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Latest / The SmallBizChat with Melinda Emerson

Using Video to Build Relationships for Your Business with Julie Hansen

In this episode, Melinda Emerson and Julie Hansen discuss the role of video in small business marketing. They compare various platforms, address the awkwardness of video relationships, and offer tips for improving video presence. They also cover embedding videos in emails, essential equipment for recording, and emphasize that "done" is better than "perfect". (0:00) Introduction and discussion on self-criticism in video recording with Julie Hansen (3:52) The importance of video in marketing and sales (5:30) Comparison of different video platforms (7:23) Overcoming awkwardness of video…

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