Latest / The Jeff Crilley Show / Hanna Bauer, Author, Hustle with HEART | Veronica Sites, Founder, Homefront Valor | The Jeff Crilley Show
Transcript
- Coming up next on The Jeff Crilley Show, you're gonna meet the great Hanna Bauer. She is the author of Hustle With Heart and also a very good friend. Veronica Sites is in the studio. She's an author, speaker. She's the, founder of Homefront Valor. You're gonna hear their incredible stories just ahead. Many are predicting that the worst is yet to come, which is unfortunate, said one person here. Until now, they've enjoyed the reputation of being the nation's icebox. Watched a burglar in his home this morning by webcam. As a journalist of over twenty five years, stories are what make my world turn. Reporting live from The Dallas Newsroom tonight, Jeff Crilley, Fox four news. But in 2008, I took the jump from my familiar life and started a PR firm from my home. We're talking about anyone with a camcorder like the one I'm using becomes a television network. We started slowly growing the company, and we now have over a 100 clients. And we've branched into the world of live digital broadcasting. I now own eight different TV studios and have a huge team. And the stories that I now get to share are sometimes the most important of my life. Life has a funny way of coming around full circle. This is The Jeff Crilley Show. Well, I love people who have found their purpose, and I have two people in the studio right now who are near and dear to my heart. Hanna Bauer, she is the author of Hustle With Heart. And Veronica Sites, she's the an author, speaker, good friend, and she's the founder of Homefront Valor. We're gonna hear both of their stories, but let's begin with you, Hanna, because life is not a bowl of cherries. You had some health setbacks at an early age. Yeah, I did. Actually, at the age of four, I was diagnosed with a terminal condition that, for the next ten years, led me to really have to battle even for breathing and regular things as a kid. And there's something interesting about we don't learn from experience, but we learn from reviewed experience. And that's really where a lot of my work came in. I went through a couple of heart attacks, inconsistent heart failure, basically lived in a hospital for five years. And really, that experience is what served as a foundation, not only for how I viewed life, but then I'm able to serve other leaders and organizations around. That's beautiful. And we're gonna get to you in a second, Veronica. But we have a full screen graphic of her bestselling book. It's called Hustle with Heart. Tell us about this book. So this is, again, a framework that came while I was a kid going through a lot of very unfortunate things, but yet still had a dream of one day, and even just going to school many times, it just felt like a complete wish. Most of my life was going through observation, and I started observing what great people really made me feel, and that was also being led by values. I realized even from that young age that it was the people that really had a values based framework And the way that they led, in the way that they made decisions, were the people that only made a difference in other people's lives like mine. But they were also making great things and doing great things in the world. So the heart framework is what you will see in that book, starting with hope, ending with trust. And the BEAT method is the way that I started growing in those areas. Even from a hospital bed, there are many shifts. There are little things that you start because there's something about when you are in a place where you can only do certain things, but knowing that the smallest of action will trample the greatest of intention any day. And that's what the mini shift was about. Most of my battle actually was a lot here. But really, once I got this together, it helped me not only do those many shifts, but now, be able to grow even in a very uncertain, chaotic, and really dire circumstances. Alright. Staying with you for a second, we're gonna pull up your website. So I love the name Hardonomics. Yes. Alright. Tell us how you came up with that. Combination of Hardonomics and economy. So I realized as I as a leader, I actually started going through, in an entrepreneur, a lot of very similar things that I was going through as a child with heart disease, but this time I was leading. Then I realized that there was an economy, really an economy of the hard work. Really doing hard work was trample even sometimes hard work, but that profits and people can coexist. So hard not makes us the economy of the heart, transformation through love and excellence. And I believe that the key to that is growing in your leadership. When you are able to grow and lead with love, but also have the processes and the systems that are able to help you through failure. There was a lot of failure in my story. There were heart procedures, open heart, heart cath, a lot of different drugs that failed. But it was not only the tenacity, but that hope and the leadership that the professional community did that gave way to an innovative surgery that not only saved me, but thousands later. And I believe that stayed what we need today. Yes. And Veronica, you're a heart centered leader as well. We're gonna pull up your website before we get into your journey. We first met maybe