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Latest / New Thinking for a New World

Best New Thinking: Unboxing the Music Business

How violinist, composer, and entrepreneur Ye Jin Min is making artistic ambition financially sustainable. How can musicians create adventurous work—and earn enough to keep creating? Ye Jin Min discusses the relationship between artistic sustainability, audience experience, and the business of music. Topics include: - How classical training informs experimental and interdisciplinary performance. - Immersive concerts using soundscapes, visual projections, and audience participation. - Why Ye Jin sees children’s music as an opportunity to develop future audiences. - Mini Music Box’s proposed…

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