Latest / The Price of Music / UK government backs ticket levy on stadium and arena shows, Spotify hits 250m premium subscribers
Transcript
- 0:07Hello and welcome to The Price of Music, the show that looks at
- 0:10the money behind the music industry with me, Steve Lamaca,
- 0:12Music Allies head of Insight. Stuart Dredge.
- 0:15So I've been to Minehead for the Shine Festival and before that
- 0:19was on the road with Fat Dog for a couple of days.
- 0:22So I barely feel human at the moment, or at least not not like
- 0:26proper functioning human. How are you, Stuart?
- 0:29I'm good, I'm good. Do you know?
- 0:30So I'm going to sound like the opposite now I'm back in the
- 0:33gym. I've managed to do that thing of
- 0:35not going to gym phrase then going back.
- 0:36And I've been listening to drum and bass basically exclusively
- 0:40really kind of help to help me run and do things and and bike
- 0:43and stuff. So yeah, I've had quite a
- 0:46healthy week. What what era of drum and bass
- 0:48are we talking about? Are we going back to the the old
- 0:50favourites or have you discovered a whole new wave of
- 0:53drum and bass? Do you know there is some new
- 0:56stuff? Got that.
- 0:56I'm a complete like I'm a, I'm a novice really at your own base.
- 0:59So I've been kind of exploring a bunch of playlists and then just
- 1:01marking things I like and creating this place.
- 1:04I think it's a lot, a lot of old school stuff.
- 1:05I like the the really fierce stuff that actually helps me not
- 1:09die on the exercise bike. So how was how was Fat Dog
- 1:13though? Because you were around the
- 1:15country, weren't you? Yeah, it was, it was terrific,
- 1:18really. I mean, I, I love getting out of
- 1:20London because, you know, you meet so many people.
- 1:23Some of them are listeners to Six Music and a lot of listeners
- 1:26to this podcast actually, particularly in Sheffield as it
- 1:29goes. And so it's nice, it's nice to
- 1:32get a different perspective on what's happening and what people
- 1:35like. But the geeks themselves, I
- 1:36mean, in fact, they've got absolutely on fire at the
- 1:39moment. I mean, it's, it's in some ways
- 1:42it's the best it ever gets for a band at this level because all
- 1:45the all the shows are selling out.
- 1:48You know, they've they've been working towards this.
- 1:51The set is, you know, it's, they've perfected this set that
- 1:56they do now and, and they're particularly in Sheffield.
- 2:00They were good in Manchester, Manchester Band on the Wall.
- 2:03That was a good gig. But then the the following night
- 2:05and they had some technical problems the the following
- 2:08night. But once it took off that gig,
- 2:09they looked like they were thoroughly enjoying it.
- 2:11And yeah, it's going really well.
- 2:13Well for them I allowed myself one song per night in the mosh
- 2:17pit right at the very end. But it's yeah, it was very, very
- 2:22memorable, very good. And yeah, nice to go to the
- 2:26Shine festival at the weekend where some of your old
- 2:29favourites were appearing. Who was who was good at Shine?
- 2:33Reverend in the Makers worked the crowd very well at Shine.
- 2:37But I'll tell you one of the one of the bands who always do well
- 2:40there and a massive sing along. Of course there is at the end to
- 2:44all together now The Farm pulled a huge crowd.
- 2:48Wow, massive massive crowd. And then I DJ Ed at 2:00 in the
- 2:52morning till 4. Hence as I say why I'm not
- 2:56entirely functioning as I as I would like.
- 2:59But we're back anyway. So after last week's chats with
- 3:02Annabella Coltrick from the Music Managers forum, which was
- 3:05really good, I thought had some really interesting points about
- 3:07music management and artist development and how managers are
- 3:10paid. If you missed it, do have a
- 3:12listen. I think it's worth it after that
- 3:14though. That means we have a fortnights
- 3:16worth of news to bring you in this episode, including what
- 3:20sort of money Spotify big weeks might trouser after the company
- 3:24released its latest financial report.
- 3:27Also, how much did UK music contribute to the British
- 3:29economy last year? And the Grateful Dead speak from
- 3:33the grave. Where should we should we start
- 3:35with pop and politics? This is has been a big story
- 3:39this week, reported extensively in response to the government
- 3:44Select committees report on the grassroots music scene.
- 3:47The government itself has now come back with its own thoughts
- 3:50and they've accepted some of the select committees
- 3:53recommendations, dismissed one or two others.
- 3:56But if you're new to all this, I mean, we covered this at the
- 4:00time. It comes up a lot on this
- 4:02program actually. But the DCMS, that's the
- 4:04Department for Culture, Media and Sports, set up a special
- 4:07committee earlier in the year to look into the challenges facing
- 4:10the grassroots music scene from venues through to artists and
- 4:14promoters. And they took an awful lot of
- 4:16evidence from a lot of people involved in music at the
- 4:19grassroots level. They then published their
- 4:23findings, which they then give to the ministers and officials
- 4:27at DCMS to see which of their recommendations would be
- 4:30accepted and taken on by government.
- 4:32And now after a few months waiting, the new government has
- 4:35come back with its own thoughts based on what the Select
- 4:38Committee had found and they've set out what they feel they
- 4:42would like to see happen next. Amongst the endorsement, Well,
- 4:45the the headline grabbing recommendation from government
- 4:49is that they would like to see the implementation of an
- 4:52industry LED levy on stadium and arena tickets to help fund
- 4:58grassroots music. I mean, I mean, I know you've
- 5:00looked through this yourself before.
