Chad Cardenas on Innovating Channels Through Venture Investments
In this episode of Channelnomics’ Changing Channels, Chad Cardenas of TSG joins host Larry Walsh to discuss his model for getting partners to put skin in the game with start-up technology companies through investments and channel commitments.
The lore of Silicon Valley was written with venture capital money. The start-up engine that brought iconic brands such as Google, Palo Alto Networks, and CrowdStrike to critical success made scores of millionaires and billionaires. In the process of their development, tech start-ups provide innovative products and services that feed the channel with new…
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