Latest / Make It Happen with Iyia Liu
Why Customers Forget Your Brand (And How to Fix It)
Your customers can’t buy from you if they don’t remember you exist.
In this episode, I’m breaking down why some businesses become instantly recognisable while others struggle to stay top-of-mind - even when they have a great product or service.
I get into the mistakes that can make your brand forgettable and the five pillars I believe help build stronger brand recognition, from consistency and distinctive branding to creating an experience people actually remember.
Because getting someone’s attention once isn’t enough. The goal is to build a brand they remember…
The skinny
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