone
39:47
to
39:47
match
39:47
that
39:47
effort.
39:47
I've
39:48
not
39:48
got
39:48
like
39:48
this
39:48
kind
39:49
of
39:49
annoyance
39:50
that
39:50
maybe
39:50
someone's
39:51
not
39:51
doing
39:51
as
39:51
much
39:51
as
39:51
the
39:51
other.
39:51
So
39:52
we
39:52
just
39:52
went
39:52
hard.
39:53
We
39:53
made
39:53
the
39:54
branding
39:54
for
39:55
the
39:55
first
39:55
episode,
39:55
painted
39:56
the
39:56
office,
39:57
got
39:57
everything
39:57
ready
39:58
literally
39:58
within
39:58
72
39:59
hours.
39:59
So
40:00
that
40:00
was
40:00
a.
40:01
Something
40:01
goes
40:01
wrong.
40:03
I
40:03
was
40:03
allowed
40:03
to
40:04
be
40:04
sad
40:04
for
40:04
the
40:04
day
40:05
and
40:05
then
40:05
I
40:05
just
40:06
get
40:06
on
40:06
with
40:06
it.
40:06
And
40:06
now
40:07
the
40:07
new
40:07
podcast
40:07
has
40:08
the
40:08
same
40:09
sort
40:09
of
40:09
numbers
40:09
that
40:09
the
40:10
unfit
40:10
or
40:10
bride
40:10
was
40:10
bringing
40:11
in
40:11
and
40:11
it's
40:11
all
40:12
mine.
40:13
So
40:14
consistency
40:15
is
40:15
probably
40:15
the
40:16
biggest
40:16
factor
40:17
of
40:17
it,
40:17
I
40:17
think.
40:18
Like
40:18
you
40:18
said
40:18
about
40:18
people
40:18
being
40:19
scared,
40:19
I
40:19
think
40:19
it's
40:20
having
40:21
the
40:21
balls
40:21
to
40:21
do
40:22
it
40:22
properly.
40:22
Investing
40:23
where
40:23
if
40:24
you
40:24
think
40:24
you're
40:24
worth
40:24
it.
40:24
Investing
40:25
the
40:25
time
40:26
and
40:26
the
40:26
money,
40:27
but
40:27
also
40:27
the
40:27
consistency.
40:28
We
40:28
have
40:28
not
40:29
missed
40:29
a
40:30
week
40:30
of
40:30
a
40:30
podcast
40:31
for
40:31
over
40:31
three
40:32
years.
40:32
So
40:33
whether
40:33
that's
40:34
that
40:34
first
40:34
one
40:34
I
40:34
think
40:35
we
40:35
filmed
40:35
on
40:35
a
40:35
Sunday
40:35
night.
40:36
I
40:36
didn't
40:37
want
40:37
to
40:37
work
40:37
on
40:37
a
40:37
Sunday
40:37
night.
40:37
It
40:38
was
40:38
probably
40:38
one
40:38
of
40:38
the
40:38
only
40:38
weekends
40:38
I
40:39
had
40:39
off.
40:39
But
40:39
it
40:40
is
40:40
what
40:40
it
40:40
is.
40:41
And
40:42
now
40:42
it's
40:42
a
40:42
case
40:42
of
40:43
maybe
40:43
we'll
40:43
film
40:43
two
40:43
in
40:44
a
40:44
day.
40:44
But
40:44
I'm
40:45
not
40:45
missing.
40:46
I'm
40:46
never
40:46
missing
40:46
a
40:47
week
40:47
of
40:47
a
40:47
podcast.
40:47
I'm
40:48
in
40:48
too
40:48
deep
40:48
now.
40:49
Absolutely.
40:49
And
40:49
I'm
40:50
a
40:50
bit
40:50
like
40:50
that,
40:50
too.
40:50
I've
40:50
never
40:51
missed
40:51
a
40:51
week
40:51
of
40:52
this
40:52
podcast.
40:52
It's
40:52
been
40:53
every
40:53
week
40:53
since
40:54
it
40:54
began.
40:55
And
40:55
I
40:55
think
40:56
that's
40:56
an
40:56
important
40:56
mindset.
40:57
You
40:57
know,
40:58
people
40:59
do
40:59
notice
40:59
things
41:00
like
41:00
that.
41:00
It
41:00
might
41:01
even
41:01
if
41:02
you're
41:02
at
41:02
the
41:02
most
41:02
stressed
41:03
you've
41:03
ever
41:03
been,
41:03
people
41:04
notice.
41:04
It's
41:04
like
41:04
when
41:04
you
41:05
go
41:05
to
41:05
watch
41:05
a
41:05
TV
41:06
show
41:06
and
41:06
it
41:06
doesn't
41:06
show,
41:06
you
41:06
think,
41:07
well,
41:07
where's
41:07
it
41:07
gone?
41:08
Your
41:09
whole
41:09
week's
41:09
been
41:09
built
41:10
around
41:10
that
41:10
TV
41:10
show,
41:11
and
41:11
it's
41:11
gone.
41:11
And
41:12
we
41:12
don't
41:12
know
41:12
other
41:12
people's
41:13
patterns.
41:13
We
41:14
don't
41:14
know
41:14
when
41:14
they're
41:14
listening
41:14
to
41:14
our
41:15
podcast,
41:15
but
41:15
actually,
41:16
if
41:16
it's
41:16
not
41:16
there,
41:17
what
41:17
they'll
41:17
do,
41:17
they'll
41:18
go
41:18
and
41:18
listen
41:18
to
41:18
something
41:19
else,
41:19
so.
41:19
And
41:19
then
41:20
you've
41:20
lost
41:20
them.
41:20
That
41:20
was
41:21
our
41:21
biggest
41:21
thing,
41:21
was
41:21
making
41:22
sure
41:22
that
41:22
we
41:22
started
41:22
that
41:23
next
41:23
episode
41:24
the
41:24
day
41:24
that
41:24
the
41:24
other
41:24
podcast
41:25
should
41:25
have,
41:25
because
41:26
why
41:26
not?
41:27
Was
41:27
the
41:27
kind
41:27
of
41:28
thought
41:28
of
41:28
it.
41:28
But
41:29
also
41:29
I
41:29
had
41:29
people
41:30
messaging
41:30
being
41:30
like,
41:30
I
41:31
walk
41:31
my
41:31
dog
41:31
every
41:31
Wednesday
41:32
morning,
41:32
and
41:32
it's
41:32
part
41:32
of
41:32
the
41:33
route.
41:33
Like,
41:33
I'm
41:33
not
41:33
going
41:33
to
41:33
ruin
41:34
your
41:34
routine
41:34
scene.
41:35
I'll
41:35
be
41:35
there.
41:36
Like,
41:36
I'm
41:36
gonna
41:37
show
41:37
up.
41:37
So
41:37
it
41:37
was
41:37
that
41:37
kind
41:38
of
41:38
like
41:39
you
41:39
said,
41:39
the
41:39
mindset
41:39
of
41:39
it
41:39
is
41:40
just
41:40
so
41:40
important.
41:40
I'm
41:40
not.
41:41
You
41:41
just
41:41
have
41:41
to
41:42
get
41:42
started
41:42
and
41:43
then
41:43
it
41:43
all
41:43
gets
41:43
easier.
41:44
You
41:44
just.
41:44
Just
41:44
do
41:44
the
41:45
first
41:45
step
41:45
and
41:45
then
41:46
it
41:46
all
41:46
keeps
41:46
going.
41:46
And
41:47
then
41:47
now
41:48
I'm
41:48
just
41:48
in
41:48
competition
41:49
with
41:49
myself
41:49
of
41:49
I'm
41:49
not
41:50
gonna
41:50
not
41:50
do
41:50
one
41:51
because
41:51
otherwise
41:51
I've
41:51
ruined
41:52
it
41:52
for
41:52
myself.
41:53
It's
41:53
like
41:53
a
41:53
streak.
41:54
It's
41:54
like
41:55
I'm
41:55
in
41:55
nearly
41:56
300
41:56
days
41:56
on
41:56
Duolingo.
41:57
I'm
41:57
not
41:57
even
41:57
bloody
41:58
learning
41:58
anything.
41:58
But
41:59
I'm
41:59
too
41:59
deep
41:59
in
41:59
this
42:00
streak
42:01
between
42:01
the
42:01
bare
42:01
minimum.
42:02
I
42:02
think
42:02
we're
42:02
very
42:03
similar
42:03
people
42:03
because
42:03
I
42:04
also
42:04
am
42:04
very
42:05
deep
42:05
into
42:05
my
42:05
duolingo
42:06
streak.
42:06
And
42:06
my
42:06
husband
42:07
just
42:07
keeps
42:07
saying
42:07
to
42:07
me,
42:08
just
42:08
give
42:08
it
42:08
up.
42:08
It
42:09
doesn't
42:09
matter.
42:10
It
42:11
does
42:11
matter
42:11
to
42:11
me.
42:12
It
42:12
really
42:12
matters
42:13
to
42:13
me.
42:13
I
42:13
do
42:13
not
42:13
want
42:13
to
42:13
let
42:14
myself
42:14
down.
42:15
Even
42:15
though
42:15
I'm
42:16
still
42:16
probably
42:16
only
42:17
learning
42:17
the
42:17
very
42:17
basics
42:18
of
42:18
French.
