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How Ido Deutsch is Using Paid Media to Acquire Insurance Agencies at Scale
Callan Harrington sits down with Ido Deutsch, VP of Growth at Agentero, to break down one of the most successful (and shocking) paid media strategies for acquiring insurance agencies. Ido shares how he built a predictable and affordable machine generating leads via Facebook.
He breaks down the mindset that led him to bet on paid social, the experimentation framework behind his campaigns, and why chasing “more leads” is the wrong strategy.
For insurance companies looking to diversify beyond traditional outbound methods, this episode provides a proven roadmap for paid social success in a…
The skinny
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