- 5:02I weighed in. What did you make of the
- 5:03government report? And then I'll give you what I
- 5:05have. Yeah, it was one of the, it was
- 5:07quite government Y in the sense that it says that's a positive
- 5:11things while carefully making sure it's not going to commit to
- 5:14anything it doesn't want to do. So there was, I think there
- 5:16there was backing saying grassroots venues do need
- 5:19support. We accept that.
- 5:22And like you say, the levy is the big thing.
- 5:24And it was very much like, we think it's a great idea this
- 5:27should happen and it's actually quite strong saying this should
- 5:30happen. It wasn't just like, it's a good
- 5:31idea and this should be industry LED.
- 5:34So the government is essentially saying you as an industry need
- 5:35to get together and agree how to make this work.
- 5:38And there's kind of a bit of there is a kind of backstop to
- 5:41it, isn't it saying, well, if you don't make it work, we are
- 5:43prepared to step in and we're prepared to make everyone get
- 5:46round the table and bang your heads to go to do it.
- 5:48So there is a little bit of like, we'll do it.
- 5:49They're not going to make it a law.
- 5:51So it's not like in France where I believe it's actually part of
- 5:53the legislation there to do this sort of thing.
- 5:56But yeah, I mean, they they, they were very much like this
- 5:58should happen. It's a good thing.
- 6:00I think it'd be the quickest and most efficient way to get money
- 6:04to the grassroot venues to stop them closing, which I think
- 6:06we've talked about somewhere like the Music Venue Trust has
- 6:08been very, very clear on the the urgency of this.
- 6:11Like it can't wait a year or two for a lot of venues to kind of
- 6:14not go out of business. It needs to be quick.
- 6:17And it's a weird what is it? Because I think the original
- 6:19report, there was kind of time scales on it when they were
- 6:21saying we want this to happen by the autumn.
- 6:23But of course then we have the general election and that kind
- 6:25of threw everything back a bit. So now I believe it's kind of
- 6:29early next year they're looking for this to be set up by and
- 6:32that's where the government may step in if nothing's happened.
- 6:35But you probably know more than me about kind of how this sits
- 6:38within the live industry and what the other things have said.
- 6:40Yeah. I mean, I looked through the
- 6:41report just before we come back to the levy because there were
- 6:44there were some recommendations which they won't be support
- 6:47supporting. So there were calls for AVAT cut
- 6:52on ticket prices, but government is saying they're not.
- 6:55They're not really that interested in this as an idea.
- 7:00They're not even that interested in another proposal which was
- 7:02that the live music industry should do some research into the
- 7:06economic impact of a VAT cut. But that seems to have been
- 7:10waved away, as has the suggestion of a fan LED review,
- 7:15which was in the select committee's report.
- 7:17But government for various reasons aren't planning to take
- 7:20that any further either, which I think is a little bit of a
- 7:22shame. But the left isn't it.
- 7:24Yeah. Because I mean, it's, you know,
- 7:26these and it's it's happened with with with football.
- 7:30And I think, you know, the behaviour and the relationship
- 7:35of the fans with live music, I think some of that could be
- 7:39quite eye opening. Maybe that's something we can
- 7:42come back to later. In response to this
- 7:45announcement, the head of the Select Committee, the original
- 7:48Select Committee, Dame Caroline Dynage, has said they would
- 7:52prefer a review of whether the levy is working or not sooner
- 7:57rather than later. So I think after after six
- 8:00months, rather than waiting a year to see whether it's had any
- 8:04impact, which I think just emphasises what you were saying
- 8:07about the urgency of the crisis. Because let's not forget, it was
- 8:10only a couple of weeks ago that we reported that the Music Venue
- 8:13Trust are following the recent budget, which included a cut in
- 8:18business rate relief for small venues.
- 8:20And that's going to have a terrific impact.
- 8:23MVC was saying hundreds of venues could be in imminent
- 8:26peril if nothing is done. So, so yes.
- 8:30So anyway, the government would like to see the industry take
- 8:33action, as you say, rather than putting this into some sort of
- 8:37statutory form as they have in France where you have to give
- 8:41up. The live industry gives up 3%.
- 8:44They are saying the live industry itself should implement
- 8:48this voluntary levy, which, and I mean, just a quick word about
- 8:52this because it's it's big news and it's obviously a triumph for
- 8:57the Music Venue Trust. As you say, you've been
- 8:59campaigning on this for, for a very long time.
- 9:03But the only thing about the levy is despite this, despite
- 9:07the public backing from government, I should add, I
- 9:11don't want to, I don't put a downer on this.
- 9:13I don't want to dampen these celebrations, but I think there
- 9:15is, there's still a bit of work to be done behind the scenes
- 9:19just to work, work out how it's going to be brought in and how
- 9:25it will work in practice. Because there is, I mean, it's
- 9:28not mentioned, I've not seen it mentioned anywhere, but there
- 9:30are behind the scenes, there are some disagreements over the
- 9:35implementation and whether an industry wide levy would
- 9:39actually even be legal. Because, and it's all to do with
- 9:41competition law, because if the big promoters, if they all sat
- 9:45down and worked together on this to introduce a levy across the
- 9:49board, could they be considered to be working as a cartel,
- 9:54potentially increasing prices of tickets for customers?
- 9:58And if, if they if they do that, if they, if they work in
- 10:01collusion to do this, I mean, even if it is as it is, it's,
- 10:05it's for a good cause. But does, does that break the
- 10:08rules laid down by the competitions authority, the CMA?
- 10:12Because there, there is a body of opinion, including some
- 10:15lawyers who say that the CMA will come down on promoters like
- 10:19a ton of bricks if they seem to be working together.
