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5 Things We've Learned in 45 years of Dental Marketing
The Bulletproof Dental Podcast Episode 421
HOSTS: Dr. Peter Boulden and Dr. Craig Spodak
DESCRIPTION
In this conversation, Peter Boulden and Craig discuss the evolution of dental marketing over the years, emphasizing the importance of creating joy and hope in marketing strategies. They explore the significance of understanding patient psychology, the value of existing patients, and the need to sell benefits rather than procedures. The discussion also touches on the role of AI in dentistry and the necessity of having a clear process for patient care. Ultimately, they highlight the…
The skinny
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