Why Video Content is Better Than Text Content, Even Though Google Prefers Text #2039

Marketing School - Digital Marketing and Online Marketing Tips · Mar 19, 2022 · 6m

In episode #2039, Neil and Eric talk about why video content is better than text content, even though Google prefers text. Learn how Google is indexing videos and podcasts, and how emotionally connecting with your audience through video increases your engagement. For all this, and much more, make sure you tune in today!

TIME-STAMPED SHOW NOTES:

[00:20] Today’s topic: why video content is better than text content, even though Google prefers text.

[00:30] How Google indexes podcasts and video content.

[00:48] The role that engagement plays in whether people seek out your content.

[01:24] Why…