- 10:23So it's all well on goods, the government saying we support a
- 10:26levy, but I think they might have to, they might have to be
- 10:30one or two frank conversations about the practicalities of how
- 10:34it's set up. That's one headache.
- 10:37I mean, one way around this which has been put forward is by
- 10:40arguing that it's not the promoters who will gain if
- 10:44ticket prices go up. So even if they're colluding
- 10:48together, they're not colluding together to increase their own
- 10:50profits because the money will go to a charitable trust who
- 10:54will then pass it on to the venues and artists.
- 10:58But I can tell you one thing that I've, I've, I've learnt
- 11:01from the conversations behind the scenes around this is when
- 11:05it comes to competition law, one lawyer would say that's fine.
- 11:10And then two days later another lawyer will tell you, Oh no, it
- 11:14isn't. So until there is a definitive
- 11:17answer from DCMS and the CMA, I think it's a bit harder for the
- 11:21industry to, you know, we'll firstly agree to and then get on
- 11:25and deliver this levy. And so we shall see.
- 11:30But what happens, having said all this is still, as I say,
- 11:33it's, I mean, it's great news for the Music Venue Trust who've
- 11:37campaigned on this for a couple of years now.
- 11:39And I think especially the momentum behind this campaign
- 11:43really increased with the closure of Bath Moles last year.
- 11:47I think that really led to them stepping up their work on the
- 11:50the the levy, which they are describing in the Music Venue
- 11:54Trust announcement of this news. They were saying this is
- 11:58potentially this is the biggest shift in live music in 50 years.
- 12:03So, yeah, good week for the MVT. You also got another boost.
- 12:07You probably saw this as well when it was announced yesterday.
- 12:12We're recording this on Tuesday. The news came out on Monday that
- 12:15Katy Perry is the latest artist to commit to giving 1 LB of her
- 12:20ticket price to the Music Venue Trust.
- 12:22So 1 LB from all the tickets from Katy Perry's next UK tour
- 12:27or go to the MVT. I mean I haven't as it came out
- 12:30yesterday. I haven't had time to do all the
- 12:31maths so I can't tell you. Oh, have you?
- 12:35Do you know how many tickets and how much money that's
- 12:36potentially worth? Well, the capacities of the five
- 12:39venues are just over, just, it's under 86,000 people in total if
- 12:45she sells out because her latest music hasn't been doing that
- 12:47well in the charts. So, you know, assuming.
- 12:49So it's got, yeah, 85,600 tickets in theory.
- 12:54Yeah. But you know the best thing
- 12:55about this story that I didn't know?
- 12:57You know, you've seen Big Star doing a bit to support, but do
- 13:00you know where her first UK concert was ever?
- 13:02No, I don't. I don't.
- 13:03It was, it was, it was the Water Rats in Kings Cross right at the
- 13:07start. And I don't mean in like a big
- 13:09artist plays a grungy small venue as a publicity stunt.
- 13:13You know, it's right at the beginning when she was just
- 13:14coming out, she played the Water Rats and then she played to
- 13:16Scala. So she is actually an example of
- 13:20a arena act who genuinely did start off here in the small
- 13:23venues that will now be supported.
- 13:26For people who've never been to the water rats in Kim's cross,
- 13:29what does that hold? 200 people, possibly 250I.
- 13:32Used to go and see the darkness there in their early days.
- 13:34She used to play at friends clubs.
- 13:37Of course I. Did.
- 13:37Of course you did. Absolutely.
- 13:41Yeah, you know, that was and there's actually, there's a
- 13:43YouTube video you can go and search for Katy Perry playing
- 13:45the Water Rats. And it is like, it's pretty
- 13:47fascinating because you're on this tiny stage playing an
- 13:50acoustic guitar. You know, it's a far cry from
- 13:52arena set, but it's good. It's a nice little.
- 13:55I mean, again, that's that good thing back that entirely backs
- 13:58up with the music Venue Trust have been saying, isn't it about
- 14:00the pipeline of, you know, new music?
- 14:03It has to start somewhere before it makes its way to the arenas.
- 14:08Perry, of course, follows in the footsteps of Coldplay and Sam
- 14:11Fender in donating money from their forthcoming tours to the
- 14:16MVT. So some good news for the
- 14:18beleaguered live scene. If you have any thoughts on this
- 14:21or any of the stories this week, they're always welcome.
- 14:24You can e-mail us at the podcast e-mail address, which I'll give
- 14:27you at the end of the show, or get in touch via our various
- 14:30social media addresses. Like there are some big stats
- 14:37stories this week which I know you're looking forward to.
- 14:40Stuart, before I'm just going to save up the Spotify one for just
- 14:44a second. Before we get to the latest
- 14:45Spotify financials, here's some headline figures for how the
- 14:50record industry in this country is doing as a whole.
- 14:54Because apparently very well, the UK music industry's
- 14:58contribution to the economy hit a record £7.6 billion last year.
- 15:05How do we know do this? Who's calculated these figures?
- 15:07Where have they come from? Oh, just some bloke on the
- 15:10street who we've met this morning taking a coworker.
- 15:14No, this is this is not this is some bloke at some blokes and
- 15:18women at UK music. So this is the umbrella body for
- 15:21the music industry that covers live, it covers recorded, it
- 15:23covers everything. And they use annual economic
- 15:26report, which kind of, and we've talked about this before, the
- 15:28dynamic is usually here's all the way we're growing and we're
- 15:31big and important and it's telling government look how good
- 15:34this industry is, how you know, how, what good it is, while also
- 15:37saying, but we're also worried about XY and Z.
