Latest / Bloomberg Intelligence / Crystal Lagoons' Man on Building Beach Life in Deserts (Audio)
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- 0:04Speaker 1: Broadcasting live to New York, Bloomberg eleven, Rio to Washington,
- 0:08Speaker 1: d C. Bloomberg to Boston, Bloomberg twelve to San Francisco,
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- 0:17Speaker 1: team and around the globe the Bloomberg Radio Plus Appen
- 0:21Speaker 1: Bloomberg dot Com. This is taking Stock. I'm Cathine Hayes.
- 0:26Speaker 1: My co host Pim Fox is on assignment this afternoon.
- 0:31Speaker 1: You wear the Steve Wynn is putting in a thirty
- 0:35Speaker 1: eight acre man made lake behind two of his last
- 0:39Speaker 1: Vegas hotels, a crystal lagoon. You ever stopped to wonder
- 0:43Speaker 1: how he's doing it, Well, he's working with Crystal Lagoons
- 0:47Speaker 1: in Miami based company that has an amazing technology to
- 0:51Speaker 1: create artificial lagoons that are sustainable, They're efficient in their
- 0:56Speaker 1: use of water and simply beautiful. Or a man is
- 0:59Speaker 1: a sea EO. He's going to be joining us to
- 1:01Speaker 1: tell us all about that technology and all about the business.
- 1:06Speaker 1: Now more about today's business with Charlie Pellett. He's in
- 1:09Speaker 1: the newsroom with the Bloomberg Business Flash, and I thank
- 1:11Speaker 1: you very much. Kathleen Hayes. The dal the SMPNEZDAK all
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- 1:24Speaker 1: six six or six to thirty thirty eight or visit
- 1:27Speaker 1: Commonwealth dot com to learn more. Stocks are retreating SMP
- 1:32Speaker 1: five hunted index heading for the steepest drop in two months,
- 1:35Speaker 1: amid caution over tepid global growth and a series of
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- 1:56Speaker 1: Schenker is chief economist at Prestige Economics. He's warning of
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- 2:10Speaker 1: since last July, when the NASDAC peaks. We have not
- 2:14Speaker 1: broken that downward sloping trend. So even though we're above
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- 2:27Speaker 1: for eleven months in the Nasdack, then mean something gold
- 2:32Speaker 1: up five forty the alums to twelve seventy eight. A
- 2:34Speaker 1: game of point fo SMP down one a drop now
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- 3:00Speaker 1: Drive one at your local Jeep dealer today. Presumptive Democratic
- 3:04Speaker 1: presidential nominee Hillary Clinton met with Senator Elizabeth Warren this morning,
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- 4:24Speaker 1: more than one fifty news bureaus around the world. From
- 4:27Speaker 1: the Bloomberg Newsroom. I'm June Grosso, Charlie, and we thank
- 4:31Speaker 1: you and again recapping the stocks declined today, with the
- 4:34Speaker 1: SMP five hundred index falling twenty one points to two
- 4:38Speaker 1: thousand ninety four. We do have twenty five minutes to
- 4:40Speaker 1: go ahead of the close, but right now the SMP
- 4:43Speaker 1: is down one. I'm Charlie Platon. That's a Bloomberg business flash.
- 4:48Speaker 1: You're listening to Taking Stock with Pim Fox and Kathleen
- 4:51Speaker 1: Hayes on Bloomberg Radio. If you live on one of
- 4:56Speaker 1: the coast west or East, you may be used to
- 4:59Speaker 1: beautiful beaches and waves and sands. But what if you're
- 5:02Speaker 1: in some landlocked part of the country. Wouldn't it be
- 5:05Speaker 1: nice if you could just suddenly have a gorgeous, crystal
- 5:08Speaker 1: clear blue lagoon just just planted right in the middle
- 5:12Speaker 1: of your community. Well, that's we want to know about
- 5:15Speaker 1: a company that is doing exactly that. It's growing rapidly,
- 5:18Speaker 1: it's spreading around the country and around the world. It
- 5:21Speaker 1: is Crystal Lagoons And joining us now is the CEO
- 5:25Speaker 1: of Crystal Lagoons, U S. East. That's our man he's
- 5:29Speaker 1: based in Miami and you can follow him on Twitter
- 5:31Speaker 1: if you'd like to act ORIMN which is you are
- 5:34Speaker 1: I m a N so Crystal lagoons? Tell us what
- 5:38Speaker 1: these lagoons are, Kathleen. It's great to be on your show.
