skinny.

Latest / Lead Balloon - Marketing, Public Relations and Strategic Communications Stories

70. How to Go Viral and Not Screw Up Your Kid's Life, with the Original "Hysterical Bubbles" Laughing Baby (All Grown Up)

The annals of internet history are littered with cautionary tales from young people who became internet famous.

From “Star Wars Kid” (Ghyslain Raza) to “Overly Attached Girlfriend” (Laina Morris), many viral stars of the early internet did not intend to become memes.

And the unintended attention and even bullying that accompany online celebrity can have a profound—even damaging—impact on a kid’s life.

Yet surveys indicate that many young people still aspire to become internet famous.

So is there a way to achieve viral notoriety without screwing up your kid’s life?

We’ll talk to the internet’s…

The skinny

The skinny isn't ready yet — notes appear once the transcript is processed.