Latest / Top Ranked | Podcast Business & Marketing Strategies for Women Entrepreneurs
63: What Actually Makes a Podcast Chart? My 90-Day Podcast Ranking Experiment
A podcast ranking can move without a massive spike in downloads—and after tracking two of my shows for 90 days, that changed the way I think about charting.
Downloads matter, but they don’t tell you who found your show, whether they were new, how quickly they arrived, or what they did next. When I stopped staring at download totals and started watching listener engagement, I began seeing the same patterns around chart movement again and again. Those patterns became what I now call The Podcast Charting Loop.
I’m breaking down the six behaviours inside that loop: acquisition, velocity, follow…
The skinny
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