Latest / Reborn w/ Antonio Boutros / Marcelo Pizzato's Inspiring Journey from Brazil to Wall Street Leader (Full Podcast)

Transcript

Marcelo Pizzato's Inspiring Journey from Brazil to Wall Street Leader (Full Podcast) · Reborn w/ Antonio Boutros

• 0:00
  SPEAKER_01: Hey there, I'm Tony Booters.
• 0:01
  SPEAKER_01: I'm a real estate investor and agent here in Indianapolis, Indiana.
• 0:04
  SPEAKER_01: But more than that, I'm a mental health advocate and self-development enthusiast.
• 0:08
  SPEAKER_01: See, growing up, I had terrible health, both physically and mentally.
• 0:12
  SPEAKER_01: So my goal here is to help people become the true versions of themselves that they are meant to be.
• 0:17
  SPEAKER_01: Whether you're a new or returning listener, I appreciate you being here and I hope you enjoy this episode.
• 0:22
  SPEAKER_01: Thank you so much for watching.
• 0:29
  SPEAKER_02: Welcome to the Reborn Podcast with Tony Bruchrost.
• 0:32
  SPEAKER_02: In this episode, we have the privilege of sitting down with Marcelo Pizaccio, a Brazilian who embarked on a life-changing journey to the United States seven years ago.
• 0:40
  SPEAKER_02: Marcelo's story is one of resilience and transformation as he not only adapted to a new country, but also faced personal challenges head on as a director at LAFTA, the Association for Private Capital Investment in Latin America.
• 0:53
  SPEAKER_02: Marcelo brings a unique perspective on life, leadership, and self-improvement.
• 0:57
  SPEAKER_02: Today we'll explore his journey and the valuable life lessons he's gained along the way.
• 1:01
  SPEAKER_02: Thank you for being here, Marcelo.
• 1:03
  SPEAKER_02: No, my pleasure.
• 1:04
  SPEAKER_02: And uh thank you for the for the time.
• 1:07
  SPEAKER_02: It's my honor.
• 1:08
  SPEAKER_02: Marcelo, you made a significant move from Brazil to the USA seven years ago.
• 1:13
  SPEAKER_02: Can you share some of the most valuable lessons you've learned during this transition, both personally and professionally?
• 1:20
  SPEAKER_00: Yeah, sure.
• 1:22
  SPEAKER_00: And that's a great question.
• 1:23
  SPEAKER_00: Um I would start with sometimes leaving your comfort zone.
• 1:29
  SPEAKER_00: Uh it can be tough, it can be challenging.
• 1:32
  SPEAKER_00: I in Brazil, and just to be really honest, here in Brazil, I was really privileged.
• 1:37
  SPEAKER_00: I I studied in a great school, I attended a great college, I'm white, I'm a I'm a man.
• 1:43
  SPEAKER_00: And when I came to the US, I thought it was gonna be easier.
• 1:47
  SPEAKER_00: And I came with a six-month uh-year-old baby.
• 1:51
  SPEAKER_00: So um, you know, my past in Brazil has always been an entrepreneur.
• 1:55
  SPEAKER_00: And when I came here, I was like, oh my god, I'm white until I speak, because once I talk, I'm I'm I'm a Latino.
• 2:02
  SPEAKER_00: Yeah.
• 2:03
  SPEAKER_00: And uh, and and also, I mean, I've I've been always an entrepreneur, but here in the US, you have all this, you know, things with credit score, credit history, and I had a baby, right?
• 2:13
  SPEAKER_00: So I couldn't give myself the the opportunity to launch a business to to to seek for a pain point and then come up with a solution.
• 2:21
  SPEAKER_00: I I I understood quickly that I needed a paycheck to lease a car, to lease a house, to have a you know, a phone.
• 2:29
  SPEAKER_00: Uh and and again, it took me a lot out of my comfort zone.
• 2:34
  SPEAKER_00: And at the beginning, I was a bit frustrated.
• 2:36
  SPEAKER_00: I was like, what am I doing?
• 2:37
  SPEAKER_00: I had everything back in Rio where it's a beautiful place, full of culture, full of nature.
• 2:43
  SPEAKER_00: Right.
• 2:43
  SPEAKER_00: And I'm here in the US, and I totally lost all my privileges, right?
• 2:48
  SPEAKER_00: And at first, I feel really, you know, overweight and all the the heaviness that came with.
• 2:55
  SPEAKER_00: But with time, and of course, with a lot of resilience, with a lot of trying to be adaptable, uh, try to seek opportunities, try to see, you know, gaps and and pain points, I was really under I I I finally understood that you know the strength comes within, right?
• 3:11
  SPEAKER_00: It's not about the signals, it's not about the symbols that we carry, because we're all made of symbols, right?
• 3:16
  SPEAKER_00: Where you study your color, your race, your your genre.
• 3:21
  SPEAKER_00: And uh, and thank God I mean I had to go through all of that to understand that oh my god, no, it's it's all within.
• 3:26
  SPEAKER_00: I don't need those symbols, you know.
• 3:28
  SPEAKER_00: Of course, they make our lives easier or less easy, right?
• 3:32
  SPEAKER_00: But when I came to the US, anyways, I I had to reinvent myself because back in Brazil was I had my own shop.
• 3:38
  SPEAKER_00: I used to do wholesale of uh of uh fashion.
• 3:42
  SPEAKER_00: Uh I was also a photographer back in college, so I had I I don't have a linear uh you know uh trajectory.
• 3:50
  SPEAKER_00: I I kind of did uh lots of things.
• 3:52
  SPEAKER_00: I'm the kind of person that it's creative, but at the same time it's good at math.
• 3:56
  SPEAKER_00: At the same time, I has an artistic side.
• 3:59
  SPEAKER_00: So I kind of until I came to the US, I was kind of experimenting lots of things and thank God being successful.
• 4:05
  SPEAKER_00: I I shot the London Olympics as a photographer.
• 4:08
  SPEAKER_00: I worked at Nigio.
• 4:09
  SPEAKER_00: I did amazing jobs.
• 4:11
  SPEAKER_00: You know, I travel, I was able to travel the world through photography.
• 4:14
  SPEAKER_00: And once I got this family business, which was in wholesale fashion, I also took it a lot of my background into, you know, being a millennial, kind of understanding how to do a newsletter, how to work with, you know, social media.
• 4:28
  SPEAKER_00: I kind of was able to really run my family business and bring in like a cornist to it and bring, you know, uh more like a storytelling aspect that my parents didn't have.
• 4:38
  SPEAKER_00: They have an amazing product with no storytelling, no social media, no, you know, digital outreach.
• 4:44
  SPEAKER_00: Uh, and basically when I came here, I had to reinvent myself.
• 4:49
  SPEAKER_00: And back in 2016, which was was the year that I arrived, I thought about I have a six-month-year-old.
• 4:55
  SPEAKER_00: So what am I gonna do?
• 4:56
  SPEAKER_00: So I thought about banking.
• 4:58
  SPEAKER_00: I thought it was, you know, financial markets will bring me the security, will bring me the, you know, the the financial security, the also I would say the the social security.
• 5:09
  SPEAKER_00: Um, you know, because whenever you tell someone you're you work at Goldman Sachs or JP Morgan on Merrill Lynch, people kind of it it is already um, you know, uh a great symbol and a great connector, a great bridge to have with people.
• 5:24
  SPEAKER_00: Uh and basically that's what I've done.
• 5:26
  SPEAKER_00: I was like, you know what, let me reinvent myself as a as a as a finance guy.
• 5:30
  SPEAKER_00: And I and I start I tried really hard, tried really hard.
• 5:33
  SPEAKER_00: It wasn't easy.
• 5:34
  SPEAKER_00: I I I was rejected by more than a hundred companies, banks.
• 5:39
  SPEAKER_00: Uh and finally I start to understand how to do this job search.
• 5:43
  SPEAKER_00: I just to give you a huge example, when I arrived in the US, I didn't have a LinkedIn account.
• 5:48
  SPEAKER_00: Because in Brazil, no one back then, right?
• 5:50
  SPEAKER_00: Nowadays, a lot of people use them, use it.
• 5:53
  SPEAKER_00: Uh, but back then no one used the LinkedIn account.
• 5:56
  SPEAKER_00: So I was like, oh my God, I have to set this, set this up, because here in the US, everyone has a LinkedIn account.
• 6:01
  SPEAKER_00: So I started on this kind of improving myself in this job search.
• 6:05
  SPEAKER_00: Every interview made me stronger.
• 6:07
  SPEAKER_00: Every interview, I kind of understood how HR uh plays a role and how soft skills also play a huge role uh on interviews and of course on the work environment as well.
• 6:19
  SPEAKER_00: And and that's how I've I've made it.
• 6:21
  SPEAKER_00: Then I I finally got an opportunity uh in Merrill Lynch.
• 6:24
  SPEAKER_00: I had to go through six interviews plus two or three exams.
• 6:29
  SPEAKER_00: I don't even remember.
• 6:30
  SPEAKER_00: I had to build a marketing plan, a business plan.
• 6:33
  SPEAKER_00: Uh, and finally I got the the opportunity.
• 6:36
  SPEAKER_00: And and Merrill, honestly, it was a great experience for Merrill.
• 6:40
  SPEAKER_00: Uh I also I ended up being uh invited to join JPMorgan on the private bank on the Latin American side.
• 6:48
  SPEAKER_00: Uh that was already in New York.
• 6:50
  SPEAKER_00: My first year in the US was in Miami.
• 6:53
  SPEAKER_00: I got the opportunity on Merrill Lynch in New York, work at Merrill for about two years.
• 6:57
  SPEAKER_00: Then I was invited to join JPM Morgan.
• 6:59
  SPEAKER_00: And by the way, I was rejected by JPM Morgan by more than, I don't know, 10, 12 times until I was able to be invited by them.
• 7:06
  SPEAKER_00: So that's also something that I tell a lot of my mentees and my mentor in some uh institutions, is that you know what, work hard, add a lot of value until people want to work with you.
• 7:16
  SPEAKER_00: Now I I I try to build a life where I don't go for job search.
• 7:20
  SPEAKER_00: I I try to find fits.
• 7:22
  SPEAKER_00: I try to add a lot of value until something really makes sense and someone really wants me on their team because of again trajectory.
• 7:29
  SPEAKER_00: Maybe just to finish here before we we go for the next question, Tony.
• 7:34
  SPEAKER_00: Uh something that I really leverage as an opportunity here in the US was being a community leader.
• 7:41
  SPEAKER_00: Because at Merrill, I understood that being a Latino and banks, especially on finance, uh, you know, they support a lot of those hubs, those like racial uh hubs.
• 7:54
  SPEAKER_00: So basically I started leading a group called Jola, which is like a hey in Spanish.
• 8:00
  SPEAKER_00: Uh, and that also gave me the opportunity to network with a lot of senior executives within the bank.
• 8:06
  SPEAKER_00: Because sometimes we join a huge corporation just like GP Morgan or UBS or Goldman Sachs, and we basically just talk to the person that sits beside us or to our direct manager, and it's about changing that mentality, right?
• 8:19
  SPEAKER_00: Because it's about really having a huge network of senior leadership or talent, it's a huge pool of talent, right?
• 8:26
  SPEAKER_00: So by kind of leading the Latino, the Spanish, and of course Portuguese as well, because I'm Brazilian, but kind of leading the Latin um resource group within the bank, it gave me the opportunity to be more seen to expose myself to more, you know, a higher executives and senior leadership at the bank because I was promoting events, I was going into internal panels.
• 8:49
  SPEAKER_00: So that helped me a lot.
• 8:50
  SPEAKER_00: So when I joined JP Morgan, I joined as uh whatever was my designation back then, but also as also uh uh um a leader for the at JP.
• 9:02
  SPEAKER_00: It was called Adelante, which is the you know Spanish Latam um you know business resource group.
• 9:09
  SPEAKER_00: So again, the voluntary, and that's why it's something that I tell all all the time to all my minces, the voluntary side, especially nowadays that we are talking more about climate, that we're talking about more social impact, it's very important for you to be engaged with your community, adding value on the voluntary side, because people want to work with people who are, you know, magnets, who are executors, who are you know uh working them themselves for you know for the community for uh uh a higher reason.
• 9:37
  SPEAKER_00: So that also really spearheaded my career here in the US.
• 9:40
  SPEAKER_00: And I've ended up at UBS as a sales manager slash associate until I joined Lavka.
• 9:47
  SPEAKER_00: Lavka basically just to finish, it is the association for private capital investments in Latem.
• 9:53
  SPEAKER_00: So basically, we are the bridge between the region and the globe, and that's why we're all in New York, all LAFCA teams in New York, because institutional investors are in New York, right?
• 10:02
  SPEAKER_00: And and so we kind of promote the ecosystem, the private capital ecosystem within Latem to the to the world, right?
• 10:09
  SPEAKER_00: So a lot of pension funds, family offices, sovereign wealth funds, uh insurance companies, they come to us to LAFCA uh for our research.
• 10:20
  SPEAKER_00: We do a lot of research and we track all the private capital investments cycle uh in the region, and they come to us to understand who are the managers who are doing well, who are the you know investors who have a great portfolio, who have a track record, who they should be talking with if they have to allocate capital into the region.
• 10:38
  SPEAKER_00: So LAFCA serves as a kind of research platform, as a promotional platform as well for the region, uh as a publishing platform as well.
• 10:46
  SPEAKER_00: We have two of the most respected newsletters, again, regarding uh private capital, both private equity and venture capital.
• 10:54
  SPEAKER_00: Uh, and our newsletters are read by more than 10,000 investors.
• 10:57
  SPEAKER_00: They are both bi-weekly and also events, right?
• 10:59
  SPEAKER_00: We just had our flagship, which is called LAFCA Week.
• 11:02
  SPEAKER_00: It's already, I would say, a very important event that happens in New York where all the region comes to New York.
• 11:08
  SPEAKER_00: It's usually in October.
• 11:09
  SPEAKER_00: Uh, it was last week, by the way.
• 11:11
  SPEAKER_00: Thank God it was a success.
• 11:13
  SPEAKER_00: But now I'm a director then.
• 11:15
  SPEAKER_00: I basically lead the programming, the partnerships, and the strategy at LAFCA.
• 11:21
  SPEAKER_02: First of all, thank you for sharing your story.
• 11:23
  SPEAKER_02: I mean, it's truly inspiring.
• 11:25
  SPEAKER_02: I mean, you were just when you started, you were on entrepreneur doing several different things, you had so many different skills, but you realized it wasn't really maybe the way that you could be able to position yourself.
• 11:36
  SPEAKER_02: You said socially and financially.
• 11:39
  SPEAKER_02: Uh, you I'm assuming you were very, very passionate about photography as well as uh your family store in the wholesale fashion space, but then you decided to make a big shift into finance, and you were able to see a way that you can maybe not go to something that's not necessarily what you're passionate about, but just what maybe you're even called to doing, and using your skills that you've built up from past experiences, from past um entrepreneurial uh ventures, if you will, and in leveraging those and now going into something that you are very, very passionate about, which is leading LAFCA and being a director of investors in that space.