- 5:42Speaker 1: You know, my entire company here in our office as
- 5:44Speaker 1: we listen to Bloomberg Radio all the time. We're big fans,
- 5:47Speaker 1: so thank you for having me. Yeah. Well, Crystal Lagoon's
- 5:53Speaker 1: world water technology company. We enable developers and cities now
- 5:57Speaker 1: counties to create public parks with crystal lagoons, but to
- 6:00Speaker 1: build them and maintain them at a very low cost
- 6:03Speaker 1: using our proprietary patented technology. So this is a completely
- 6:07Speaker 1: different technology than pools. Um it's superior and we are
- 6:10Speaker 1: able to allow developers to build these lagoons and maintain
- 6:13Speaker 1: them at a very low cost. So what is the
- 6:16Speaker 1: technology behind this? So, if you're familiar with conventional swimming pools,
- 6:21Speaker 1: they require maintaining a very high permanent level of residual
- 6:24Speaker 1: chlorine to make sure that there's disinfection, and that's really
- 6:27Speaker 1: not possible on a large scale because you can imagine,
- 6:30Speaker 1: our typical lagoons are five to ten acres, are larger,
- 6:33Speaker 1: you would literally need dump trucks of chlorine. It would
- 6:35Speaker 1: never be able to be stabilized. So crystal lagoon solution
- 6:38Speaker 1: is we applied disinfection pulses within the lagoon, not requiring
- 6:42Speaker 1: maintaining this high permanent disinfection level, but only using controlled
- 6:46Speaker 1: pulses of very small quantities of oxidants applied according to
- 6:50Speaker 1: a specific algorithm on very specific patterns, and the results
- 6:53Speaker 1: of this are they we're able to use one times
- 6:56Speaker 1: less chemicals than a pool does and sift times less
- 7:00Speaker 1: energy energy um So, a typical lagoon has about four
- 7:04Speaker 1: censers or injectors around the walls of the lagoon, and
- 7:07Speaker 1: this allows us to use our proprietary technology to make
- 7:10Speaker 1: sure the water is always clean and safe for swimming
- 7:13Speaker 1: and for practicing water water sports and recreation. Tell us
- 7:18Speaker 1: about one of the give us an example of a
- 7:20Speaker 1: place that is now installing one of your crystal lagoons.
- 7:25Speaker 1: I mentioned Steve wynn Out in Las Vegas. What is
- 7:29Speaker 1: it like? I mean, you can just be in the
- 7:31Speaker 1: middle of a desert practically and suddenly boom, create the lagoon.