42:18
I
42:18
will
42:19
keep.
42:19
I'm
42:19
also
42:20
doing
42:20
French.
42:20
I
42:20
went
42:21
to
42:21
France
42:21
recently
42:21
and
42:21
I
42:22
was
42:22
like,
42:22
I
42:23
don't
42:23
understand
42:23
what
42:23
you're
42:23
saying.
42:25
I'm
42:25
on
42:25
level
42:25
20
42:26
and
42:26
I
42:26
don't
42:26
know
42:26
what
42:26
you're
42:27
saying
42:27
unless
42:27
you
42:27
ask
42:28
me.
42:28
Like
42:28
the
42:28
weather,
42:30
weirdly,
42:30
that
42:30
doesn't
42:30
come
42:31
up
42:31
in.
42:31
In
42:31
topic
42:32
quite
42:32
often.
42:33
It's
42:33
very
42:34
clever
42:34
marketing
42:34
from
42:35
these
42:35
people,
42:35
though,
42:35
and
42:36
it
42:37
perfectly
42:37
fits
42:38
people
42:38
with
42:38
a
42:38
personality
42:39
like
42:39
us,
42:39
I
42:40
think.
42:40
Without
42:40
going
42:40
deep
42:41
into
42:41
the
42:41
discussion
42:42
about
42:42
your
42:42
previous
42:43
podcast,
42:43
into
42:43
this
42:44
podcast,
42:44
I
42:44
do
42:44
think
42:44
there's
42:44
one
42:45
important
42:45
thing
42:45
to
42:45
highlight
42:45
because
42:46
quite
42:46
often
42:47
I
42:47
have
42:47
clients
42:48
come
42:48
to
42:48
me
42:49
with
42:49
ideas.
42:49
I
42:49
want
42:50
to
42:50
start
42:50
a
42:50
podcast,
42:50
I
42:50
want
42:50
to
42:51
start
42:51
an
42:51
event,
42:51
I
42:51
want
42:51
to
42:51
start
42:51
a
42:51
wedding
42:52
show.
42:52
And
42:52
almost
42:53
always
42:53
they
42:54
say,
42:54
I
42:54
want
42:54
to
42:54
do
42:54
it
42:54
with
42:55
this
42:55
friend,
42:55
this
42:55
friend,
42:55
this
42:55
friend,
42:56
this
42:56
friend,
42:56
friend.
42:57
And
42:57
I
42:57
always
42:58
say
42:58
to
42:58
them,
42:59
why
42:59
don't
42:59
you
42:59
do
43:00
it
43:00
on
43:00
your
43:00
own?
43:01
Why
43:01
don't
43:01
you
43:01
do
43:02
it
43:02
on
43:02
your
43:02
own?
43:02
And
43:02
I
43:03
often
43:03
think
43:03
a
43:03
lot
43:04
of
43:04
it
43:04
comes
43:04
down
43:04
to
43:05
not
43:05
believing
43:06
they
43:06
can
43:06
or
43:06
confidence.
43:07
But
43:07
actually,
43:08
you
43:09
know,
43:09
I've
43:09
been
43:09
in
43:10
a
43:10
business
43:10
with
43:10
someone
43:11
else.
43:11
I
43:11
think
43:11
if
43:11
you're
43:12
in
43:12
a
43:12
business
43:12
with
43:12
someone
43:12
else
43:13
is
43:13
the
43:13
hardest
43:14
thing
43:14
to
43:14
do
43:14
unless
43:14
you're
43:15
married
43:15
to
43:15
them
43:15
or
43:16
related
43:16
to
43:16
them.
43:16
And
43:16
even
43:16
then
43:17
it
43:17
can
43:17
go
43:17
wrong
43:18
because
43:19
you,
43:20
when
43:20
it's
43:20
just
43:21
you,
43:21
you
43:21
can
43:21
work
43:21
as
43:21
hard
43:22
as
43:22
you
43:22
want
43:22
and
43:22
it's
43:22
only
43:22
you
43:23
that's
43:23
impacted.
43:23
When
43:24
there's
43:24
someone
43:24
else
43:25
involved,
43:26
there's
43:26
always
43:26
an
43:26
imbalance.
43:27
Whatever
43:28
happens
43:28
and
43:29
whether
43:29
it's
43:30
on
43:30
purpose
43:30
or
43:31
accidental,
43:32
there
43:32
is
43:32
no
43:32
way
43:32
that
43:32
you
43:33
can
43:33
match
43:33
the
43:34
same
43:34
energy
43:35
level.
43:35
So
43:36
do
43:36
you
43:36
think
43:36
that's
43:36
changed
43:37
your
43:37
own
43:37
perspective
43:37
now?
43:38
You
43:38
said
43:38
you
43:38
probably
43:39
wouldn't
43:39
ever
43:39
go
43:39
into
43:40
another
43:40
business.
43:40
So
43:40
if
43:40
you
43:41
were
43:41
talking
43:41
to
43:41
one
43:41
of
43:42
my
43:42
clients
43:42
who
43:42
are
43:42
saying,
43:42
we're
43:43
going
43:43
to
43:43
start
43:43
this
43:43
wedding
43:43
show,
43:44
we're
43:44
going
43:44
to
43:44
do
43:44
it
43:44
as
43:45
friends,
43:45
what
43:45
would
43:45
you
43:45
say
43:45
to
43:46
them?
43:46
Don't
43:46
be
43:46
so
43:46
stupid,
43:48
don't
43:48
do
43:48
it,
43:49
don't
43:50
do
43:50
it.
43:50
And
43:50
look,
43:51
I
43:51
don't
43:51
want
43:51
to
43:51
take
43:52
anything
43:52
away
43:52
from
43:53
how
43:53
successful
43:54
the
43:54
podcast
43:54
was,
43:54
because
43:55
it
43:55
really
43:55
was.
43:55
And
43:57
at
43:57
points
43:57
in
43:57
it,
43:58
we
43:58
both
43:58
were
43:59
good
43:59
at
43:59
the
43:59
bits
43:59
we
43:59
were
44:00
doing.
44:00
We
44:00
had
44:00
a
44:00
contract,
44:01
which
44:02
if
44:02
you
44:02
are
44:03
going
44:03
to
44:03
go
44:03
into
44:03
business
44:03
with
44:03
a
44:03
friend,
44:04
a
44:04
contract
44:04
is
44:05
the
44:05
be
44:05
all
44:05
and
44:05
end
44:06
all.
44:06
But
44:06
I
44:07
just
44:07
think
44:08
as
44:08
much
44:08
as,
44:08
I
44:09
mean,
44:09
I
44:09
didn't
44:09
even
44:09
know
44:09
this
44:10
person
44:10
that
44:10
well,
44:11
we
44:11
were
44:11
kind
44:11
of
44:12
business
44:12
friends.
44:12
But
44:13
you
44:14
think
44:14
you
44:14
know
44:15
someone
44:15
and
44:15
you
44:16
don't,
44:16
you
44:16
don't.
44:17
But
44:17
they
44:17
also
44:17
change.
44:18
They're
44:19
in
44:19
a
44:19
different
44:19
place
44:19
in
44:19
life
44:19
than
44:20
you
44:20
are.
44:20
They
44:20
have
44:21
new
44:21
things
44:21
that
44:21
are
44:21
going
44:21
on,
44:21
they've
44:22
got
44:22
new
44:22
priorities,
44:23
and
44:23
you
44:24
can't
44:25
unless
44:25
they
44:25
are
44:26
benefiting.
44:27
So
44:27
my
44:27
husband
44:28
benefits
44:29
from
44:30
how
44:30
well
44:31
we
44:31
do,
44:32
I
44:32
benefit
44:32
from
44:33
how
44:33
well
44:33
he
44:33
does.
44:33
So
44:33
we
44:33
only
44:34
want
44:34
the
44:34
best
44:34
for
44:35
each
44:35
other.
44:35
There's
44:35
no
44:36
jealousy,
44:37
there's
44:37
no.
44:37
Because
44:37
it's
44:38
all
44:38
a
44:38
gain.
44:39
When
44:39
it's
44:39
a
44:39
friend
44:40
or
44:40
a
44:40
person
44:41
and
44:41
you've
44:42
got
44:42
different
44:42
kind
44:43
of
44:43
paths
44:44
and
44:44
different
44:44
goals
44:44
and
44:44
things
44:45
like
44:45
that,
44:46
it
44:46
can
44:46
be
44:46
difficult
44:47
to
44:47
kind
44:47
of
44:48
align
44:48
that.
44:49
And
44:49
I
44:49
just,
44:50
it's
44:50
not
44:50
worth
44:51
the
44:51
arguments.
44:52
It's
44:52
an
44:52
ongoing
44:53
thing
44:53
now.
44:53
That's
44:54
just
44:54
an
44:54
effort
44:54
for
44:54
me
44:55
that
44:55
I
44:55
just
44:55
want
44:55
to
44:55
draw
44:56
a
44:56
line
44:56
under
44:56
and
44:56
I
44:56
can't
44:57
yet
44:57
because
44:58
there's
44:58
legal
44:58
stuff
44:59
involved
44:59
and
44:59
it's
44:59
just
45:00
an
45:00
absolute
45:01
ball
45:01
ache.
