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Beyond Advertising: Understanding the Depths of Marketing with Joe Justice
Today, I want to delve into a topic that is dear to my heart: marketing. Having spent my entire career in sales and marketing, I’ve witnessed firsthand how often people confuse marketing with advertising. So, let’s clear up the misconceptions and explore the true essence of marketing.
In my experience, many individuals believe that marketing and advertising are the same thing. However, advertising is just a subset of marketing, not the entirety of it. Let me share an incident from my past that highlights this misunderstanding.
A few years ago, a client approached me seeking…
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