- 15:39Please help us with this. And this report falls into that
- 15:42kind of dynamic. So as you say, £7.6 billion is
- 15:47the contribution to the economy and that's up 13% year on year.
- 15:52That includes £4.6 billion of exports, which is another record
- 15:55high. And that's up 15%.
- 15:58And then, yeah, the industry employed 216,000 people last
- 16:01year, which is up 3% and then a new high, which I think is kind
- 16:05of significant because during COVID, I think people talked a
- 16:08lot about job losses and people were leaving the live industry
- 16:10especially. But in terms of the people
- 16:12employed by Music Andrew, that is going up.
- 16:15And so it is this thing of like saying, look at all the big
- 16:17numbers, look at the growth. This is a really healthy
- 16:19industry. It's worth the government
- 16:20backing it. And then the report also talks
- 16:24about grassroots venues closing, festivals shutting down.
- 16:27It talks about something we talked about recently about UK
- 16:30artists, globe streams globally falling in terms of the share of
- 16:33the other market. It mentions Brexit, which I was
- 16:36quite interested in because I don't know, don't you think
- 16:38about this? But in in politics, Brexit's
- 16:41kind of become this thing no one talks about really.
- 16:43Isn't it like Labour have been quite shy of mentioning it for
- 16:46fear of being accused of, you know, wanting to go back into
- 16:48Europe? And people who supported Brexit
- 16:50have been quite shy of talking about it because it's been a
- 16:52terrible disaster in some ways. But music is the key.
- 16:56I think this report talks about the fact that artists have been
- 16:58losing out because of some of the red tape.
- 17:00So that's kind of interesting. And it mentions AI regulation
- 17:04and it mentions giving children free access to music making.
- 17:07And it talks about the cap on secondary ticketing prices.
- 17:10So it's kind of a we're growing, these are things are great, but
- 17:14here's what we want you as the government to do.
- 17:16So it's that that sort of double problem message.
- 17:17But yeah, it's kind of a weird, weird to me that we're not
- 17:21weird, but interesting to me that music exports, we're up 15%
- 17:25of the record high. But there is this worry.
- 17:28Oh, hang on. But our artist's share of
- 17:29streams is falling. So that's one interesting
- 17:32parallel message I think where we're having to sort of talk
- 17:34about the good, but also warning about trouble ahead if if we
- 17:38don't get more support in various ways.
- 17:41We'll come back to music exports.
- 17:42If you're an aspiring artist, we have something on the, on the
- 17:47infamous Meg's scheme coming up. But later on.
- 17:50We must do this though, because this is this is where and I I
- 17:54imagine and hope I I'm not speaking too freely on your
- 17:58behalf listeners, but I imagine some of you will be gritting
- 18:01your teeth or grinding your teeth during this next story,
- 18:06which is the latest Spotify figures.
- 18:10It seems Spotify now has 252 million premium subscribers and
- 18:16402,000,000 users of its free ad supported service as a result of
- 18:23this. What's this done into Spotify's
- 18:26share price and who's going to benefit from these figures?
- 18:30Maybe run through the actual that's first and then tell us
- 18:34the financial implications. OK, yeah, so let's do numbers.
- 18:37So yeah, like you say, 252,000,000 subscribers, that's
- 18:41up 12% from this time last year. 402,000,000 free listeners,
- 18:44that's up 11%. So there's now 614 million
- 18:47people around the world listening to Spotify, which I
- 18:50remember the days when it was set up in the early days of
- 18:52streaming, when they were this idea of having 100 million
- 18:54people paying for streaming was kind of a pie in the sky dream.
- 18:57And now the biggest service alone has 252,000,000 pairs.
- 19:00So in, in, in the big long term story that that's kind of quite
- 19:04big and, and good. Its revenues are up 19%.
- 19:08So Spotify made around £3.3 billion last quarter.
- 19:13And this is quite important. It, it, it was at a record
- 19:16quarterly operating profit of 454,000,000, right.
- 19:20And, and the reason I pull that out is like a lot of people
- 19:22still have this idea of in the heads of Spotify as being it
- 19:25makes massive losses, it loses money every quarter.
- 19:28But actually this year that has turned around.
- 19:30And, and actually the CEO, Daniel Lex said in their
- 19:32earnings call, this is going to be our first full year of
- 19:35profitability. And so they've they've pulled on
- 19:38some layers, they've spent less, they've made some layoffs,
- 19:40they've done a bunch of things to kind of stop spending as much
- 19:42money and they're now a profit. And that and that is a big turn
- 19:46around. The other thing, yeah, you
- 19:49mentioned the share price. I mean, I, I took a look
- 19:52actually at the beginning of this year, based on its share
- 19:54price, Spotify was worth $37.2 billion.
- 19:58That was its kind of market cap. Right now it's worth $92
- 20:03billion. So it's not quite tripled in
- 20:05share price, but this year it's been, it had gone down the
- 20:08previous year and that was think of Spotify share prices falling.
- 20:11This year it's gone up. And that is something that Wall
- 20:14Street loves, but it's something in the music industry.
- 20:17Obviously it sparks discussion when people are criticizing
- 20:19Spotify for other things like artist payments.
- 20:22Yeah, yeah, yeah, of course. So the last time or one of the
- 20:27last times we reported on their financials, I think Daniel Eck
- 20:31himself offloaded quite a few shares.
- 20:34Has that happened again now that the shares have reached this new
- 20:40level? Now they're back up to being,
- 20:43well, as you say, nearly three times as much as they were worth
- 20:46at the start of the year. Is the temptation maybe to cash
- 20:50out for some of them? Well, that's happening, yeah.