45:02
Whereas
45:02
if
45:02
it's
45:02
my
45:02
own,
45:03
I
45:03
can
45:03
just
45:03
go,
45:03
I
45:03
don't
45:04
want
45:04
to
45:04
do
45:04
this
45:04
anymore,
45:05
end
45:05
of.
45:05
So,
45:07
look,
45:07
I'm
45:07
cynical
45:08
to
45:08
it
45:08
now,
45:08
but
45:08
don't
45:09
go
45:09
into
45:09
business
45:09
with
45:09
anyone.
45:10
You
45:10
can,
45:10
you
45:10
can
45:11
do
45:11
it
45:11
on
45:11
your
45:11
own.
45:11
And
45:13
it's
45:13
again,
45:13
it's
45:13
the
45:13
sliding
45:14
doors
45:14
moment.
45:14
I
45:14
don't
45:14
know
45:14
what
45:15
would
45:15
have
45:15
happened
45:15
if
45:15
I
45:15
did
45:15
it
45:15
on
45:15
my
45:16
own.
45:16
I
45:16
don't
45:16
like.
45:17
Obviously,
45:17
now
45:18
we
45:18
have
45:19
three
45:19
years
45:19
of
45:19
experience
45:19
of
45:20
making
45:20
a
45:20
podcast
45:20
and
45:20
knew
45:21
it,
45:21
knew
45:21
that
45:21
doing
45:21
it
45:22
alone
45:22
would
45:22
be
45:22
absolutely
45:22
fine,
45:23
whereas
45:23
at
45:23
that
45:23
point
45:24
it
45:24
was
45:24
a
45:24
case
45:24
of,
45:24
of
45:25
let's
45:25
share
45:26
the
45:26
stress
45:27
and
45:27
the
45:27
load.
45:27
No
45:28
one
45:28
was
45:28
really
45:28
doing
45:28
podcasts
45:29
at
45:29
that
45:29
point
45:29
either,
45:30
so
45:31
we
45:31
didn't
45:31
know
45:31
who
45:31
to
45:32
look
45:32
at,
45:32
who
45:32
to.
45:33
So
45:33
just,
45:34
just
45:34
take
45:35
the
45:35
risk.
45:36
I'd
45:36
rather
45:36
have
45:37
100%
45:37
of
45:37
something
45:37
small
45:39
than
45:39
50%
45:40
and
45:40
a
45:40
lot
45:41
of
45:41
hustle.
45:41
Yeah,
45:42
absolutely.
45:42
And
45:42
I
45:43
think,
45:43
I
45:43
think
45:43
just
45:44
asking
45:44
yourself
45:44
that
45:44
question,
45:45
if
45:45
you're
45:45
thinking
45:45
about
45:45
it,
45:46
why
45:46
do
45:47
I
45:47
think
45:47
I
45:47
need
45:47
someone
45:47
else
45:48
to
45:48
do
45:48
it?
45:48
Is
45:48
it
45:49
because
45:49
I
45:49
don't
45:50
have
45:50
the
45:50
confidence?
45:50
Because
45:51
actually
45:51
you
45:51
probably
45:51
can
45:52
just
45:52
run
45:52
with
45:52
it
45:52
and
45:52
do
45:53
it
45:53
yourself
45:53
and
45:53
make
45:53
it
45:53
successful.
45:54
Now
45:54
you're
45:55
clearly
45:55
an
45:55
early
45:55
adopter,
45:56
kind
45:56
of.
45:57
Again,
45:57
your
45:57
personality
45:57
is
45:58
very
45:58
similar
45:58
to
45:58
my.
45:58
I'm
45:59
going
45:59
to
45:59
start
45:59
a
45:59
podcast,
45:59
I'm
46:00
going
46:00
to
46:00
write
46:00
a
46:00
book,
46:00
I'm
46:00
going
46:01
to
46:01
be
46:01
on
46:01
TikTok.
46:02
I'll
46:02
do
46:02
all
46:02
of
46:02
the
46:02
things.
46:03
So
46:04
what
46:04
do
46:04
you
46:04
think
46:05
it
46:05
is
46:05
in
46:05
your
46:05
background,
46:06
in
46:06
your
46:06
life
46:06
that
46:07
has
46:07
made
46:07
you
46:07
just
46:08
be
46:08
the
46:08
person
46:09
that's
46:09
like,
46:09
I'll
46:09
just
46:10
go
46:10
and
46:10
do
46:10
that.
46:12
Undiagnosed
46:13
adhd.
46:16
But
46:16
I,
46:17
I
46:18
problem
46:18
is
46:18
I
46:18
take
46:19
these.
46:21
What's
46:21
the
46:21
word,
46:22
diagnosis,
46:23
very
46:24
loosely.
46:25
I
46:25
think
46:25
it's
46:25
a
46:26
personality
46:26
trait.
46:26
I
46:26
think
46:27
some
46:27
people
46:27
are
46:27
honed.
46:28
My
46:28
husband
46:28
is
46:29
honed
46:29
in
46:30
on
46:30
one
46:30
thing
46:30
that
46:30
is
46:31
the
46:31
entire
46:31
world
46:31
at
46:32
that
46:32
point.
46:32
And
46:32
Then
46:32
he'll
46:32
move
46:32
on
46:33
to
46:33
the
46:33
next.
46:33
I'm
46:33
like,
46:35
I
46:35
want
46:35
400
46:36
plates
46:36
spinning
46:37
all
46:37
at
46:37
the
46:37
same
46:37
time
46:37
and
46:38
just
46:38
see
46:38
what
46:38
happens.
46:39
So
46:39
it's
46:40
a.
46:40
I
46:40
think
46:40
it's
46:40
learning
46:41
your
46:41
personality
46:41
for
46:42
a
46:42
start,
46:42
understanding
46:42
what
46:43
you're
46:43
good
46:43
at
46:43
doing,
46:44
outsourcing
46:45
the
46:45
stuff
46:45
you're
46:45
not
46:46
good
46:46
at.
46:46
I
46:46
think
46:46
that's
46:47
quite
46:47
a
46:47
hard
46:47
thing
46:47
to
46:47
acknowledge
46:48
that
46:48
like,
46:49
I
46:49
know
46:49
I'm
46:50
not
46:50
good
46:50
at
46:51
sitting
46:51
down
46:51
and
46:52
concentrating
46:52
on
46:52
one
46:52
thing
46:52
for
46:53
a
46:53
really
46:53
long
46:53
period
46:53
of
46:53
time.
46:54
So
46:54
I'll
46:54
get
46:55
somebody
46:55
else
46:55
to
46:55
do
46:55
that.
46:56
He
46:56
does
46:56
all
46:56
the
46:56
editing.
46:57
He
46:57
will
46:57
make
46:57
sure
46:57
that
46:58
that
46:58
bit
46:58
is
46:58
all
46:58
done.
46:58
I
46:58
would
46:59
just
46:59
send
46:59
it
46:59
out
46:59
into
46:59
the
46:59
world
46:59
and
47:00
hope
47:00
for
47:00
the
47:00
best.
47:00
I
47:01
don't
47:01
want
47:01
to
47:01
do
47:01
that
47:01
bit.
47:02
I,
47:03
I
47:04
think
47:04
the
47:04
main
47:04
bit
47:05
is
47:05
I
47:05
just
47:05
want
47:05
to
47:05
have
47:06
the
47:06
best
47:07
life.
47:07
I
47:08
just
47:08
like,
47:08
I
47:09
do
47:09
have
47:09
that.
47:09
The
47:10
thought
47:10
in
47:10
my
47:10
head
47:10
constantly
47:11
of
47:12
this.
47:12
I
47:13
am,
47:13
I
47:13
decide
47:14
whatever
47:14
I
47:14
want
47:14
to
47:15
do.
47:15
I
47:15
can
47:16
decide
47:17
if
47:17
I
47:17
take
47:18
three
47:18
months
47:18
off
47:19
and
47:19
just
47:20
do
47:20
what.
47:20
But
47:20
it's,
47:20
it's.
47:21
I
47:22
can
47:22
decide
47:22
if
47:22
I
47:22
work
47:23
16
47:24
hours
47:24
that
47:24
day.
47:24
I
47:24
think
47:24
it's
47:25
a
47:25
kind
47:25
of.
47:25
When
47:26
you've
47:26
acknowledged
47:26
that
47:27
and
47:27
when
47:27
you've
47:27
realized
47:28
that
47:28
you.
47:29
I
47:29
do
47:29
believe
47:29
quite
47:30
heavily
47:30
in
47:30
manifestation.
47:31
I
47:31
do
47:31
think
47:31
that
47:32
if
47:32
you
47:32
write
47:32
down
47:32
your
47:32
goals,
47:33
if
47:33
you
47:33
look
47:34
at
47:34
your
47:34
goals
47:34
every
47:34
day,
47:34
if
47:34
you're
47:35
working
47:35
towards
47:35
your
47:35
goals,
47:35
you're
47:36
making
47:36
the
47:36
right
47:36
decisions
47:36
to
47:36
do
47:37
all
47:37
these
47:37
things.
47:38
You
47:38
are
47:38
making
47:38
the
47:39
life
47:39
that
47:39
you
47:39
want
47:39
to
47:39
do.
47:39
And
47:39
I
47:40
just
47:40
want
47:40
to
47:40
have
47:40
a
47:40
great
47:40
time.
