Latest / Futureproof Founder Podcast

285 Eran Friendinger - Scaling Smart: Balancing Growth Ambitions with Lead Quality
Want to scale smarter, not just faster? In this episode of SaaS Fuel, Jeff Mains sits down with Eran Friendinger, co-founder and CTO of Volantis, to unpack how predictive analytics and AI-powered signal optimization are transforming marketing performance and customer acquisition.
We explore:
Why cost per lead is misleading
How to identify high-quality users early
Using predictive signals for retention and LTV
The balance between culture and automation
How to build fast-moving, data-led teams
Whether you’re a growth-stage SaaS founder or a data-curious marketer, this conversation will reshape…
The skinny
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