• 12:24
  SPEAKER_02: I mean, I'm sure in the beginning, when you got into finance compared to now, you're enjoying it a lot more because of just the people that you're around, uh, the people that you're able to impact and help, and the impact that you're surely able to make on the world and the investment space as a whole.
• 12:43
  SPEAKER_02: Um, and also, as you said, getting yourself around high-level individuals, networking with senior executives.
• 12:51
  SPEAKER_02: Um, and then after that, again, becoming a director of LAPCA.
• 12:55
  SPEAKER_02: So it really shows me.
• 12:57
  SPEAKER_02: I mean, in seven years, you went from a photographer, which what as you said, you were very successful with.
• 13:03
  SPEAKER_02: I believe you said you were a photographer at the Olympics uh and traveling the world.
• 13:09
  SPEAKER_02: So obviously lots of success in that area, but then shifting over to finance, which is obviously a little bit different than than than photography and and being even more successful.
• 13:21
  SPEAKER_00: But Tony, just to compliment and and thank you for you know for that compliment, but just to just to compliment what you're saying, sometimes I use my life, my trajectory so far to break the ice with people who are insecure.
• 13:34
  SPEAKER_00: Because a lot of people they come to me saying, Oh, you're a photographer, and now you're like you're a banker.
• 13:39
  SPEAKER_00: How does that go all together, right?
• 13:42
  SPEAKER_00: And and I think I I think we live in a world where people are really grown to be insecure because everything is about e people are always thinking that they have to have a one more certificate, one more course, they have to read one more book.
• 13:55
  SPEAKER_00: Everyone's so afraid to expose themselves because of judgment, right?
• 13:59
  SPEAKER_00: Um, so usually I I I and I'm a journalist, by the way.
• 14:03
  SPEAKER_00: My college degree is in journalism because I love to write, right?
• 14:06
  SPEAKER_00: And nowadays think I have an Instagram which is very vibrant and I and I share a lot of the things that I write on a daily basis, and and and thank God I have a lot of engagement as well.
• 14:16
  SPEAKER_00: But just to tell you how nonlinear, non-traditional my background is, and how sometimes that helps me break the ice, helps me become more vulnerable to really connect with people on a human level, right?
• 14:28
  SPEAKER_00: I have so many people that reach out to me saying, Oh, Marcel, I have a degree in architecture, but yes, I want to go into finance right now.
• 14:34
  SPEAKER_00: And I'm like, that's not an excuse.
• 14:37
  SPEAKER_00: I mean, of course it can be a challenge, but you know, trust in yourself and you you get stronger.
• 14:43
  SPEAKER_00: And it's about, of course, and and a lot of people we have this huge problem with rejection where you go for an interview, you don't go well, and you totally disconnect.
• 14:52
  SPEAKER_00: Every time that I went to an interview and I was rejected, I I followed up.
• 14:57
  SPEAKER_00: You know, because sometimes we never know what's happening out there.
• 15:00
  SPEAKER_00: Sometimes you could be the second one, not the maybe their first choice, but who knows if you follow up a month after, two months after, and that first choice is no longer there, and they're like, you know what, I like this guy, and he has great follow-up skills.
• 15:13
  SPEAKER_00: This world right now, it's so volatile, Tony, that soft skills are a total, a tremendous, make a tremendous difference.
• 15:21
  SPEAKER_00: They make you, you know, they they they make you a huge competitive advantage, right?
• 15:25
  SPEAKER_00: So maybe being a photographer when I was back then and the and being a photographer made me grow my empathy, right?
• 15:31
  SPEAKER_00: Because when you're a photographer, you're like behind the lenses, you're behind the camera.
• 15:35
  SPEAKER_00: You have to put the other on focus.
• 15:37
  SPEAKER_00: Yeah, the other is the subject, it's not you.
• 15:39
  SPEAKER_00: So that also taught me a lot about empathy, about learning other people's perspective.
• 15:45
  SPEAKER_00: And when I took those skills to banking, where everyone's very egocentric and really, you know, kind of selfish in a way, clients they start to trust on me because they understood that, of course, maybe I have a vested interest, but it was very transparent with what those vested interests are.
• 16:04
  SPEAKER_00: Also interested in making sure that we found a product or a service that would be a fit.
• 16:10
  SPEAKER_00: Because I come with this background which is not about pushing products or pushing services to people, is really understanding if there's a mutual fit.
• 16:19
  SPEAKER_00: Can I add value to you?
• 16:21
  SPEAKER_00: Is this, you know, uh, do we have the law of reciprocity here going on?
• 16:26
  SPEAKER_00: So I took that from my previous background, which was being also an entrepreneur.
• 16:30
  SPEAKER_00: When you're an entrepreneur and you pay people salaries, you also have to understand what's going on in their life.
• 16:36
  SPEAKER_00: The the role of a leader is not to, you know, uh kind of manipulate or or or micromanage people.
• 16:44
  SPEAKER_00: No, it's to be support.
• 16:45
  SPEAKER_00: You're supposed to be below people so they can fly, right?
• 16:48
  SPEAKER_00: And sometimes I I would prefer in my previous life as an entrepreneur for people to leave my company because they're growing than for them to stay in my company because they are stagnant.
• 16:58
  SPEAKER_00: I I prefer to take the risk of have seeing people fly and and and becoming bigger than maybe my inspiration or what I had as a role for them, than to see them staying, but not renewing themselves, not growing in a way or another.
• 17:13
  SPEAKER_00: Um, so so again, I I I love the fact that we live in a very judgmental world to be kind of successful because I'm I feel that I'm just on the beginning of my path.
• 17:25
  SPEAKER_00: But I love the fact that I have a non-linear, non-traditional background, because it's a way for me to connect on a human way, because again, no one is a Barbie, no one is a cat, you know, and and and we all feel insecure because we are not those stereotypes, and it's totally fine because usually what makes you insecure, it's what makes you different, right?
• 17:46
  SPEAKER_00: And I've been telling this to people usually what makes you you know ashamed of your past or of your origin or of your accent.
• 17:53
  SPEAKER_00: Maybe as a final example, when I arrived here, I was trying to hide my accent, I was trying to fit in, I was trying to cope, and and until I understood, you know what, my accent makes me special in this country.
• 18:07
  SPEAKER_00: It's being Brazilian and kind of half Italian, because my mother is Italian, it's what makes me interesting, it's what makes me special.
• 18:15
  SPEAKER_00: So in a way, I'm gonna embrace my route and bring all myself to work, all myself to a party, all myself to any environment that that I'm supposed to be.
• 18:26
  SPEAKER_00: And and usually, and again, and if I feel rejection, Tony, and if I feel that there's no fit, perfect.
• 18:31
  SPEAKER_00: I'm not for everyone.
• 18:32
  SPEAKER_00: Something that life also taught me is that I'm from some people, I'm not for everyone, and that's fine.
• 18:38
  SPEAKER_00: Uh, we try to please everyone, it's not about pleasing, it's about trying to be the most authentic you can be, and then naturally you'll find a fit.
• 18:47
  SPEAKER_00: Right.
• 18:48
  SPEAKER_02: You mentioned also that you got into finance to uh fit in and to cope with not feeling like you were you even said you didn't feel like you were white anymore as soon as you started speaking.
• 19:00
  SPEAKER_02: You said that's why you got into finance, threat.
• 19:03
  SPEAKER_00: No, no, no.
• 19:06
  SPEAKER_00: Well, well, great question, because now now you're you're disconstructing me in a good way.
• 19:12
  SPEAKER_00: Yeah, back then I I've I've had the discussion with close friends and and some followers.
• 19:17
  SPEAKER_00: Back in 2016, when I thought about IT, I I really thought about the software skills, you know, programming, like being an IT guy.
• 19:28
  SPEAKER_00: I didn't understand back in 2016 that I could join maybe Amazon or Google as a seller.
• 19:34
  SPEAKER_00: Because my background was always into more human stuff, you know, like soft skills, human stuff, selling.
• 19:41
  SPEAKER_00: So maybe in 2016, if I already had the mentality that I have now, maybe instead of really putting in effort to join Meryl, JP, Goldman, maybe I would be putting effort to joining Google, Facebook, Amazon, because I mean they pay higher, they have a more work, you know, work-life uh balance.
• 20:01
  SPEAKER_00: And so yeah, so back then, maybe I I tried finance because I had a young baby.
• 20:06
  SPEAKER_00: I was new in the US.
• 20:08
  SPEAKER_00: So I I thought, again, finance would give me the prestige, the the money security.
• 20:15
  SPEAKER_00: But yeah, I mean, back then that that was my mentality, and I tried to play safe, which is joining a huge corporation, which is, you know, those kind of four or five banks, domestic banks.
• 20:27
  SPEAKER_02: I think one of the most powerful things I've heard from you, and this is the first 20 minutes, and I've noticed some from you as well, this in our short relationship we've had um over the last month or so when we first met, is that you're very people first.
• 20:40
  SPEAKER_02: And you mentioned that you would prefer someone to leave your business, even if they're a superstar, you'd prefer them to leave your business so that they can grow into something more.
• 20:49
  SPEAKER_02: They not even grow a bigger business than you're growing.
• 20:52
  SPEAKER_02: But you'd prefer for them to leave and not be held back if that's truly how they feel.
• 20:57
  SPEAKER_02: If they're in too small of a role and they have more that they feel they need to accomplish, uh, I think I think that's definitely from my perspective, has been uh one of the strongest uh forces in your in your success.
• 21:15
  SPEAKER_02: I mean, and I think like you said, in the in the baking um industry, a lot of people are driven by their ego.
• 21:22
  SPEAKER_00: But you're driven by being people first.
• 21:26
  SPEAKER_00: I'm driven by passion, so Tony.
• 21:28
  SPEAKER_00: Life has taught me to be bridge driven by passion.
• 21:30
  SPEAKER_00: Uh, and just and first of all, I love that because sometimes I can talk a lot and I never know what resonates with people or something that you know kind of triggered you more than something else.
• 21:42
  SPEAKER_00: But going into exactly what what triggered you, what kind of resonated with you, two things.
• 21:48
  SPEAKER_00: First, I talk about how detachment it's the best path to love.
• 21:54
  SPEAKER_00: Because I don't want anyone beside me because of you know.
• 22:00
  SPEAKER_00: Because they need, because they need because of me financially, emotionally.
• 22:05
  SPEAKER_00: I want people around me to have everything they need to go, but every day they choose to stay because it's better.
• 22:14
  SPEAKER_00: Right.
• 22:14
  SPEAKER_00: And that's why I talk we we live in a world where people are so attached.
• 22:18
  SPEAKER_00: They're attached because of financial insecurity, emotional insecurity, structural insecurity.
• 22:26
  SPEAKER_00: And I hate that.
• 22:27
  SPEAKER_00: I hate manipulation.
• 22:28
  SPEAKER_00: I want people again to be with me at their full capacity, having all the chances, all the opportunities in the world to leave.
• 22:36
  SPEAKER_00: But every day they wake up, they decide to stay because it's the best thing, and then they brew their coffee, you know, and kind of going along that um at UBS.
• 22:53
  SPEAKER_00: I I I led around a hundred financial advisors, and they're all young kids, like first straight out of college, like a junior financial advisor team, which is an amazing program that we used to have.
• 23:07
  SPEAKER_00: I was almost saying that we have a UBS.
• 23:09
  SPEAKER_00: I don't, I'm no longer there, but that we used to have a UBS, which was like fresh out of college, uh, you know, young professionals that are under that would like to join financial markets, that would like to get their certifications.
• 23:24
  SPEAKER_00: For example, the uh the the 7, the 66, which are all certifications that you need in order to sell financial products, to sell financial services.
• 23:34
  SPEAKER_00: But anyways, I used to lead a hundred around a hundred young professionals at UBS.
• 23:39
  SPEAKER_00: You know what I used to tell them right away?
• 23:42
  SPEAKER_00: I used to tell them, I used to tell them, X, Y, and Z, maybe let's let's pick an example here, Tony.
• 23:49
  SPEAKER_00: I tell Tony, UBS has to fight for your talent.
• 23:53
  SPEAKER_00: You are a rock star.
• 23:54
  SPEAKER_00: UBS has to fight for your attention, for your engagement, for your talent, right?
• 23:59
  SPEAKER_00: And the more I used to tell them how amazing they were, at least their potential was, and how it was about being at UBS, if it made sense for them, because I wanted people on the phones, picking up the phones, full of passion.
• 24:14
  SPEAKER_00: But not to sell products, but to understand the other side, to understand clients, right?
• 24:19
  SPEAKER_00: Because the more you understand other people, the more you're really able to generate or think about a really fit solution, solution that really makes sense for both, right?
• 24:29
  SPEAKER_00: And of course, you have the commission, you're gonna have the the cost, the investment.
• 24:35
  SPEAKER_00: But at the end of the day, it's really understanding how we are able to come with come up with you know solutions that fit people.
• 24:44
  SPEAKER_00: And I'm not kidding, Tony.
• 24:45
  SPEAKER_00: As a sales manager, I would prefer to see a client leaving, but because I'm doing a great job, maybe look, you're not for us for this or that specific reason.
• 24:55
  SPEAKER_00: Because that person will put an amazing referral for us.
• 24:58
  SPEAKER_00: Because he was like, you know what, Marcelo did not have the best solution for me, but he was totally transparent, he was totally like on my side.
• 25:06
  SPEAKER_00: Go talk to him.
• 25:07
  SPEAKER_00: Because at the end of the day, it's also about the intrinsic value.
• 25:11
  SPEAKER_00: You know, it's not about just trying to get a commission right there, it's about really adding value to people to create a system, a process where more referrals come in because you're really trying to be human and you really try to, you know, you to have people's best interest uh uh in in every conversation, in every interaction.
• 25:30
  SPEAKER_00: And and people at UBS, I'm not kidding, those young professionals, they were killing on the phones because they were detaching from the result, from the quota, and they were really jumping in costs to connect with the other side to understand their risk profile, their time horizon, their liquidity needs, their kids.
• 25:53
  SPEAKER_00: Something that I always told them more on an opportunistic side.
• 25:57
  SPEAKER_00: It's like always remember their kids' name, always remember their beloved people's names.
• 26:03
  SPEAKER_00: Because that's that's a way to connect as well.
• 26:05
  SPEAKER_00: That's a way to show that you're paying attention, that you care, right?
• 26:09
  SPEAKER_00: Because again, we live in a world where people basically don't care.
• 26:12
  SPEAKER_00: We kind of kill each other on a daily basis.
• 26:14
  SPEAKER_00: You you start a relationship already, think it's gonna fail.
• 26:17
  SPEAKER_00: You start a relationship already, kind of betraying.
• 26:20
  SPEAKER_00: So if the other betrays, you're kind of covered, and it should be all the opposite.
• 26:24
  SPEAKER_00: You should you should go into relationships where both are growing on their own way, both are adaptable, both support each other, and and and that should be in the and that's sales.
• 26:38
  SPEAKER_00: I I I I joke that sales and love are very comparable, are very similar.
• 26:44
  SPEAKER_00: I mean human sales and human love, you know?
• 26:48
  SPEAKER_00: Right.
• 26:48
  SPEAKER_00: But, anyways, um yeah, and and it's about inspiration.
• 26:53
  SPEAKER_00: I think nowadays with this creator's economy and everything that's going on, uh, people need a lot of inspiration to pursue their path, to let go of you know their family judgment.