- 20:53So as a public company, they have to declare when people
- 20:56connect to the company as selling a bunch of shares.
- 20:58So in the days after the financials, yeah, Daniel X sold
- 21:0175,000 shares, which is value about $35.8 million.
- 21:06It's Co founder though. So the guy called Martin
- 21:08Lauritsen, who was the Co founder of Spotify, he sold
- 21:10nearly 9 or company owned by him, sold 960,000 shares nearly
- 21:14for 383.75 million, which is Christmas bonuses go.
- 21:20I mean, that's, you know, there's gonna be a single
- 21:22present. But then and a bunch of other
- 21:23executives and directors of the company sold shares more to
- 21:26millions, which so this is where I make everyone grit their teeth
- 21:29maybe even more because this is kind of normal.
- 21:32Like this is normal for a public company.
- 21:34Like the executives and directors get shares as part of
- 21:36their packages. And the responsible time to sell
- 21:39them is after you do your quarterly financials because
- 21:41you're not using secret insider information to kind of sell them
- 21:44investment. You know, you declare the
- 21:45financials, everything's public and then people will sell.
- 21:48So it is normal. And when you look at how
- 21:51Spotify's valuation has grown, how the share price has grown,
- 21:55this is not an unexpected phenomenon that the people
- 21:58who've been given those shares sell them off on his part.
- 22:00But it does. I mean, the optics of it in the
- 22:03music industry are always the same.
- 22:05I think people look at that and go, look, that guy who Co
- 22:07founded it has made 300 and, you know, $83 million from his
- 22:11shares. But artists are getting paid
- 22:13pennies. And that is the kind of the tone
- 22:14of debate sometimes. And there was another little
- 22:18story, another filing this week. Actually, we've talked about it
- 22:22before. They're kind of mechanical
- 22:23royalties in the US where they reclassified themselves as a
- 22:26bundle because they had all the books.
- 22:27That means paying lower royalties to publishers.
- 22:30And in a filing this week they said yes, actually that's been
- 22:33€94 million. So that's the amount, that's the
- 22:36amount they've paid. That's the amount they've not
- 22:38had to pay publishers in the US because of this change in how
- 22:41they classify themselves. So you've got that awkward
- 22:44juxtaposition of like, here's how much less we're paying
- 22:47publishers than we would have done.
- 22:49Here's how much money people are saying.
- 22:50So even though no one's did anything wrong, there's no under
- 22:52handshake behaviour. It's what happens with public
- 22:54companies. It's going to filter into that
- 22:56debate, I think. I mean, I mean what I mean, what
- 22:58do you think? I mean, I think you were saying,
- 23:00speaking for the listeners, what do you think about when you see
- 23:02these different figures and. I mean, obviously, you know,
- 23:05they look, they look shockingly big, don't they?
- 23:09I mean, if you go back to the, if you go back to the start, you
- 23:13had to have faith in Spotify. Someone had to put the money in,
- 23:16someone had to start it. It's been successful there for
- 23:19the person who helped at the start reaps the benefits of its
- 23:23success. But as you say, the optics are
- 23:25straight and also the that move where you should probably just
- 23:30run through that again just in case new listeners don't know
- 23:34what we're talking about. But there was, yes, they
- 23:37reclassified certain parts of their service into this bundle
- 23:41thing. So when they added, I think when
- 23:43they added audio books, there was a technicality which meant
- 23:46that they didn't have to pay the music publishers as much in
- 23:50royalties. Is that is that about right?
- 23:53That is it, yeah. So it's all, again, not illegal.
- 23:55Well, there's discussions about how legal it is, but in the US
- 23:58system, if you're a bundle, if you have music with other stuff,
- 24:01you pay lower mechanical royalties because you're not
- 24:03just a music service. And there was a huge argument
- 24:06about this, partly because of what they did, but also that I
- 24:09think publishers said it was Sprague on them.
- 24:11Suddenly one day they said, we're paying low royalties.
- 24:13Thank you, goodbye. And again, all this, I mean, I,
- 24:17I, I always have this view of I'm, I'm observing this and
- 24:20reporting on it. Like I don't sit there with a
- 24:22pitchfork or a placard. But I do see that when you have
- 24:27a figure about people making money on one side and when you
- 24:29have a debate about artists on the other side, it is, it's
- 24:32just, well, I think it's one of those challenges really, because
- 24:35I mean, Wall Street loves it. If Spotify makes a profit, it's
- 24:38share price goes up. It loves big bonuses that things
- 24:40are deserved. But it's also the company is
- 24:43also operating in this area where it's arguing to musicians,
- 24:47well, we pay off for you and here's how and here's how and
- 24:50you know. I think, I think when the two
- 24:52bits of news come at the same time and if they're saying look,
- 24:54we've paid 90, how much less are they playing now they've
- 24:58reclassified their services as a bundle.
- 25:01Basically they said so that they're being sued over this by
- 25:03by organization in the US So they said if they win this
- 25:05lawsuit, we'll have to pay €94 million more roles.
- 25:08So that's the so The thing is, so their profitability is
- 25:11benefit has benefited from the fact that they've changed this
- 25:14service, which means they're paying less in royalties to
- 25:16artists. So the profitability is helped
- 25:18by moves like this where they're basically not paid out £90
- 25:23million. That's a real sticking point,
- 25:25isn't it? Because that's basically saying
- 25:27we're more profitable because we've done this thing where we
- 25:29pay you less. That's not possibly a good, a
- 25:35good look. I, I, I understand everything
- 25:37else is fair in terms of, you know, the, the way business is
- 25:40conducted. But there are times where, I
- 25:43mean, particularly this week, because haven't, isn't Amazon
- 25:47doing a similar thing? Amazon Music, aren't they,
- 25:50aren't they adding audio books? Are they doing?
