How Selkirk Labs is Pioneering the Future of Pickleball with Cutting-Edge Composite Paddles
On this episode, Tom Barnes joins me to discuss how their company is redefining the way the world views pickleball. Selkirk Sport was founded in 2014 and is the leading manufacturer of pickleball paddles and equipment.
To help drive innovation, Selkirk Sport created Selkirk Labs, a first-of-its-kind program, that invites players to be part of the innovation process. Members of Selkirk Labs get first access to test paddle prototypes. Using their feedback and A.I. programming, their engineers tweak the prototypes to better suit players' needs before adding the paddles to their main line, which…
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