• 27:04
  SPEAKER_00: How many people are architects or doctors because it's what their parents wanted to be and weren't able to, and now they're projecting their you know interest into their kids, and their kids feel the pressure, and their kids they don't even have the opportunity to choose what makes them feel alive, you know?
• 27:23
  SPEAKER_00: So it it it need it takes a lot of inspiration uh for those young professionals, even adults, to change their lives, to reinvent themselves.
• 27:32
  SPEAKER_00: And and I stop judging Tony.
• 27:34
  SPEAKER_00: I I in the past I used to be like, oh, so unfair.
• 27:36
  SPEAKER_00: I did this, this, and that.
• 27:37
  SPEAKER_00: The return didn't come.
• 27:39
  SPEAKER_00: This is good, this is bad.
• 27:40
  SPEAKER_00: Nowadays, or I am learning or I am succeeding.
• 27:45
  SPEAKER_00: There's no fail.
• 27:46
  SPEAKER_00: Fail is when you give up.
• 27:47
  SPEAKER_00: If if you don't make it this time, what are the lessons?
• 27:51
  SPEAKER_00: So I'm trying to detach from judgment as well.
• 27:53
  SPEAKER_00: This is not good or bad.
• 27:54
  SPEAKER_00: This is is it is what it is.
• 27:56
  SPEAKER_00: So am I learning?
• 27:58
  SPEAKER_00: Am I growing?
• 27:59
  SPEAKER_00: Am I getting stronger?
• 28:00
  SPEAKER_00: And honestly, in the past I used to avoid changes.
• 28:05
  SPEAKER_00: Nowadays I'm I'm avoiding stagnation because I know that whenever I have to change or whenever I have to jump into something that I've never done before, I don't care, I'll get stronger.
• 28:16
  SPEAKER_00: Because I'll face it, for sure there will be a lesson there.
• 28:20
  SPEAKER_00: And that's that's that's what I'm trying to pass to people.
• 28:23
  SPEAKER_00: That I mean, we judge a lot and we are so afraid, and and and let's just you know, jump and and go.
• 28:30
  SPEAKER_00: And and and again, and that's why passion along with inspiration is so important because passion gives us direction, right?
• 28:36
  SPEAKER_00: Love, and I'll finish with this love is an equation, love it's it's equal.
• 28:42
  SPEAKER_00: Uh, intention with action.
• 28:44
  SPEAKER_00: Just intention without action is just a dream.
• 28:47
  SPEAKER_00: Action without intention, you're gonna hit the wall.
• 28:50
  SPEAKER_00: So it's about mixing both.
• 28:52
  SPEAKER_00: Sales is the same.
• 28:53
  SPEAKER_00: It's intention with action.
• 28:54
  SPEAKER_00: It's about having a you know clear path, a clear value proposition, and having the action to build it, to create it, to execute it, right?
• 29:04
  SPEAKER_00: Love is the same.
• 29:05
  SPEAKER_00: You're not gonna get love if you don't leave your house, or if you don't fight for the other, if you don't fight for the for for what you're feeling, right?
• 29:13
  SPEAKER_00: And intention as well.
• 29:14
  SPEAKER_00: Well, where are you going?
• 29:15
  SPEAKER_00: What's the direction, right?
• 29:16
  SPEAKER_00: So I I I I I tell people love it's that equation, intention plus action.
• 29:22
  SPEAKER_00: Right.
• 29:23
  SPEAKER_02: How given that you're obviously now very, very passionate about one, what you do for a living and how you live your life, um how would you suggest that young people get into either the workforce or being an entrepreneur?
• 29:40
  SPEAKER_02: Uh, should they chase after their passion entirely, or should they also think about uh where the money's at, given that we're in a, as you said, a creator economy, essentially nowadays you can make money doing anything.
• 29:56
  SPEAKER_02: What are your thoughts on passion versus money?
• 29:59
  SPEAKER_00: Tony, honestly, nowadays, if I had parents who paid my bills, if I didn't have any liability, because nowadays I'm 35, I have my own house, I have my own car, I have a daughter in school.
• 30:11
  SPEAKER_00: So sometimes I'm I'm trapped into my salary.
• 30:16
  SPEAKER_00: Right.
• 30:16
  SPEAKER_00: And I'm also, as I told you, I'm pursuing that path again to become again an entrepreneur, and it will take some time.
• 30:22
  SPEAKER_00: We'll take some time.
• 30:23
  SPEAKER_00: The important thing is for me not to stop, it's to continue to build, continue to recuperate.
• 30:28
  SPEAKER_00: Because nowadays, just to finish here, I lease my time.
• 30:31
  SPEAKER_00: Since I came to the US, I started leasing my time to others for a pay gym, right?
• 30:36
  SPEAKER_00: And I'm kind of recuperating.
• 30:38
  SPEAKER_00: Going back uh to your question, if right now I had parents paying my bills and I could be able to afford more exploration or more risk, I would I would be definitely trying to do something that makes me passionate about that succeeding or failure or failing doesn't matter because I enjoy the process, right?
• 30:59
  SPEAKER_00: Because the more you work with something or build something that makes you whole, that makes you passionate, that creates an impact, the more it won't feel like work.
• 31:10
  SPEAKER_00: You will feel like uh, you know, um a hobby.
• 31:15
  SPEAKER_00: Yeah, so I would encourage every young people who's listening to us or a young professional, or even people who are reinventing themselves, start doing something that again, failing or succeeding doesn't matter because you enjoy it.
• 31:28
  SPEAKER_00: I would prefer a young professional to be a great to paint if that's something that she or he loves, because the the the chances of them becoming an amazing painter are bigger than if that guy wants to be a doctor because his or her parents are telling them to be a doctor.
• 31:48
  SPEAKER_00: Right.
• 31:48
  SPEAKER_00: Because nowadays there are so many ways to do revenue, to make revenue, to create revenue.
• 31:53
  SPEAKER_00: And and I'm and I'm not kidding, with this very saturated world, if you're a doctor who's not passionate, if you're a doctor because you're just looking for security or an accountant, you're gonna fail because the world is full of doctors, the world is full of accountants.
• 32:07
  SPEAKER_00: So that's why love and doing something that makes you feel alive, it it also it's a competitive advantage, right?
• 32:15
  SPEAKER_00: Right.
• 32:16
  SPEAKER_02: For those who may have that pressure from their parents or they've been brought up to be driven by money and ego, how can you balance or how can you even shift over from ego and money to passion and purpose?
• 32:31
  SPEAKER_00: Community, leverage, what what happened during the pandemic?
• 32:36
  SPEAKER_00: I'm telling you, that's a that's a live example.
• 32:38
  SPEAKER_00: What happened to everyone during the pandemic?
• 32:40
  SPEAKER_00: We detached for so many toxic relationships because it was like the neighbor in my school, in my street, in my church.
• 32:49
  SPEAKER_00: And didn't we all kind of connect it a lot with people online because of affinity?
• 32:55
  SPEAKER_00: Right.
• 32:55
  SPEAKER_00: So it's about community, it's about leveraging that that you know, digitization of life.
• 33:01
  SPEAKER_02: So just being mindful with who you're being around, and uh as they say, then the five people you're around the most are or who you become are are they and they have such a massive influence on your life.
• 33:13
  SPEAKER_02: So don't be around these people that are holding you down to just go after money and just go after you're boosting your ego, right?
• 33:22
  SPEAKER_02: You could be helping others and you could be making more of an impact.
• 33:26
  SPEAKER_02: And by the way, you could also be making more money by following your fashion because you're truly wanting to change your lives in the way that you're doing it.
• 33:35
  SPEAKER_02: And so I think when when you achieve an impact in the way you want to make an impact, and you combine those, it's uh it's invaluable because you're you're never gonna run out of drive because you love what you do.
• 33:51
  SPEAKER_02: So as he said, making it it's not really a job, it's a hobby, or it's a better yet, it's uh it is that quote that says, if you love what you do, you're never gonna work a day in your life.
• 34:05
  unknown: Right.
• 34:05
  SPEAKER_00: No, I totally agree.
• 34:06
  SPEAKER_00: And maybe just another quote that I love, I love so much, it's I'm not for everyone.
• 34:12
  SPEAKER_00: So if you're around people that some again, we live in a world where we are always trying to please someone, maybe our family, maybe our senior people in school, senior people in at work and your community.
• 34:28
  SPEAKER_00: But again, I'm not for everyone.
• 34:29
  SPEAKER_00: And the more people reject me, or the more I try to please someone with that with a total lack of why or purpose or or you know, reason, I detach and I try to find people that again serves as a fuel to me.
• 34:44
  SPEAKER_00: People that are aligned with my journey, people that I can learn from their journey while they learn from mine, right?
• 34:50
  SPEAKER_00: Right.
• 34:51
  SPEAKER_00: And there are so many people out there, Tony, that will resonate with your mission, that will resonate with your values, with your vision.
• 34:58
  SPEAKER_00: It's just about putting the effort, and again, that's why love it's equal, action and intention is about having the intention.
• 35:04
  SPEAKER_00: That's what I'm trying to, and and it can be the contrary.
• 35:08
  SPEAKER_00: Sometimes I start learning what I love by learning what I don't like.
• 35:13
  SPEAKER_00: It doesn't you don't have to hit it a home run at first.
• 35:18
  SPEAKER_00: It's also about trying exploring the world to also check, oh my god, no, no, that's not for me.
• 35:23
  SPEAKER_00: Okay, check it out.
• 35:25
  SPEAKER_00: Let's go something else.
• 35:26
  SPEAKER_00: So it's also about that.
• 35:28
  SPEAKER_00: But again, it needs action, it needs intention, it needs a constant journey, it's a costed, it's it's a daily basis, right?
• 35:36
  SPEAKER_00: Um maybe and and also we have to to enhance your sensitivity, right?
• 35:41
  SPEAKER_00: Because intuition is playing a huge role in this, where to go, where which direction to take.
• 35:46
  SPEAKER_00: Maybe just to kind of give a tangible example, when I was in Merrill, Merrill Lynch, my agreement per contract was that I had to bring to the bank$12 million per year.
• 35:59
  SPEAKER_00: And back in my mind, when I accepted the offer, I was like, okay, I'll prospect rich people in Brazil because that's my background, that's where I come from.
• 36:08
  SPEAKER_00: Until my boss back then, he told me, no, no, it's 12 million domestic.
• 36:12
  SPEAKER_00: You have to find this money here in New York.
• 36:15
  SPEAKER_00: And at first, I was like, oh my God, I'm screwed.
• 36:19
  SPEAKER_00: I didn't go to school here, I don't have family here, I don't know anyone here.
• 36:23
  SPEAKER_00: How will someone give a Latino their money?
• 36:29
  SPEAKER_00: Of course, I had that first moment of like anxiety and you know, feeling nervous, just like everything.
• 36:35
  SPEAKER_00: Everything is a cycle, right?
• 36:37
  SPEAKER_00: Life, it's all about ups and downs.
• 36:39
  SPEAKER_00: So I had that first moment of anxiety, and then I was like, you know what?
• 36:42
  SPEAKER_00: Okay, let's okay, let me think then.
• 36:44
  SPEAKER_00: Let me think about the strategy here.
• 36:47
  SPEAKER_00: And that's how naturally Tony became a community leader because I started to join affinity groups.
• 36:52
  SPEAKER_00: I started to join Brazilians abroad, Brazilians in New York, because of course, trying to be smart, I was like, okay, so who's gonna give me money?
• 37:03
  SPEAKER_00: Maybe it will be the Brazilian who's who has been here in New York for longer, for 10 years, 20 years, open up a restaurant, or is a lawyer, likes me, trusts me, and knows that I have a huge bank to back me.
• 37:17
  SPEAKER_00: So it's like it's safe, right?
• 37:19
  SPEAKER_00: So I was like, okay, perfect.
• 37:21
  SPEAKER_00: So I'm going to establish Brazilian leaders in the community.
• 37:25
  SPEAKER_00: So I start joining WhatsApp groups, affinity groups, meetups, all sorts of groups that again I thought there will be, you know, the target, the niche that I was trying to serve.
• 37:38
  SPEAKER_00: And it worked so well, you know why?
• 37:39
  SPEAKER_00: Because I joined a group back then, and that was to uh 2017 called Brazilian Professionals Abroad, BPA, here in New York, Manhattan.
• 37:49
  SPEAKER_00: I start to attend their events like a happy hour, like a you know, post-work happy hour, very chill, very informal.
• 37:57
  SPEAKER_00: And I was like, I like that.
• 37:59
  SPEAKER_00: I offered help.
• 38:01
  SPEAKER_00: I started helping.
• 38:03
  SPEAKER_00: Fast forward a month, maybe tops two months, I was doing a happy hour at a huge venue here in my head called Fogo de Chant.
• 38:11
  SPEAKER_00: It's like a Brazilian barbecue place, but very fancy, very beautiful, uh near MoM, the Museum of Modern Arts.
• 38:18
  SPEAKER_00: Uh, I did a happy hour there.
• 38:20
  SPEAKER_00: A hundred Brazilian people came, and of course, some some other people, but a hundred people came.
• 38:26
  SPEAKER_00: And then who's doing this?
• 38:27
  SPEAKER_00: Oh, this guy, Marcelo.
• 38:28
  SPEAKER_00: Oh, Marcelo, thank you so much for having me here.
• 38:31
  SPEAKER_00: What is it that you do?
• 38:32
  SPEAKER_00: Oh, I work at Merrill Lynch.
• 38:33
  SPEAKER_00: Oh, really?
• 38:34
  SPEAKER_00: My financial advisor sucks.
• 38:36
  SPEAKER_00: Of course, I'm fast-forwarding here, but just to let you know how we we also have to work on our sensitivity, our intuition to make sure, because again, in adult life, Tony, we all have to make very very important decisions, right?
• 38:49
  SPEAKER_00: If again, if you're ambitious, if you want to grow, it's about making a lot of decisions, decisions.
• 38:54
  SPEAKER_00: And the more ambitious you are, the more you will have to make decisions because you're creating, you're exposing yourself.
• 39:00
  SPEAKER_00: So you're you're you're pulling all that energy, right?
• 39:02
  SPEAKER_00: And when you pull all that energy, you have to lead with all that energy.
• 39:07
  SPEAKER_00: So you have to be efficient, you have to make decisions, you have to go for calls.
• 39:11
  SPEAKER_00: It's about risking yourself as well.
• 39:13
  SPEAKER_00: The more risk, the more return, right?
• 39:15
  SPEAKER_00: So since I came to the US, also because of my daughter, she's been a huge fuel for me, for me to grow.
• 39:23
  SPEAKER_00: I've been taking a lot of risk, but always trying to be very thoughtful, very smart, very sensitive, listen to my intuition, maybe taking a right here's not the time.
• 39:34
  SPEAKER_00: Let me go left, let me anyway.
• 39:37
  SPEAKER_00: So I started I started leading this group, and I naturally understood that being a community leader, especially moving forward, where a lot of people are feeling lost with the lack of purpose.
• 39:50
  SPEAKER_00: Am I here?
• 39:50
  SPEAKER_00: And the pandemic kind of accelerated that too.
