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Iron Maiden Sells Half to Pophouse | Music News

Iron Maiden just dropped a bombshell—selling half their music and image rights to Pophouse Entertainment, the brains behind ABBA Voyage and KISS avatars. It’s a 50/50 split on a massive chunk of their legacy, fueling big plans for cinematic projects, live show innovations, and expanding Eddie’s digital universe. This move follows their recent Eddfest “Infinite Dreams Museum” and aligns with longtime co-manager Dave Shack’s vision to push beyond music into gaming, comics, and immersive experiences. Pophouse is already eyeing filmed concert footage—including that Paris gig—and building on…

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