- 7:35Speaker 1: That's right. You know, we have thirteen signed contracts in
- 7:37Speaker 1: the United States we started. We opened up our office
- 7:39Speaker 1: a year and a half ago in Miami. That's where
- 7:41Speaker 1: our u S headquarters is, and our our projects are
- 7:45Speaker 1: a variety of different types of projects. You mentioned Steve
- 7:48Speaker 1: Winn's project, he's building a thirty eight acre crystal lagoon
- 7:51Speaker 1: behind the wind resort, and incidentally he's replacing the golf
- 7:55Speaker 1: course with his crystal lagoon and saving over of his
- 7:58Speaker 1: annual water use. The because our lagoons, in addition to
- 8:01Speaker 1: have a having a proprietary technology to keep the water
- 8:04Speaker 1: safe and clean for swimming, we also have evaporation controls,
- 8:08Speaker 1: so we can lower evaporation by more than with our additives,
- 8:12Speaker 1: which is very significant and in any case, just on average,
- 8:16Speaker 1: a typical seven acre crystal lagoon will use thirty times
- 8:20Speaker 1: less water on an annual basis than a typical eighteen
- 8:24Speaker 1: whole golf course. And if you compare a crystal lagoon
- 8:26Speaker 1: that's um ten acres in size to a normal park
- 8:29Speaker 1: of ten acres in size, crystal lagoon will use less
- 8:32Speaker 1: than of the water of a normal park with grass
- 8:36Speaker 1: and landscaping, So are environmentally sustainable begetting to your point,
- 8:39Speaker 1: the types of projects that we have, we have typically
- 8:42Speaker 1: masterplan communities, you know, where you have several hundred homes
- 8:45Speaker 1: or a thousand homes that have the crystal lagoon is
- 8:48Speaker 1: the centerpiece, really improving the quality of life of the
- 8:50Speaker 1: people who live in that community. We also have projects
- 8:53Speaker 1: now that will be moving forward with cities and counties
- 8:55Speaker 1: where a city can turn a park into a major
- 8:58Speaker 1: revenue generator and improve the quality of life of the
- 9:01Speaker 1: people living in that community, not just improve their life,
- 9:04Speaker 1: but also improved property values, increased tourism, and in many
- 9:08Speaker 1: cases they will be transforming these parks into what was
- 9:11Speaker 1: before an expense into a real profit center. So that's
- 9:15Speaker 1: very exciting. But our our amenities can be applied to
- 9:18Speaker 1: master playing communities, rental apartments, hotel projects, hospitality, time share,
- 9:23Speaker 1: a variety of different types of real stateies. So you
- 9:25Speaker 1: are able to scale this business potentially in a very
- 9:29Speaker 1: very big way and make a lot of money. Speaking
- 9:32Speaker 1: of money, how much does it cost if I want
- 9:35Speaker 1: to install a crystal little goodness and I've got a
- 9:37Speaker 1: community I'm developing, or I'm the mayor of a city,
- 9:40Speaker 1: how much does it cost? A great question. So typically
- 9:43Speaker 1: a lagoon in the range of five to ten acres
- 9:45Speaker 1: in size will cost in the range of two hundred
- 9:47Speaker 1: fifty thousand per acre to build, and that includes a liner,
- 9:51Speaker 1: includes building the walls, includes our machine room that pumps
- 9:55Speaker 1: the telemetry system, so about two hundred fifty dollars an acre.
- 9:59Speaker 1: And they're also very affordable to maintain. Usually the lagoons
- 10:02Speaker 1: are in the range of two thousand per month per
- 10:08Speaker 1: acre of water, and that that includes both your additives
- 10:12Speaker 1: and your electricity. So our system is much more affordable
- 10:16Speaker 1: um and makes it economically viable for a wide variety
- 10:19Speaker 1: of different types of projects. Well, or a man, I'd
- 10:22Speaker 1: love to see a Crystal lagoons sometime. Oh, I'd love
- 10:25Speaker 1: to take you to see one. The first one will
- 10:27Speaker 1: be open in the United States in Epperson Ranch in Tampa,
- 10:31Speaker 1: Florida by the end of the year, and we have
- 10:33Speaker 1: eleven more projects that should be open in the next
- 10:36Speaker 1: two years in the US. It's very exciting. Well, I
- 10:38Speaker 1: guess I'll have a chance to see them. Fascinating or
- 10:40Speaker 1: a man, thank you so much. He's the CEO of
- 10:43Speaker 1: Crystal Lagoons U S East based in Miami. Amazing new technology,
- 10:49Speaker 1: beautiful artificial lagoons and you don't need to bunch, dump
- 10:52Speaker 1: a bunch of chlorine, and that's great for swimmers. I'm
- 10:54Speaker 1: Kathleen Hayes taking stock on Bloomberg Radio. The stock market
- 11:01Speaker 1: in retreat, the SMP five hundred heading for its steepest
- 11:04Speaker 1: drop in two months. Is the global economy slowing down?
- 11:08Speaker 1: Is Brexit going to occur? What does it mean for
- 11:10Speaker 1: the markets. That's coming up on Bloomberg Radio.