47:41
I
47:41
want
47:41
to
47:41
have
47:41
a
47:41
fun
47:41
life
47:42
and
47:42
I
47:42
only
47:42
want
47:42
to
47:42
do
47:42
things
47:43
that
47:43
I,
47:43
I
47:44
want
47:44
to
47:44
do
47:45
even
47:45
if
47:45
they're
47:45
hard.
47:45
Like
47:46
I'll
47:46
do
47:46
my
47:46
nine
47:47
to
47:47
five
47:47
weddings
47:47
because
47:48
I
47:48
know
47:48
that
47:48
it's
47:48
on
47:48
the
47:48
path
47:49
to
47:49
direction
47:50
I
47:50
want
47:50
to
47:50
be
47:50
going.
47:51
So
47:51
yeah,
47:52
I
47:52
think
47:52
it's
47:52
just
47:52
a
47:53
positive
47:54
mindset.
47:55
Hard
47:55
working,
47:56
goal
47:58
heavy,
47:58
sprinkled
47:59
with
47:59
adhd.
48:00
I
48:01
love
48:01
it.
48:01
I
48:01
absolutely
48:02
love
48:02
it.
48:02
It's
48:02
so
48:03
good.
48:03
So
48:04
let's
48:04
just
48:04
take
48:04
it
48:05
back
48:05
to
48:05
TikTok,
48:05
just
48:06
for
48:06
a
48:06
few
48:06
minutes
48:06
before
48:06
we
48:07
wrap
48:07
up.
48:07
Because
48:08
you
48:08
were
48:08
an
48:08
early
48:09
adopter
48:09
of
48:09
TikTok,
48:10
you
48:10
found
48:10
huge
48:10
success
48:11
in
48:12
2026.
48:13
Do
48:13
you
48:13
think
48:13
it's
48:14
too
48:14
late
48:14
for
48:15
the
48:15
wedding
48:15
industry
48:15
to
48:16
jump
48:16
on
48:16
TikTok
48:17
or
48:17
do
48:17
you
48:17
think
48:17
there's
48:18
absolutely
48:18
an
48:19
opportunity
48:19
still
48:19
there?
48:21
I
48:21
almost
48:22
don't
48:22
want
48:22
to
48:22
encourage
48:22
you
48:23
guys
48:23
to
48:23
do
48:23
it
48:23
because
48:23
I'm
48:24
getting
48:24
all
48:24
the
48:24
fish
48:25
that
48:25
are
48:25
there.
48:25
But
48:26
there
48:26
is.
48:27
I
48:27
did
48:27
a
48:28
video
48:28
recently
48:28
where
48:29
it
48:29
was
48:29
the
48:29
different
48:29
wedding
48:30
dress
48:31
styles
48:31
with
48:32
hairstyles.
48:32
It's
48:33
on
48:33
over
48:33
120
48:34
million
48:34
views.
48:35
It's
48:35
so
48:36
ridiculous.
48:37
It's.
48:38
There's
48:39
so
48:39
many.
48:39
There
48:39
are.
48:40
What
48:40
is
48:40
it,
48:40
1.6
48:41
billion
48:41
people
48:41
that
48:42
use
48:42
TikTok
48:42
every
48:42
month?
48:43
Month.
48:43
Are
48:44
you
48:44
tell.
48:44
Are
48:44
you
48:44
telling
48:45
me
48:45
that
48:45
there
48:45
is
48:45
not
48:46
enough
48:46
people
48:46
to
48:47
see
48:47
your
48:47
content?
48:47
That
48:48
you
48:48
think
48:48
it's
48:48
not
48:48
worth
48:49
going
48:49
on
48:49
TikTok
48:50
because
48:50
you're
48:50
five
48:50
years
48:50
late?
48:51
Like
48:51
that,
48:51
to
48:52
me,
48:52
is
48:52
mind
48:53
blowing.
48:53
And
48:53
if
48:53
you
48:54
think.
48:54
I
48:54
think
48:54
TikTok
48:55
is
48:55
the
48:55
third
48:55
biggest
48:55
search
48:56
engine
48:56
after
48:57
Google
48:57
and
48:58
YouTube.
48:58
It's
48:59
got.
48:59
Everyone
49:00
who's
49:00
getting
49:00
married
49:01
is
49:01
on
49:01
TikTok.
49:02
All
49:02
of
49:02
the
49:02
inspiration
49:02
is
49:03
on
49:03
TikTok.
49:04
They're
49:05
literally
49:05
scrolling
49:05
on
49:06
it,
49:06
waiting
49:06
for
49:07
somebody
49:07
to
49:07
show
49:07
them
49:08
something.
49:08
And
49:08
I
49:09
think,
49:09
think
49:09
it's.
49:09
It's
49:10
one
49:10
of
49:10
those.
49:10
Why
49:11
wouldn't
49:11
you?
49:12
What's
49:12
the
49:12
worst
49:13
that's
49:13
going
49:13
to
49:13
happen
49:13
from
49:13
putting
49:14
some
49:14
videos
49:14
on
49:14
TikTok?
49:15
It's.
49:15
I
49:16
do
49:16
quite
49:16
a
49:16
lot
49:16
of
49:16
talks
49:17
on
49:17
TikTok
49:17
and
49:17
my
49:17
thing
49:17
of
49:18
it
49:18
is
49:18
always
49:18
is
49:19
cringy
49:19
till
49:19
it's
49:19
successful.
49:20
Back
49:20
in
49:21
2020,
49:21
I'm
49:22
sure
49:22
people
49:22
watch
49:22
my
49:22
videos
49:23
and
49:23
thought,
49:23
how
49:23
embarrassing.
49:24
And
49:24
then
49:24
they
49:25
see
49:25
that
49:25
I'm
49:25
going
49:26
on
49:26
a
49:26
free
49:26
cruise
49:26
because
49:27
Virgin
49:27
will
49:27
give
49:27
me
49:27
a
49:28
cruise
49:28
because
49:28
I
49:28
make
49:28
a
49:28
video
49:28
for
49:28
them
49:29
that's
49:29
not
49:30
cringy
49:30
anymore.
49:30
But
49:32
you
49:32
get
49:32
what
49:33
you
49:33
put
49:33
in.
49:33
Like,
49:34
just
49:34
risk
49:34
it.
49:34
It's.
49:35
It's
49:35
so
49:35
worth.
49:36
Like,
49:36
I'm
49:36
so
49:36
passionate
49:37
about
49:37
TikTok
49:38
because
49:39
it's
49:39
changed
49:39
my
49:39
Internet.
49:40
Like
49:40
it
49:40
genuinely
49:40
has.
49:40
Change
49:41
changed
49:41
my
49:41
entire
49:41
life.
49:42
And
49:42
I
49:42
don't
49:42
say
49:42
that
49:42
lightly.
49:43
I.
49:44
I
49:44
earn
49:44
more
49:45
money
49:45
because
49:45
of
49:45
Tick
49:45
Tock.
49:46
I
49:46
work
49:46
with
49:46
brands
49:46
because
49:47
of
49:47
Tick
49:47
Tock.
49:47
I
49:47
have
49:47
more
49:47
weddings
49:48
because
49:48
of
49:48
Tick
49:48
Tock.
49:48
I
49:49
get
49:49
to
49:49
go
49:49
to
49:49
cool
49:49
events
49:50
because
49:50
of
49:50
Tick
49:50
Tock.
49:51
I'm
49:51
sure
49:51
I'm
49:51
on
49:51
this
49:52
podcast
49:52
because
49:52
I
49:52
do
49:52
well
49:53
on
49:53
TikTok.
49:53
It's
49:53
all
49:54
of
49:54
those
49:54
things
49:54
is
49:55
all
49:55
coming
49:55
from
49:55
that.
49:56
Just
49:56
putting
49:57
it,
49:57
putting
49:57
yourself
49:57
out
49:57
there.
49:58
And
49:59
what's
49:59
the
49:59
worst
49:59
that's
50:00
gonna
50:00
happen?
50:00
Like,
50:01
I
50:01
don't
50:01
care
50:01
if
50:02
people
50:02
don't
50:02
like
50:02
me
50:02
anymore.
50:03
I
50:03
don't
50:03
care
50:03
if
50:03
the
50:04
content
50:04
isn't
50:04
right
50:04
for
50:04
everyone.
50:05
I
50:05
don't
50:05
care
50:06
if
50:06
somebody
50:06
thinks
50:06
it's
50:06
embarrassing
50:08
because
50:08
I'm
50:08
having
50:08
a
50:08
great
50:08
time.
50:09
So
50:10
let's
50:10
talk
50:10
about
50:10
the
50:10
negatives
50:11
then.
50:11
Because
50:11
I
50:11
do
50:11
think
50:11
one
50:12
of
50:12
the
50:12
biggest
50:12
fears
50:13
people
50:13
have
50:14
about
50:14
TikTok
50:15
is
50:15
it
50:15
is
50:15
a
50:15
bit
50:15
of
50:16
the
50:16
Wild
50:16
West.
50:16
I've
50:16
seen
50:16
it
50:17
a
50:17
little
50:17
bit
50:17
myself
50:18
in
50:18
the
50:18
smallest
50:19
ways.
50:19
But
50:19
people
50:20
can
50:20
be
50:20
horrible
50:20
on
50:20
there.