a dozen years ago. Yes. And you, you book yourself as a conflict resolution speaker, but you've actually moved into a different area. Tell us about Home Front Valor. I've moved from the external conflict to the internal conflict. Mhmm. As one that has over thirty years of crisis response and being on the front line as well as in the military, I've come to appreciate that there are things that the military doesn't prepare us for. And my heart work is really to connect, equipping the warrior Yes. And home front for reunification. Because it is never never about who's coming home. It's always about what. And let's drill a little deeper on that. So, you know, our military is one of the finest on the planet, and we train our men and women to go out and become warriors. But then I think there's something like a half day course on reacclimating, and then they send them back to their families. Well, this warrior suddenly is coming back to It it varies. Every circumstance is different. It depends on deployment, if it's combat, if it's, you know, medical discharge. There are a lot of variables that take place. But departing service does have its checklist, does it have its checks and balances, you know, make sure that you check with this department, this role, this, you know, medical, mental health, all of those things. The culture is effective for being ready to stabilize chaos. It does not prepare a warrior that is trained in readiness, situational awareness, and everything is a skill that's been drilled, and it literally has conditioned the will to activate mind, body, and soul and run into. Mhmm. Now when when the warrior comes home, everybody he's ready he or she is ready to be home, and homefront is ready for them to be home. But two households have existed in different places. One can be nomadic, and one is very stay at home Right. Home based, and the spouse at home has operated as a single parent. Right. So expectations are at very different places. Sure. And it does vary. It does varies from male to female as to what the expectations are upon leaving. Mhmm. And the chaos can hit the fan pretty quickly. And the thing that I am very passionate about is we're gonna bring the numbers down. Mhmm. It is it's not okay. It never has been okay to lose somebody to their own hand by suicide. And by activating force multipliers, peers, and other branches, I'm army. And by activating force multipliers, what we can do better together is make a difference because it's time to pierce the darkness, and we all recognize that there is suffering in silence. I'm creating a platform and a bridge that equips, that trains, and facilitates a journey from awareness all the way to advocacy so that we come along in peer support, not to replace counseling, but as an augment to complement what that is. Well, coming back to you, Hanna, I I have to believe that so many CEOs and successful business leaders also come into any relationship with some history, some baggage. Are you help are you able to help them unpack, like, false truths that they've given themselves over the years? Or tell us how you work with your clients. Yeah. No. Absolutely. So I do work a lot with very high performing leaders that know that they want more, and not just more with the bottom line, which is a big part of what they do, but also fulfillment in their lives. And one of the words that really speaks to the work that I do is alignment. And that's, you cannot give what you don't have, so we need that internal alignment. So then we can bring alignment to our organizations. And in a time of chaos, uncertainty, because as an organization you're either executing on strategy or you're navigating crisis or you're actually going after unexpected opportunity, the decision making process for the leader is key. So to have the way I work is for the internal part for the leader, again, to be in alignment with that purpose, with the fulfillment, with the things that they want to do, but also being able to give that to their organization through cultivating what they need to cultivate to execute. Well, and I think you're working in an interesting space because we have five generations in the workplace. And, like, the baby boomer and the Gen Z may not speak the same language. So, like, how do you work with companies to bridge the generation gap? Oh, well, that's thanks for asking that because it's very true. First of all, it's getting that common language. You notice even in a culture in your organization, are certain words that they have a meaning to you. So it's even understanding that, coming to understanding, oh, are we talking to the common language? And the key question for the leader is, well, how do you know that they know? That's going to require you getting to know your team. That's going to require getting to have that communication, understanding that there is a gap. First of all, it's acknowledging that the way that I view it, even when and how I was brought up, not only from where or all this other part, but the timing, is going to be a different view. Honestly, having that empathy, we ask a lot about that empathy as a leader, but really coming to a place where when we think about the legacy, the significance aspect, it makes it so much easier in alignment so that we can serve the generations. Understanding where they're coming from, I do quite a bit of work