- 25:52Are they going down the same route?
- 25:54Yeah. So this is so as we're talking,
- 25:56this is about to be announced when this comes out, we'll have
- 26:00it in advance. So yeah.
- 26:01So you know, Amazon, Amazon owns a music streaming service,
- 26:03Amazon Music Unlimited, and it also owns Audible, the audio
- 26:07book service. So that's an Amazon company.
- 26:09So what's happened is they say, right, if you're an Amazon Music
- 26:11Unlimited, it's in the UK and US and Canada.
- 26:14For now, you can choose any book from Audio Audible, any audio
- 26:17book from Audible, and listen to that as part of your music
- 26:20subscription. OK.
- 26:22And if you want more than one, you have to subscribe to Audible
- 26:24or pay for it. But yeah, so when it's
- 26:26essentially it's it's a different a different kind of
- 26:29system to when Spotify added audiobooks.
- 26:31But essentially it's the same audiobooks are now part of your
- 26:33music subscription. And when Spotify did that, like
- 26:38we've talked, it made it a bundle.
- 26:40Lower mechanical royalties ever all hell broke loose.
- 26:42And so last night, I actually so ahead of this, this this news,
- 26:46they did some pre briefing for journalists.
- 26:48So I interviewed Amazon Steve Boom, who's their boss of audio,
- 26:52And I asked him, like, what does this mean?
- 26:53Like, are you going to be a bundle, too?
- 26:54Are you going to pay lower royalties?
- 26:56Will the publishers be waving pitchforks at you as well?
- 26:59And he kind of parried and said, oh, well, we're keen to work
- 27:01with a partnership, but he didn't really say yes or no.
- 27:03But then ahead of this story coming out, the NMPA, who are
- 27:07the chief kind of antagonists of Spotify in the US, They're the
- 27:10Publishers Association over there.
- 27:12They've been very critical, saying they're screwing
- 27:14songwriters. They put a statement out to use
- 27:17with the story saying we're optimistic about the Amazon
- 27:19bundle. Amazon is engaged with music
- 27:22publishing and songwriting industry in a respectful and
- 27:24productive way. So it's and they all said we
- 27:29don't expect this to decrease revenue for songwriters.
- 27:32So it's kind of interesting like this, this thing that Amazon's
- 27:34doing is logical. Like they have audiobooks over
- 27:36here, they have music over here. Bring them together in some form
- 27:39so you can listen to at least one audiobook a month.
- 27:42But it's also the NMPA is using it as a another sort of stick to
- 27:47beat Spotify with saying, look, they're doing this in a way we
- 27:50like. So it's possible and you didn't.
- 27:52So it's going to it's going to reignite that conversation about
- 27:55how Spotify did it and why Amazon is doing it differently
- 27:57and, and all that sort of thing. So so yeah, it's kind of, I
- 28:01think every narrative needs goodies and baddies, doesn't it?
- 28:04I think to to and that that's the kind of narrative being set
- 28:07up here that you can add audio books to music service in a nice
- 28:10way for publishers point of view or a not nice way.
- 28:13And Amazon is. Do you know what I think we I
- 28:17think they should just take it in turns.
- 28:18I think all those streaming services should just have a, you
- 28:21know, just have a month where they're the bad guys because I
- 28:24mean, constantly appears to be Spotify.
- 28:26But you know, let's let's bring in Apple, Amazon, let's all
- 28:29let's all have a go. Let's, let's, let's, let's just
- 28:33share, share the burden of being the bad guy.
- 28:37Well, that's it because you know, we talked there was a
- 28:39thing earlier this year, Spotify puts out an annual report called
- 28:41loud and clear where it's like, look at all the money we're
- 28:43paying to musicians and that's it's it's moment of like, look,
- 28:47we are the good guys really. So you're, I mean, you're right,
- 28:50there is a certain extent this of Spotify trace to get on the
- 28:53right side that they make sometimes and it's, you know,
- 28:56it's, it's ongoing. But yeah, I mean, I think that
- 28:59I, I mean, I'm interested because I, I don't listen to
- 29:01audiobooks. I don't know if you do.
- 29:03Yeah, I do. I've never I.
- 29:05Mean I'm curious and it's always been like I don't know if I've
- 29:08got another 8-9 quid a month for a different subscription.
- 29:12That's what's put me off really. Like I just I have I have a
- 29:15bunch, I pay for stuff and I have a bunch of descriptions.
- 29:17I have Netflix, but so on. So I'm curious to sort of see if
- 29:21I because I love reading. I love reading books, but I've
- 29:24never got into audiobooks, so when these come into music for
- 29:27me, I'm like, oh, I can try it out.
- 29:29I can see if I like this way of, you know, it's not really is it
- 29:33listening? Yeah, that's that's the thing.
- 29:36They're trying to tease people like you into opening up the
- 29:39wallets again, I think. I don't think these are bad
- 29:45guys. Certainly you were very excited
- 29:47by this social music service, Hangouts, who I'd never come
- 29:50across. Hangout has gone live.
- 29:52What is Hangout and why should it be of interest to our
- 29:56listeners? What's the difference?
- 29:58What's the What's the story? OK so like you know how people
- 30:01might reminisce about post punk bands of the 1980s music fans?
- 30:06Yeah. I'm very, very much aware of,
- 30:08aware of that, yeah. But this is the equivalent for
- 30:11like music start-ups. So.