50:21
People
50:21
can
50:22
be
50:22
negative
50:22
on
50:22
there.
50:23
People
50:23
can
50:23
say
50:24
horrible
50:24
things
50:24
about
50:24
how
50:25
you
50:25
look
50:25
on
50:25
there.
50:26
I'm
50:26
sure
50:26
you've
50:26
had
50:26
absolutely
50:27
all
50:27
of
50:27
it.
50:28
How
50:28
do
50:28
you
50:29
deal
50:29
with
50:29
that
50:29
personally?
50:30
The
50:30
first
50:30
thing
50:30
I
50:31
think
50:31
is
50:31
that
50:32
when
50:32
they've
50:32
commented,
50:33
it's
50:33
pushing
50:33
the
50:34
algorithm.
50:35
So
50:35
the
50:35
first
50:35
thing
50:36
I
50:36
see,
50:36
I'm
50:36
like,
50:36
okay,
50:37
cool.
50:37
Um,
50:38
it's.
50:39
It's
50:39
unfair
50:40
for
50:40
me
50:40
to
50:41
say
50:41
that
50:41
none
50:41
of
50:41
them
50:41
affect
50:42
me.
50:42
There
50:42
are
50:43
definitely
50:43
ones
50:43
that.
50:44
Actually,
50:44
there
50:44
was
50:44
a
50:45
review
50:45
on.
50:46
This
50:46
is
50:46
not
50:46
even
50:46
TikTok,
50:47
but
50:47
a
50:47
review
50:47
on
50:47
our
50:47
podcast
50:48
the
50:48
other
50:48
day
50:48
where
50:48
it
50:49
was
50:49
like
50:49
four
50:49
stars.
50:50
And
50:50
it
50:50
was
50:50
like,
50:50
I
50:50
don't
50:51
like
50:51
it
50:51
when
50:51
Brian
50:51
talks
50:52
about
50:52
his
50:52
life.
50:52
And
50:53
I'm
50:53
like,
50:53
they
50:54
almost
50:54
annoy
50:54
me
50:55
more
50:55
than
50:55
the
50:56
cause.
50:56
I'm
50:56
like,
50:56
do
50:56
you
50:56
know
50:56
how
50:57
much
50:57
time
50:57
and
50:58
effort
50:58
this
50:59
is?
50:59
You're
50:59
listening
50:59
to
51:00
this
51:00
for
51:00
free.
51:01
You're
51:01
getting
51:02
maybe
51:02
you
51:02
like
51:02
90%
51:03
of
51:03
it.
51:03
Like,
51:03
they're
51:04
the
51:04
ones
51:04
that
51:04
annoy
51:04
me
51:04
more
51:04
than
51:05
someone
51:05
calling
51:05
me
51:05
fat
51:05
on
51:05
a
51:05
TikTok
51:06
video.
51:07
Um,
51:08
I
51:08
think
51:08
you
51:09
again,
51:09
you
51:09
get
51:10
out
51:10
what
51:10
you
51:10
put
51:10
in.
51:11
So
51:11
my
51:12
husband
51:12
does
51:12
finance
51:13
content.
51:13
He
51:14
knows
51:14
when
51:14
he
51:14
starts
51:15
a
51:15
video
51:15
saying,
51:16
don't
51:16
have
51:16
a
51:16
finance
51:17
car,
51:17
you're
51:17
too
51:18
poor,
51:18
that
51:19
you
51:19
are
51:19
asking
51:19
for
51:20
people
51:20
to
51:20
come
51:20
back
51:20
at
51:20
you.
51:21
Like,
51:21
if
51:21
I
51:22
put
51:22
something
51:22
on
51:22
there
51:22
that
51:23
said,
51:23
don't
51:24
get
51:24
married
51:24
in
51:24
a
51:24
barn,
51:25
I
51:25
can.
51:25
I
51:26
will
51:26
expect
51:26
people
51:27
to
51:27
then
51:27
write
51:28
saying,
51:28
I'll
51:28
get
51:28
married
51:28
wherever
51:29
I
51:29
want.
51:30
Like
51:30
you,
51:31
You.
51:31
You
51:32
set
51:32
your
51:32
level
51:32
of
51:32
controversy
51:33
that
51:34
you
51:34
want
51:34
with
51:34
it.
51:34
So
51:34
if
51:34
you
51:35
are
51:35
worried,
51:35
read.
51:36
Just
51:36
don't
51:36
do
51:36
things
51:36
that
51:36
are
51:37
controversial.
51:37
You
51:38
won't
51:38
get
51:38
as
51:38
many
51:38
views,
51:39
though.
51:39
I
51:39
will
51:39
say
51:39
that
51:39
because
51:40
if
51:40
you
51:40
start
51:40
a
51:40
video
51:40
with
51:41
don't
51:41
get
51:41
married
51:41
in
51:41
a
51:41
barn,
51:42
you're
51:42
going
51:42
to
51:42
get
51:42
more
51:42
people
51:42
watch
51:42
it.
51:44
Delete,
51:44
delete
51:45
and
51:46
ignore.
51:46
But
51:47
all
51:47
of
51:47
the.
51:47
All
51:48
of
51:48
the
51:48
content
51:48
as
51:48
well.
51:49
The
51:49
reason,
51:49
again,
51:49
that
51:50
dress
51:50
video
51:50
did
51:50
well
51:51
is
51:51
because
51:51
I'm
51:52
saying,
51:52
remember,
51:52
this
51:53
is
51:53
the
51:53
hairstyle
51:53
you
51:53
wear
51:53
with
51:54
the
51:54
dress.
51:54
And
51:54
people
51:54
are
51:54
like,
51:55
I'll
51:55
wear
51:55
my
51:56
hair
51:56
however
51:56
I
51:56
want
51:56
to
51:56
wear
51:56
my
51:57
hair.
51:57
And
51:57
I'm
51:57
like,
51:57
okay,
51:59
didn't
52:00
say
52:00
you
52:00
had
52:00
to.
52:00
Didn't
52:00
say
52:01
so.
52:01
It's
52:02
is
52:02
kind
52:02
of
52:02
looking
52:03
at
52:03
it
52:03
with
52:03
a
52:03
bit
52:03
of
52:03
humor.
52:04
It
52:04
happens
52:04
on
52:04
TikTok
52:05
because
52:05
they'll
52:05
never
52:05
see
52:06
you.
52:06
It
52:06
would
52:06
never
52:06
happen
52:06
to
52:07
your
52:07
face.
52:08
People
52:08
just
52:08
get
52:09
a
52:09
bit
52:09
brave
52:09
and
52:09
a
52:09
bit
52:09
ballsy.
52:10
But
52:10
you've
52:10
also
52:11
got
52:11
to
52:11
think
52:11
I'm
52:12
putting
52:12
my
52:12
opinion
52:12
out
52:13
there
52:13
so
52:13
they
52:13
are
52:13
allowed
52:14
their
52:14
opinion
52:14
back.
52:15
I
52:15
would
52:15
rather
52:16
they
52:16
scroll,
52:16
but
52:17
the
52:17
comment
52:17
helps.
52:18
So
52:20
you
52:20
won't
52:20
get
52:20
the
52:20
hate
52:21
until
52:21
you
52:21
do
52:21
stuff
52:22
that's
52:22
asking
52:22
for
52:22
it.
52:23
And
52:23
actually
52:23
asking
52:24
for
52:24
it
52:24
is
52:24
what
52:24
gets
52:24
you
52:24
the
52:25
views.
52:25
The
52:25
views
52:25
gets
52:25
you
52:26
the
52:26
followers.
52:26
So
52:26
it's
52:26
all
52:26
a
52:27
bit
52:27
a
52:27
of
52:27
a
52:28
circle.
52:28
It's
52:29
a
52:29
bit
52:29
of
52:29
a
52:29
hate
52:29
circle,.
52:30
It's
52:30
a
52:30
bit
52:30
of
52:30
a
52:31
vicious
52:31
circle.
52:31
And
52:31
it's.
52:32
It's
52:32
a
52:32
place
52:32
that
52:33
if
52:33
you
52:33
feel
52:33
like
52:33
you
52:34
can't
52:34
handle
52:34
it,
52:35
you
52:35
again,
52:35
you
52:36
don't
52:36
have
52:36
to
52:36
do
52:36
it.
52:36
You
52:37
don't
52:37
have
52:37
to
52:37
do
52:37
TikTok.
52:37
You
52:38
can
52:38
listen
52:38
to
52:38
this
52:38
entire
52:39
episode
52:39
and
52:39
think,
52:40
Nah,
52:40
TikTok's
52:41
not
52:41
for
52:41
me.
52:41
And
52:41
that's
52:42
absolutely
52:42
fine
52:42
because
52:43
ultimately,
52:44
going
52:44
back
52:44
to
52:44
what
52:44
you
52:44
said
52:44
earlier,
52:45
we
52:45
start
52:45
a
52:45
business
52:46
to
52:46
do
52:46
the
52:46
things
52:47
we
52:47
love
52:47
and
52:47
to
52:47
design
52:47
the
52:48
life
52:48
we
52:48
want.
52:48
And
52:49
so
52:49
if
52:49
that's
52:49
not
52:49
what
52:49
you
52:50
want
52:50
to
52:50
do,
52:50
that's
52:51
absolutely
52:51
fine.