• 39:53
  SPEAKER_00: The pandemic brought all those questionings, which is like, what am I doing with my life?
• 39:57
  SPEAKER_00: Am I here just to pay the bills?
• 39:59
  SPEAKER_00: Am I here to wait the week, uh, to hate the week just to get crazy in the weekend and then forget, and then again be depressed on Monday?
• 40:07
  SPEAKER_00: Is this what life is about?
• 40:09
  SPEAKER_00: So I understood that being a community leader, someone that gathers people, someone that you know brings conversations into into you know spaces, into communities.
• 40:19
  SPEAKER_00: I understood, and again, naturally, that would also accelerate my career.
• 40:24
  SPEAKER_00: And that's how fast-forwarding, Tony, I was doing events all the time in my time at Merrill, and that's how I got my door to open at JP.
• 40:33
  SPEAKER_00: Because the executives at JP were like, who's this guy who's doing all these events here in the city?
• 40:38
  SPEAKER_00: And and by the way, I joined the Brazilian Chamber, the Brazilian American Chamber of Commerce here in New York, which is a very sophisticated kind of niche.
• 40:47
  SPEAKER_00: And I started to do my own events at the Brazilian-American Chamber of Commerce.
• 40:51
  SPEAKER_00: Then I became a partner at the Brazilian Consulate, uh which is here in New York.
• 40:57
  SPEAKER_00: So, again, the more the more leader and the more you pull people, you do events, and you invite a speaker to do something, you get to know people.
• 41:08
  SPEAKER_00: And again, in this world that lacks action, who's having action, who's like executing?
• 41:15
  SPEAKER_00: It's it it's having uh are having a huge competitive advantage, right?
• 41:20
  SPEAKER_00: So JP, who rejected me so many times before when I applied online, when I just try to apply just like everyone else, JP was like, who's this guy?
• 41:29
  SPEAKER_00: Interesting.
• 41:29
  SPEAKER_00: We are kind of needing a guy that goes after, that creates the opportunity, doesn't wait for the opportunity.
• 41:36
  SPEAKER_00: And that's how I got invited to to join JP Morgan at JP.
• 41:40
  SPEAKER_00: Uh I was there for two years, two years and something, until I was invited to be a social director at UBS.
• 41:47
  SPEAKER_00: So, again, also if you take my life as an expat, as an immigrant that came from 2016, being an ex social director at a huge the biggest wealth uh you know private bank in the world, which is UBS, and of course JP Morgan, I had five years to go from nothing like a trainee kind of analyst to a director.
• 42:07
  SPEAKER_00: And that's amazing.
• 42:09
  SPEAKER_00: And and I and I can and I and I I have that ownership of telling the things that I've done because it it was not known, it was also non-linear, it was also non-traditional, my my the the the pace that I grew, right?
• 42:22
  SPEAKER_00: But I tell people how, and I'll finish with this, Tony.
• 42:25
  SPEAKER_00: Whenever a mentee of mine, you know, as a joke, but whenever a mentee of mine tell me, Marcelo, how do I accelerate my career, my my learning curve, how do I excel my growth uh trajectory?
• 42:38
  SPEAKER_00: My simple answer is post online, expose yourself on social media.
• 42:45
  SPEAKER_00: I'm sorry, we live in a world of storytelling.
• 42:47
  SPEAKER_00: Who's telling stories is getting more exposure?
• 42:51
  SPEAKER_00: Some people are able to, some people are not.
• 42:53
  SPEAKER_00: The ones who have the courage to do it are having a competitive advantage.
• 43:00
  SPEAKER_02: So, really, even you could argue that you're going back to your college degree in journalism by telling stories on social media and and linking that with finance.
• 43:11
  SPEAKER_02: But I think what's really interesting is when you came to America, you were afraid because you didn't feel like you fit in.
• 43:18
  SPEAKER_02: Uh, you were afraid to even have an exit.
• 43:21
  SPEAKER_02: Uh, but but then by embracing who you truly were, you progressed further in your career than you could have even imagined.
• 43:31
  SPEAKER_02: And I mean, JP Morgan is just an example of that.
• 43:34
  SPEAKER_02: It when you first came, you applied, and they're like, No, we don't know who you are, we don't want you.
• 43:41
  SPEAKER_02: Thank you for your time, whatever.
• 43:44
  SPEAKER_02: Fast forward five, ten years.
• 43:46
  SPEAKER_02: I can't I don't know how many exactly years it was, but fast forward and they're coming to you.
• 43:51
  SPEAKER_02: You're not even reapplying, they're coming to you because you embraced who you were and you built a community around your personality because.
• 44:00
  SPEAKER_02: Other people also fit in with you.
• 44:03
  SPEAKER_02: I am curious.
• 44:05
  SPEAKER_02: Uh you said that mostly you were getting your money by were from Brazilians.
• 44:11
  SPEAKER_02: Is would you consider that was at first and compared to now a dip uh a limiting belief that you couldn't get money from Americans because they wouldn't trust a Hispanic?
• 44:24
  SPEAKER_02: Or is that just something that you of course?
• 44:27
  SPEAKER_00: I mean it makes sense, Tony.
• 44:29
  SPEAKER_00: If if two financial advisors come to you, one is from your town, studied in your school, knows everyone around you, and a Latino or an Asian or an African or even an European, who you'll you'll naturally will have less bias.
• 44:52
  SPEAKER_00: Of course, will be someone who has shared a trajectory as you, right?
• 44:57
  SPEAKER_00: Who has common friends, who have common you know, life events.
• 45:03
  SPEAKER_00: So it's uh it's totally fine.
• 45:05
  SPEAKER_00: It's totally fine.
• 45:07
  SPEAKER_00: So it's uh I what I said in terms of like trying to be sensitive and smart was just you know who will who who how will I succeed?
• 45:17
  SPEAKER_00: Because the goal is the same, it's to bring those 12 million, no matter what.
• 45:22
  SPEAKER_00: So just try to be smart on thinking about who is the niche that will most embrace me, that will most trust me, that will and of course, I mean, I mean, now nowadays I don't I don't prospect in LAFK.
• 45:35
  SPEAKER_00: I prospect for you know to bring members to the association, but I I no longer work with you know financial portfolio management, asset allocation, you know, I I don't do that anymore.
• 45:46
  SPEAKER_00: I I it was a great school, I loved it, and I have my own portfolio, I have my own investments, of course, but nowadays I too I do totally something totally different.
• 45:55
  SPEAKER_00: And maybe just to just to go back to what I was saying about posting on social media, and and very simple, right?
• 46:04
  SPEAKER_00: People have a lot of fear of judgment because they we we live in a world that we never feel that we are ready, prepared, right?
• 46:14
  SPEAKER_00: Uh there's always something lacking, and something that I that I try to bring into my conversations to kind of break the ice and kind of also you know humanize the situation, the environment, and people is that you don't need to be an expert to share stories.
• 46:31
  SPEAKER_00: You don't need to be a doctor to talk about a specific subject.
• 46:36
  SPEAKER_00: You just need to be an enthusiast.
• 46:39
  SPEAKER_00: You just to be someone curious about that passion.
• 46:43
  SPEAKER_00: As long as you're putting the disclosures, which is like, guys, that's my personal opinion.
• 46:48
  SPEAKER_00: I'm not an expert, but I think this, this, and that based on my uh, you know, on my experience, on my beliefs.
• 46:56
  SPEAKER_00: It's so it's so amazing.
• 46:58
  SPEAKER_00: You know, it's it's it's it uh again, I've people are always afraid to post because they are lacking to read one more book or to do one more course or to finish their college degree or their MBA or their PhD, whatever.
• 47:11
  SPEAKER_00: But no, it's about being enthusiastic, it's about the journey, it's not about the the the end game, it's about the journey.
• 47:17
  SPEAKER_00: I'm just starting.
• 47:18
  SPEAKER_00: A lot of people they come to me on my Instagram, Marcelo, oh my god, you you work in Wall Street, you're in New York, you're a mentor at Lala, which is the uh Latin America Leadership Academy, a mentor at Praza, which is this uh Brazilian Student Association.
• 47:33
  SPEAKER_00: Oh my god, you're always in doing panels and podcasts.
• 47:36
  SPEAKER_00: And I'm like, I I I'm feeling that I'm just big, just starting.
• 47:41
  SPEAKER_00: Yeah, so it's uh it's all about perspectives as well sometimes.
• 47:45
  SPEAKER_00: And but if you don't start, if you don't start executing, you're not you're never gonna leave that stage, right?
• 47:51
  SPEAKER_00: Right, and you are just starting because you're 35.
• 47:54
  SPEAKER_02: You know, you can be working developing yourself for the next 35 plus years.
• 48:00
  SPEAKER_00: Tony, next year I want to launch my first book.
• 48:03
  SPEAKER_00: I want to launch my my own.
• 48:06
  SPEAKER_00: I have my I have a known free community, but I'm thinking about doing a paid community.
• 48:11
  SPEAKER_00: I want to launch my own talk show.
• 48:14
  SPEAKER_00: I have so many aspirations, so many desires, so many dreams.
• 48:18
  SPEAKER_00: And I and again, that's why it's all about the journey, because it's about having dreams, it's about having hope, you know, hope for a better future, hope to continue to grow my daughter into the most amazing leader.
• 48:31
  SPEAKER_00: Because she's she's my best version.
• 48:34
  SPEAKER_00: I I I joke with my daughter because she's totally my best version, and I'm trying to do everything that I can to give her all the support, all the inspiration, all the knowledge to be a better me.
• 48:45
  SPEAKER_00: Right.
• 48:45
  SPEAKER_00: Right?
• 48:45
  SPEAKER_00: So I have so many dreams.
• 48:47
  SPEAKER_00: I mean, and again, I feel that I'm just stormy, and a lot of people just like me, just like you, are feeling this because we are seeing the amount of opportunity, the amount of pain as well, the amount of challenges as well.
• 48:59
  SPEAKER_00: Again, we're we are living in a very corrupted place whatsoever, like all over.
• 49:05
  SPEAKER_00: But that's a huge opportunity as well for us to heal our own ourselves and others around us.
• 49:12
  SPEAKER_00: And again, I think the the the digital world, internet is able to escalate to scale, it's able to scale that path of healing, uh not not only my own, but the way I'm able to heal others, to to to to support others, to capacitate others, to inspire others.
• 49:33
  SPEAKER_00: And that's the beauty of digitization.
• 49:35
  SPEAKER_00: It's really the scale that it brings your personal work.
• 49:39
  SPEAKER_00: I I I feel so glad, Tony.
• 49:41
  SPEAKER_00: Last month, I even show with my Instagram for us, last month only I reached more than a million people.
• 49:47
  SPEAKER_00: And I'm like, oh my, in which dream would that happen in the 90s, maybe early 2000s, in the 80s?
• 49:55
  SPEAKER_00: Let's not even go back before 90s.
• 49:57
  SPEAKER_00: I mean, so it's amazing that I'm I'm no one, I'm like, I'm I'm I'm an end, but an end that reaches a million people every month for now, because I'm just starting, right?
• 50:09
  SPEAKER_00: So again, it's really about ambition, but a human ambition, right?
• 50:14
  SPEAKER_00: Like a positive ambition.
• 50:16
  SPEAKER_00: I I'm a Leo, Tony, I'm an only child, so I love attention, but I found out a product, a service that I only get recognition if I'm pulling people with me, if I'm pulling people up, which is amazing, right?
• 50:31
  SPEAKER_00: And there's a quote from JFK that a high tide, and I love that quote, a high tide raises all boats.
• 50:38
  SPEAKER_00: So it's about being that high tide, right?
• 50:41
  SPEAKER_00: How can we create solutions, systems, processes, product, services that help people be their best version, help people, and not only their best version on a salesy way, no, it's about healing their own trauma, healing their own wounds, embracing their roots, embracing their journey, embracing their origin.
• 51:04
  SPEAKER_00: I have so many people from Brazil that come from like satellite places, like you know, underprivileged places.
• 51:11
  SPEAKER_00: They are ashamed of their history.
• 51:13
  SPEAKER_00: And I'm like, no, no, no, that's what makes you special.
• 51:16
  SPEAKER_00: Oh my oh, Marcella, in every environment that I that I go, I'm the only one from that particular state from the northeast of Brazil.
• 51:23
  SPEAKER_00: And I'm like, that's what makes you special, because you're the only one.
• 51:27
  SPEAKER_00: So tell everyone that don't don't hide it, don't try to make the accent that you're like from the city, from the metropolis.
• 51:33
  SPEAKER_00: No.
• 51:34
  SPEAKER_00: Embrace your accent because people will like you by your realistic version, by your most natural version.
• 51:42
  SPEAKER_01: Hey guys, this is Tony Boutros.
• 51:44
  SPEAKER_01: Sorry for the interruption, just one quick question for you.
• 51:47
  SPEAKER_01: Have you taken any value from this episode or any other episode you have heard on the Reborn Podcast?
• 51:53
  SPEAKER_01: If you have taken value, one quick small favor to ask you.
• 51:57
  SPEAKER_01: It would mean so much to me if you could have share this episode or share this podcast with someone else who would take value, you can improve the life, a friend, a family member, or someone in your local community.
• 52:07
  SPEAKER_01: A reborn were all about helping others succeed.
• 52:10
  SPEAKER_01: We're all about personal development, we're all about being true to who you are.
• 52:14
  SPEAKER_01: Not hiding the things you're gonna secure about, but rather bring them to the life so that you can prove to become the best person of yourself.
• 52:22
  SPEAKER_01: Let's be able to just in this episode, someone who can gain value, someone who can possibly change their lives from listening.
• 52:29
  SPEAKER_01: I urge you to do so.
• 52:30
  SPEAKER_01: Not only would it mean so much to me, but hopefully it would have mean so much to them.
• 52:34
  SPEAKER_01: You know what they said.
• 52:35
  SPEAKER_01: Your network is your net worth.
• 52:37
  SPEAKER_01: Be a valuable part of someone else's network.
• 52:48
  SPEAKER_02: You've spoken a lot about rejection, hardships, trials, and tribulations.
• 52:53
  SPEAKER_02: I'm uh curious, do you do you just take them as part of life in something that you have to go through?
• 53:00
  SPEAKER_02: Is it just indifferent to you, or does it actually fuel you to get better?
• 53:06
  SPEAKER_00: It's part of life.
• 53:08
  SPEAKER_00: And and it serves also as a lesson.
• 53:11
  SPEAKER_00: Whenever I'm rejected, and I've been rejected so many times, just like everyone else, just like everyone.
• 53:19
  SPEAKER_00: Nowadays I try not to judge.
• 53:21
  SPEAKER_00: It wasn't meant to be.
• 53:23
  SPEAKER_00: Let's take another route.
• 53:24
  SPEAKER_00: The problem is that people keep attaching themselves to that specific rejection and they project themselves as the rejection, so they don't move on, they just keep opening the wound and and kind of deepening the wound, right?
• 53:38
  SPEAKER_00: Whenever I feel rejected, perfect.
• 53:41
  SPEAKER_00: Wasn't meant to be.
• 53:42
  SPEAKER_00: Let me take that other direction and let's go.
• 53:45
  SPEAKER_00: And again, I'm sorry, but what did I learn?