- 30:15So back in 2011, there was a a company called Turntable FMI.
- 30:18Don't know if you've ever heard of it at the time.
- 30:20Right. No, I don't think I did.
- 30:22It was an avatar chat room, which is where I might start
- 30:24losing you, but you'd start creating your little cartoon
- 30:27character and you'd go into this visual chat room and you could
- 30:30DJ, you could like choose songs to play to everyone else who's
- 30:33in that room, and people could chat.
- 30:35So it was like a sort of chat room where your little
- 30:37characters and you played music to each other.
- 30:39And for about a year it was the hottest thing in like music
- 30:41tech. It was like, wow, we're all
- 30:43going to be like Lavatars deejaying to one another
- 30:45forever. And this service turntable FM,
- 30:49it was really popular. And then two years later it shut
- 30:50down partly because it it eventually got licensing diesel
- 30:55labels and it couldn't make the numbers work.
- 30:56Like there wasn't enough money coming in to anyway.
- 31:00So one of the people who was involved in an earlier decision
- 31:02that has has basically brought the idea back as something
- 31:05called Hangout. So there's a guy called Joseph
- 31:07Pearler. He was in Turntable FM very
- 31:09early on the staff there. And it's the same thing.
- 31:12It's you create a little cartoon figure, you go into a little
- 31:14chat room, you DJ to your friends or strangers.
- 31:17But this time it's got label deals from the start.
- 31:20So it's kind of on a legal footing.
- 31:22It's like all sorted from day one.
- 31:25And it's kind of fun. Like I, I'm a sucker for things
- 31:27like this. Like whenever there's a kind of
- 31:29cool, fun new service, I'm like, wow, that's cool.
- 31:33And I suppose we were in it last week kind of a musical.
- 31:35I team, we were kind of in there DJ into each other, which again,
- 31:39I mean, it's it just reminds you of of why playing records to
- 31:43friends is fun. You know, that's just an age-old
- 31:46thing of having people round to your to your house, to your room
- 31:49at your university or wherever. And playing the music like this
- 31:53is just trying to make that digital, which I know some
- 31:55people were like, I would rather have my friends there in front
- 31:57of me, you know, and that's that's fair enough.
- 32:00So the only question I have about this is I wonder if it's
- 32:05going to just appeal to people like me who remember turntable
- 32:08FM and a nostalgic for it, you know, like, like people remember
- 32:12Myspace fondly and want something like that, you know,
- 32:14because I think if you're making this for young people, you'd
- 32:17probably build it in Fortnite or in Roblox in one of these
- 32:20platforms where everyone is 10s of millions of kids are already
- 32:23playing and chatting. So that's my kind of one
- 32:26question is this is this is a fun idea, but I wonder if if
- 32:31you're going to you'd go somewhere where those people are
- 32:33already rather than trying to get into a new thing, but.
- 32:37I know what I'm wondering what is.
- 32:39What is your DJ avatar? Oh, so I'm a Penguin currently
- 32:44because. It gives you.
- 32:47I don't know why? I asked.
- 32:49It gives you all these human sort of cartoons to choose from
- 32:52and I'm like, well, none of them look like me, you know, so why
- 32:55not pick an animal? But the Penguin does.
- 32:59Well, you know, you might as well go if you're not going to
- 33:00be, you know, not going to be a human doesn't look, you might as
- 33:02well be an animal that you know, but the funniest the the, the
- 33:05thing I love about it a little touch is when you're deejaying
- 33:08in this room, your avatar starts sort of bopping up and down, you
- 33:11know, like a DJ is enjoying its thing.
- 33:15And the other people who are deejaying with you, they just
- 33:17stand there motionless like they're really unimpressed
- 33:20unless they tap on like a a green thumbs up, in which case
- 33:24they start bopping in time with you.
- 33:26So. Wow, tough kind of this is this
- 33:29is all the this is all the pressure of when I go out and do
- 33:32a DJ set, but in the comfort of my own room.
- 33:35Exactly. Anyway, I might give that a go
- 33:37hang out. We've got a couple of more
- 33:39stories. Well, actually this this one is
- 33:42less of a story and more of a public information service
- 33:45really, if you happen to be a, well, an aspiring musician.
- 33:51The UK's Music Export Growth Scheme is opening up for new
- 33:55applications once again. MEGS is back again For newer
- 34:00listeners who are probably already drowning in acronyms
- 34:03this week, tell us about MEGS, Stuart and what we can get out
- 34:07of it. Do you know Megs is that rare
- 34:09thing and it's something done by the UK music industry that no
- 34:12one fights about. Although having said that will
- 34:15probably get a letter there for someone saying I think Megs is
- 34:17terrible. But it's one of those things
- 34:19genuinely it's a universally good thing.
- 34:21So it's a fun basically that independent artists and the
- 34:24companies they work with can apply to to kind of assist them
- 34:27with marketing campaigns is the wording.
- 34:28So if they're doing stuff internationally, if they're if
- 34:30they're going on a tour to the US or if they're preparing a
- 34:33release campaign somewhere else in the world, they can apply.
- 34:37They can get a grant of between 5000 and 50,000 lbs.
- 34:41And they can use that to help them build their audience
- 34:43overseas. And like it's got some good
- 34:44names like Self Esteem did it, Dave Jungle Wolf, Alice Kay,
- 34:49Tempest, Bicep, Biba, Doobie, Young Fathers and Ezra
- 34:53Collective and Rena Sorayama. Some some artists who have been
- 34:56proven have had success on the global stage from Britain got
- 35:00money from this scheme early on. And yeah, so it's, I think it's
- 35:04the 23rd round of it now. So it's been going a long time
- 35:07and the government has backed it with some extra cash fairly
- 35:09recently. So yeah, you could apply to it.