52:51
But
52:52
if
52:52
other
52:52
people
52:52
do
52:53
want
52:53
to
52:53
do
52:53
that,
52:53
let
52:54
them.
52:54
That's
52:55
kind
52:55
of
52:55
my
52:55
ethos
52:56
at
52:56
the
52:56
moment.
52:57
The
52:58
controversial
52:58
stuff,
52:59
of
52:59
course
53:00
it's
53:00
going
53:00
to
53:00
get
53:00
more
53:00
views.
53:01
That's
53:01
why
53:01
people
53:01
do
53:02
it.
53:02
Don't
53:02
want
53:02
to
53:02
do
53:03
controversial
53:03
stuff.
53:04
Fine,
53:04
don't
53:04
do
53:04
it.
53:05
I
53:06
think
53:06
we
53:06
forget
53:06
these
53:06
trolls
53:07
sometimes
53:08
people,
53:08
and
53:08
sometimes
53:08
they're
53:09
not.
53:09
Sometimes
53:09
they're
53:09
bots.
53:10
I
53:10
had
53:10
one
53:10
where
53:10
someone
53:11
wrote
53:11
this
53:11
comment
53:12
underneath
53:12
me
53:12
on
53:13
one
53:13
of
53:13
my
53:13
videos
53:14
saying,
53:14
you
53:14
don't
53:14
know
53:14
anything,
53:15
you're
53:15
an
53:15
unhelpful
53:16
bint,
53:16
or
53:17
just
53:17
something
53:17
ridiculous.
53:18
And
53:19
so
53:19
we
53:19
actually,
53:19
in
53:20
the
53:20
moment,
53:20
recorded
53:21
a
53:21
reply
53:21
to
53:21
the
53:22
comment.
53:22
And
53:22
I
53:22
just
53:23
recorded
53:23
this
53:23
being
53:23
like,
53:24
thank
53:24
you
53:24
so
53:24
much,
53:25
sure
53:25
that
53:25
you've
53:26
had
53:26
more
53:26
than
53:26
this
53:27
and
53:27
you've
53:27
written
53:27
a
53:27
book.
53:27
You
53:27
know,
53:28
I
53:28
did
53:28
this
53:28
funny
53:28
thing
53:29
and
53:29
this
53:29
guy
53:29
then
53:30
started
53:30
writing
53:30
back
53:31
saying,
53:31
you've
53:31
embarrassed
53:32
me.
53:32
My
53:32
granddaughter's
53:33
seen
53:33
this
53:33
video
53:34
and
53:34
you've
53:34
called
53:34
me
53:35
out.
53:35
And
53:35
I
53:35
thought,
53:35
good,
53:36
good.
53:37
Why
53:37
did
53:37
you
53:37
write
53:37
that
53:38
in
53:38
the
53:38
first
53:38
place?
53:38
I
53:38
didn't
53:39
tell
53:39
you
53:39
to
53:39
write
53:39
that
53:40
comment.
53:40
And
53:41
I
53:41
think
53:41
sometimes
53:42
we
53:43
do
53:43
need
53:43
to
53:43
point
53:43
out
53:43
to
53:44
people
53:44
because
53:44
these.
53:45
People,
53:45
I
53:46
don't
53:46
know
53:46
why
53:46
they
53:46
think,
53:47
like,
53:47
when
53:48
I
53:48
do
53:48
see
53:48
a
53:48
negative,
53:49
just,
53:49
I'll
53:50
make
53:50
a
53:50
video,
53:50
I'll
53:51
make
53:51
a
53:51
video
53:51
back.
53:51
Like,
53:52
we
53:52
can
53:52
go
53:52
all
53:53
day,
53:53
day
53:53
we
53:53
can.
53:54
And
53:54
I've
53:54
probably
53:54
got
53:55
more
53:55
followers
53:55
than
53:55
you
53:55
have,
53:55
so
53:55
my
53:56
people
53:56
will
53:56
see
53:56
you
53:57
being
53:57
horrible,
53:57
not
53:57
the
53:58
other
53:58
way
53:58
around.
53:58
So
53:58
it's.
53:59
It.
54:00
You've
54:00
got
54:00
to
54:01
look
54:01
at
54:01
it
54:01
as
54:02
what
54:02
it
54:02
is.
54:02
It
54:02
is
54:03
a
54:03
social
54:03
media
54:03
platform
54:04
where
54:04
people
54:04
are
54:05
being
54:05
social,
54:05
they're
54:06
saying
54:06
their
54:06
opinions,
54:07
opening
54:08
up
54:08
for
54:08
the
54:08
kind
54:08
of
54:09
controversy
54:10
on
54:10
it.
54:10
Just
54:10
go
54:10
for
54:10
it.
54:11
Like,
54:12
I
54:12
promise
54:12
you,
54:13
if
54:13
you're
54:13
not,
54:14
it's
54:15
rare
54:15
to
54:15
get
54:15
hate
54:15
on
54:16
stuff
54:16
where
54:16
you're
54:16
just
54:17
Being
54:17
normal.
54:18
Here
54:18
are
54:18
the
54:18
flowers
54:19
that
54:19
I
54:19
made
54:19
for
54:19
this
54:19
wedding.
54:21
If
54:21
you
54:21
don't
54:21
like
54:21
blue,
54:22
that's
54:22
okay.
54:22
I
54:22
can
54:22
do
54:23
it
54:23
in
54:23
pink.
54:23
Great.
54:24
You
54:24
won't
54:24
get
54:24
any
54:24
hate,
54:25
but
54:25
it's
54:25
a
54:25
boring
54:25
video.
54:27
Exactly.
54:27
It's
54:27
the
54:27
wild
54:28
west
54:28
out
54:28
there.
54:29
But
54:29
the
54:29
message
54:30
is,
54:30
if
54:30
you
54:30
want
54:30
to
54:30
do
54:30
it,
54:30
be
54:31
brave,
54:31
be
54:31
confident,
54:32
learn
54:32
it.
54:32
And
54:33
also
54:33
just
54:33
be
54:33
on
54:34
the
54:34
platform,
54:34
scroll,
54:35
see
54:35
what
54:35
you
54:36
engage
54:36
with,
54:36
see
54:36
what
54:36
makes
54:37
you
54:37
stop
54:37
and
54:38
learn
54:38
from
54:38
it.
54:39
Be
54:39
a
54:39
student
54:40
before
54:40
you
54:40
try
54:41
and
54:41
put
54:41
stuff
54:41
out
54:42
there.
54:42
So
54:42
in
54:43
your
54:43
wedding
54:43
business,
54:43
just
54:44
to
54:44
wrap
54:44
up
54:44
right
54:45
now
54:45
in
54:45
2026,
54:47
I
54:47
always
54:47
like
54:47
to
54:47
ask
54:48
people
54:48
who
54:48
are
54:48
still
54:48
working
54:48
in
54:49
the
54:49
industry
54:49
where
54:50
they're
54:50
actually
54:50
getting
54:51
inquiries
54:52
because
54:52
sometimes
54:52
what
54:52
people
54:53
think
54:53
is
54:53
happening
54:54
isn't
54:54
the
54:54
reality
54:55
of
54:55
what's
54:55
happening.
54:55
So
54:55
if
54:55
you
54:56
were
54:56
to
54:56
look
54:57
roughly
54:57
at
54:57
a
54:57
picture
54:58
of
54:58
2026,
54:59
the
54:59
weddings
54:59
you've
54:59
got
54:59
coming
55:00
in,
55:00
where
55:01
are
55:01
they
55:01
coming
55:01
from?
55:02
I
55:02
can
55:03
literally
55:03
tell
55:03
you
55:03
actually.
55:04
So
55:05
for
55:05
this
55:05
year
55:05
to
55:06
date,
55:06
30%
55:07
comes
55:07
from
55:07
my
55:07
podcast,
55:08
20%
55:09
comes
55:09
from
55:09
Instagram,
55:10
20%
55:11
comes
55:11
from
55:11
TikTok,
55:12
10%
55:12
word
55:13
of
55:13
mouth,
55:13
6%
55:14
supplier
55:14
recommendations,
55:16
4%
55:16
website,
55:17
2%
55:17
Google
55:18
and
55:18
the
55:18
rest
55:18
of
55:18
the
55:18
other
55:19
love
55:19
it.
55:19
So
55:20
I
55:20
would
55:20
say,
55:21
what's
55:21
that?
55:21
40%
55:22
socials,
55:23
30%
55:24
podcasts.
55:25
But
55:25
the
55:25
problem
55:25
is
55:26
again,
55:26
taking
55:26
it
55:27
with
55:27
a
55:27
pinch
55:27
of
55:27
salt.
55:27
Nobody
55:28
found
55:28
the
55:29
podcast
55:29
on
55:29
its
55:30
own
55:30
first,
55:31
so
55:31
they've
55:31
gone
55:31
from
55:32
the
55:32
socials
55:32
over
55:33
to
55:33
the
55:33
podcast.
55:33
So
55:33
it's.
55:34
I
55:34
do
55:35
take
55:35
it
55:35
all
55:35
with
55:35
a
55:36
pinch
55:36
of
55:36
salt.
55:36
It's,
55:37
it's
55:38
not
55:38
always
55:38
exactly
55:39
how
55:39
that
55:39
explains
55:40
it
55:40
to
55:40
be.
