Latest / No Days Off with Brian Gubernick
711. Fixing What's Broken by Studying What Works
Most leaders try to fix sales problems by focusing on what's broken: scripts, follow-ups, tighter coaching. And yet, results barely move.
In this episode, Brian introduces Appreciative Inquiry, a leadership framework that flips the script. Instead of asking "Why are we failing?" it asks "Where are we already winning and how do we scale it?"
Using a real sales conversion example, Brian shows how top leaders study success, extract patterns from high performers, and turn proven behaviors into team-wide standards without burning people out or killing morale.
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The skinny
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