• 53:49
  SPEAKER_00: What were the lessons?
• 53:51
  SPEAKER_00: So maybe next time with the next opportunity, I'll be better.
• 53:57
  SPEAKER_00: So again, it's it's accepting.
• 53:59
  SPEAKER_00: I always tell people, accept, embrace pain.
• 54:03
  SPEAKER_00: The more you embrace discomfort, the more you're able to find comfortness within this comfort.
• 54:09
  SPEAKER_00: Because again, we also live in a world that everyone's trying to flee, everyone's trying to run away from the pain, that everyone's trying to seeking short-term pleasure and avoiding pain.
• 54:20
  SPEAKER_00: Yeah, but that's not sustainable long term.
• 54:23
  SPEAKER_00: Life is a marathon, it's not a sprint.
• 54:25
  SPEAKER_00: Yeah, it's also about are you are you addressing, are you embracing, are you acknowledging your pain, your frustration, your rejection?
• 54:35
  SPEAKER_00: Because you should.
• 54:36
  SPEAKER_00: Because you find power.
• 54:38
  SPEAKER_00: And I tell people, we have to learn how to recycle pain through love.
• 54:43
  SPEAKER_00: It's beautiful when you see someone who has been through everything in life and still continues to smile, and still continues to uh be a source of uh passion, love, inspiration for others.
• 54:59
  SPEAKER_00: Because it's so easier for you to close yourself, for you to shy away, for you to feel insecure.
• 55:05
  SPEAKER_00: It's so it's so much easier for it to be like uh you know, how do you say that in English?
• 55:12
  SPEAKER_00: For you to, you know, carry, you know, negativity.
• 55:16
  SPEAKER_00: It's so easy because life life is tough a lot lots of the times, right?
• 55:20
  SPEAKER_00: But it's beautiful when, again, someone who went through everything continues to smile every day.
• 55:26
  SPEAKER_00: And I try to pursue that because that that's inspirational for me, right?
• 55:31
  SPEAKER_00: It's it's it's it's really about learning and growing, right?
• 55:36
  SPEAKER_02: I think embracing pain and discomfort really also goes back to what you were talking about earlier, that people feel the same challenges and a lot of them have the same opportunities, but the what you would say with the creator economy, so many people are afraid to share stories and share who they are.
• 55:56
  SPEAKER_02: One, because they're afraid of being judged, but two, because as you said, they're afraid because they're not an expert in the field, right?
• 56:05
  SPEAKER_02: So, for example, someone might be really interested in therapy and meditation, and they but they're not licensed.
• 56:14
  SPEAKER_02: And so they might not ever talk about it, but in the reality, they could truly make a significant impact on the lives, not only the lives around them, but the lives literally around the world, due to the power of the internet and social media.
• 56:29
  SPEAKER_02: As you said, you don't need to be an expert, you just need to be an enthusiast.
• 56:33
  SPEAKER_02: And I say start before you're ready.
• 56:37
  SPEAKER_02: And in the beginning, it might be just it might be uncomfortable because you're not getting the likes you want, you're not getting the followers you want, you might not be getting the engagement you want.
• 56:49
  SPEAKER_02: But you have to realize that with business or as with business, same thing goes online.
• 56:55
  SPEAKER_02: You're not gonna make a massive impact right off the bat.
• 57:00
  SPEAKER_02: And I think that actually makes it more powerful because as you build up that that following and that impact that you're making on the world, you're also learning and you're also developing yourself in that time.
• 57:16
  SPEAKER_02: Right, same thing, same thing as a business.
• 57:18
  SPEAKER_02: Same thing as a business when you're building different skills, you're building different relationships, and you're building yourself, your inner, your inner self, you're building your personality.
• 57:29
  SPEAKER_02: So I think that like you said, embracing pain and and finding comfort and discomfort is crucial, it's invaluable.
• 57:38
  SPEAKER_00: And and and going back to something that I also said along those lines, detachment.
• 57:45
  SPEAKER_00: That's why I said detachment is the best way for you to achieve success.
• 57:50
  SPEAKER_00: Because it's about detaching from all those expectations, judgment, results.
• 57:55
  SPEAKER_00: Tell me one thing, Tony.
• 57:57
  SPEAKER_00: What is something that you start and you're already a rock star?
• 58:01
  SPEAKER_00: Doesn't exist.
• 58:02
  SPEAKER_00: Yeah.
• 58:04
  SPEAKER_00: No one is a great public speaker at first.
• 58:07
  SPEAKER_00: Oh, go deliver a speaking, you know, a public speaking for a thousand people right now for the first time.
• 58:15
  SPEAKER_00: Right.
• 58:17
  SPEAKER_00: Right.
• 58:17
  SPEAKER_00: But if you start with 10 people and then the next engagement with 20, and then maybe an engagement with 50 that you screw up, but then you come back for the same 50 or another 50, and then you do better.
• 58:31
  SPEAKER_00: By your 10th, 15th, or 20th public speaking engagement, you'll be great.
• 58:39
  SPEAKER_00: But again, in this world, everyone fears so much judgment that people prefer not to start because people don't want to see how imperfect they are.
• 58:51
  SPEAKER_00: Right.
• 58:52
  SPEAKER_02: I think one of the biggest issues that's holding people back as well, uh, on top of judgment, is ego.
• 59:02
  SPEAKER_02: Because you can think in your head, I would be so amazing at this one thing, and then never do it because you don't want to have to accept the fact that maybe I'm not as good as I think I am, right?
• 59:16
  SPEAKER_02: And for example, public speaking, I mean, I've I've actually I started going to um Toastmasters, and I mean there were some great speakers there, and there were some not great speakers there, and I I was probably middle of the pack when I first started, and just I I think I I went into that room thinking, like, oh, I'm gonna be fin phenomenal, but then reality hits, and it to some people it can be a strike on your ego, and it's like, dude, I need to get better, and I'm not perfect.
• 59:52
  SPEAKER_02: Whereas uh again, a lot of people watch it, think I'm masculine, I'm so good at everything, and like there's nothing that challenges me.
• 59:59
  SPEAKER_02: And if nothing challenges you, I think also like what is what is your wife's purpose then?
• 1:00:05
  SPEAKER_02: Because the wife meant to challenge you.
• 1:00:09
  SPEAKER_00: Of course.
• 1:00:10
  SPEAKER_00: You if if nothing challenges, it means you're a dad.
• 1:00:13
  SPEAKER_00: Because life is a challenge, right?
• 1:00:14
  SPEAKER_00: I mean, especially the the people that want to make the best out of this ride, right?
• 1:00:20
  SPEAKER_00: I want to make the best out of my ride here while while it lasts, because I'm seeing how it flies, how it's so fast.
• 1:00:26
  SPEAKER_00: Yeah, not kidding, Tony.
• 1:00:28
  SPEAKER_00: With a blink of an eye, how do you our age?
• 1:00:30
  SPEAKER_00: And I'm like almost, you know, double your age.
• 1:00:34
  SPEAKER_00: I'm 35, I think you're 20.
• 1:00:36
  SPEAKER_00: I'm 20.
• 1:00:37
  SPEAKER_00: Yeah, I mean, it was a blink of an eye.
• 1:00:39
  SPEAKER_00: And I'm so happy, for example, that you're you're doing this podcast because it's a way for you also to, it's a huge tool for you to for you to accelerate your learning curve, for you to accelerate your growth, right?
• 1:00:50
  SPEAKER_00: And and that's also beautiful because it's it's a way to to make it tangible, your exploration.
• 1:00:55
  SPEAKER_00: And I'm not I'm not kidding.
• 1:00:57
  SPEAKER_00: If if you're starting right now with 20, doing podcasts, interviewing people, and exchanging experiences, imagine how you'll be 35, 15 years from now, my age.
• 1:01:07
  SPEAKER_00: You'll be a rock star.
• 1:01:08
  SPEAKER_00: Yeah, but who has this long-term mentality, this long-term mindset?
• 1:01:13
  SPEAKER_00: No one.
• 1:01:13
  SPEAKER_00: Because again, we always want short-term pleasure, avoid pain, short-term pleasure.
• 1:01:21
  SPEAKER_02: Yeah, yeah.
• 1:01:22
  SPEAKER_02: Uh well, first of all, I appreciate the compliments.
• 1:01:26
  SPEAKER_02: Second of all, I think that the podcast is invaluable, both because it'll document my journey in business and in life and my personal development.
• 1:01:36
  SPEAKER_02: I mean, I can imagine going back to like one of these first episodes that I'm doing 10 years from now, and being like, oh wow, I I cannot speak, I cannot ask questions for the life of me and thinking, but I could have started in 10 years, and I would have been at the same exact position I was 10 years prior or today.
• 1:01:59
  SPEAKER_02: So having a long-term mentality to one develop, and two, with content and also uh compound on itself, and like you said, no one really has the long-term mentality.
• 1:02:12
  SPEAKER_02: I think it's I I can't I don't know the exact percentage, but I know it's very, very minimal um percentage of podcasts that get to episode 100.
• 1:02:22
  SPEAKER_02: And that's episode 100.
• 1:02:24
  SPEAKER_02: If you do one every week, that's two years in.
• 1:02:27
  SPEAKER_02: We're talking about 10 years.
• 1:02:30
  SPEAKER_02: So 10 years from now, sharing self-development and business with the world, it's I can't I can't even imagine what's gonna happen from that, but I know it'll help me uh get in uh again invaluable conversations or people like yourself and uh connections, um, but also help me with my goals.
• 1:02:53
  SPEAKER_02: I know you said you want to launch a talk show and I'm booked and I paid the community.
• 1:02:59
  SPEAKER_02: I also uh am planning to write a book and we'll have a community and and I'm not sure what kind of talk show you're talking about, if it's like a TV talk show or if like this kind of talk show, a podcast.
• 1:03:12
  SPEAKER_02: Um but something else I want to do is actually uh like motivational speaking, speaking about, even though I'm young, you know, not not able not letting people think of like, oh, this guy actually has a past, but like for me, growing up, I'm kind of ruined my own childhood.
• 1:03:30
  SPEAKER_02: And so I want to help the world see that where you can come from, even if it's poor, is always gonna help you lead to your success if you use it to your advantage.
• 1:03:44
  SPEAKER_02: Like for me, I had poor menu that depression, anxiety, obesity, uh I was uh had anger issues, isolation issues.
• 1:03:53
  SPEAKER_02: I mean, you name it.
• 1:03:55
  SPEAKER_02: So very, very, very poor mental and physical health.
• 1:03:59
  SPEAKER_02: Um, and yeah, I think the the compounding effect, especially with like you said, in the creator economy, is is is very real.
• 1:04:07
  SPEAKER_00: No, and and I feel inspired to see you, after all of that, being a podcaster and sharing your experience and and and inviting people to share their experience because because it again, it talks by itself, right?
• 1:04:21
  SPEAKER_00: It it's a tangible example of your path about the ups and downs of life, but always choosing the up that the ups, right?
• 1:04:29
  SPEAKER_00: And also choosing the growth element.
• 1:04:32
  SPEAKER_00: Right.
• 1:04:32
  SPEAKER_00: And and and and again, and that's rare because a lot of people they will just think, they will just uh you know, whatever, live a very automated, kind of like autopilot life, or live a life to show others, or you know, kind of create a family that they don't even they are not even in.
• 1:04:52
  SPEAKER_00: How many, how many men, and that's more like a general thing, how many men don't spend their time with their kids as a as a father?
• 1:05:01
  SPEAKER_00: So many.
• 1:05:02
  SPEAKER_00: Yeah.
• 1:05:03
  SPEAKER_00: Because people are trying to run away from their we have a huge issue in the world, which is you know, people transferring responsibility to others, people not holding themselves accountable, people blaming others, victimizing themselves.
• 1:05:18
  SPEAKER_00: But again, the people who are holding themselves accountable, the people who are with the ownership mentality are having a competitive advantage.
• 1:05:27
  SPEAKER_00: Because I'm not kidding, Tony.
• 1:05:28
  SPEAKER_00: I prefer to be surrounded by people who hold themselves accountable, who when they screw up, they come in and say, look, you know what, I'll screw up.
• 1:05:36
  SPEAKER_00: What can we do?
• 1:05:36
  SPEAKER_00: Let's let's come up with a game plan to solve it, than to people that transfer responsibilities, that people that that blame others that playing external factors.
• 1:05:45
  SPEAKER_00: Yeah.
• 1:05:46
  SPEAKER_00: Again, so be the one that holds yours yourself accountable, be the one that embraces responsibility.
• 1:05:52
  SPEAKER_00: Um and and again, and if you don't want it, don't risk it.
• 1:05:56
  SPEAKER_00: Don't screw up because we have a lot of people who are basically irresponsible.
• 1:06:00
  SPEAKER_00: They create situations which the situations are there, but they don't want to deal with it.
• 1:06:05
  SPEAKER_00: So they became so they become terrible parents, terrible uh partners in every sense.
• 1:06:12
  SPEAKER_00: Right.
• 1:06:13
  SPEAKER_00: Right.
• 1:06:14
  SPEAKER_00: Yeah.
• 1:06:15
  SPEAKER_02: And you mentioned uh people living lives just to show off.
• 1:06:19
  SPEAKER_02: I think that's that's blown up recently with with the 20-year-olds and uh rented uh Lamborghini and their wash they got from her uncle or something, and it's like, dude, the people who care don't care about that kind of stuff.
• 1:06:40
  SPEAKER_02: The people who care want to see you eating dirt, the people who care want to see you grinding, and they want to see that you understand that it is a long-term game.
• 1:06:51
  SPEAKER_02: It's not I'm gonna start a business today, I'm gonna be rich tomorrow, and by the way, before tomorrow, this afternoon, I'm gonna go wrench a Lamborghini and show off on my Instagram so that I can launch my so that I can launch my business tomorrow as an e-commerce coach or whatever that I've never actually done myself.
• 1:07:11
  SPEAKER_00: I agree.
• 1:07:12
  SPEAKER_00: Just trying to not judge a lot, there are many people who come from poor backgrounds, they hid the success, and of course it's it's it's their right to buy, you know, to be high-end cons consumers, right?
• 1:07:27
  SPEAKER_00: It's okay.
• 1:07:28
  SPEAKER_00: If you if if you live with you know parents that never were able to afford a car, and then you put in your head that you want a Lamborghini, that's totally legit.
• 1:07:38
  SPEAKER_00: The problem is when people sell that dream to others in order to make money out of them.
• 1:07:43
  SPEAKER_00: That's that's the problem.
• 1:07:44
  SPEAKER_00: Because I don't see any problem at all of like a huge singer who came from poverty and now it's like riding Lamborghinis and wearing gold watches.
• 1:07:54
  SPEAKER_00: It's his money.
• 1:07:55
  SPEAKER_00: It's the problem is that when you're like a fake creator, a fake coach, whatever, kind of failing this style of life, you know, this lifestyle, and it's fake.
• 1:08:08
  SPEAKER_00: That that's that's for me is the problem, right?
• 1:08:10
  SPEAKER_00: Yeah, um, I I'm I'm I try to be very humble.
• 1:08:14
  SPEAKER_00: Actually, one of my pillars in my Instagram, and also I'm a LinkedIn creator, but basically my pillars on LinkedIn and also Instagram are so spiritual way more spiritualistic than materialistic, right?