55:41
Oh,
55:41
but
55:41
it
55:41
all
55:41
kind
55:42
of
55:42
works
55:42
together
55:42
as
55:43
this
55:43
beautiful
55:43
picture
55:43
because
55:44
all
55:44
of
55:44
these
55:44
different
55:44
things
55:45
that
55:45
you've
55:45
grown
55:45
and
55:46
they're
55:46
talking
55:46
to
55:46
each
55:46
other
55:47
is
55:47
what
55:47
then
55:48
leads
55:48
people
55:48
to
55:48
the
55:49
booking
55:49
and
55:49
what
55:49
triggers
55:50
that,
55:50
that
55:50
final
55:51
inquiry
55:51
is
55:52
going
55:52
to
55:52
be
55:52
different
55:52
for
55:53
everyone.
55:53
Just
55:53
a
55:54
follow
55:54
up
55:54
question
55:54
then
55:55
because
55:55
people
55:55
are
55:55
going
55:55
to
55:55
be
55:55
like,
55:56
wow,
55:56
she
55:56
had
55:56
her
55:56
stats
55:57
to
55:57
hand.
55:57
Really
55:57
quick
55:58
gold
55:58
star
55:58
from
55:59
Becca.
55:59
How.
56:00
How
56:00
do
56:00
you
56:00
track
56:00
stuff?
56:01
Are
56:01
you
56:01
using
56:01
a
56:01
CRM
56:02
system?
56:02
Where
56:02
is
56:03
this
56:03
information
56:03
coming
56:03
from?
56:04
Yeah,
56:04
so
56:04
I
56:05
use
56:05
Studio
56:05
Ninja
56:06
and
56:06
there
56:07
it's.
56:08
I,
56:08
I'm
56:09
shook
56:09
by
56:10
suppliers
56:10
that
56:10
don't
56:11
have
56:11
a
56:11
CRM
56:12
system
56:12
or
56:12
don't
56:13
have.
56:13
Like
56:14
I've
56:14
had
56:14
it,
56:15
I
56:15
think
56:15
from
56:15
when
56:15
I
56:15
first
56:16
started
56:16
because
56:16
I.
56:17
What
56:17
do
56:17
you
56:17
mean?
56:17
I'm
56:17
using
56:17
an
56:18
Excel
56:18
doc.
56:18
It
56:19
does
56:19
everything
56:19
for
56:19
me.
56:19
It
56:20
puts
56:20
it
56:20
in
56:20
my
56:20
calendar,
56:20
it
56:21
sends
56:21
invoices,
56:21
it
56:22
tell
56:22
tells
56:22
me
56:22
where
56:22
all
56:22
this
56:22
stuff
56:23
is
56:23
coming
56:23
from.
56:23
You.
56:24
It's
56:24
worth
56:24
the
56:25
time
56:25
of
56:25
sitting
56:26
down.
56:26
It
56:26
took
56:26
me
56:26
a
56:27
Good
56:27
few
56:27
hours,
56:28
days
56:29
to
56:29
kind
56:29
of
56:29
get
56:29
my
56:29
head
56:30
around
56:30
everything.
56:30
And
56:31
now
56:31
I
56:31
could
56:31
literally
56:32
couldn't
56:32
live
56:32
without
56:32
it.
56:32
I
56:33
don't.
56:33
What
56:34
do
56:34
you
56:34
mean?
56:34
I
56:34
have
56:34
to
56:34
remember
56:35
to
56:35
send
56:35
an
56:35
invoice.
56:35
I
56:35
don't
56:36
want
56:36
to
56:36
do
56:36
that.
56:36
This.
56:37
That
56:37
does
56:37
it.
56:38
Again,
56:38
I,
56:39
I
56:39
know
56:39
the
56:39
bits.
56:39
I'm
56:40
not
56:40
good
56:40
at.
56:40
I'm
56:40
not
56:41
good
56:41
at
56:41
remembering
56:42
this
56:42
stuff.
56:42
So
56:42
I'm
56:42
going
56:42
to
56:43
outsource
56:43
it
56:43
and
56:43
pay
56:44
the
56:44
minimal
56:45
fee
56:45
it
56:45
costs
56:46
to
56:46
have
56:46
that
56:47
for
56:47
being
56:47
able
56:47
to
56:48
answer
56:48
questions
56:48
like
56:48
that.
56:48
If
56:49
you'd
56:49
asked
56:49
me
56:49
and
56:49
I
56:49
didn't
56:49
have
56:49
a
56:49
student
56:50
ninja,
56:50
I
56:50
literally
56:50
wouldn't
56:50
have
56:51
a
56:51
clue
56:51
and
56:51
I
56:51
think
56:52
I'd
56:52
be
56:52
a
56:53
bit
56:53
delusional
56:53
to
56:53
it.
56:53
I
56:53
would
56:54
have
56:54
told
56:54
you
56:54
that
56:54
like
56:54
90%
56:55
comes
56:55
from
56:55
socials
56:56
when
56:56
clearly
56:56
it
56:57
doesn't.
56:57
Yeah,
56:58
absolutely.
56:59
And
56:59
actually
56:59
a
56:59
lot
56:59
of
56:59
my
57:00
one
57:00
to
57:00
one
57:00
clients,
57:00
when
57:01
we
57:01
sit
57:01
down
57:01
and
57:01
have
57:01
that
57:01
conversation,
57:02
they
57:02
don't
57:03
know
57:03
the
57:03
answer
57:03
to
57:03
that
57:04
question.
57:04
And
57:04
again,
57:04
that's
57:05
one
57:05
thing
57:05
I'm
57:05
trying
57:05
to
57:05
change
57:06
is
57:06
to
57:06
say
57:06
to
57:06
people,
57:07
get
57:07
the
57:07
system,
57:08
find
57:08
out
57:08
where
57:08
things
57:08
are
57:08
coming
57:09
from.
57:09
Because
57:09
if
57:09
you
57:09
do
57:09
everything
57:10
on
57:10
feeling,
57:10
you
57:11
won't
57:11
make
57:11
smart
57:12
business
57:12
decisions.
57:13
Georgie,
57:13
this
57:13
has
57:14
been
57:14
such
57:14
a
57:14
fun
57:14
conversation.
57:15
I
57:15
could
57:15
have
57:15
spoken
57:15
to
57:16
you
57:16
for
57:16
another
57:16
hour
57:16
about
57:17
all
57:17
sorts
57:17
of
57:17
things,
57:18
marketing
57:19
and
57:19
your
57:19
background.
57:19
But
57:20
we
57:20
have
57:20
to
57:20
draw
57:20
it
57:21
to
57:21
a
57:21
close
57:21
and
57:21
I
57:21
always
57:22
end
57:22
my
57:22
podcast
57:23
with
57:23
the
57:23
same
57:23
question.
57:23
So
57:24
I'm
57:24
going
57:24
to
57:24
ask
57:24
you
57:24
that
57:25
now.
57:25
And
57:25
it's
57:25
this.
57:25
What's
57:26
one
57:26
thing
57:26
you
57:27
personally
57:27
wish
57:27
you'd
57:28
known
57:28
sooner
57:29
in
57:29
your
57:29
own
57:29
business.
57:32
To
57:32
keep
57:32
learning?
57:33
I
57:34
think,
57:34
I
57:35
think
57:35
a
57:35
lot
57:35
of
57:35
suppliers
57:36
get
57:37
sort
57:37
of
57:37
set
57:37
in
57:38
their
57:38
ways
57:38
and
57:39
they,
57:39
what
57:40
they're
57:40
doing
57:40
is
57:40
working
57:41
fine.
57:41
Don't
57:42
rock
57:42
the
57:43
boat.
57:43
Whereas
57:44
I
57:44
love
57:45
going
57:45
to
57:45
like,
57:45
events
57:46
where
57:46
people
57:46
are
57:46
talking
57:47
or
57:47
watching
57:48
YouTube
57:48
where
57:49
people
57:49
are
57:49
teaching
57:49
me
57:49
things,
57:49
or
57:50
just
57:51
understanding
57:52
a
57:52
new
57:52
social
57:53
media
57:53
platform
57:53
going
57:54
on
57:54
substack.
57:54
I'm
57:55
not
57:55
even,
57:55
don't
57:55
even
57:55
understand
57:56
that
57:56
one
57:56
yet.
57:56
But
57:56
like
57:57
everything
57:57
is
57:57
changing
57:58
every
57:58
year.
57:58
If
57:58
we
57:59
look
57:59
at
57:59
the
57:59
difference
57:59
between
57:59
weddings
58:00
before
58:00
2020
58:01
and
58:01
post
58:01
2020,
58:02
it's
58:02
a
58:03
world
58:03
apart
58:04
from,
58:04
from
58:04
each
58:04
other.
58:05
And
58:05
I
58:05
just
58:05
think
58:05
if
58:05
you
58:06
sat.
58:06
If
58:07
you
58:07
stay
58:07
stagnant,
58:08
then
58:08
you
58:08
will
58:08
stay
58:08
stagnant
58:09
and
58:09
that's
58:09
okay.
58:09
And
58:10
there's
58:10
quite
58:11
a,
58:11
there's
58:11
quite
58:12
a.
