Latest / Rec Tech: the Recruiting Technology Podcast
Indeed's New Pay Per Application Model
In 2023, employers using global jobs site Indeed will pay only when a candidate starts or submits an application, rather than when they click on a job ad, as is currently the case.
The migration from a pay-per-click pricing plan to a pay-per-application model has already begun with smaller employers and is expected to be completely rolled out sometime next year.
Employers will pay more for this upgraded experience, as the value of a legitimate candidate is higher than that of lots of unidentified clicks, but in the long run, pay-per-application will save employers money, as recruiters can…
The skinny
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