• 1:08:27
  SPEAKER_00: I'm I'm way more, way, way, way more about experiences than you know buying stuff.
• 1:08:33
  SPEAKER_00: I'm way more about details, you know, making sure that I'm smelling that kind of beautiful, amazing smell of coffee, uh, you know, touching the ground, the the the wet soil with my you know barefoot.
• 1:08:47
  SPEAKER_00: For me, it's so much more about the details.
• 1:08:49
  SPEAKER_00: And again, I'm not judging.
• 1:08:50
  SPEAKER_00: That's that's that's for me.
• 1:08:52
  SPEAKER_00: I love when I miss so much Brazil.
• 1:08:54
  SPEAKER_00: I thank God I created a life here after six, seven years, and I'm able to go to Brazil at least twice a year, which is amazing, wasn't easy.
• 1:09:01
  SPEAKER_00: When I came here in 2016, it took me three years to visit Brazil for the first time because I was building a foundation here.
• 1:09:08
  SPEAKER_00: I had a baby, right?
• 1:09:09
  SPEAKER_00: So I was only only able to go back to Brazil.
• 1:09:11
  SPEAKER_00: Thank God before the pandemic, so it was end of 2019.
• 1:09:15
  SPEAKER_00: Um, but it took me three years.
• 1:09:17
  SPEAKER_00: But now, anyways, now I I'm able to go two years uh two twice uh every year.
• 1:09:22
  SPEAKER_00: But my point, going back to my point, is that it's it's about profile, right?
• 1:09:27
  SPEAKER_00: I'm someone who really is trying to enhance my spirituality.
• 1:09:30
  SPEAKER_00: How can I connect on a deeper level with people?
• 1:09:33
  SPEAKER_00: I am able to really understand their needs, connect them on a human level.
• 1:09:38
  SPEAKER_00: How they how can I make them or or not?
• 1:09:41
  SPEAKER_00: I mean, how will why do people open themselves to me because they trust me in such a short period of time?
• 1:09:47
  SPEAKER_00: Right?
• 1:09:48
  SPEAKER_00: It's because it's all about being authentic, it's all about being genuine.
• 1:09:51
  SPEAKER_00: When people understand that you're authentic, that you're genuinely trying to connect with them, they are generally listening to them.
• 1:09:58
  SPEAKER_00: We live in a world, uh Tony, where no one active listens to each other.
• 1:10:03
  SPEAKER_00: You're going to you go into a conversation, you hear someone saying, Oh, I went to Spain.
• 1:10:08
  SPEAKER_00: The first thing people will jump into, it's like, Oh, I went to Spain last year.
• 1:10:13
  SPEAKER_00: Yeah.
• 1:10:13
  SPEAKER_00: They want to everyone just wants to talk about themselves, right?
• 1:10:17
  SPEAKER_00: Whenever you say that you're starting doing yoga, that that people come, oh, I've been doing yoga for 10 years.
• 1:10:22
  SPEAKER_00: Yeah.
• 1:10:24
  SPEAKER_00: So I've been trying, and and that's also a great you know, technique or practice.
• 1:10:30
  SPEAKER_00: Every time someone tells me that they did a trip, that they are starting something new, I try to focus on them.
• 1:10:36
  SPEAKER_00: I'm like, oh, you did what was the best thing that happened in your time in Madrid or in Spain or Italy, whatever, or Africa or Brazil.
• 1:10:44
  SPEAKER_00: I I try to focus the questions on them because again, we live in a world, people are just focusing on their own, you know, selves and everyone's to validate themselves, everyone's looking for validation.
• 1:10:56
  SPEAKER_00: Uh, and and and and whoever, again, it's active listening, it's also having a competitive advantage.
• 1:11:02
  SPEAKER_00: So nowadays, whenever I get into a conversation with someone, I take out the focus out of me and I put on them.
• 1:11:08
  SPEAKER_00: I ask questions about their trip, about their new hobby, their new event in their life.
• 1:11:15
  SPEAKER_00: Uh, and people love it.
• 1:11:16
  SPEAKER_00: And and I'm not kidding, the more interested you are in something, the more interesting you will sound, you will look like.
• 1:11:24
  SPEAKER_00: Yeah.
• 1:11:25
  SPEAKER_00: But people don't realize that.
• 1:11:26
  SPEAKER_00: Whenever someone tells you a great story, you you jump on, you cut them talking about your own story.
• 1:11:33
  SPEAKER_00: And it's terrible because no one likes it.
• 1:11:35
  SPEAKER_00: It always creates a noise.
• 1:11:37
  SPEAKER_00: Whenever you're like super anxious, excited to tell people about a new endeavor, it's always a turn off when they reply with their own endeavor, you know?
• 1:11:47
  SPEAKER_00: Yeah.
• 1:11:47
  SPEAKER_00: Uh but again, the the people who are active, which is very rare, but people who active listen to others, they become so interesting.
• 1:11:56
  SPEAKER_00: Because again, they are interested.
• 1:11:59
  SPEAKER_02: Yeah.
• 1:12:00
  SPEAKER_02: So just putting other people first, and as you said, the more interested you are, the more interesting you're gonna appear to them.
• 1:12:09
  SPEAKER_02: Because uh, as you said, I mean, oh, I went to, for example, Brazil last month.
• 1:12:15
  SPEAKER_02: Oh, you know, I went to Brazil two years ago.
• 1:12:17
  SPEAKER_02: It was great.
• 1:12:18
  SPEAKER_02: And it's like, oh, okay, I was gonna talk about my chair, but thanks for thanks for being a narcissist, you know, and that's actually that's actually something I had to get over as well.
• 1:12:28
  SPEAKER_02: And then maybe I'm being narcissist right now by saying that, but that's something I had to get over because I used to do that, uh, but I didn't think about it from narcissism standpoint.
• 1:12:38
  SPEAKER_02: I thought it, I thought it was more so relating, right?
• 1:12:42
  SPEAKER_02: Like I've had that same experience as you have.
• 1:12:46
  SPEAKER_02: So I can relate and I can we can we can go even more in depth than someone who maybe, for example, hasn't been to this place that you just visited, and then go from there.
• 1:12:57
  SPEAKER_02: But that's something I I'd I actually hatch a break myself as well, and just purely focus on what they're saying.
• 1:13:04
  SPEAKER_02: And um, you said being humble and being authentic as well.
• 1:13:09
  SPEAKER_02: I think uh, and you said also uh being more spiritual than being materialistic.
• 1:13:15
  SPEAKER_02: I think when you're materialistic, that's great, that's awesome.
• 1:13:18
  SPEAKER_02: You know, go get you a great big mansion and go get you a great uh Lamborghini and Ferrari and all everything you want.
• 1:13:27
  SPEAKER_02: You know, if you have the money for it, and that means you've probably earned it, uh you probably worked hard for it.
• 1:13:33
  SPEAKER_02: But at some point, it's gonna be meaningless.
• 1:13:36
  SPEAKER_02: At some point, there's gonna be no nothing more that you can truly buy, nothing more that will truly fulfill your spirit.
• 1:13:44
  SPEAKER_00: Of course, the richer you are, Tony, the more you're like, is this person with me because of the structure here, because of the you know, everything that I have to offer on this material way, or because she really or he, right?
• 1:14:00
  SPEAKER_00: He or she really loved me.
• 1:14:03
  SPEAKER_00: Would she or he be with me if we didn't have all this?
• 1:14:06
  SPEAKER_00: It's that's that's a question that always probably pops into powerful and famous and rich people.
• 1:14:13
  SPEAKER_00: Are are those people here because of my fame and everything that comes along, or or because they genuinely authentically like me?
• 1:14:20
  SPEAKER_00: Would they be here without all of this?
• 1:14:23
  SPEAKER_00: Would they like me on my downturn?
• 1:14:26
  SPEAKER_00: So it could also be a case.
• 1:14:30
  SPEAKER_00: Yeah.
• 1:14:31
  SPEAKER_02: Have you experienced that yourself in relationships now that you've achieved some wealth, some uh success?
• 1:14:40
  SPEAKER_00: I'm sorry, can you repeat the question?
• 1:14:43
  SPEAKER_02: Yeah, I said have you have you experienced uh that sort of relationship where the person is not being genuine or just there for the material materialism, um, given that you've now achieved some financial and overall success in your community.
• 1:15:03
  SPEAKER_00: No, no, thank God no.
• 1:15:04
  SPEAKER_00: I because I'm not in that stage of like having Lamborghinis and a lot of fame, and yeah, I don't have followers to offer people, and so no one sees me as um you know, as someone that they can leverage.
• 1:15:18
  SPEAKER_00: Um so so thank God no, we'll see when when we get there.
• 1:15:22
  SPEAKER_00: Um but but but but yes, I mean um it's it's and it's it's a path of natural natural discovery, you know, and and the more you are aware of your roots, of your origin, your vision, mission, purpose, the more also you'll be able to trigger, to to flag who are the right people to be surrounded with.
• 1:15:44
  SPEAKER_00: And I'm sure a lot of people, I mean, you have both both worlds, right?
• 1:15:47
  SPEAKER_00: You have the famous, rich, self-made person who has the intuition, who knows who they want to have around, and you have the one who has no level, no support at all, who had a terrible, maybe you know, was grew in a terrible environment and has a toxic relationship.
• 1:16:05
  SPEAKER_00: You have all sorts of examples.
• 1:16:09
  SPEAKER_00: Um, so again, it's it's really about being open to learn, right?
• 1:16:14
  SPEAKER_00: Because a lot of people are not open to to learn, to grow, and and and again, it's it's it becomes really really hollow, I will say.
• 1:16:24
  SPEAKER_02: How would you suggest people that are close off and did grow up in poor environments but grew up to be successful, but now are kind of closed off to things that aren't materialistic, they're closed off to the spiritual spiritual spirit.
• 1:16:42
  SPEAKER_02: Spirituality or yeah, that I lost my English for a second.
• 1:16:49
  SPEAKER_02: People that have lost that, how would you really suggest that that they can uh become open to learning and shift their mindset and just become open to learning?
• 1:16:59
  SPEAKER_00: Tony, I cannot suggest anything for people that are not open to it.
• 1:17:05
  SPEAKER_00: Something that also life taught me, which I was becoming a pain in the ass for some people, is that I at at big at the beginning of my journey, and and by the way, I never said this here in this podcast, but three years ago when the pandemic hit was when I threw myself on Instagram, threw myself on LinkedIn, started sharing my knowledge or my journey, right?
• 1:17:26
  SPEAKER_00: Because I was working at JP Morgan, I had a great life, I have a great daughter, and when all this happened, I was I felt I felt the necessity, I felt the opportunity in a way to help people, right?
• 1:17:37
  SPEAKER_00: Because people are losing their lives, losing their jobs, selling less, uh, going through a lot of anxiety and and and mental health.
• 1:17:45
  SPEAKER_00: So that's when I opened my Instagram to talk about how to get a job, how to go well on an interview, how to come up with a better resume, how to sell more.
• 1:17:55
  SPEAKER_00: And naturally, I spiritualized myself because I I was talking to people and I was like, oh my God, the pain it's way deeper, right?
• 1:18:04
  SPEAKER_00: It's not only about creating a resume, it's about embracing their roots.
• 1:18:08
  SPEAKER_00: Yeah, right.
• 1:18:09
  SPEAKER_00: So it was a natural path for me to go from sales, job search, resume building to really love, detachment, uh, fear of rejection, uh, you know, judge, judgment.
• 1:18:23
  SPEAKER_00: So uh, and and something I've learned is that I can only help people when they are open for help, when they are willing to listen, willing to grow, open to, you know.
• 1:18:42
  SPEAKER_00: It's basically that.
• 1:18:43
  SPEAKER_00: And so I I cannot suggest I I stop trying to help people who I can see they're in a total shit show, but if they are not open to listen, if they are, you know, trying to please, if they're living on autopilot and they don't care, then I just again I'm not for everyone.
• 1:18:58
  SPEAKER_00: I step away and I continue my journey because I'm telling you, Tony, sometimes we push the bar and we we force a situation, and there's so many other people who are waiting for you, who has a great fit with you, and sometimes we keep with those that don't want to listen to you, but sometimes it's a beloved one, it's a family member, it's a you know, uh, you know, a friend from from from kindergarten.
• 1:19:24
  SPEAKER_00: So you you're attached, right?
• 1:19:26
  SPEAKER_00: You love that person, you don't want to see them drowning, but you cannot help them until they are willing to not drown, they're willing to swim, they're willing to listen.
• 1:19:36
  SPEAKER_00: So I don't have any suggestions to make for someone who are okay with their limbo and are okay with their, you know, uh husband or or or wife, gold diggers, whatever is uh you have to be open, you have to be, you know, willing to disconstruct yourself.
• 1:19:56
  SPEAKER_02: Yeah.
• 1:19:56
  SPEAKER_02: I I think that's really interesting.
• 1:19:58
  SPEAKER_02: You said you went on social media three years ago to help people and share your experiences after you had already achieved success for yourself, and you said you learned that people weren't just struggling professionally, they were struggling personally and embracing who they were.
• 1:20:16
  SPEAKER_02: Was that the first time you had experienced someone else struggling with what you originally struggled with when you came to the country?
• 1:20:24
  SPEAKER_00: So many people.
• 1:20:25
  SPEAKER_00: You see, you've seen recently Justin Bieber, Drake, they're all taking you know time off of their career because of mental issues.
• 1:20:32
  SPEAKER_00: I mean, everyone goes through that.
• 1:20:33
  SPEAKER_00: We are all humans at the end.
• 1:20:35
  SPEAKER_00: Some of us have more fame, some of us have more followers, more money.
• 1:20:39
  SPEAKER_00: So that kind of makes them look like they are above mental health, above human problems, but they're not, right?
• 1:20:49
  SPEAKER_00: So so yeah, I mean, again, maybe as a final conclusion, when I came to the US, and just maybe maybe I'll give you another example.
• 1:21:00
  SPEAKER_00: When I came to New York, all those high-rise buildings, all this amazing human-built constructions, at the beginning, Tony, they gave me anxiety because I was like, what the fuck?
• 1:21:12
  SPEAKER_00: I'm sorry the language, but what am I doing here?
• 1:21:16
  SPEAKER_00: Am I gonna make it here?
• 1:21:18
  SPEAKER_00: Look at this place.
• 1:21:20
  SPEAKER_00: I I felt totally diminished, I felt totally exposed in a bad way.
• 1:21:25
  SPEAKER_00: I was like, oh my god, only really tough people make it here until I stopped judging.
• 1:21:30
  SPEAKER_00: And I was like, you know what?
• 1:21:32
  SPEAKER_00: I'll I'll put my all on this as well.
• 1:21:34
  SPEAKER_00: And nowadays I'm not kidding.
• 1:21:36
  SPEAKER_00: When I walk in New York, my my office, it's it's in Midtown here and near uh Times Square.
• 1:21:43
  SPEAKER_00: Those buildings that in the past used to diminish me or or create anxiety on me because they were, you know, too big and and remind me of how small I was, nowadays they become fuel.
• 1:21:56
  unknown: Yeah.
