Latest / Shane Hewitt and The Nightshift
The $70 IKEA Lamp That Broke the Internet
Tech gadget surprises happen when companies underestimate what people actually want. Your IKEA released a $70 LED floor lamp called the Slovenden. Red. Tall. Narrow arch design. Three dimming levels. Works indoors and outdoors. It sold out worldwide within hours. No anticipation. No Slovenden 1 preparing anyone for Slovenden 2. Just a quiet launch that immediately became unavailable in every IKEA store globally.
The lamp looks like a paperclip standing on end without the inside curl. The LED runs from floor to mid-room height, which differs from typical floor lamps with bulbs hanging in air…
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