- 35:12So this is my plan, this is what I want to use the money for.
- 35:14And they reckon this is something the BPI, they always
- 35:17really talked about because it runs it that every pound spent
- 35:20on this scheme, we reckon it's generated 14 lbs back in
- 35:22earnings by those artists. So in terms of I was going to
- 35:26say bang for your buck, but we need like a British phrase,
- 35:28don't we, for bang for your buck.
- 35:29I don't know, like punch for your pounds or something.
- 35:33But you know what? But like, it's, it's, it's this
- 35:36thing that's actually worked and it's helped British artists kind
- 35:38of, you know, with their international ambitions.
- 35:39So if you are in that position now you can search for Meg's and
- 35:45and go and apply. Excellent.
- 35:46And finally for this week, the Grateful Deads Jerry Garcia is
- 35:51the latest AI generated voice to be added to 11 Labs roster of
- 35:57Dead celebrities who can read out articles, audio books and
- 36:01newsletters in its mobile app. Here you go.
- 36:05What? What's the what what's?
- 36:09What's the point of this? What is the point?
- 36:13It's an eerie thing, but it's like a new part of this AI
- 36:16future we're heading into like, you know, like it or not.
- 36:19So it's interesting. I mean, 11 labs, an interesting
- 36:21company. So it's a company that's got
- 36:22like a reader app. So they'll read out to you like
- 36:24say articles, audio books, newsletters, even PDF files.
- 36:29And the twist being it's dead celebrities voices reading it
- 36:31out that they've recreated using AI.
- 36:34So like I wrote about them earlier this year when they had,
- 36:36they announced they had like Judy Garland and James Dean and
- 36:39Burt Reynolds, AI versions of them to read to you.
- 36:42But now they have Jerry Garcia too, which the important thing
- 36:45about this is all of this is licensed.
- 36:47So they've worked with the estates of these celebrities
- 36:49and, and got their permission. They often have quotes from
- 36:53their children who often run these estates saying we really
- 36:55approve of this. It's a really nice thing, but it
- 36:57is weird like Jerry Garcia reading things to you that he
- 37:00wouldn't have even known existed.
- 37:02Maybe like I had him reading the music.
- 37:04Hello, report on music start-ups, which, you know,
- 37:07wasn't really his. But it's it's we are at this
- 37:11time when people are talking a lot with worry about deep fakes,
- 37:15AI deep fakes. And, you know, you could make
- 37:16Taylor Swift voice say things she never said.
- 37:18Yeah. And this is an example of
- 37:20there's an industry emerging as well that actually licences it
- 37:23and says, well, maybe people want to have them reading things
- 37:26and maybe we can pay them their estates and money and do it.
- 37:29But I know I was trying to think which dead musician I want
- 37:31reading bedtime stories or, you know, articles to me.
- 37:34And it's it does seem I can't, I couldn't think of anyone, but I
- 37:37don't want Kurt Cobain reading out my emails to me.
- 37:39Or have you got any dead celebrities you'd like to?
- 37:43I don't think I have, no. I mean, maybe, maybe Joe
- 37:48Strummer maybe was because he had a great voice.
- 37:51Great. Oh.
- 37:52He did, didn't he voice. So that's might be it's maybe
- 37:55it's the reassuring W London voice of Joe Strummer.
- 38:02I'd say that's now you. It's always the way, isn't it?
- 38:05When you drop something like that on me and I'll be in about,
- 38:08I don't know, two hours time, I'll have a much better
- 38:10comprehensive list of dead people.
- 38:13I would like reading those audiobooks there.
- 38:17Was a thing a few years ago when it was I think it was ways when
- 38:21the navigation apps got Snoop Dogg to do the voice for that.
- 38:23So when you were hearing like turn left in 50 meters, it was
- 38:26Snoop Dogg's voice doing it. And there's going to be a whole
- 38:29world of this stuff. And the good thing will be if
- 38:33it's companies that are doing it by the book and saying right,
- 38:35we're going to go to and it could be living, it could be
- 38:37Snoop Dogg, it could be Taylor Swift, it could be anyone you
- 38:40think of. If they decide they want to do
- 38:42it, they could license their IO clone to read whatever you want.
- 38:45So I think we'll see more of this.
- 38:47But yeah, it's, it's it's slightly eerie to me that when
- 38:50it's dead celebrities, you know, I feel weirdly more comfortable
- 38:53with living celebrities doing this.
- 38:55But, you know, if you're, I mean, the Grateful Dead have a
- 38:58huge fan base still, don't they? And they still have people who
- 39:00go and see the latest duration live.
- 39:02So I think there'll be an audience for this.
- 39:03So. Yeah.
- 39:05Well, that's where we'll leave it on that bombshell.
- 39:08That's where we'll leave it for this episode.
- 39:11Can we just say thank you very much for listening and we hope
- 39:13you've enjoyed the show. And if you have, please do
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- 40:00a find a suitable date. That will be happening in the
- 40:04next month or so. And then last but not least, of
- 40:07course, if you have a question which you'd like answered on the
- 40:09show, anything music biz related that's always left you baffled.
- 40:14If you're an artist, maybe looking for information or tips
- 40:17on how to navigate the finances of the music industry, just drop
- 40:20us an e-mail at the price of music podcast@gmail.com.
- 40:25Till next time, take care everybody.
- 40:27Cheerio. None.