• 1:21:57
  SPEAKER_00: Nowadays I'm like, oh, you know what, I'm gonna conquer that building.
• 1:21:59
  SPEAKER_00: You know what?
• 1:22:00
  SPEAKER_00: I'm gonna of course in a in a joke note, but like, I'm gonna buy that that that building.
• 1:22:05
  SPEAKER_00: But of course, in a joke note, but the the thing is it's all about perspectives.
• 1:22:09
  SPEAKER_00: And again, if I didn't leave Brazil and and open up and kind of lost all the privileges that I had in Brazil, because in Brazil, again, I told you, I have a great family, financial structure, uh, a faction structure.
• 1:22:23
  SPEAKER_00: I'm white, I'm man.
• 1:22:25
  SPEAKER_00: In Brazil, I had everything.
• 1:22:26
  SPEAKER_00: I was a little king in my city.
• 1:22:28
  SPEAKER_00: And when I came here to New York, I'm like, I was a Latino, and uh I was white until I spoke.
• 1:22:34
  SPEAKER_00: When I spoke, bong Latino.
• 1:22:36
  SPEAKER_00: And at first, it also brought me a lot of anxiety.
• 1:22:40
  SPEAKER_00: At first, I was like, you know what?
• 1:22:41
  SPEAKER_00: I'll go back.
• 1:22:42
  SPEAKER_00: No, please.
• 1:22:43
  SPEAKER_00: I'm not gonna be like just one more year.
• 1:22:46
  SPEAKER_00: Let me go back to my little beautiful life that I had in Brazil.
• 1:22:49
  SPEAKER_00: But I'm telling you, Tony, perseverance and being resilient, it it showed me naturally that everything is within.
• 1:22:58
  SPEAKER_00: I don't need those symbols, I don't need those badges.
• 1:23:02
  SPEAKER_00: Yeah, I I learned through life and going through the discomfort and kind of leaving my comfort zone that, oh my god, we are so much stronger than we think we are.
• 1:23:12
  SPEAKER_00: And that's I think that's the biggest lesson here.
• 1:23:14
  SPEAKER_00: I I I did a reel that totally went viral, has almost 100,000 views, thousands of likes, which which I say to people, I'm like, usually you see yourself way weaker than you really are.
• 1:23:29
  SPEAKER_00: You have no idea how strength stronger, strong you are until you have to.
• 1:23:33
  SPEAKER_00: But it's also until you have to.
• 1:23:35
  SPEAKER_00: Because if you're not gonna see how strong you are if you're just on your couch every day, and it's okay if you want to do it, fine.
• 1:23:42
  SPEAKER_00: But you're not gonna know the strength you have within.
• 1:23:46
  SPEAKER_00: It's only when you expose yourself, when you go through challenges, when you when you have to, when you have to be adaptable, when you have to conquer something, when you have to overcome an obstacle, that's when you find strength within.
• 1:23:56
  SPEAKER_00: So I'm telling you, you are way stronger than you think you are.
• 1:24:00
  SPEAKER_00: And number two, we tend to think that people think less of us than what they really do.
• 1:24:06
  SPEAKER_00: We always think you know, people are judging us so much that people think that we are, I don't know, like douchebags, and we are not.
• 1:24:12
  SPEAKER_00: And usually people they basically don't care.
• 1:24:16
  SPEAKER_00: You're not that important to anyone, so stop feeling afraid of judgment.
• 1:24:21
  SPEAKER_00: Just go.
• 1:24:21
  SPEAKER_00: Because again, if you're doing something good, people who maybe at first will judge you because again, the unknown creates resistance.
• 1:24:29
  SPEAKER_00: Whenever you're changing, people that have known you for so long, they're gonna be like, Oh, Marcella so's different.
• 1:24:36
  SPEAKER_00: Yeah, it's okay because the unknown generates resistance, and people hate risk the you know, uh, the unknown because it generates fear too.
• 1:24:44
  SPEAKER_00: But whenever you make it, whenever you have success, I'm not kidding, the same ones that judged you will ask you how you've done it.
• 1:24:52
  SPEAKER_00: They will follow you again, they will understand the new you.
• 1:24:56
  SPEAKER_00: So it's also in your responsibility to check in with people that have known you for a long time and now they don't recognize the new you.
• 1:25:05
  SPEAKER_00: So it's also your responsibility to check in with them.
• 1:25:08
  SPEAKER_00: Guys, I've been going, I had this conversation with my Brazilian friends because I left Brazil, I came to the US, and all of a sudden during the pandemic, I started to talk about sales kind of like as a coach.
• 1:25:21
  SPEAKER_00: So all my friends were like, Marcelo used to be a jokester.
• 1:25:25
  SPEAKER_00: Now he's all serious there talking about life and career and professionalism and growth.
• 1:25:31
  SPEAKER_00: Yeah, so I I literally had to schedule a call with them to be like, guys, this is what I've been through, X, Y, and Z.
• 1:25:39
  SPEAKER_00: Maybe that's why I'm like this.
• 1:25:40
  SPEAKER_00: I'm loving it.
• 1:25:41
  SPEAKER_00: It's a journey, it's I'm still understanding everything that's happening.
• 1:25:46
  SPEAKER_00: And I'm not kidding.
• 1:25:47
  SPEAKER_00: After that conversation that I had with my best friends, I again got their support.
• 1:25:53
  SPEAKER_00: Yeah.
• 1:25:54
  SPEAKER_00: Because at first they were a bit hesitant with all this new Marcelo that they were like resistant.
• 1:26:00
  SPEAKER_00: They were like, what's going on, man?
• 1:26:03
  SPEAKER_00: Is this genuine?
• 1:26:04
  SPEAKER_00: And I'm like, Yes, this is super genuine, and that's why here are the reasons, right?
• 1:26:09
  SPEAKER_00: And after that call, I'm not kidding, bro.
• 1:26:11
  SPEAKER_00: They we we we came back to be in a healthy relationship, and maybe to finalize, that's a huge problem of relationships.
• 1:26:18
  SPEAKER_00: People don't talk.
• 1:26:21
  SPEAKER_00: So people they change because it's a natural path changing all the time.
• 1:26:25
  SPEAKER_00: But if you don't constantly check in with the people you love, you're gonna create a noise.
• 1:26:30
  SPEAKER_00: So it's also about always addressing again, embracing discomfort, embracing changes, acknowledging the white elephant in the room.
• 1:26:37
  SPEAKER_00: We all have white elephants in in rooms, yeah.
• 1:26:41
  SPEAKER_00: But are we addressing them?
• 1:26:42
  SPEAKER_00: Are we acknowledging them?
• 1:26:43
  SPEAKER_00: Or are we just hiding away, changing subjects?
• 1:26:47
  SPEAKER_00: Yeah, but the noise gets bigger and the and the noise becomes a problem.
• 1:26:51
  SPEAKER_00: And if you don't diffuse the bomb, it it explodes, right?
• 1:26:54
  SPEAKER_00: So again, it's it's about pursuing your natural path while you're checking in, while you're being honest with everyone around you.
• 1:27:02
  SPEAKER_02: Yeah.
• 1:27:03
  SPEAKER_02: So when you first moved to New York from Brazil, you your thought process was only tough people make it here.
• 1:27:10
  SPEAKER_02: And so you had to mold yourself into being one of those tough people who can make it in New York.
• 1:27:16
  SPEAKER_02: Is that I think they say, if you can make it in New York, you can make it anywhere.
• 1:27:20
  SPEAKER_02: And once you became that person and you started showing off who you were online, and not showing off to Brag, but this uh showing who you were and sharing your experiences as you mentioned, your your friends became uh resistant, and but then you explain what you had been through and you create a healthy relationship.
• 1:27:38
  SPEAKER_02: I think that's really interesting because oftentimes we hear people saying there's stages of of life and of friends.
• 1:27:47
  SPEAKER_02: These friends might have been for you back when you were a joker, but they're not for you anymore.
• 1:27:52
  SPEAKER_02: But you were able to keep these same friends that you had back then still to this day simply by having a healthy, Conversation with them, which sparked you guys to still maintain your healthy relationship to this day.
• 1:28:08
  SPEAKER_00: I think that's really powerful.
• 1:28:10
  SPEAKER_00: Yeah, because it's about empathy as well.
• 1:28:12
  SPEAKER_00: Sometimes we would let I could easily let go of them because they didn't accept this new me.
• 1:28:17
  SPEAKER_00: But I gave them the benefit of the doubt.
• 1:28:19
  SPEAKER_00: I tried to understand their perspectives.
• 1:28:22
  SPEAKER_00: Sometimes I encounter a lot of people with different perspectives than me.
• 1:28:26
  SPEAKER_00: I don't have to adopt them, I just have to acknowledge them and see if we are able to live together, share the same room.
• 1:28:34
  SPEAKER_00: Right?
• 1:28:34
  SPEAKER_00: So with my best friends for life, I I try to understand them.
• 1:28:38
  SPEAKER_00: I try to put myself in their shoes, which is like I would do the same if one of my best friends leave the country and after three years, like seeing him maybe once, the guy comes back as a coach or like as an authority about something.
• 1:28:52
  SPEAKER_00: I'll be like, what the hell, man?
• 1:28:54
  SPEAKER_00: I you're not, and it's fine.
• 1:28:56
  SPEAKER_00: Yeah.
• 1:28:57
  SPEAKER_00: But it was also again, that's why uh when we were talking about transferring transferring responsibilities, it was also my responsibility to kind of catch up with my friends and let them know exactly the path, what I've been experiencing, my journey.
• 1:29:11
  SPEAKER_00: And again, let's say if they didn't understand, then fine, I'm not for average, and I would move along, I would move away.
• 1:29:19
  SPEAKER_00: But in that case, they were like, Boy, you know what, Marcello?
• 1:29:22
  SPEAKER_00: Bo no, that makes sense.
• 1:29:23
  SPEAKER_00: Oh, great, bro.
• 1:29:25
  SPEAKER_00: So I uh also let you know, yeah.
• 1:29:27
  SPEAKER_00: Of course, it didn't have to have those specific words, but I could feel the vibe of like going from resistance, like not knowing me anymore, to no, no, it makes sense.
• 1:29:38
  SPEAKER_00: I'll uh I'll support you and and and and yeah, we are here if you need anything, you know.
• 1:29:44
  SPEAKER_00: Um but a lot of people again, a lot of people again just they would just you know detach and move on and don't care.
• 1:29:52
  SPEAKER_00: I gave them the benefit of the doubt.
• 1:29:53
  SPEAKER_00: I tried to, you know, understand their perspective.
• 1:29:56
  SPEAKER_00: Yeah.
• 1:29:58
  SPEAKER_02: You mentioned back then when you did have those friends and you were in Brazil that you were figuratively a king.
• 1:30:04
  SPEAKER_02: You were treated super well, you were a man, you were white.
• 1:30:07
  SPEAKER_02: Uh but when you came to America, you were just seen as what you felt uh you were seen as is lesser than, and you were just a Latino, you were just another person in the massive city of New York and that didn't fit in.
• 1:30:21
  SPEAKER_02: Uh what shifted that mindset when you moved to New York and really helped you overcome the idea of moving back to Brazil, which could have been a life-changing event if you did move back to Brazil rather than building what you've now built in in New York?
• 1:30:41
  SPEAKER_00: Honest, honestly, Tony, that question I cannot start talking about my daughter because she has been always, and I get even emotional, because she's as being my most amazing fuel in life.
• 1:30:54
  SPEAKER_00: And and the beauty is that she's my source and my end, right?
• 1:30:58
  SPEAKER_00: She's also like the fuel, but her growth, her path, it's also my end, right?
• 1:31:03
  SPEAKER_00: To make sure that she has all the opportunities, all the support she needs to be her best self, right?
• 1:31:08
  SPEAKER_00: Yeah, so I couldn't start saying that she was my biggest fuel, she was my biggest inspiration, my my biggest reasons to keep resilient, to keep fighting, to keep overcoming challenges.
• 1:31:21
  SPEAKER_00: And of course, again, self self-ambitious as well.
• 1:31:24
  SPEAKER_00: But for sure, uh my my daughter became naturally my biggest bridge between myself and spirituality.
• 1:31:32
  SPEAKER_00: I'm not kidding, because our our relationship is something that it's totally unconditional, it's totally it takes me to another realm.
• 1:31:40
  SPEAKER_00: Um, so so if there's a the the number one reason why I didn't never gave up and never went back to Brazil to my comfort zone, it was because of her.
• 1:31:52
  SPEAKER_00: Um, when I left Brazil, the decision was mainly because of her as well, to really give her more structure, more security, everything, right?
• 1:32:02
  SPEAKER_00: Everything that it's different from a world world, uh, how you call it third world country and a first world country, right?
• 1:32:09
  SPEAKER_00: Um, so I would say that she was the main reason for me to not give up and continue to you know struggle, continue to to to move on.
• 1:32:19
  SPEAKER_00: Uh, and of course, again, I'm also ambitious.
• 1:32:21
  SPEAKER_00: I'm also someone that, again, I try to be very adaptable.
• 1:32:25
  SPEAKER_00: I think moving forward, even talking macro here, I think we all have to be very adaptable moving forward because things will change.
• 1:32:33
  SPEAKER_00: Things are already changing in a pace never seen before in humanity, and that's all because of technology.
• 1:32:38
  SPEAKER_00: So if you're not constantly adapting, um you're gonna have a problem.
• 1:32:43
  SPEAKER_00: And and being adaptable is a huge competitive advantage.
• 1:32:47
  SPEAKER_00: I I joked, I think yesterday or two days ago that it's not AI, at least for now, because that can change as well.
• 1:32:53
  SPEAKER_00: But right now, it's not AI who's you know getting the jobs of humans, it's humans who are using AI, who are knowing how to use prompts, who are knowing how to use AI, who are you know uh substituting people who don't use AI, right?
• 1:33:07
  SPEAKER_00: And and that's that's a huge pace right now.
• 1:33:10
  SPEAKER_00: That's a so fast pace right now.
• 1:33:12
  SPEAKER_00: Uh, and I've been adopting AI since the beginning.
• 1:33:15
  SPEAKER_00: I use chat GPT for everything.
• 1:33:16
  SPEAKER_00: I use Mid Journey to illustrate my news.
• 1:33:18
  SPEAKER_00: I have a newsletter that I send out on a monthly basis.
• 1:33:22
  SPEAKER_00: I do the the image on Mid Journey.
• 1:33:24
  SPEAKER_00: I I I I use I leverage Chat GPT to write the text.
• 1:33:29
  SPEAKER_00: So again, being adaptable is a must.
• 1:33:32
  SPEAKER_00: So again, try to be adaptable.
• 1:33:34
  SPEAKER_00: My daughter has a fuel, being ambitious, you know, being sensitive as well into which directions to take.
• 1:33:43
  SPEAKER_00: Because again, I I think I was able to succeed, and I've been succeeding because again, it's it's a journey that it's only starting, because I have a drive.
• 1:33:53
  SPEAKER_00: I think because of passion, I think because I love people as well, and like New York, the USA, it's a huge pool of diversity.
• 1:34:02
  SPEAKER_00: I love the fact that my daughter goes to a public school and her, you know, our best friends, one is Asian, the other is black, the other is Brazilian.