58:12
I
58:12
don't
58:12
know
58:12
where
58:12
I
58:13
heard
58:13
it,
58:13
but
58:13
there's
58:13
a
58:13
saying
58:13
that
58:15
I
58:15
use
58:15
it
58:15
with
58:15
my
58:15
friend
58:16
as
58:16
more
58:16
of,
58:17
of
58:17
push
58:18
to
58:18
do
58:18
something
58:18
better
58:19
is
58:19
if
58:19
you're
58:20
okay
58:21
where
58:21
you
58:21
are,
58:21
that's
58:22
fine.
58:24
For
58:24
some
58:24
people,
58:24
they're
58:25
like
58:25
cool.
58:25
For
58:25
me
58:25
that
58:25
is
58:26
trigger
58:26
it.
58:27
I
58:27
don't
58:27
want
58:27
to.
58:27
I
58:27
don't
58:28
want
58:28
to
58:28
be
58:28
okay.
58:28
I
58:29
don't
58:29
want
58:29
to
58:29
be
58:29
where
58:29
I
58:29
am.
58:30
I
58:30
don't
58:30
want
58:30
to
58:30
stay
58:31
anywhere.
58:31
So
58:31
for
58:31
me,
58:32
it's
58:32
like
58:32
that
58:32
little
58:32
push
58:33
of,
58:33
like,
58:34
if.
58:34
If
58:34
you're
58:34
okay,
58:35
if
58:35
you're
58:35
okay
58:35
and
58:36
you're
58:36
happy
58:36
with
58:36
what
58:36
you're
58:36
doing,
58:37
then
58:37
that's
58:37
fine.
58:38
I
58:38
just.
58:39
I
58:39
want
58:39
more.
58:40
I
58:40
think
58:40
you
58:40
should.
58:41
I
58:41
don't
58:41
think
58:41
it's
58:41
a
58:42
bad
58:42
thing
58:42
to
58:42
always
58:43
want.
58:43
Want
58:43
more.
58:44
I
58:44
think
58:44
that's
58:44
the
58:45
point
58:45
of
58:45
life.
58:45
Otherwise,
58:46
why
58:47
just
58:47
stop
58:47
then?
58:48
Just.
58:49
Just
58:49
let
58:50
it
58:50
all
58:50
be.
58:50
Be
58:50
happy
58:50
with
58:50
it,
58:50
Allah,
58:51
just
58:51
keep
58:51
it.
58:51
You
58:52
can
58:52
be
58:52
happy
58:52
and
58:53
still
58:53
want
58:53
more.
58:53
I
58:54
think
58:54
that's
58:54
important.
58:54
And
58:54
that
58:54
all
58:55
comes
58:55
from
58:56
learning
58:56
and
58:57
bettering
58:57
yourself.
58:57
Yeah,
58:58
absolutely.
58:58
And
58:58
these
58:59
platforms
58:59
and
58:59
these
59:00
technologies
59:00
are
59:01
changing
59:01
all
59:01
of
59:01
the
59:01
time.
59:02
And
59:02
if
59:02
you're
59:02
not
59:02
someone
59:02
that
59:03
is
59:03
willing
59:03
to
59:03
keep
59:03
learning
59:04
and
59:04
keep
59:04
educating,
59:04
I
59:05
mean,
59:05
Even
59:05
for
59:05
you,
59:05
TikTok,
59:06
the
59:06
algorithm
59:06
will
59:07
constantly
59:07
be
59:07
changing.
59:07
If
59:08
you're
59:08
not
59:08
keeping
59:08
up
59:08
with
59:08
that,
59:09
then
59:09
it's
59:09
very
59:10
easy
59:10
to
59:10
slip
59:11
back
59:11
and
59:11
someone
59:11
else
59:12
will
59:12
come
59:12
and
59:12
overtake
59:12
you.
59:13
Absolutely
59:14
right.
59:14
You've
59:14
got
59:14
to
59:14
keep
59:15
on
59:15
learning,
59:15
but
59:16
go
59:16
back
59:16
to
59:16
what
59:17
we
59:17
said
59:17
earlier.
59:17
Learning
59:18
from
59:18
the
59:18
right
59:18
people
59:19
and
59:20
not
59:20
from
59:20
the
59:20
wrong
59:20
people.
59:21
Otherwise
59:21
you'll
59:21
go
59:21
in
59:22
the
59:22
wrong
59:22
direction.
59:23
Georgie,
59:23
it's
59:24
been
59:24
such
59:24
a
59:24
pleasure.
59:24
If
59:24
people
59:24
want
59:25
to
59:25
find
59:25
out
59:25
more
59:25
about
59:25
you,
59:26
about
59:26
your
59:26
podcast,
59:27
about
59:27
your
59:27
business,
59:27
where
59:27
are
59:28
the
59:28
best
59:28
places
59:28
for
59:28
them
59:29
to
59:29
find
59:29
you?
59:30
Ironically,
59:31
you'll
59:31
find
59:31
me
59:31
on
59:31
TikTok.
59:32
No,
59:33
TikTok
59:33
and
59:33
Instagram
59:34
is
59:34
Georgina
59:34
Rosevents,
59:35
and
59:35
then
59:35
the
59:35
podcast
59:36
is
59:36
the
59:36
Secret
59:36
Society
59:37
of
59:37
Brides,
59:38
and
59:38
that
59:38
can
59:38
be
59:38
found
59:39
on
59:39
all
59:39
major
59:39
streaming
59:40
platforms
59:40
like
59:40
Apple
59:41
Music,
59:42
Spotify,
59:43
blah,
59:43
blah,
59:43
blah.
59:43
You
59:43
know,
59:43
the
59:44
spiel
59:44
like,
59:45
and
59:45
subscribe.
59:46
We
59:46
sound
59:46
like
59:46
we,
59:46
like,
59:47
subscribe,
59:47
comment.
59:47
Thank
59:48
you,
59:48
true
59:49
marketers.
59:49
I
59:49
will
59:49
make
59:49
sure
59:50
I
59:50
put
59:50
all
59:50
of
59:50
your
59:51
links
59:51
in
59:51
the
59:51
show
59:52
notes
59:52
so
59:52
people
59:52
can
59:53
go
59:53
and
59:53
find
59:53
them.
59:54
Thank
59:54
you
59:54
so
59:55
much.
59:55
And
59:55
I
59:55
just
59:55
want
59:55
to
59:56
end
59:56
this
59:56
podcast
59:57
by
59:57
just
59:57
reiterating
59:58
to
59:58
you
59:58
one
59:58
more
59:58
time,
59:59
this
1:00:00
isn't
1:00:00
luck.
1:00:00
You've
1:00:01
got
1:00:01
an
1:00:01
incredible
1:00:01
marketing
1:00:02
brain.
1:00:02
You've
1:00:03
put
1:00:03
the
1:00:03
work
1:00:03
in
1:00:03
and
1:00:04
you're
1:00:04
keeping
1:00:04
pushing
1:00:05
forward.
1:00:05
So
1:00:05
if
1:00:05
anyone
1:00:06
else
1:00:06
tells
1:00:06
you
1:00:07
that
1:00:07
you're
1:00:07
lucky
1:00:07
to
1:00:07
get
1:00:07
where
1:00:07
you've
1:00:08
got
1:00:08
to,
1:00:08
send
1:00:08
them
1:00:09
to
1:00:09
me
1:00:09
and
1:00:09
we'll
1:00:09
have
1:00:10
words.
1:00:10
Georgie,
1:00:10
thank
1:00:11
you
1:00:11
so
1:00:11
much.
1:00:12
Thank
1:00:12
you.
1:00:13
Such
1:00:13
a
1:00:14
great
1:00:14
conversation.
1:00:14
I
1:00:15
loved
1:00:15
hearing
1:00:16
more
1:00:16
about
1:00:16
the
1:00:16
success
1:00:17
that
1:00:17
Georgie's
1:00:18
had
1:00:18
in
1:00:18
her
1:00:18
wedding
1:00:19
business
1:00:19
across
1:00:20
her
1:00:20
podcast,
1:00:20
her
1:00:20
book,
1:00:21
and
1:00:21
all
1:00:21
the
1:00:21
other
1:00:21
exciting
1:00:22
things
1:00:22
that
1:00:22
she's
1:00:22
done
1:00:23
and
1:00:23
I
1:00:23
think
1:00:23
that
1:00:24
message
1:00:24
needs
1:00:25
to
1:00:25
resonate
1:00:25
with
1:00:25
you.
1:00:25
It's
1:00:26
not
1:00:26
luck.
1:00:26
It's
1:00:27
about
1:00:27
putting
1:00:27
in
1:00:27
the
1:00:27
work
1:00:28
and
1:00:28
being
1:00:28
brave
1:00:28
and
1:00:29
stepping
1:00:29
outside
1:00:29
of
1:00:29
your
1:00:30
comfort
1:00:30
zone.
1:00:30
So
1:00:31
if
1:00:31
you're
1:00:31
not
1:00:31
happy
1:00:31
with
1:00:32
where
1:00:32
you
1:00:32
are
1:00:32
right
1:00:32
now,
1:00:33
what
1:00:33
steps
1:00:33
are
1:00:33
you
1:00:34
going
1:00:34
to
1:00:34
take
1:00:34
to
1:00:34
push
1:00:34
us
1:00:35
yourself
1:00:35
forward?
1:00:35
I'll
1:00:36
see
1:00:36
you
1:00:36
all
1:00:36
next
1:00:36
time.