Ep.76- The #1 Marketing Metric You’re Ignoring That Could Change Your Business

The Seed: Growing Your Business · Mar 12, 2025 · 51m

Are you tired of throwing money at marketing and not knowing what’s actually working? You’re not alone! Even big corporations struggle with tracking their marketing ROI. In this episode of The Seed, I sit down with marketing analytics expert Jeff Greenfield to break down how business owners—big and small—can finally understand what’s driving results. Jeff shares why focusing only on clicks is a mistake, how impressions play a crucial role in building awareness, and a simple DIY method to track what’s really working in your marketing strategy. We also dive into the latest algorithm shifts, why…