
What's the Score: Guest, Nicole Hagedorn.
Nicole HagedornFounder and Principal, Davis + Harper Brand Strategy and Creative Nicole Hagedorn is a business and brand strategist and the founder of Davis + Harper — and she has a question she likes to ask: if you sat the CEO, the head of sales, the head of marketing, and the CFO of the same company in a room and asked them who their best customer is and how they talk to them, how many different answers do you think you'd get? In her experience, usually four. And that's not a marketing problem. That's a business strategy problem.After five years at an agency she lovingly calls her…
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