Latest / How Fitting: design a slow fashion business that fits
Versatile, Camera-Ready Clothing You Could Sleep In with Xi Chen of Sonderlier
In episode 21, Xi Chen, the founder and designer of Sonderlier, shares how she started her fashion brand on the idea that comfortable clothes should still be cute. She's not alone in that belief as shown by the Kickstarter campaign for her first collection that reached 212% funding.
Xi Chen is the Founder and Designer of Sonderlier, a sustainable clothing brand offering women camera-ready clothing they could sleep in. Even though Xi dreamed of fashion design since she was a little girl, she initially pursued a “more practical” career as a professor in engineering. After struggling for years…
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