• 1:34:09
  SPEAKER_00: I love the the the melting part that is New York, right?
• 1:34:12
  SPEAKER_00: With people from all over the world, different beliefs, culture, you know, realities.
• 1:34:20
  SPEAKER_00: Uh uh all that mix was what kept me going, which on the on one side inspiring, and on the other, um, you know, the opportunities are there.
• 1:34:32
  SPEAKER_02: Obviously, you've you know gotten tough yourself.
• 1:34:36
  SPEAKER_02: You as as I as you as you mentioned, when you first moved to New York, it was scary and you were motivated by your daughter, but you thought that only tough people can make it in New York, um, and you become one of them.
• 1:34:51
  SPEAKER_02: But now that you are one of the tough people in New York, uh do you think that it's still as tough in New York as you originally thought, or were you overthinking in the beginning?
• 1:35:03
  SPEAKER_00: No, no.
• 1:35:04
  SPEAKER_00: You you gotta be tough to be in New York.
• 1:35:06
  SPEAKER_00: That's that's not a question.
• 1:35:08
  SPEAKER_00: I'm sure uh that I I I New York is a pool of talent.
• 1:35:13
  SPEAKER_00: You have so much intellectual capital, and that's something that also inspires me a lot because living here and being again, I didn't say a lot of the things that I do, but I'm I'm uh I'm a sorry, my screen got crazy here.
• 1:35:28
  SPEAKER_00: Um but I'm a I'm a partner at the Brazilian American Chamber of Commerce, I'm a partner for the consulate here, also a director of LAFCA.
• 1:35:39
  SPEAKER_00: I'm I've sit on on two boards of two fintechs.
• 1:35:43
  SPEAKER_00: Why am I saying all this?
• 1:35:44
  SPEAKER_00: Because being in New York, it's a way for me to really leverage all the intellectual capital that comes to New York.
• 1:35:51
  SPEAKER_00: Because New York, you have the UN week, you have my event that happens uh in October, you have in May uh a lot of you know agenda for Brazil.
• 1:36:01
  SPEAKER_00: And so I mean it's it's it's it's a great place to be because a lot of interesting producers, when I say producers like producing things, they're always in New York, they're always coming in New York.
• 1:36:12
  SPEAKER_00: So so I mean, of course, it's a place where only the hardest workers are and and and most creative, most interesting as well.
• 1:36:21
  SPEAKER_00: It has its problems, of course.
• 1:36:23
  SPEAKER_00: There's no perfect place.
• 1:36:25
  SPEAKER_00: It's a place where a lot of people are here just for their careers, so that makes them really opportunistic on a negative way.
• 1:36:33
  SPEAKER_00: So again, as every place, it has its pros and cons, but for sure in New York, it's not for soft people, for sure.
• 1:36:40
  SPEAKER_00: It's a place where you have to give your all, you're gonna be hyper-stimulated all the time with all the noise, uh, pollution, garbage, rats, everything, right?
• 1:36:52
  SPEAKER_00: So you you kind of have to have a really um you you have to you have to have your shit together, honestly, to live in New York.
• 1:36:59
  SPEAKER_00: I mean, if you're if you're mentally well, right?
• 1:37:02
  SPEAKER_00: Yeah, but but for sure it's a place where you have a lot of interesting and amazing leaders.
• 1:37:09
  SPEAKER_02: You mentioned uh in the beginning and still is some to this day that when you first moved to New York, you struggled with anxiety, sleepless nights, moments of feeling fragile, and you were motivated uh by your daughter uh to push through those challenges.
• 1:37:27
  SPEAKER_02: If you uh didn't have your daughter, where do you think that would have ended you up at?
• 1:37:33
  SPEAKER_02: Do you think you would have gone back to Brazil?
• 1:37:36
  SPEAKER_02: Um, you think you're just sort of an average in the city?
• 1:37:39
  SPEAKER_00: No, no, no.
• 1:37:41
  SPEAKER_00: Again, before my daughter, I also had great careers, success.
• 1:37:46
  SPEAKER_00: Um maybe go back to Brazil for sure.
• 1:37:50
  SPEAKER_00: I don't think I would be here if it wasn't for her, honestly, because again, Brazil's now in a very good moment.
• 1:37:57
  SPEAKER_00: We have a lot of momentum uh in Brazil.
• 1:38:01
  SPEAKER_00: So it's we are kind of surfing, it's an era where politics are kind of helping legislation to make business work and to make it more friendly with entrepreneurs, more friendly with investors, with creators.
• 1:38:16
  SPEAKER_00: So it's it's a place where maybe not Rio, maybe Sao Paulo, which is kind of like the financial capital, I would say.
• 1:38:23
  SPEAKER_00: But yeah, I I maybe would be back in Rio because or Sao Paulo, because again, I love my people, I love my friends, I miss them a lot, I miss my family.
• 1:38:32
  SPEAKER_00: Um so yeah, but at the same time, I'm happy here.
• 1:38:37
  SPEAKER_00: I don't see myself moving because again, the way things are structured, the way things are you know, are now I I love it.
• 1:38:45
  SPEAKER_00: I live my life here.
• 1:38:46
  SPEAKER_00: Again, it was it took me six to seven years to build a life that I love here.
• 1:38:50
  SPEAKER_00: Yeah, it wasn't easy, but in the summer I go a lot to to Rockaway Beach, which is really near here.
• 1:38:57
  SPEAKER_00: Um, I I have I I play my soccer here with Brazilian friends every Friday here in the city.
• 1:39:03
  SPEAKER_00: So again, it it took me a while to to kind of create a life that makes a lot of sense.
• 1:39:09
  SPEAKER_00: And now I uh right now I wouldn't trade it for anything.
• 1:39:13
  SPEAKER_02: Yeah.
• 1:39:14
  SPEAKER_02: Given the fast-paced lifestyle of New York and the business world in New York, the pressure to perform, how were you able to overcome in the beginning your mental challenges outside of business?
• 1:39:30
  SPEAKER_02: Uh, were there certain strategies that helped you regain your mental and emotional balance?
• 1:39:35
  SPEAKER_02: Or was it just taking it one day at a time and uh you know praying for your staying motivated by your daughter?
• 1:39:44
  SPEAKER_02: Uh what really helped with oversolving mental health challenges?
• 1:39:49
  SPEAKER_00: Yeah, I would say the same, the same answer.
• 1:39:51
  SPEAKER_00: I think my daughter was always my my path and my and my inspiration, so for sure she was the one that made me always you know have a clear sense of of you know direction and and it made it made everything worth it, you know.
• 1:40:08
  SPEAKER_00: So I think what I mean is also about chemicals as well.
• 1:40:11
  SPEAKER_00: I was never someone who really had an inclination for depression or for like huge bursts of anxiety.
• 1:40:18
  SPEAKER_00: So also again, that's that kind of maybe it's a bit genetic.
• 1:40:22
  SPEAKER_00: Uh so I never I I've I've I've always been like a positive person and someone that tried to be tried to look for the you know good the good and things and try to be in a way optimistic, very realistic too, but in a way optimistic.
• 1:40:36
  SPEAKER_00: So I just kept trying to again as I as I told you, I try to judge less and and and and understand am I learning something?
• 1:40:43
  SPEAKER_00: Am I happy?
• 1:40:44
  SPEAKER_00: Because if I wasn't happy, at least I I try to learn something, right?
• 1:40:48
  SPEAKER_00: Because the best thing is for you to be happy while you learn, of course.
• 1:40:51
  SPEAKER_00: But if you're not happy, at least try to be learning, right?
• 1:40:54
  SPEAKER_00: Yeah, um, so that's why that's that's why what I try to attach myself, which was like if I'm not happy if if both are happening, fine, perfect.
• 1:41:02
  SPEAKER_00: Otherwise, if I'm not learning, then okay, I'm happy.
• 1:41:06
  SPEAKER_00: Of course, I'll change, but it can take longer.
• 1:41:09
  SPEAKER_00: But but for sure, if you're not happy and you're not learning, then that's a huge red flag and you have to act right away.
• 1:41:15
  SPEAKER_00: But in my case, in God, I I never had the situation where I was, or if I did, actually, maybe I did, I tried to change things really fast.
• 1:41:24
  SPEAKER_00: I it just accelerated um my my my my my operational side to to leave that situation and kind of create a new one.
• 1:41:32
  SPEAKER_00: Right.
• 1:41:33
  SPEAKER_02: Uh given you're still living this hectic life in New York, I know you have a uh busy work schedule to get back to, so we'll go ahead and wrap this up.
• 1:41:41
  SPEAKER_02: Uh, I have one last question for you.
• 1:41:43
  SPEAKER_02: If you could give one piece of actionable advice, what is the most valuable advice you could give to this audience right now?
• 1:41:50
  SPEAKER_00: Oh my God, I think I shared so many, right?
• 1:41:53
  SPEAKER_00: I think first of all, again, as I said, you're not for everyone.
• 1:41:56
  SPEAKER_00: So stop trying to please others.
• 1:41:58
  SPEAKER_00: You know, you know what's best for you because you're the only one who lives your life, right?
• 1:42:03
  SPEAKER_00: So the moment you you start doing something that makes you feel alive, I think nowadays my my biggest power, Tony, uh, and trying to go see spirit is spirituality here is feeling alive, you know, when you're pulsing, when you're vibrant, because you have a clear sense of path, a clear sense of purpose.
• 1:42:19
  SPEAKER_00: And again, I'm still figuring out, but when you have like a like a clue or or you know an insight that that takes you on track, that that's the you know my main uh my main insight here for people.
• 1:42:34
  SPEAKER_00: Uh again, you don't have to be an expert to do anything, it's about really exploring the journey.
• 1:42:40
  SPEAKER_00: So you have to be curious.
• 1:42:41
  SPEAKER_00: So pick a topic that makes you curious, pick a topic that makes you interested.
• 1:42:44
  SPEAKER_00: Maybe it's sports, maybe it's entertainment.
• 1:42:46
  SPEAKER_00: Who knows?
• 1:42:47
  SPEAKER_00: Yeah, you you are the one who knows what makes you happy and and then and alive, right?
• 1:42:53
  SPEAKER_00: Um again, let go of judgment.
• 1:42:57
  SPEAKER_00: I think again, detach from expectations, from judgment, from the result.
• 1:43:02
  SPEAKER_00: Try to find something that you enjoy doing it.
• 1:43:06
  SPEAKER_00: And it could start on the voluntary side.
• 1:43:08
  SPEAKER_00: It doesn't, you don't have to, you know, quit your job right now and and and start from scratch.
• 1:43:13
  SPEAKER_00: I'm still working on the voluntary side.
• 1:43:15
  SPEAKER_00: Everything that I do on social media is still voluntary.
• 1:43:18
  SPEAKER_00: I'm I'm I'm I'm making little income out of it.
• 1:43:20
  SPEAKER_00: But the idea, how do I get this ratio to be more equal, right?
• 1:43:23
  SPEAKER_00: How do I uh more and more I'll stop stop to depending on my salary because my income on the voluntary side is making, and then that becomes my also compensated life, right?
• 1:43:33
  SPEAKER_00: So again, you can you start on the voluntary side, you know, do hobbies that make you feel good, join communities, join affinity groups, things that interest you.
• 1:43:44
  SPEAKER_00: Because the more you network with people that you have affinity, that or involve yourself in projects that make you feel good, the more naturally things will pop out of that.
• 1:43:53
  SPEAKER_00: Maybe you start building houses through an NGO that builds houses for the poor, maybe you start servicing your local church, your own community.
• 1:44:03
  SPEAKER_00: So I I I always tell that to people.
• 1:44:05
  SPEAKER_00: The voluntary side, usually people play it down, but it it makes a huge difference in your compensated life as well, of course, in the mid to long term um plan.
• 1:44:16
  SPEAKER_00: No, I'm even sure.
• 1:44:17
  SPEAKER_00: You know, if you if you if you get yourself involved in a community, in a niche, in an affinity group, doing a service, doing a project, I'm not kidding.
• 1:44:26
  SPEAKER_00: In one year, in six months, sometimes you get you know an amazing acquaintance and amazing new connection, and that comes with opportunities that comes with you know new endeavors as well.
• 1:44:38
  SPEAKER_02: This was a super powerful episode with Marcelo Pizzato, a Brazilian who moved to America seven years ago and has had massive success for him, driven by his daughter.
• 1:44:50
  SPEAKER_02: Marcelo, before we go, where can people find you?
• 1:44:54
  SPEAKER_00: Uh can I write on the chat?
• 1:44:56
  SPEAKER_00: Is that is it okay?
• 1:44:58
  SPEAKER_00: Uh the chat won't show up on the oh okay.
• 1:45:02
  SPEAKER_00: So basically, the the the venue that I most post stuff always there.
• 1:45:07
  SPEAKER_00: It's my Instagram, which is at mpizado.
• 1:45:11
  SPEAKER_00: So as you can see, my name here, just the initial M and then the last name, Pizarro all together with an at.
• 1:45:18
  SPEAKER_00: I post daily stories, I post all my you know text there.
• 1:45:22
  SPEAKER_00: Everything mainly is in Portuguese, so I'm sorry, because when I open my Instagram to help people, basically I was thinking about my people, like help people in Brazil.
• 1:45:30
  SPEAKER_00: But as you can see, I can speak English, so I'd love to connect with anyone that resonated uh with you know everything that we discussed here.
• 1:45:38
  SPEAKER_00: And my and my email, you can just you know put together the name, Marcelo Pizzato all together, edgmail.com.
• 1:45:45
  SPEAKER_00: So whenever someone wants to reach me through email to you know schedule a digital coffee, um, that would be great.
• 1:45:54
  SPEAKER_02: And for those who are listening, those who can't see the the last name on the screen, that's at M P-I-N-Z-Z-A-T-O.
• 1:46:04
  SPEAKER_02: Marcel, thank you for your time here.
• 1:46:06
  SPEAKER_02: I think it's uh gonna be super, super powerful and and truly life trip uh life-changing for those who actually implement and those who actually take action on this advice that you've given here today.
• 1:46:19
  SPEAKER_02: Um, it's it's inspiring to see what you've accomplished in just seven years, and I can't wait to see what the future holds to you.
• 1:46:26
  SPEAKER_02: Thanks for being here.
• 1:46:27
  SPEAKER_00: Awesome, Tony.
• 1:46:28
  SPEAKER_00: Thank you so much.
• 1:46:29
  SPEAKER_00: Also a pleasure to speak with you.
• 1:46:32
  SPEAKER_00: Thank you.
• 1:46:33
  SPEAKER_01: Hey guys, Tony Boutros here.
• 1:46:34
  SPEAKER_01: Just wanted to express my gratitude real quick for you guys getting through this episode.
• 1:46:38
  SPEAKER_01: I hope it was extremely valuable.
• 1:46:40
  SPEAKER_01: And if so, if you could just leave me a rating so that more people like yourself could listen to this content and improve their lives, it would mean so much to me.
• 1:46:48
  SPEAKER_01: Again, you know what they say.
• 1:46:50
  SPEAKER_01: Your network is your network.
• 1:46:52
  SPEAKER_01: Be a valuable part of someone else's network.
• 1:46:54
  SPEAKER_01: Thank you so much for listening and have an excellent week.