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Seamlessly Integrating SEO For Product Launches With Aja Frost & Justin Champion - EP286
There are many things to consider when launching a new product. But there are ways of getting everything ready and popping the cork in Google once you go live.
HubSpot's Aja Frost & Justin Champion joined me on the SEJShow to discuss the role of SEO in product launches, how its seamless integration helped HubSpot's launch of CMS Free, and how your company can incorporate these learnings into your next launch, expansion, or growth initiative.
I think the best way to understand what someone is looking for is to look at the SERP and then ask yourself what the format and meaning of the content…
The skinny
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