even just with sitting at the table. It's incredible what happens when you do open up the room, when you make a space. And honestly, as a leader, it's making those opportunities where there's a safe environment for people of all the parties come to the table to be able to talk, to be able to get the answers, to have that feedback loop so that then we can implement, but have ways that people know how this is implemented. It's not just good that we talk about it, but how are we responding, and how can we keep that accountability all the information that we're finding? And that goes back to the processes and systems. Yeah. Well, it seems to me your businesses complement each other because, as we talked about, people have an imprint. It might have been from the military or their parents, but they come into any kind of new relationship with this model or a program that they're running. And sometimes you have to, in a very loving way, say the program you're running will not work with the family that you're trying to, you know, love on. And there are so many similarities. You know, she touched on the the complexity and the uncertainty of things. Well, post pandemic, there's not anybody. There's not a generation that is not dealing with what we call in the military framework, VUCA. VUCA is an acronym that's volatility, uncertainty, complexity, and ambiguity. So in the heart nomics, it's it's very important just as it is with anything. Clarity is everything. A clear aiming point is a must. Yes. And to really settle the chaos in ambiguous language, we must get on a common page to understand when I use this word, this is what it means. Mhmm. Yes. And so for me, when I'm working with our military, I am a chaplain. So I immediately pose a question to help the help my listener understand. I'm gonna use a phrase. We start with the BS Mhmm. Because everything starts and falls on belief system. Mhmm. And by that point, it's a disconnect. Like, they were like, what? That just came out of the chaplain's mouth. It did. Because I need my listening audience to understand there's bias. There's disconnect. There's a framework of operation that may not be beneficial. So let's get on the common page. Mhmm. Because readiness is possible when you have the information needed to navigate. The whole purpose of what what Hanna does and what I do is we don't want people to stay in survival. We are humans created to thrive. Yes. And, uniquely, she is my heart sister, not to not end up any pun, but I love her. We've we we could go back a long way, and we do have a lot of commonalities, crossroads, and we intend to do some work together. Yeah. And honestly, I'm finding it as a survival in organizations, right? Because when you have uncertainty, when you have a lot of changes, all this outside, right? For example, with me, with my heart, there was a lot of situations. I mean, I couldn't control my heartbeat. There were things I couldn't control. So I had to also understand, well, what could I control? And that was my hope, things that I can still do in my mind. And when I'm looking at working with the leaders now is the burnout rate. For example, over seventy seven percent of professionals currently report burnout. Well, I've gone through that, and it feels just like heart disease. It feels exactly like the heart attack, but we're seeing the disruption in the marketplace, with the new integration of technologies, the integration of all the things coming into place. We really don't have a playbook because we don't know which way to go. I see the same things when my doctors were looking for a cure, when there was no outlook. Well, could do this. It's only gonna last this much. But really taking the courage, the love, the excellence of your team, understanding that common language, what does bring us together so that we can innovate and not only get through it, but thrive through it. We have about two minutes left, so let me give you both a chance to have final thoughts. We'll begin with you, Veronica, and end with Hanna. Well, I want to encourage the listening audience is always remember that from pain can come purpose. And a lot of times, we're seeking purpose first instead of going to the pain points and recognizing that what can be destructive can also, the flip side of it, be productive. So connect with the right leadership. Connect with the, thought leaders that can make it happen. I'll turn it over to you, Hanna. Well, I 100 believe in transformation, that is one of the beauties of being a human is the ability that we do have to transform. In taking that time, taking that pause, one of the things I learned while I was going through very tough times is learning to breathe, learning to really take not only a pulse of where I was at, but really still be open to the beautiful future that we can have together. And, yes, that's gonna take love, and it's gonna take systems. It's gonna take processes and leadership. So alignment, leadership, but believing in a transformation is possible. Beautiful. Thank you both for coming on the show. We're gonna end with, both of your websites. We're gonna start with Veronica's homefrontvalor.com is her website, And then we will go to heartonomics.com. Hanna Bauer and Veronica Sites, thanks for coming on the show. Thank you for having Thank you. Thanks so much. That's it for now. We'll see you next time.