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92. How to Finally Make Social Media Work For Your Business with Karlyn Ankrom
Joe and I (Carly) have not historically been fans of social media. I haven't posted on my personal accounts in years (aside from LinkedIn).
However, knowing it's a necessary evil for our business, we decided to embark on a mission to not only enjoy it, but do it right.
A few months back we interviewed Shelley Goldstein, who actually convinced us that social media could be something to look forward to if we changed our mindset, and she was right.
Once we had the motivation, we had to finese our approach to optimize our efforts and increase success...and that's where we are today, in this…
The skinny
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