Latest / The Champion Forum Podcast with Jeff Hancher
Sangram Vajre on Go-To-Market Strategy, Growth, and CEO Clarity
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In this episode, Jeff Hancher sits down with Sangram Vajre, co-founder and CEO of GTM Partners, bestselling author of MOVE, and one of the leading voices in go-to-market strategy. Sangram shares why CEOs must take ownership of go-to-market, how lack of clarity quietly stalls growth, and what leaders can do to align their teams around the right customers, metrics, and strategy.
You’ll learn why go-to-market is not just a sales or marketing function, how to identify whether your company is in problem-market fit, product-market fit, or…
The skinny
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